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Produktivitas Penangkapan Ikan Air Tawar Dengan Alat Tangkap Bubu Dasar di Sungai Tommo Kabupaten Mamuju Irsandi, Irsandi; Kantun, Wayan; Demallulu, Arnold
Jurnal Riset Diwa Bahari (JRDB) Volume 3, Nomor 1, 2025
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM) Institut Teknologi dan Bisnis Maritim Balik Diwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63249/jrdb.v3i1.44

Abstract

Bubu is a traditional fishing tool for catching freshwater fish in areas around rivers, lakes and swamps. Catches using traps tend to decrease. In connection with this, this research aims to analyze the productivity of traps using different baits. This research was conducted from May to June 2023 in Tommo Village, Mamuju Regency. This research is classified as a type of experimental research with the design used in this research being a Randomized Block Design with three groups and four different bait treatments, namely no bait, fine bran, corn and sweet potatoes. Determination of sampling stations was carried out by purposive sampling according to the conditions of the research site. The results showed that the composition of fish species caught with 287 bran baits, 41 sweet potato baits and 76 corn baits. Distribution of catch weight using bran bait 0.193 ± 0.140 g, sweet potato bait 0.167 ± 0.166 g and corn 0.209 ± 0.150 g. Productivity based on overall catch for bran, sweet potato and corn bait respectively 71.04; 10.15 and 18.81%. Based on the catch rate, the productivity obtained with bran bait was 1.844 g/trip, sweet potato bait 0.228 g/trip and corn bait 0.531 g/trip. The highest productivity by station was obtained by using bran feed at station III. The best productivity was using bran bait while the highest weight was using corn bait.
Esploration Of The Influence Of Marketing Mix Strategy On Repurchase Intention Of Motorcycle Products: A Consumer Perspective Made Agiyasa; Irsandi, Irsandi; Suci Asfarani; Trenggono Pujo Sakti
International Journal of Economics, Business and Innovation Research Vol. 4 No. 02 (2025): International Journal of Economics, Business and Innovation Research( IJEBIR)
Publisher : Cita konsultindo

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Abstract

The purpose of this study is to explore how marketing mix strategies influence repurchase intentions of motorcycle products from the consumer's perspective. The research approach used in this study is a qualitative approach. This approach aims to understand the phenomenon in depth through the perspective of the participants. Qualitative research allows for in-depth exploration of consumer experiences, views, and perceptions related to marketing mix strategies and their influence on motorcycle product repurchase intentions. Based on the results of the study, it can be concluded that the 7P marketing mix strategy involving elements of product, price, promotion, distribution, people, process, and physical evidence has a significant influence on motorcycle repurchase intentions from a consumer perspective. Each element of the 7Ps plays a role in creating a positive consumer experience, which ultimately increases loyalty and repurchase decisions. Keywords: Marketing, Marketing Mix, Repurchase Intention
The Influence Of Electronic Word Of Mouth and Perceived Value on Online Purchasing Decisions Purchasing Decisions on the Shopee Marketplace Bela Dania Putri; Irsandi, Irsandi; Trenggono Pujo Sakti
International Journal of Economics, Business and Innovation Research Vol. 4 No. 02 (2025): International Journal of Economics, Business and Innovation Research( IJEBIR)
Publisher : Cita konsultindo

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Abstract

This research aims to test and analyze the influence of Electronic Word of Mouth and Perceived Value on Online Purchasing Decisions. This research was conducted on the Shopee Marketplace, a case study of Bandar Lampung University students. The sample for this research consisted of 65 respondents using random sampling techniques. Data were analyzed using multiple linear regression analysis, classical assumption test, T test, and coefficient of determination using SPSS software. The research results prove that partially there is a significant influence of the Electronic Word of Mouth variable on Online Purchasing Decisions, the Perceived Value variable has a significant impact on Online Purchasing Decisions.
Variation in Growth Patterns and Condition Factors of Fringe scale sardinella (Sardinella fimbriata) Based on the Moon Phase in Takalar Waters, Makassar Strait Irsandi, Irsandi; Kantun, Wayan
Agrikan Jurnal Agribisnis Perikanan Vol. 18 No. 1 (2025): Agrikan: Jurnal Agribisnis Perikanan
Publisher : Fakultas Pertanian, Universitas Muhammadiyah Maluku Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52046/agrikan.v18i1.2556

Abstract

This study was conducted from March to May 2025 in the waters of Takalar, Makassar Strait. This study used the observation and sampling method at the Takalar Beba Fish Landing Place. The data taken were in the form of fish length and fish weight to be used to obtain growth patterns and condition factors and the results obtained were analyzed descriptively narratively. The results showed that the number of catches of Fringe scale sardinella l during the bright moon phase was 1,389 fish, while in the dark moon phase it was 337 fish. These results indicate that the size distribution in the bright moon phase ranges from 10-14.5 cm (12.002 ± 0.972 cm) with a weight ranging from 10-25 g (17.070 ± 3.676 g) and the dark moon ranges from 11-14 cm (12.047 ± 0.938 cm) with a weight ranging from 12-25 g (16.727 ± 3.489 g). Fringe scale sardinella in both moon phases have a negative allometric growth pattern (b < 3), which is 2.2148 in the bright moon and 2.0683 in the dark moon. The relative condition factor value ranges from 0.681–1.059 (1.004 ± 0.095) in the bright moon and 1.108–1.195 (1.004 ± 0.088) in the dark moon. The negative allometric growth pattern is an indication of high fishing pressure with the utilization of Fringe scale sardinella in the bright moon phase as a more effective time.
Pelaksanaan Tanggung Jawab Sosial Di Perusahaan Swasta Nasional Dan Badan Usaha Milik Negara Saputra, Argadwi; Agustina Gultom, Indriati; Irsandi, Irsandi
Jurnal Syntax Fusion Vol 3 No 03 (2023): Jurnal Syntax Fusion: Jurnal Nasional Indonesia
Publisher : CV RIFAINSTITUT

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54543/fusion.v3i03.279

Abstract

This research aims to analyze and know the implementation and sanction of Corporate Social Responsibility at National Private Company and State Owned Company. This research was conducted at PT Keong Nusantara Abadi Lampung and PT PLN (Persero) Lampung Distribution, and Lampung CSR Forum. The research method used is the normative and empirical juridical approach, which is done by examining the library materials consisting of secondary data and primary data, then data analysis is done by qualitative juridical analysis. Implementation of CSR in National Private Companies and State-Owned Enterprises have differentiation and similarity this is due to the different implementation of the legal basis, but in principle the implementation of CSR aims to improve the economy and prosper the community, in addition sanctions for companies that do not implement Corporate Social Responsibility is not clearly regulated in law in Indonesia, but if CSR is not implemented then the company will get moral sanction from society, which resulted in decreasing public trust.Implementation