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Journal : Economic Development Progress

DAMPAK RELATIONSHIP MARKETING DAN STORE ATMOSPHERE MELALUI KEPUASAAN PELANGGAN TERHADAP LOYALITAS Ilma Liana; Sitindaon, Nikson; Damanik, Sri Winda Hardiyanti
Economic Development Progress Vol. 1 No. 1 (2022): Economic Development Progress Edisi Juni 2022
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/edp.v1i1.11

Abstract

The research objective is to see and analyze the impact of relationship marketing and store atmosphere on customer loyalty by using satisfaction as an intervention variable. This type of research is quantitative. The sample in this study were 92 respondents and the sampling technique used was purpositive. Data collection was carried out by distributing questionnaires to respondents who visited more than once using a Likert scale. Using the SPSS 25.00 tool, the t-test and path analysis yielded the following results. Relationship marketing and Store Atmosphare have an influence on customer loyalty variables. where tcount > ttable. Relationship marketing and store atmosphere affect the satisfaction variable, tcount > ttable. Customer satisfaction has no effect on customer loyalty variables. Meanwhile, customer satisfaction cannot mediate relationship marketing and store atmosphere on customer loyalty.
Analisis Faktor Yang Mempengaruhi Peningkatan Kinerja Pegawai Kejaksaan Negeri Tebing Tinggi Sipayung, Sotion Adi Retno; Damanik, Sri Winda Hardiyanti; Pardede, Imelda Marthauli
Economic Development Progress Vol. 2 No. 1 (2023): Economic Development Progress Edisi Juni 2023
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/edp.v2i1.88

Abstract

This study aims to determine how the Effect of Factor Analysis Affecting the Performance Improvement of Tebing Tinggi Public Prosecutors' Employees. The results showed that, Based on the motivational hypothesis I (X1), it can be seen that tcount (8.488) > ttable (1.663), and the significance value of 0.00 <0.05, it can be concluded that the first hypothesis is accepted, meaning that (X1) has a significant effect on Performance (Y). Based on the hypothesis of the second hypothesis, namely Competence (X2), it is known that tcount (0.523) < ttable (1.663), and the significance value is 0.603 > 0.05, meaning that the second hypothesis, namely the variable (X2) has no significant effect on performance (Y). The third hypothesis, namely the Role Perception variable (X3), it is known that tcount (1.612) < ttable (1.663), as well as the significance value of 0.001 > 0.05, it means that the third hypothesis, namely the variable (X3) has no significant effect on performance (Y). ). The fourth hypothesis, namely the Organizational Support Perception Variable (X4), it is known that tcount (4.369) > ttable (1.663), as well as the significance value of 0.175 > 0.05, it means that the third hypothesis, namely the variable (X4) has a significant effect on performance (Y).
Pengaruh Serikat Pekerja dan Hubungan Industrial Terhadap Kesejahteraan Karyawan di PT. Perkebunan Nusantara III Kebun Rambutan Jayanti, Suci Etri; Damanik, Sri Winda Hardiyanti; Damanik, Ayu Zurlaini; Saragih, Sri Wulan Dari
Economic Development Progress Vol. 3 No. 2 (2024): Economic Development Progress Edisi Desember 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/edp.v3i2.177

Abstract

This research aims to determine the influence of labor unions and industrial relations on employee welfare at PT. Perkebunan Nusantara III Rambutan Garden. The research method used is a quantitative method using SPSS version 25.00 which was collected from the results of distributing questionnaires to employees at PT. Perkebunan Nusantara III Kebun Rambutan afdeling I and II as many as 66 people. The analytical method used in this research is using instrument tests, namely validity and reliability tests. Classic assumption tests, namely normality test, multicollinearity test, heteroscedasticity test, multiple linear regression analysis, analysis of the coefficient of determination (R2), hypothesis tests, namely T test and F test. The results of SPSS in this research are that trade union variables influence employee welfare, relationships Industry influences employee welfare, trade unions and industrial relations simultaneously influence employee welfare.