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Kurniawaty
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Kontribusi Kompetensi Dan Supervisi Keperawatan Terhadap Efektivitas Kinerja Perawat Pada Rumah Sakit Di Provinsi Maluku Utara Adref, Ferry; Mattalatta; Hasmin; Ansar; Kurniawaty
Khazanah Journal: Economics, Muamalah & Entrepreneurship Vol. 2 No. 2 (2025)
Publisher : LPPM STIE Tri Dharma Nusantara - Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53654/kh.v2i2.604

Abstract

This study aims to examine the effect of nursing competence and supervision on nurse performance at a Hospital in North Maluku Province. The study population was part of the nursing staff at a Hospital in North Maluku Province. The sampling technique in this study was purposive sampling, so the number of samples interested was 145 people. The analysis method used in this study is correlation analysis and t-test. This study found the equation Y = 0.137 + 0.800X1 + 0.227X2. Competence has a positive and significant effect on nurse performance where t count is 10.893 > t table 1.65 with a significance of 0.000 and nursing supervision has a positive and significant effect on nurse performance where t count> t table or 3.817> 1.65 with a significance of 0.000
Lingkungan Sekolah sebagai Faktor Penentu Tingkat Motivasi Kerja Guru di Sekolah Dasar Huriatya, Siti; Ansar; Mattalatta; Kurniawaty
Khazanah Journal: Economics, Muamalah & Entrepreneurship Vol. 2 No. 2 (2025)
Publisher : LPPM STIE Tri Dharma Nusantara - Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53654/kh.v2i2.632

Abstract

This study aims to examine the influence of the school environment on the motivation of elementary school teachers in Bantaeng District, Bantaeng Regency, South Sulawesi Province. The population elements in this study were all elementary school teachers from Bantaeng District, Bantaeng Regency, South Sulawesi Province, totaling 390 people. Sampling used probability sampling with the stratified random sampling method so that the sample in this study amounted to 150 people. This study consists of school environment variables with indicators of adequate work facilities, a harmonious work climate, fair and supportive leaders and the dependent variable is work motivation. The analysis method used in this study is correlation analysis and t-test. This study found the equation Y = = 0.032 + 0.752X1 + 0.102X2 +0.335X3. The correlation between adequate work facilities and teacher motivation is very strong with a value of 0.831, followed by the correlation between fair and supportive leaders and teacher motivation with a correlation value of 0.742, and finally the correlation between a harmonious work climate and teacher motivation of 0.622.
Peran Komitmen Organisasi, Disiplin Kerja dan Iklim Kerja Terhadap Kinerja Pegawai: Studi BKD Papua Barat Resi, Yohanes D.; Mattalatta; Ansar; Kurniawaty
Cerdika: Jurnal Ilmiah Indonesia Vol. 5 No. 5 (2025): Cerdika: Jurnal Ilmiah Indonesia
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/cerdika.v5i5.2655

Abstract

This research aims to analyze the role of Organizational Commitment, Work Discipline and Work Climate on Employee Performance at the Regional Civil Service Agency of West Papua Province. This research uses a quantitative approach, data collection uses a questionnaire, with a sample size of 60 respondents. Data analysis uses multiple linear regression, hypothesis testing is carried out using partial, simultaneous and dominant tests (Beta test). The research results show that Organizational Commitment, Work Discipline and Organizational Commitment play a positive and significant role in improving employee performance; Work discipline plays the most dominant role in employee performance at the West Papua Province Regional Civil Service Agency.
Model Peningkatan Kinerja Karyawan UNCRI Melalui Kompetensi, Keterlibatan Kerja dan Budaya Kerja Budiman; Mattalatta; Ansar; Kurniawaty
Cerdika: Jurnal Ilmiah Indonesia Vol. 5 No. 5 (2025): Cerdika: Jurnal Ilmiah Indonesia
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/cerdika.v5i5.2656

Abstract

Penelitian ini berfokus pada pengaruh kompetensi, keterlibatan kerja, dan etos kerja terhadap kinerja karyawan di Universitas Carita Indonesia Manokwari yang masih tergolong baru dan menghadapi tantangan peningkatan kualitas SDM. Tujuan penelitian adalah untuk mengetahui sejauh mana ketiga variabel tersebut memengaruhi kinerja karyawan baik secara parsial maupun simultan, serta mengidentifikasi variabel yang paling dominan. Pendekatan yang digunakan adalah kuantitatif dengan sampel karyawan sebanyak 45 orang. Data dikumpulkan melalui kuesioner yang telah diuji validitas dan reliabilitasnya, lalu dianalisis menggunakan regresi linear berganda dan uji hipotesis yang meliputi uji parsial, simultan, dan dominan. Temuan mengkonfirmasi bahwa kompetensi, keterlibatan kerja, dan etos kerja berkontribusi positif dan signifikan terhadap peningkatan kinerja karyawan. Keterlibatan kerja ditemukan sebagai variabel yang paling berpengaruh. Implikasi penelitian ini memberikan arahan bagi pengelola sumber daya manusia untuk memprioritaskan pengembangan keterlibatan kerja, kompetensi, dan etos kerja dalam rangka memperbaiki kinerja secara efektif dan berkelanjutan. Penelitian ini juga memberikan dasar untuk studi lanjutan dalam pengelolaan kinerja di institusi pendidikan tinggi.
Authenticity and the Formation of Culinary Destination Brand Commitment Rahman, Lalu Rohadi; Baharuddin, Sitti Mujahida; Fatmasari; Kurniawaty
Advances in Tourism Studies Vol. 3 No. 3 (2025): Advances in Tourism Studies (In Press)
Publisher : Centre for Tourism Studies and Journal Publication of Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53893/ats.v3i3.78

Abstract

This study examines how perceived authenticity shapes brand equity, emotional attachment, brand loyalty, and brand choice intention in South Sulawesi’s culinary tourism. Although authenticity is widely recognised as a central attribute of gastronomic experiences, the mechanisms through which it influences cognitive, affective, and behavioural outcomes remain insufficiently clarified. This research employs a simplified theoretical model integrating Consumer Based Brand Equity theory and Attachment Theory to explain how authentic culinary encounters generate long term engagement with regional food identities. Data were collected from 214 domestic tourists who had consumed traditional South Sulawesi cuisine within the past twelve months. Partial Least Squares Structural Equation Modeling was used to test the proposed relationships. The findings show that perceived authenticity significantly enhances brand equity, which in turn fosters emotional attachment. Emotional attachment emerges as the strongest predictor of brand loyalty, and loyalty directly drives brand choice intention. The results also reveal direct effects of authenticity on both attachment and loyalty, indicating that authentic experiences can produce immediate affective and behavioural responses independent of cognitive appraisals. These insights contribute to the literature by demonstrating a coherent cognitive to affective to behavioural pathway through which authenticity strengthens culinary destination brands. Practical implications highlight the importance of preserving cultural integrity to support sustainable tourism development.
Sustainable Transformation of Muslimah Fashion Businesses in Indonesia Kurniawaty; Said, Muh; Syahruddin; Baharuddin, Sitti Mujahida
Global Review of Tourism and Social Sciences Vol. 2 No. 2 (2026): Global Review of Tourism and Social Sciences
Publisher : Yayasan Ghalih Pelopor Pendidikan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53893/grtss.v2i2.467

Abstract

This study examines how consumer sustainability expectations influence green marketing practices and how these practicesstimulate sustainable business model innovation in Muslimah fashion businesses in Indonesia. Using data from 212 owners and senior managers, analysed through Partial Least Squares Structural Equation Modeling, the findings show that sustainability-aware consumers strongly motivate firms to adopt credible green marketing strategies. These strategies then serve as a major driver of sustainability-oriented business model innovation. The results also demonstrate that sustainable business model innovationsignificantly enhances environmental performance, operational resilience, and brand credibility. The study contributes to sustainable fashion scholarship by integrating consumer expectations, marketing practices, and organisational transformation in a culturally specific context where ethical and religious values shape business behaviour. Practical implications highlight the importance of aligning sustainability communication with genuine operational changes to achieve strategic and performance benefits.
The Pathway from Integrated Marketing Communication to Brand Preference Gunawan; Kurniawaty; Latief, Abdul; Baharuddin, Sitti Mujahida
Global Review of Tourism and Social Sciences Vol. 2 No. 2 (2026): Global Review of Tourism and Social Sciences
Publisher : Yayasan Ghalih Pelopor Pendidikan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53893/grtss.v2i2.468

Abstract

This study investigates how Integrated Marketing Communication shapes brand preference through the mediating roles of Brand Awareness and Brand Image within the ceiling and interior materials industry in Indonesia. Using survey data from 345 consumers and analysed through Partial Least Squares Structural Equation Modeling, the study demonstrates that Integrated Marketing Communication has significant positive effects on awareness, image, and preference. Brand Awareness and Brand Image also emerge as strong predictors of brand preference, indicating that both familiarity and favourable associations are central to consumer decision making. The results further reveal a sequential mediation pathway in which Integrated Marketing Communication enhances awareness, awareness strengthens image, and image ultimately drives preference. These findings contribute to a deeper understanding of the cognitive and evaluative processes linking communication strategy to consumer choice. The study offers practical insights for firms seeking to build brand equity in competitive markets.
Synergy of Competence and Mental Well-being in Achieving Offshore Fleet Operational Targets: The Mediating Role of Organizational Commitment Ansar; Alwi Sibali; Gunawan; Umi Farida; Mattalatta; Kurniawaty
Journal of Indonesian Scholars for Social Research Vol. 6 No. 1 (2026): JISSR
Publisher : Cendekiawan Indonesia Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59065/jissr.v6i1.282

Abstract

This study explores the critical synergy between technical competence and mental well-being in driving the operational success of offshore maritime fleets. Amidst a recorded decline in performance targets at SKOM Sdn. Bhd. (SK Offshore & Marine) from 2021 to 2023, this research identifies the underlying factors influencing ship crew productivity. Using a quantitative confirmatory design, data were collected from 213 crew members across 10 offshore vessels and analyzed through Structural Equation Modeling (SEM). The findings demonstrate that while technical training and the implementation of the International Safety Management (ISM) Code directly enhance operational execution, their long-term impact is heavily dependent on the psychological state of the crew. Job stress was found to significantly undermine both performance and organizational attachment. Crucially, the study reveals that organizational commitment acts as a vital bridge; it translates training and safety protocols into sustained high performance while mitigating the negative effects of occupational stress. These results suggest that achieving offshore operational targets requires more than just procedural compliance; it demands an integrated management approach that prioritizes mental health support alongside technical development. The study provides strategic recommendations for maritime managers to balance workload distribution and strengthen crew commitment to ensure operational reliability in high-risk environments.
Product Differentiation Strategy at Nhanas Donuts Pinrang in Facing Culinary Business Competition in the Millennial and Gen Z Era Kurniawaty; Yusrianti; Trisnasari, Damayanti; Astuti, Yayuk
Economics and Business Journal (ECBIS) Vol. 4 No. 4 (2026): May
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v4i4.321

Abstract

This study aims to analyze the product differentiation strategy implemented by Nhanas Donuts Pinrang in facing culinary business competition in the millennial and Gen Z era. The research method used is descriptive qualitative with data collection techniques through interviews, observation, and documentation. Informants consisted of the owner, production and service employees, as well as millennial and Gen Z consumers. The results showed that the product differentiation strategy applied includes four main aspects: flavor innovation with contemporary variants (matcha cheese, red velvet crumble, cookies and cream), attractive and "instagrammable" visual display, aesthetic and modern packaging design, as well as active digital marketing through Instagram, Facebook, and TikTok. Supporting factors for the success of differentiation include the owner's creativity, understanding of young consumer behavior, strategic location, and digital branding. The implications of this study indicate that product differentiation integrated with digital marketing is able to increase competitiveness and customer loyalty of local culinary Micro, Small, and Medium Enterprises in the digital era.
Co-Authors Abdul Latief Adref, Ferry Alwi Sibali Andi Besse Ferial Ansar Baharuddin, Sitti Mujahida Budiman Etar T Fatmasari Gunawan Hamriani, Yuni Hasmin Huriatya, Siti Itira Masri R Mattalatta NURHADI Purwanda, Nur Widia Puspita, Sarah Rahman, Lalu Rohadi Ramayani, Winda Resi, Yohanes D. Safrida said, muh Sibali, Alwi Sumady, Ady Surakhmat Syahruddin Trisnasari, Damayanti Umi Farida Wismanto Wismanto Yasin, Nurfatwa Andriani Yayuk Astuti Yusriadi, Yusriadi Yusrianti Zainal Abidin