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Journal : The Eastasouth Journal of Social Science and Humanities

Stakeholder Communication Strategy Based on Relational Dialectics PT. Daya Mas Geopatra Pangrango Sinaga, Hendriko Daulat; Lusianawati, Hayu; Alifahmi, Hifni
The Eastasouth Journal of Social Science and Humanities Vol. 3 No. 01 (2025): The Eastasouth Journal of Social Science and Humanities (ESSSH)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/esssh.v3i01.703

Abstract

This research examines the communication strategies implemented by PT DMGP in dealing with community rejection of their geothermal project on Mount Pangrango using a relational dialectic theory approach. The constructivist paradigm is used to understand that PT DMGP builds shared perceptions and understanding through dynamic interactions with stakeholders. This study uses qualitative methods with in-depth interviews with key stakeholders, including company representatives, local government, police, military and community. Analysis of PT DMGP's corporate communications (corcom) shows that their strategy consists of elements of contradiction, movement, totality and praxis which have proven effective in creating constructive dialogue. Contradictory strategy in the form of an information strategy that successfully manages the tension between transparency (openness) and the protection of sensitive information (closedness) by providing information through online portals, periodic reports and open dialogue forums. The strategic movement, in the form of a persuasive strategy, balances predictable information (predictability) and interesting new information (novelty) through regular meetings, thereby increasing community understanding and support for the project. Stakeholder mapping is also used to identify the needs and roles of each stakeholder, so that communication strategies can be adjusted to their expectations. The strategy of totality and praxis, through dialogue strategies, maintains certainty and brings uncertainty closer by involving a neutral third party for mediation, ensuring fair and transparent communication. The research results show that this communication strategy strengthens relationships between companies and communities and creates a solid foundation for the success of geothermal projects
Cross-Cultural Communication Strategy of Kristal Hotel Management in Adapting to the Cultural Shock of Expatriates as Customers of Another Bar Lena, Pratika Martha; Alifahmi, Hifni
The Eastasouth Journal of Social Science and Humanities Vol. 3 No. 01 (2025): The Eastasouth Journal of Social Science and Humanities (ESSSH)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/esssh.v3i01.775

Abstract

The aim of this research is to analyze the cross-cultural communication strategy employed by the Hotel Kristal Jakarta management in managing the cultural shock phenomenon among regular expatriate customers of Satu Lagi Bar. Employing a qualitative descriptive approach, data were collected using in-depth interviews, observation, and documentation from expatriates, hotel staff, and hotel management representatives. The study employs Edward T. Hall's High-Context and Low-Context Cultures theoretical notion, Berry's Acculturation Strategy, as well as the W-Curve Model of cultural adaptation. The findings reveal that Hotel Kristal's management has formulated three key strategies: (1) staff cultural sensitivity training to develop intercultural awareness and communication competence; (2) staff communication strategies—verbal and non-verbal—employed to successfully communicate with expatriates; and (3) creation of a Third Culture Space at Satu Lagi Bar where foreign and local communities' values are reconciled. With these approaches, cultural shock in expatriates was significantly reduced, leading to easier social adjustment, emotional ease, and long-term customer loyalty. The study asserts that Hotel Kristal's cross-cultural communication approach is successful because it manages to make the bar a point of social integration where inclusiveness and intercultural sensitivity are possible within a multicultural hospitality environment.