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Journal : JURNAL ILMIAH GLOBAL EDUCATION

Antecedents of Satisfaction and The Influence of Recommend Intention Djakasaputra, Arifin; Juliana, Juliana; Lemy, Diena Mutiara; Pramezwary, Amelda; Hubner, Ira Brunchilda; Prabowo, Gunawan
Jurnal Ilmiah Global Education Vol. 5 No. 2 (2024): JURNAL ILMIAH GLOBAL EDUCATION, Volume 5 Nomor 2, Juni 2024
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/jige.v5i2.2642

Abstract

Visitor satisfaction is an important factor in tourist destinations. Therefore, the aim of this research is to test destination image, Emotional experience, Pro-Growth Destination Authenticity, satisfaction and influence on Recommend Intention. The population of this research is tourists visiting Bali. The sample in this study was 200 respondents using a purposive sampling technique with criteria of age 17 years above. tourists visiting tourist villages a minimum of once a year. This research is quantitative research with a survey method. The data collection tool in this research used a questionnaire. Data analysis using PLS-SEM. The research results show that the variables pro growth Destination Image, Pro Growth Destination Authentication, Emotional Experience have a positive and significant influence on satisfaction, and Satisfaction has a positive and significant influence on intention to recommend.
Antecedents Word of Mouth Intention in the Restaurant Industry Juliana, Juliana; Pramezwary, Amelda; Maleachi, Sandra; Goeltom, Vasco Adato H.
Jurnal Ilmiah Global Education Vol. 5 No. 1 (2024): JURNAL ILMIAH GLOBAL EDUCATION, Volume 5 Nomor 1, Maret 2024
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/jige.v5i1.2185

Abstract

A restaurant is a place that provides good service to all its customers, both in the form of food and drinks. This research aims to investigate the antecedents word of mouth intention This research uses a quantitative approach with a survey method. with a sample size of 102 respondents. The data collection tool in this study used an online questionnaire which was distributed to respondents using a non-probability sampling approach using a purposive sampling technique with the criteria of using respondents who visited the restaurant at least once a year. Data analysis using PLS-SEM. The contribution of this research is to expand the factors that influence positive customer feelings towards restaurants such as environmental quality, food quality, service quality, and comfort. Service Encounter and Awareness as mediation to explain its influence on word-of-mouth intention. The results show that food quality, personal interaction quality, physical environment quality, perceived value, Service Encounter, and Awareness have a significant effect on word-of-mouth intention. This research implies that there is an influence between food quality, personal interaction quality, physical environment quality, and perceived value with word-of-mouth intention, so it can be concluded that food quality and interaction quality can shape customer relationships in providing positive recommendations about restaurants so that customers will visit. return to the restaurant.