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All Journal Jurnal Paradigma Ekonomika AL-ATHFAAL : JURNAL ILMIAH PENDIDIKAN ANAK USIA DINI Jurnal Pengabdian Sosial Maneggio Jurnal Pengabdian Masyarakat (Jubdimas)
Parkhurst, Helen
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Religion Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Studi komparative faktor penentu kemiskinan provinsi di Sumatera dengan pertumbuhan ekonomi sebagai variabel intervening Rahmadi, Selamet; Hastuti, Dwi; Parmadi, Parmadi; Parkhurst, Helen
Jurnal Paradigma Ekonomika Vol. 19 No. 1 (2024): Jurnal Paradigma Ekonomika
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jpe.v19i1.34643

Abstract

This research aims to identify the determining factors of poverty in the provinces of Sumatra and analyze the role of economic growth as an intervening variable in the relationship between these factors and the poverty level. The data used in this study are secondary data from various sources, including the Central Bureau of Statistics (BPS) and the Ministry of Finance. The analytical methods employed include descriptive analysis, regression analysis, and path analysis.The findings of the study reveal significant differences in the determining factors of poverty among the provinces in Sumatra. Significant factors in determining the poverty level include education level, access to healthcare services, unemployment rate, and urbanization rate. Additionally, economic growth has been proven to play a crucial role as an intervening variable in the relationship between these factors and the poverty level. High economic growth can reduce poverty rates by improving employment opportunities, income levels, and access to public services.This research provides a deeper understanding of the determining factors of poverty in the provinces of Sumatra and highlights the importance of economic growth in reducing poverty levels. These findings can serve as a basis for the government and other stakeholders in designing effective policies to alleviate poverty in Sumatra. Furthermore, this study can also serve as a reference for further research in this field.
Marketing Performance: Digital Marketing and Marketing Ability Moderated by Government Policies (The Owner of Snack UMKM in Bekasi Regency) Tanjung, Agustini; Hermiyetti; Parkhurst, Helen; Young, Felina Co
Maneggio Vol. 1 No. 6 (2024): Maneggio-Dec
Publisher : Pt. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/v1014v03

Abstract

MSMEs in Indonesia contribute to national economic income progressing from year to year. This research aims to analyze the small snack business category of MSMEs activities in Bekasi Regency developing the businesses and determine the impact of Digital Marketing and Marketing Capabilities on Marketing Performance moderated by Government Policy. The research model is quantitative with non-probability sampling and primary and secondary data is used. Data analysis usage is descriptive statistical analysis, and inferential analysis through SmartPLS version 3. This research approached and processed 170 small snack business actors in Bekasi Regency as prime data. The research results show that digital marketing had a significant influence on marketing performance since the result of T value>T table (2,857>1,974) P value (0.004<0.05). Marketing capabilities had a significant influence on marketing performance since the result of T value>T tabel (2,870>1,974) P value (0.004<0.05). Government policy as a moderating variable on digital marketing influenced marketing performance affected but not significant since T value<T value (1,582<1,974). Government policy as a moderating variable on marketing ability influenced marketing performance affected but not significant since T value<T value (1,280<1,974). Meanwhile, the results of the termination test (R Square) explained both digital marketing and marketing capability influenced marketing performance 62.10%
Mandiri Dalam Pupuk: Solusi Inovatif Pemanfaatan Limbah Sekam Padi Dalam Pengelolaan Sumber Daya Alam Desa Lumahan, Kabupaten Tanjung Jabung Barat Hodijah, Siti; Rahmadi, Selamet; Parmadi, Parmadi; Parkhurst, Helen; Nurjanah, Rahma; Asfahani, Fadwa Rhogib; Afrianitas, Suci
Jurnal Pengabdian Sosial Vol. 2 No. 2 (2024): Desember
Publisher : PT. Amirul Bangun Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59837/bgp4w056

Abstract

Program pengabdian masyarakat ini dilaksanakan di Desa Lumahan dengan tujuan untuk mengatasi tantangan lingkungan dan ekonomi terkait limbah sekam padi yang selama ini menjadi sumber pencemaran dan potensi yang terbuang sia-sia. Program ini mengadopsi metode “Mandiri dalam Pupuk,” sebuah pendekatan inovatif yang mengubah limbah sekam padi menjadi pupuk organik, yang diharapkan mampu mendukung pertanian berkelanjutan sekaligus meningkatkan ekonomi lokal. Pendekatan yang diterapkan dalam program ini meliputi kegiatan penyuluhan, pelatihan praktis, dan pendampingan intensif. Program ini juga menggunakan teknologi pengelolaan limbah sederhana untuk memastikan efisiensi proses dan efektivitas hasil. Hasil kegiatan menunjukkan peningkatan signifikan dalam keterampilan dan partisipasi masyarakat Desa Lumahan dalam mengolah limbah sekam padi. Masyarakat yang sebelumnya membakar atau membuang sekam kini telah terlibat aktif dalam memproduksi pupuk organik, yang mulai digunakan dalam pertanian desa. Program ini juga mendapat dukungan dari pemerintah desa dan beberapa mitra, yang turut mendorong keberlanjutan program. Dampak positif lainnya adalah penurunan ketergantungan pada pupuk kimia, yang diiringi peningkatan kesadaran akan pentingnya praktik ramah lingkungan.
Penyuluhan Manajemen Pemasaran Berbasis Online (E-Commerce) Dalam Peningkatan Kapasitas Berbagai Produk Melalui E-Marketplace di Kota Jambi Pratiwi, Heni; Hutabarat, Zuhri Saputra; Parkhurst, Helen; Afrila, Diliza; Aprizal, Yusuf Zaini; Pratama, Aditya; Roihan, Muhammad
JUBDIMAS ( Jurnal Pengabdian Masyarakat) Vol 3 No 2 (2024): Jurnal Pengabdian Masyarakat, September 2024
Publisher : Yayasan Cita Cendikiawan Al Kharizmi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/jubdimas.v3i2.347

Abstract

With the rapid development of information technology, many changes have occurred in the way of human life. This requires humans to always adjust their lifestyles to technological developments. All buying and selling activities or transactions carried out using electronic media (internet) in the term e-commerce. The usefulness of information technology is to improve organizational performance, increase the effectiveness and efficiency of time, energy, costs, increase production, promotion and sales. Marketing carried out using internet technology is known as e-marketing. One of the leading products of MSMEs in Jambi Province is Batik. So far, the batik marketing strategy that relies heavily on capital accumulation, protection, and high technology has caused polarization and dualism in the distribution process of Batik in Jambi Province. Therefore, it is necessary to strengthen the marketing capacity of the creative batik industry through e-marketplaces by using them as a forum for interactive electronic business communities that provide a market where batik can be introduced nationally. E-Marketplace is an internet-based online media (web based) where business activities and transactions between buyers and sellers are carried out. Buyers can search for as many suppliers as possible with the desired criteria, so that they get according to market prices. Meanwhile, suppliers/sellers can find out companies that need their products/services. The approach used in this study is the System Development Life Cycle (SDLC) method, a systematic approach to designing/planning, designing, implementing and evaluating a system related to e-market place.
Literary study of playing activities to increase the mathematical geometric shapes concept understanding for early childhood students Riyana, Minuk; Fitrianti, Hariani; Adiatma, Tini; Sari Harahap, Dharma Gyta; Potabuga, Siti Nurjanah; Parkhurst, Helen
Al-Athfaal: Jurnal Ilmiah Pendidikan Anak Usia Dini Vol. 5 No. 2 (2022): Al-Athfaal: Jurnal Ilmiah Pendidikan Anak Usia Dini
Publisher : Universitas Islam Negeri Raden Intan Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24042/ajipaud.v5i2.14108

Abstract

The background of this study is that learning mathematics in terms of geometry is crucial to introduce to early childhood, and many teachers are still unaware of what activities might boost knowledge of geometric shapes. So, this study aimed to learn about playing activities that can develop an understanding of the concept of mathematical geometric shapes in early childhood. The method employed is a qualitative approach with library research where the data source is secondary data from published research journals. Using labyrinth geometry playing activities, finger painting playing activities, and dakon playing activities, the results for developing knowledge of the notion of geometric shapes in early childhood mathematics may be acquired. The result of this study is based on prior research, namely employing maze geometry playing activities, finger painting playing activities, and dakon playing activities to develop knowledge of mathematical geometry. The point is that playing using geometric shapes provides an understanding of mathematics for early childhood.
Co-Authors Aditya Pratama Afrianitas, Suci Afrila, Diliza Agustini Tanjung Aprizal, Yusuf Zaini Asfahani, Fadwa Rhogib Dwi Hastuti Fitrianti, Hariani Hermiyetti Hutabarat, Zuhri Saputra Nurjanah, Rahma Parmadi Parmadi Potabuga, Siti Nurjanah Pratiwi, Heni Riyana, Minuk Roihan, Muhammad Sari Harahap, Dharma Gyta Selamet Rahmadi Siti Hodijah Tini Adiatma Young, Felina Co