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STRATEGI PEMASARAN BERDASAR PADA SEGMENTASI DANPREFERENSI KONSUMEN TERHADAP JERUK LOKAL SERTA JERUK IMPOR Hadia, Imelda; Syahrial, Ramon; Alimah, Siti; Kurniasari, Dwiyana Anella
Jurnal Agribisnis Wijaya Putra Surabaya Vol 1 No 02 (2022): Jurnal Agribisnis Wijaya Putra Surabaya AGRIWITAS
Publisher : Fakultas Pertanian Universitas Wijaya Putra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38156/agriwitas.v1i02.16

Abstract

Citrus fruit is one of the horticultural products that has a high volume of imports, causing local oranges to be slightly defeated. Consumer preferences for local and imported citrus fruits have differences, namely by using Chi-square analysis it is known that consumer preferences for local oranges are greenish yellow with a slightly sour sweet taste, medium fruit size, fresh aroma and have a moderate price. Imported oranges, there are differences in preferences on attributes other than color attributes, because consumers have the same opinion about the orange color in imported oranges. Market segmentation, based on the results of cluster research, has almost the same characteristics and shows that consumers of local and imported oranges are consumers who are still young around 1925 years old, female and male, who are graduates from high school or diploma and still have the status as students, unmarried and with incomes ranging from IDR 500,000 to IDR 2,499,999. The number of members in each family includes the number of small and medium members who usually buy oranges at Giant and Ramayana. Purchases are made erratically as much as 1-2 kg in one purchase.
PENGARUH PENGGUNAAN TEKNOLOGI PERTANIAN TERHADAP PENDAPATAN DAN PELUANG KERJA BURUH TANI ( Studi Kasus Masyarakat Desa Balongpanggang Kecamatan Balongpanggang Kabupaten Gresik ) administrator, administrator; Nurfauzia, Ananda Istiqomah; Syahrial, Ramon
Jurnal Agribisnis Wijaya Putra Surabaya Vol 2 No 2 (2023): Jurnal Agribisnis Wijaya Putra Surabaya AGRIWITAS
Publisher : Fakultas Pertanian Universitas Wijaya Putra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38156/agriwitas.v2i2.87

Abstract

This study discusses the about influence of agricultural equipment technology on employmentopportunities and farm laborers' income in Balongpanggang, Balongpanggang sub-district,Gresik district. The purpose of this research is to find out how the technology of agriculturalequipment affects the employment opportunities and income of farm worker. The existence ofagricultural equipment technology has negative and positive impacts in Balongpanggangvillage, the conclusion from this study is that the negative effect means that the decreasingAgricultural Equipment Technology will affect the increase in Job Opportunities for farmlaborers and for this positive influence it means that the increasing Agricultural EquipmentTechnology will affect This increase in income is because the technology of agriculturalequipment is considered to save working time and costs in land management. But on the otherhand, the presence of agricultural equipment technology has also shifted the work of farmlaborers who initially used traditional tools. The type of research used is quantitative researchwith a population of farmhands in the village of Balongpanggang and using the saturationtheory formula, namely with 23 respondents and all of them will be sampled. The method usedto test this research is to test the validity, reliability test, t test , classic assumption test, pearsonbivariate correlation test and simple regression analysis. The analytical tool in this study usesSPSS version 20
ANALISIS PENDAPATAN INDUSTRI KERAJINAN ENCENG GONDOK TERHADAP TOTAL PENDAPATAN RUMAH TANGGA PENGRAJIN (Studi Kasus di Desa Kludan Kecamatan Tanggulangin Kabupaten Sidoarjo) Suhardi, Natalia; Syahrial, Ramon
Jurnal Agribisnis Wijaya Putra Surabaya Vol 3 No 01 (2024): Jurnal Agribisnis Wijaya Putra Surabaya AGRIWITAS
Publisher : Fakultas Pertanian Universitas Wijaya Putra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38156/agriwitas.v3i01.93

Abstract

The purpose of this study was to determine the(1) The process of processing water hyacinth handicraft industry so that it becomes a handicraft. (2) The obstacles experienced by water hyacinth craftsmen. (3) Craftsmen's efforts to overcome obstacles to the water hyacinth craft industry. (4) Income contribution from the water hyacinth craft industry. (5) Efforts to develop the self-development of craftsmen in the water hyacinth craft industry. This research is a quantitative research in which the research subjects were craftsmen's households in Kludan Village, Tanggulangin District, Sidoarjo Regency with 50 respondents and it was a population study. The data collection techniques are observation, interviews and documentation. The data analysis used is quantitative descriptive. The results showed that: (1) The processing of the water hyacinth handicraft industry in Kludan Village, Tanggulangin District, Sidoarjo Regency is still in the form of semi-finished goods, the raw material price is IDR 4,500/kg. Water hyacinth craft products include: bags, pillows, prisms, mats, and others. The price of water hyacinth crafts ranges from IDR 8,000 – IDR 30,000 depending on the size of the craft item. (2) The obstacles experienced by craftsmen are expensive raw materials, craftsmen are not given the opportunity to process water hyacinth crafts until the finishing stage. (3) Efforts to overcome obstacles, namely craftsmen learn to process water hyacinth crafts until the finishing stage to increase the price of water hyacinth crafts by forming groups. (4) The contribution of income from water hyacinth crafts to the total household income of craftsmen is 27.5%. (5) Efforts to develop self-development of water hyacinth craft industry craftsmen, namely craftsmen taking courses or training, conducting promotions or exhibitions to introduce water hyacinth crafts.
A Strategic Model To Fulfil The Food Security of Farming Families Who Maintain The Culture of Growing Local Madurese Maize Ramon Syahrial; Heri Susanto
Agricultural Science Vol. 8 No. 1 (2024): September
Publisher : Faculty of Agriculture, Merdeka University Surabaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55173/agriscience.v8i1.153

Abstract

The purpose of this research is to identify the factors affecting farmers' decisions to continue planting Madura local corn and to determine strategies for ensuring food security for Madura local corn farmers in addressing declining productivity. The research design used is quantitative, as it involves numerical data analyzed through descriptive statistical methods. The population of this study is local corn farmers in Madura, with a sample size of 192 respondents. The quantitative method employs testing using SmartPLS 4.0. The results indicate that farmers' decisions to plant Madura local corn significantly impact their coping mechanisms. The choice to plant local corn also has a significant impact on their social capital. Coping mechanisms significantly influence family food security. Social capital also has a significant effect on family food security. The decision to plant Madura local corn indirectly affects family food security through coping mechanisms. Farmers' decisions also impact family food security through social capital. Strong social networks and community support help enhance food security by providing necessary resources and assistance.
PEMANFAATAN KOTORAN AYAM SEBAGAI PUPUK KASCING DI DESA JERUK KECAMATAN LAKARSANTRI SURABAYA Budiwan, Adi; Syahrial, Ramon; Susanto, Heri
Prosiding Konferensi Nasional Pengabdian Kepada Masyarakat dan Corporate Social Responsibility (PKM-CSR) Vol 7 (2024): PKMCSR2024: Kolaborasi Hexahelix dalam Optimalisasi Potensi Pariwisata di Indonesia: A
Publisher : Asosiasi Sinergi Pengabdi dan Pemberdaya Indonesia (ASPPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37695/pkmcsr.v7i0.2502

Abstract

The purpose of this activity is also to introduce vermicomposting technology and to familiarize farmers in Jeruk village with the use of vermicomposting fertilizer, who have been using untreated chicken manure. The implementation methods include socialization and training, opinion polls through questionnaires, vermicomposting and organic farming demonstration plots, and focus group discussions. The demonstration plot is a field school for chicken manure managers and farmers, so that participants can understand the entire process of the activity. In order to support the Community Partnership Program (PKM), a program was also carried out in the form of counseling on the use of chicken manure for worm cultivation, the waste of which is vermicomposting which is an organic material that is very good for fertilizer and also for controlling plant diseases. This counseling was followed up with training in worm cultivation and vermicomposting which was attended by farmers. In addition to being given skills, participants were also given media and worm seeds, as well as wooden boxes and pilot units for worm cultivation. Mentoring and coordination were also carried out to facilitate the implementation of worm cultivation, vermicomposting production and its use in environmentally friendly plant cultivation. In addition to being given skills, participants were also given media and worm seeds, as well as wooden boxes and pilot units for worm cultivation. Mentoring and coordination are also carried out to facilitate the implementation of worm cultivation, vermicompost production and its use in environmentally friendly plant cultivation.
OPTIMALISASI LAHAN SEMPADAN JALAN SEBAGAI SUMBER PENDAPATAN DAN PENGELOLAAN LINGKUNGAN Syahrial, Ramon; Daryanto, Didik; Iswoyo, Andi
Prosiding Konferensi Nasional Pengabdian Kepada Masyarakat dan Corporate Social Responsibility (PKM-CSR) Vol 7 (2024): PKMCSR2024: Kolaborasi Hexahelix dalam Optimalisasi Potensi Pariwisata di Indonesia: A
Publisher : Asosiasi Sinergi Pengabdi dan Pemberdaya Indonesia (ASPPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37695/pkmcsr.v7i0.2567

Abstract

Program pemberdayaan masyarakat ini bertujuan untuk memanfaatkan lahan sempadan jalan di Desa Cagakagung, Gresik, sebagai area budidaya tanaman obat keluarga (TOGA) untuk meningkatkan pendapatan warga RT 01 RW 02. Permasalahan utama yang dihadapi adalah lahan sempadan jalan yang tidak dimanfaatkan dengan baik, kurangnya keterampilan warga dalam budidaya tanaman dan pengelolaan sampah, serta pendapatan lingkungan yang masih terbatas. Program ini bertujuan untuk meningkatkan keterampilan warga dalam budidaya TOGA, pembuatan pupuk organik, dan pengelolaan sampah rumah tangga, serta mengembangkan usaha bersama untuk meningkatkan pendapatan lingkungan. Solusi yang diusulkan mencakup pelatihan budidaya tanaman, pengolahan pasca panen, pembuatan pupuk cair dan padat, serta pengelolaan sampah. Metode yang digunakan adalah sosialisasi, pelatihan, dan pendampingan intensif. Hasil yang diharapkan meliputi peningkatan keterampilan warga dalam pengelolaan lahan dan usaha, peningkatan pendapatan RT sebesar 30%, dan terbentuknya kesadaran serta partisipasi aktif warga dalam program. Dampak kegiatan ini mampu meningkatkan kualitas hidup masyarakat serta mendukung kelestarian lingkungan
PENINGKATAN HASIL PENGOLAHAN IKAN MELALUI PEMBELAJARAN LANGSUNG DI DESA TAMBAK OSO KECAMATAN WARU SIDOARJO Budiwan, Adi; Syahrial, Ramon; Putriani, Adellia; Wijaya, Hengky Saputra
JURNAL LENTERA [PENDIDIKAN PUSAT PENELITIAN LPPM UM METRO] Vol 8, No 1 (2023): Jurnal Lentera Pendidikan Pusat Penelitian LPPM UM Metro
Publisher : LPPM UM Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/jlpp.v8i1.2644

Abstract

PENGARUH ALIH FUNGSI LAHAN PERTANIAN TERHADAP PRODUKSI PADI DAN KETAHANAN PANGAN DI DESA LAMPAH, KECAMATAN KEDAMEAN, KABUPATEN GRESIK BAHRI, FAISAL; Syahrial, Ramon
Jurnal Agribisnis Wijaya Putra Surabaya Vol 3 No 02 (2024): JurnaL Agribisnis Universitas Wijaya Putra Surabaya AGRIWITAS
Publisher : Fakultas Pertanian Universitas Wijaya Putra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38156/agriwitas.v3i02.104

Abstract

The conversion of agricultural land to non-agricultural purposes is a common phenomenon occurring almost everywhere in Indonesia. One of the less-considered impacts of land conversion is the decline of agricultural land. Consequently, food crop yields also decrease, affecting the nation's food security in a permanent manner. This study aims to determine and analyze whether agricultural land conversion has a significant impact on rice production levels and to determine and analyze whether agricultural land conversion has a significant impact on food security in Lampah Village. A quantitative method using SPSS 25 with classical assumption tests and simple linear regression analysis was employed, using data obtained from books, journals, interviews, questionnaires, and observations. Based on the simple linear regression test between variable X (Land Conversion), variable Y1 (Rice Production), and variable Y2 (Food Security), it was found that there is an influence between land conversion and rice production, but there is no influence between land conversion and food security. For future researchers, the study can be further developed by adding or modifying variable Y.
ANALISIS PENGARUH FAKTOR - FAKTOR KEPUASAN KERJA TERHADAP PRESTASI KERJA PEGAWAI PADA BIRO ADMINISTRASI PEMERINTAHAN SEKRETARIAT DAERAH PROVINSI JAWA TIMUR Ramon Syahrial
EKONOMIKA45 :  Jurnal Ilmiah Manajemen, Ekonomi Bisnis, Kewirausahaan Vol. 1 No. 2 (2014): Juni: Jurnal Ilmiah Manajemen, Ekonomi Bisnis, Kewirausahaan
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (354.814 KB) | DOI: 10.30640/ekonomika45.v1i2.12

Abstract

This study has aims to determine the effect of job satisfaction factors that comprising of compensation, career path, job variation, leadership attitude, and job environment on the job performance of officials and to determine the job satisfaction factors that have a dominant effect on official's job satisfaction and performance at Public Administration Bureau of District Secretariat of East Java Province. The populations in this study were all officials of Public Administration Bureau of District Secretariat of East Java Province and the determination of samples are taken with census method which amounted to 55 peoples. The variable in this study is Job Performance (Y), Job Satisfaction Factors (X), which are; Compensation (XI), Career (X2), Job Variations (X3), Leadership Attitude (X4) and Job Environment (X5). The analysis technique that used to analyze the data is multiple linear regressions. The results showed that the independent variables in this study, that are: compensation, career path, job variations and autonomy to act are simultaneously has effect on official's job satisfaction by 97.6%. Variables of compensation, career path, job variations and autonomy to act can explain variables of job satisfaction and there are effect between the two variables was tested. In partially, variable of compensation is the dominant variable than other independent variables toward variable of official's job satisfaction at Public Administration Bureau of District Secretariat of East Java Province
ANALISIS KREDIT USAHA TANI TERHADAP KESEJAHTERAAN PETANI DI DESA KEDUNG LENGKONG, KECAMATAN DLANGU, KABUPATEN MOJOKERTO Heri Susanto; Ramon Syahrial; Adi Budiwan
EKONOMIKA45 :  Jurnal Ilmiah Manajemen, Ekonomi Bisnis, Kewirausahaan Vol. 9 No. 2 (2022): Juni : Jurnal Ilmiah Manajemen, Ekonomi Bisnis, Kewirausahaan
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/ekonomika45.v9i2.215

Abstract

Peran sektor pertanian bisa optimal jika didukung oleh sistem berkelanjutan yang terintegrasi dan disertai dukungan anggaran berupa modal. Dalam penelitian ini permasalahan yang ingin dibahas ialah 1) Permodalan merupakan masalah yang dihadapi petani, 2) Banyak petani yang mampu meningkatkan hasil panen jika memiliki modal yang cukup, 3) Tanpa modal yang cukup, petani tidak akan mampu meningkatkan produktivitas tanamannya.. Untuk mengatasi masalah kekurangan modal, petani meminjam uang baik dari lembaga keuangan formal maupun informal, tujuan penelitian ini ialah untuk mengetahui pengaruh efisiensi penyaluran kredit pertanian terhadap kesejahteraan petani. sektor pertanian. Kredit pertanian memainkan peran yang sangat penting dalam pembangunan pembangunan pertanian: jika produksi meningkat, pendapatan petani juga akan meningkat. Metode penelitian yang digunakan ialah kuantitatif, dengan jumlah sampel 100 orang. Dengan jumlah penduduk 187 orang ialah petani di Desa Kedung Lengkong, Kecamatan Dlangu, Kabupaten Mojokerto. Analisis yang digunakan dalam penelitian ini ialah regresi sederhana untuk melihat pengaruh kinerja kredit terhadap kesejahteraan petani. Hasil pengujian hipotesis bahwa kredit berpengaruh positif terhadap kebahagiaan, dengan nilai koefisien regresi sebesar 0,291. Kredit membantu petani membeli pupuk, benih dan lain-lain yang berkaitan dengan kebutuhan agribisnis sehingga dapat meningkatkan keuntungan, sebagai sumber kesejahteraan..