Claim Missing Document
Check
Articles

Found 4 Documents
Search
Journal : AMMA : Jurnal Pengabdian Masyarakat

Pembuatan Desain Logo Dan Kemasan Susu Kedelai Serta Pemasaran Produk Berbasis Sosial Media Ihsan Lubis; Husni Lubis; Muhammmad Fahri Effendy; Devianita Zulkirahmadhani; Mutia Iswandari Putri; Rehulina Aslamiyah
AMMA : Jurnal Pengabdian Masyarakat Vol. 1 No. 07 (2022): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pengabdian masyarakat bertujuan untuk membantu masyarakat untuk menyelesaikan masalah yang terjadi di masyarakat. Usaha susu kedelai sehat jaya merupakan UMKM yang bergerak dibidang pengolahan kedelai menjadi minuman Kesehatan. Saat usaha susu kedelai ini masih dikelola sederhana. Ini dibuktikan dengan pengemasan sangat sederhana menggunakan plastik biasa dan pemsaran hanya sebatas wilayah sekitar saja. Atas dasar itu tim pengabdi mencoba membantu untuk meningkatkan pemasaran usaha tersebut. Untuk mnegetahui kebutuhan terlebih dahulu tim melakukan survey kebutuhan yang dibutuhkan. Setelah melakukan survey tim mengambil kesimpulan perlu membuat logo yang untuk sebagai ciri khas dari usaha tersebut selain itu perlu mebuat kemasan yang lebih menarik. Untuk membantu meningkatkan pemsaran produk usaha tersebut perlu perluasan pengenalan produk tersebut melalui sosial media. Untuk itu perlu dibuat sosial media Instagram dan juga memberikan pelatihan penggunaan Instagram tersebut. Hasil dari kegiatan ini diharapkan dapat meningkatkan pemasaran produk menjadi lebih baik.
Pembuatan Website Usaha Susu Kedelai Sehat Jaya Ihsan Lubis; Husni Lubis; Akbar Fachrezi; Ainil Arbie; Fahri Effendy
AMMA : Jurnal Pengabdian Masyarakat Vol. 2 No. 1 (2023): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The new normal era has made many changes to human life patterns. Resulting in changing marketing patterns. Previously marketing was via person to person, banners, pamphlets or the like. In this new era, people's habits are changing by using the internet more for the activities they need. For this reason, it is necessary to change the marketing pattern by utilizing the internet as a marketing medium. Website is one way to introduce the product of a business. Become wider. Jaya healthy soy milk business is one of the MSME businesses whose marketing is still conventional. The service team is trying to help increase marketing by creating a website for marketing business products. The results of this activity are expected that MSMEs can market their business products more broadly.
Website Lapak Desa Untuk Promosi Dan Pemasaran Produk UMKM Di Desa Sambirejo Timur, Kabupaten Deli Serdang Ihsan Lubis; Husni Lubis; Halimatussa’diah; Maxi L Hutahaean; Marcho M Hutahaean; Ahmad Daffa; Yuli Artika; Salsabila
AMMA : Jurnal Pengabdian Masyarakat Vol. 2 No. 7 : Agustus (2023): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

East Sambirejo Village is a village in Deli Serdang district. The village has many MSME businesses that are managed conventionally. This makes product marketing's reach limited. In this digital era, the internet is one of the most effective and efficient marketing media because it has a wide market reach and is more cost-effective. Based on this, this activity was carried out to improve the marketing of MSME products in East Sambirejo Village. The expected results of this activity are to produce a website that the village community can use to promote existing products in the village and also sell MSME products online.
Pengenalan Website Lapak Desa Dan Cara Memasarkan Produk UMKM Secara Online Di Desa Sambi Rejo Timur Deli Serdang Sumatera Utara Lubis, Husni; Lubis, Ihsan; Halimatussa’diah; L Hutahaean, Maxi.; M Hutahaean, Marcho; Daffa , Ahmad; Artika, Yuli; Salsabila
AMMA : Jurnal Pengabdian Masyarakat Vol. 3 No. 1 (2024): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Digital marketing is one method used by business actors to introduce their products and services to the public. Apart from that, digital marketing can also be used as a transaction medium between sellers and buyers. With digital marketing, product marketing reach can be wider and reach more people. Customer and marketing costs can be reduced and made more efficient. Village Stalls is one of the service team's proposals to help business actors market  their products. In order to further promote the website, it is necessary to introduce business actors regarding the use of the website. Furthermore, the team also helps entrepreneurs or administrators with registration and provides an introduction to the features they have. From this activity, it is hoped that the marketing of business actors' products will be broader and can help increase the level of income of the people in the village.
Co-Authors Ahmad Daffa Ahmad Zakir Ahmad Zakir Ainil Arbie Akbar Fachrezi Andi Marwan Elhanafi Andi Marwan Elhanafi, Andi Marwan Anisya Avishtya Indra Arie Rafika Dewi Boni Oktaviana Sembiring Daffa , Ahmad Daffa, Mdh. Al Hilmi Dalimunthe, Yulia Agustina Danar A. Rumbiarmytha Dede Abdillah Dedy Irwan Denny Walady Utama Devianita Zulkirahmadhani Edy Rahman Syahputra Edy Rahman Syahputra, Edy Rahman Efendi, Muhammad Fahri EKA RAHAYU Fachrul Rozi Lubis Fahri Effendy Fatma Wani Silitonga febri Dhea Mita Ferdy Riza Hadinata, Edrian Halimatussa’diah Halimatussa’diah Harahap, Herlina Hasdiana, Hasdiana Hediningtias Wulaningrum Herlina Andriani Simamora Husni Lubis Idzani Muttaqien Nasution Imran Lubis IRWAN, DEDY Jimmi Akbar Khairani, Mufida L Hutahaean, Maxi. Lubis, Fahrika Ariyani Lubis, Husni lubis, husni M Hutahaean, Marcho M. Imam Maulana Marcho M Hutahaean Maulana Maxi L Hutahaean Mhd Alfazri Mhd Fauzul Rizky Muhammad Hafiz Muhammmad Fahri Effendy Mutia Iswandari Putri Mutiah Dwi Amaliah Nazmy, T. Said Hazid An Nst, Risa Rahma Sari Nur Syahfitri Frastika Nasution Nurjamiyah, Nurjamiyah Purwoko, Agus Putri, Rania Asmalia Rafika Dewi, Arie Rahman, Sayuti Rahmi, Fadilla Aulia Rehulina Aslamiyah Reza Agustina Riri Ferial Salsabila Salsabila Sembiring, Boni Oktaviana Senti Harahap, Vira Yuanda Harahap Septiana Dewi Andriana, Septiana Dewi Siagian, Yenny Julanti Sartika Silvani Yolanda Siregar, Fitri Rizky Wahyuni Siregar, Rosyidah Suci Rahmadani Sumi Khairani, Sumi Syahputri, Nenna Irsa Tommy, Tommy Ummul Khair Yermia Ndruru Yuli Artika Yuli Artika, Yuli