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PENGARUH KEAMANAN, DISPLAY PRODUK, DAN NILAI PELANGGAN TERHADAP MINAT BELI PADA RAMAYANA DEPARTEMEN STORE Heryenzus; Jackhon Pahala Simanjuntak; Yopi; Agus Defri Yando
Jurnal PROFITA : Akuntansi dan Manajemen Vol. 2 No. 1 (2023): Volume 2 Nomor 1 2023
Publisher : ADAI Kepri

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Abstract

This study aims to determine the effect of security, product display and customer value on purchase intention at Ramayana Department Store . Data was collected by distributing questionnaires via Google from. The research population is 100 customers at Ramayana Department Store. The technique used in this study is a non-probability sampling technique, namely purposive sampling technique. The data in this study were collected by questionnaire and analyzed using the SPSS version 25 program. The findings of the study were that security has a positive and partial effect on purchase intention with t count 3.261 > t table 1.98498 and a significance value of 0.000 t table 1.98498 and a significance value of 0.000 t table 1.98498 and a significance value of 0.000 f table of 2.47 and a significance value of 0.000 <0.05.
ANALISIS KUALITAS LAYANAN DAN HARGA TERHADAP KEPUASAN PENGGUNA KARTU TELKOMSEL DI KOTA BATAM Yopi; Simanjuntak, Jackhon Pahala
Jurnal PROFITA : Akuntansi dan Manajemen Vol. 3 No. 1 (2024): Volume 3 Nomor 1 2024
Publisher : ADAI Kepri

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Abstract

There is a fairly important problem in the Telkomsel company, namely experiencing a decline in customers, there are various causes of customer decline such as the form of service quality, and price. The purpose of this study is to see the influence of service quality and price both partially and simultaneously on customer satisfaction. The data source in this study is primary data, the data collection method uses google form, research data analysis uses the SPSS 26 assistance program. The tests carried out are classical assumption tests, multiple linear regression and hypothesis testing with t-tests and f-tests. The sampling method used in this study is the purposive sampling method with a total of 104 people. The results of the study partially show the conclusion that service quality affects the satisfaction of Telkomsel card users, and price affects the satisfaction of Telkomsel card users, simultaneously Service quality, and price affect the satisfaction of Telkomsel card users.
PENGARUH EKUITAS MEREK TERHADAP PERILAKU KONSUMEN DALAM MELAKUKAN KEPUTUSAN PEMBELIAN PADA SMARTPHONE MEREK IPHONE DI KOTA BATAM Simanjuntak, Jackhon Pahala; Heryenzus, Heryenzus; Yopi
Jurnal PROFITA : Akuntansi dan Manajemen Vol. 3 No. 1 (2024): Volume 3 Nomor 1 2024
Publisher : ADAI Kepri

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Abstract

The purpose of this study was to determine the effect of brand equity on consumer behavior in making purchasing decisions on iPhone brand smartphones in Batam City. This study was conducted using quantitative techniques. The research sample used 100 respondents to consumers in Batam City, especially those who have used iPhone smartphones using the lemeshow formula. The questionnaire was used as a data collection technique. Based on the results of multiple linear regression, brand image (X1) has an influence. After the data was collected, the researchers tested the data using SmartPLS 3.0 software. PLS functions to confirm the accuracy of a theory and build relationships between variables that do not have a theory or proportion. This study proves that there is a significant positive relationship between the variables Brand Equity on Consumer Behavior, Brand Equity on Purchasing Decisions and Consumer Behavior on Purchasing Decisions on iPhone brand smartphones in Batam City.
PENYULUHAN KEPADA MASYARAKAT WARGA BINAAN LAPAS BARELANG BATAM MENGAMPUNI Simamora, Helprida; Rejeki Bangun; Sihombing, Jonmaianto; Yopi
JUPADAI : Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 2 (2024): Volume 3 Nomor 2 2024
Publisher : Asosiasi Dosen Akutansi Indonesia, KEPRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64795/jupadai.v3i2.153

Abstract

Correctional institutions are tasked with providing guidance to inmates according to the specified system and are part of the guidance in the final stages (Law No. 12., Year 1995 article 1 verse 1). WBP are residents who are undergoing guidance for a certain period of time to be prepared to enter society according to the court's decision. In the prison, WBP need vocational skills training or spiritual guidance (religious, mental and behavioral) so that preparation to enter society is truly accepted. With various backgrounds experienced, WBP have a variety of personalities both before and after entering the prison. This inner situation greatly influences the metamorphosis of the personality that exists in him after returning to his family/society after undergoing guidance in the prison. Efforts to provide insight as believers, it is necessary to abandon old ways of life (which are the cause of 'entry' into the prison) with various types of crimes that cause sin. Therefore, WBP needs to be given spiritual education for a better life in the present and future by Forgiving, both forgiving themselves for mistakes they have made in the past and forgiving others who make them angry so that they fall into sin. The attitude of forgiving others is not easy, because of various factors that exist within a person. This counseling and community service is carried out to provide spiritual education for WBP of Barelang Batam Penitentiary for gradual changes in attitude and physical during their community service so that when they leave the penitentiary they will have a better personality, be faithful and practice it in the community. This counseling is very important for the change of WBP because support from outside the penitentiary really helps them to be mentally strong, be able to accept situations, reduce stress and various other situations and it is hoped that in the future they can also provide the knowledge they gained while in the penitentiary to other communities so that they do not experience what they have experienced.
Analysis Of Factors Influencing Purchasing Decisions On The Shopee Marketplace Yopi; Sihombing, Jonmaianto
Journal of Science Education and Management Business Vol. 4 No. 2 (2025): JOSEMB (Journal Of Science Education And Management Business)
Publisher : Riset Sinergi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62357/joseamb.v4i2.683

Abstract

In today's digital era, the majority of consumers tend to prefer online shopping, with platforms like Shopee becoming increasingly popular. The convenience and ease offered by such e-commerce services are key reasons behind the growing interest in online purchases. Shopee, in particular, provides security features that enhance customer confidence, such as the ability to receive a refund if the seller fails to deliver the purchased item. Additionally, buyers can track their orders through shipment tracking numbers provided by the seller, which helps estimate delivery times. These user-friendly features significantly influence consumer behavior and purchasing decisions. This study aims to examine the extent to which factors such as product quality, price, and marketing strategies contribute to consumers' buying intentions. Furthermore, it explores the relationship between product quality, cost, and consumers' purchasing choices. Understanding these interconnections is essential for business owners and marketers in order to refine their strategies and remain competitive in the increasingly crowded digital marketplace. By analyzing these aspects, the study provides insights into how businesses can better meet consumer expectations and influence purchase decisions effectively in an environment where convenience, trust, and perceived value are critical
Analysis Of The Influence Of The Remuneration System On Employee Work Quality Sihombing, Jonmaianto; Yopi
Journal of Science Education and Management Business Vol. 4 No. 2 (2025): JOSEMB (Journal Of Science Education And Management Business)
Publisher : Riset Sinergi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62357/joseamb.v4i2.721

Abstract

This research aims to test and analyze the influence of the remuneration system, work environment and employee characteristics on employee performance through job satisfaction. The population of this study was 80 employees of PT Persero Batam. The sampling technique uses purposive sampling. The number of samples obtained for this research was 68 samples, namely employees of PT Persero Batam with staff positions and who were permanent employees. The data collection technique uses a Google Form questionnaire. This research is quantitative research using the SEM-PLS method through the Smart-PLS 4 application. The results of the research show that (1) the remuneration system has a positive and significant effect on employee performance, (2) the work environment has a positive and insignificant effect on performance, (3) ) Employee characteristics have a positive and significant effect on performance, (4) The remuneration system has a positive and significant effect on job satisfaction, (5) The work environment has a positive and insignificant effect on job satisfaction, (6) Employee characteristics have a positive and significant effect on job satisfaction, (7) Job satisfaction has a positive effect and significant effect on employee performance, (8) The remuneration system has a positive and significant effect on employee performance through job satisfaction, (9) The work environment has a positive and insignificant effect on employee performance through job satisfaction, and (10) Employee characteristics have a positive and significant effect on performance employees through job satisfaction
Analysis Of The Impact Of Credit Risk And Operational Risk On Financial Stability Case Study On State-Owned Enterprises In The Banking Sub-Sector Simamora, Helprida; Yopi
Journal of Science Education and Management Business Vol. 4 No. 2 (2025): JOSEMB (Journal Of Science Education And Management Business)
Publisher : Riset Sinergi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62357/joseamb.v4i2.722

Abstract

Banks are business entities that collect funds from the public in the form of deposits and channel them to the public in the form of credit and/or other forms of improving the standard of living of the people. This study aims to determine the effect of credit risk and operational risk on Financial Stability. Financial Stability ratios measured using Financial Stability assets and credit risk and operational risk are measured by non-performing loans (NPL) and BOPO. Data obtained from published financial statements published by Bank Indonesia with a period of time from 2015 to 2024. The sampling technique used in this study was purposive sampling. The number of samples is 3 banking companies listed on the Indonesia Stock Exchange. The analytical method that will be used in this study is multiple linear regression to obtain a comprehensive picture of the relationship between one variable and another. Based on hypothesis testing using statistical t test and f test the results of the research show that Non Performing Loans (NPL) have a significant effect on Financial Stability, while BOPO does not have a significant effect on Financial Stability and simultaneously there is a significant influence of Non Performing Loans (NPL) and BOPO on Financial Stability