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All Journal Linguistics and Elt Journal Jurnal Abdimas Kartika Wijayakusuma Jurnal Difusi
Sembiring, Bahtera
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Humanities Education Engineering Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

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Journal : Linguistics and Elt Journal

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Mental Verbs in Marketing Texts: Systemic Functional Linguistics Perspectives Sembiring, Bahtera; Khorina, Mulyati; Nugraha, Danny Gandana
Linguistics and ELT Journal Vol 9, No 1 (2021)
Publisher : Muhammadiyah University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/leltj.v9i1.5961

Abstract

The aim of this study was to examine mental verbs found in  Marketing texts. Thus, the qualitative data were taken from  a graduate textbook entitled Selling Today. The data were analyzed by applying Systemic Functional Linguistics (SFL) framework. The results showed that mental process of like type appear to be dominant which is realized by various lexical verbs. The mental process occur on all types of mental clauses: perceptive, cognitive, desiderative, and emotive. However, among the four types of mental clauses, cognitive clauses has the highest occurance frequency with various choices of verbs realizing its mental process. The findings offer opportunity to model English grammar for Marketing students.
Co-Authors Dewiyanti, Sri Khorina, Mulyati Koesoemah, Nita Henita Krisna Yudha Bakhti Nugraha, Danny Nugraha, Danny Gandana Sugiharti, Esti Sulyaningsih, Iis Syukri, Muhammad Yazidus Zewitra