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All Journal Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal Jurnal Pembelajaran Pemberdayaan Masyarakat (JP2M) Jurnal Abdimas Ekonomi dan Bisnis Ekalaya: Jurnal Pengabdian Kepada Masyarakat Indonesia Journal of Sustainable Community Service International Journal of Social Science and Community Service
Asharie, Asmawati
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Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Social Sciences Other

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Exploring Moringa Leaves on Hemoglobin Levels: An MBKM Activity by Universitas Indo Global Mandiri Student’s Tamiah, Aisyah; Hertati, Lesi; Asharie, Asmawati
International Journal of Social Science and Community Service Vol. 1 No. 1 (2023): OCTOBER
Publisher : CV. Proaksara Global Transeduka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70865/ijsscs.v1i1.2

Abstract

The challenges faced by young women are closely linked to their health, specifically anemia, characterized by a reduction in hemoglobin levels. Anemia is defined as a condition where the quantity of red blood cells is insufficient to meet the body's physiological needs. The management of anemia in adolescents has been planned through the use of blood supplement tablets (TTD). However, the consumption of TTD has not been maximized due to taste issues and side effects that manifest after intake. Moringa leaves (Moringa oleifera) are known to contain various nutritional elements, including iron, vitamin C, protein, vitamin A, calcium, and potassium, making them a potential alternative for anemia treatment. The iron content in Moringa leaves is 28.2 mg. This research adopts a pre-experimental design with a one-group pretest-posttest approach, involving a sample size of 24 and utilizing paired t-test analysis. A significant difference was observed in Hb levels before and after the administration of Moringa leaf extract (p < 0.05). The average value before treatment was 10.83, with a standard deviation of 0.8641, and after treatment, it increased to 12.72, with a standard deviation of 0.9399. The findings indicate that Moringa leaf extract is effective in increasing hemoglobin levels in adolescent girls.
Exploring Visitors of Janji Jiwa Coffee Shop: An MBKM Program by Students of Indo Global Mandiri University Hertati, Lesi; Asharie, Asmawati; Avini, Terti
International Journal of Social Science and Community Service Vol. 1 No. 1 (2023): OCTOBER
Publisher : CV. Proaksara Global Transeduka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70865/ijsscs.v1i1.3

Abstract

Janji Jiwa is the most popular coffee shop, and South Sumatra is one of the provinces with the highest number of coffee drinkers and coffee shop visits nationally. Aligned with the research objectives, this article delves into consumption motives and the construction of a consumerist lifestyle among patrons of the Janji Jiwa coffee shop in Palembang City. The method employed is a qualitative approach, utilizing a single case study research type. Informant selection was carried out using purposive sampling, with the informants comprising both active consumers and observer participants. To ensure data validity and reliability, the researcher conducted a data triangulation test. A shift in consumption motives is identified, where consumption no longer solely fulfills biological needs but rather represents a form of self-actualization within the context of social significance and classification. The formation of an imaginary perspective and the construction of a consumerist lifestyle are intricately linked to complex and varied causal laws, considering aspects such as sign value, the social logic of consumption, social space, and media influence. These aspects are rich with simulations, manifested in both abstract and concrete forms. This fact serves as evidence of the rationality of contemporary society, as reflected in consumer behavior.
Exploring Various Flavors of Cilok Snacks for Profit: A Small and Medium Enterprises Activity by Students of Indo Global Mandiri University in Support of MBKM Hidayahtullah, Hafiz; Hertati, Lesi; Asharie, Asmawati; Avini, Terti
International Journal of Social Science and Community Service Vol. 1 No. 1 (2023): OCTOBER
Publisher : CV. Proaksara Global Transeduka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70865/ijsscs.v1i1.4

Abstract

The MSME activity carried out by Indo Global Mandiri University students, entitled "Exploring Eneka Rasa Cilok Snacks," is a creative initiative that supports the Student Based Internship Program (MBKM). This activity aims to generate profits through variations in taste in making cilok snacks, which are not only a unique culinary product but also make a positive contribution to the student economy. In developing cilok snacks, students are actively involved in various aspects of the business, including production planning, stock management, marketing, and interaction with local traders to obtain raw materials. Apart from creating additional income opportunities for students, this activity also supports the empowerment of local MSMEs and the preservation of traditional culinary delights. Involvement in MBKM activities provides students with in-depth practical experience in managing small and medium enterprises. Exploration of cilok snacks not only creates a positive economic impact, but also promotes innovation, creativity and understanding of the importance of local economic empowerment. Through this initiative, students not only develop their entrepreneurial skills but also contribute to the formation of community networks around campus. Thus, "Exploring Cilok Eneka Rasa Snacks" is a real example of how student MSME activities can be agents of positive change in supporting local economic growth and providing rich practical experience for participants
Exploring the E-Commerce Corn Dog: an MBKM Program by UIGM Students to Support MSMEs Apriyanti, Apriyanti; Hertati, Lesi; Asharie, Asmawati; Avini, Terti
International Journal of Social Science and Community Service Vol. 1 No. 1 (2023): OCTOBER
Publisher : CV. Proaksara Global Transeduka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70865/ijsscs.v1i1.5

Abstract

In facing the ever-growing digital era, Indo Global Mandiri University (UIGM) students, as agents of change, are expected to be able to utilize e-commerce to support the Student-Based Internship Program (MBKM) with a focus on Micro, Small, and Medium Enterprises (MSMEs). This activity, entitled "Exploring E-Commerce MBKM UIGM Students in Supporting the MSME Program," aims to respond to digital business trends and make a positive contribution to local economic development through MSMEs. During the e-commerce exploration process, students actively participate in developing digital solutions and strategies to support MSMEs. The existence of an e-commerce platform is expected to provide added value for MSMEs, increase competitiveness, and expand market reach. The concrete steps involved in this exploration include strategic planning for e-commerce implementation, the development of a website or online trading platform, digital marketing, and performance measurement through data analysis. The application of the MBKM concept helps integrate theoretical learning with practical application, giving students real experience in entrepreneurship. The success of this program is measured through the growth of the MSMEs involved, increased income, and economic empowerment of local communities. Additionally, exploring e-commerce is also an opportunity for students to develop managerial, marketing, and information technology skills that are highly relevant to current market demands.
Modification and Innovation of Flour-Based Products into Contemporary Pancong Cakes under the MBKM Program of Indo Global Mandiri University Students Letari, Rahayu Tri; Hertati, Lesi; Asharie, Asmawati
International Journal of Social Science and Community Service Vol. 1 No. 1 (2023): OCTOBER
Publisher : CV. Proaksara Global Transeduka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70865/ijsscs.v1i1.6

Abstract

Pancong Cake is a traditional cake originating from Betawi, and the name "Pancong" is derived from the Betawi language. It holds a distinct identity as a traditional Betawi cake. Over time, the Pancong Cake, once only adorned with granulated sugar, now boasts a variety of toppings to stay current with contemporary tastes. Kekinian Pancong Cake is a food establishment with a booth concept that integrates with other modified and innovated traditional food stands. Situated in the Kambang Iwak area of Palembang, South Sumatra, Pancong Kekinian Cake addresses a community service activity. This initiative presents a two-fold solution. The first solution imparts knowledge to Pancong Cake proprietors on how to create a product with the ability to capture a large market through outreach. The second solution provides examples of product strategies as reference material, presented in a relaxed discussion format while enjoying Pancong Cake. The proposed solution involves fostering collaboration between two or more third-party brands (co-branding) to enhance the product image. This, in turn, aims to bolster consumer confidence, potentially resulting in increased profits or added value to products or services resulting from the co-branding. The outcomes of this community service activity will be disseminated in an accredited national journal article. It is hoped that the concept of this activity can be implemented more broadly by Pancong Cake owners to boost sales through effective product strategies.
Determinants of Consumer Behavior on Social Media: An MBKM Student Activity at UIGM Supporting AKWET Pempek SMEs Maulana, Fakhrezi; Hertati, Lesi; Asharie, Asmawati
International Journal of Social Science and Community Service Vol. 1 No. 1 (2023): OCTOBER
Publisher : CV. Proaksara Global Transeduka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70865/ijsscs.v1i1.7

Abstract

Pempek Akwet is a food sector MSME located in 26 Ilir, Palembang. which has been around for approximately 7 to 8 years. As the name implies, Pempek Akwet provides a variety of food products such as pempek, tekwan, gado-gado and others. The purpose of this research was to find out the data method of consumer grouping and the use of social media. The method used is a qualitative method by interviewing the owner of Pempek Akwet. The results of this research are useful for pempek Akwet in understanding consumer behavior so that they can develop appropriate marketing content on social media owned by pempek Akwet. By using organic marketing techniques through social media, specifically Instagram and Whatsapp, Pempek Akwet managed to increase turnover and sales by reaching a wider market and increasing brand awareness in Palembang. The use of social media features such as likes, comments, engagement, and insights has helped Pempek Akwet analyze consumer data and expand content reach, making this research a valuable reference for MSMEs looking to leverage digital marketing for their business growth.
DIGITALISASI UMKM, LITERASI KEUANGAN TERHADAP KINERJA KEUANGAN UMKM DI ERA NEW NORMAL PANDEMI COVID 19 Purnamasari, Endah Dewi; Asharie, Asmawati
Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Vol 7 No 1 (2024): Article Research Volume 7 Number 1, January 2024
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi Al-Washliyah Sibolga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36778/jesya.v7i1.1416

Abstract

UMKM memiliki kontribusi terhadap pembangunan perekonomian Indonesia. Salah satunya dengan adanya UMKM dapat memberikan lapangan pekerjaan bagi masyarakat sehingga mengurangi angka pengagguran di Indonesia. Namun saat pandemi covid 19 melanda Indonesia terjadi perubahan sosial ekonomi yang berdampak pada UMKM. Terjadinya perubahan kegiatan operasional UMKM yang mulanya dilakukan secara konvensional menjadi kegiatan berbasis digitalisasi. Mengingat perkembangan dunia industri saat ini tidak terlepas teknologi informasi, maka para pelaku UMKM diharapkan untuk ikut mampu memanfaatkan teknologi informasi. Para pelaku UMKM dituntut untuk meningkatkan melakukan digitalisasi dan literasi keuangan agar mampu bersaing sehingga dapat meningkat kinerja keuangan UMKM. Kegiatan penelitian ini dilakukan dengan menyebarkan kuesioner kepada pada pelaku UMKM sektor kuliner di Kota Palembang. Metode penarikan sampel Purposive sampling dengan jumlah sampel yaitu 40 responden. Teknik Analisa data dengan melakukan uji instrument, uji asumsi klasik dan uji regresi linier berganda pada aplikasi SPSS 22. Hasil analisis menunjukan bahwa digitalisasi UMKM tidak berpengaruh terhadap terhadap kinerja keuangan artinya bahwa digitalisasi UMKM masih banyak belum di manfaatkan sebagai ketersediaan fitur teknologi yang ditawarkan. Sedangkan literasi keuangan berpengaruh terhadap terhadap kinerja keuangan UMKM pada era newnormal covid 19. Hal ini menunjukan semakin tingginya pengetahuan litreasi keuangan maka makin memudahkan pelaku UMKM untuk meningkatnya kinerja keuangan sehingga menjada kelangsungan usahanya
CAPITAL ASSSETS PRICING MODEL (TINGKAT RISIKO DAN PENGEMBALIAN) DALAM KEPUTUSAN INVESTASI SAHAM Purnamasari, Endah Dewi; Asharie, Asmawati; Chaisarani, Fadia; Epriyani, Jihan; Icha, Icha; Nurfitri, Faradilla Ayang; Meliasari, Dina
Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Vol 7 No 2 (2024): Artikel Periode Research Juli 2024
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi Al-Washliyah Sibolga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36778/jesya.v7i2.1632

Abstract

Penelitian kali ini memiliki tujuan untuk menentukan bagaimana metode perhitungan aset modal utama (CAPM) menjelaskan bagaimana Resiko tertentu berkorelasi dengan peluang pengembalian maksimum yang dapat diperoleh. Teori CAPM menjelaskan bagaimana pengembalian investasi dan Resiko berkorelasi. Penelitian dilakukan dari Januari hingga Desember 2023, saham yang terdaftar di Indeks Bisnis 27. Untuk memilih delapan saham sebagai sampel, metode purposive sampling digunakan. Hasil menunjukkan bahwa INCO memiliki pengembalian terendah dan BRPT yang tertinggi. Sementara SMGR memiliki Resiko tinggi dan agresif, MYOR memiliki Resiko rendah dan bersifat defensif. Hasil penelitian menunjukkan bahwa terdapat 1(satu) saham undervalued dan 7(tujuh) saham overvalued. Hasil penelitian dapat dimanaatkan sebagai panduan bagi investor saat mereka memutuskan untuk membeli atau menahan saham dengan nilai yang lebih tinggi daripada saham dengan nilai rendah.
Pelatihan Manajemen Keuangan Dalam Meningkatkan Daya Saing Serta Keberlanjutan Bisnis UMKM di Desa Burai Purnamasari, Endah Dewi; Aziatul, Reny; Asharie, Asmawati
Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal Vol. 8 No. 3 (2025): Juli 2025
Publisher : STMIK Royal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33330/jurdimas.v8i3.3789

Abstract

Abstract: Burai Village in Ogan Ilir Regency, South Sumatra, has significant potential in the Micro, Small, and Medium Enterprises (MSMEs) sector, particularly in the creative industry, culinary arts, and handicrafts. However, MSMEs in this village face various challenges, especially in financial management, such as unstructured bookkeeping, low financial literacy, and limited access to formal capital. This community service program aims to enhance MSME actors’ understanding of the importance of sound financial management and the use of technology in managing their finances. The program was implemented in three stages: preparation (survey and material development), implementation (socialization and training), and evaluation to ensure participants' understanding and application of financial management practices. The training results showed a significant improvement in MSME actors' knowledge of financial recording, separation of personal and business finances, and the use of digital tools such as Sepran accounting apps and e-wallets. MSME actors also began preparing more structured financial reports to facilitate access to funding. This program successfully improved the competitiveness and sustainability of MSMEs in Burai Village.Keywords: financial management; UMKM; digital technology Abstrak: Desa Burai di Kabupaten Ogan Ilir, Sumatera Selatan, memiliki potensi besar dalam sektor Usaha Mikro, Kecil, dan Menengah (UMKM), khususnya di industri kreatif, kuliner, dan kerajinan tangan. Namun, UMKM di desa ini menghadapi berbagai tantangan, terutama dalam pengelolaan keuangan, seperti pencatatan yang tidak terstruktur, rendahnya literasi keuangan, serta kesulitan dalam mengakses permodalan formal. Program pengabdian ini bertujuan untuk meningkatkan pemahaman pelaku UMKM tentang pentingnya manajemen keuangan yang baik dan pemanfaatan teknologi dalam pengelolaan keuangan mereka. Metode pengabdian dilaksanakan melalui tiga tahap, yaitu persiapan (survey dan penyusunan materi), pelaksanaan (sosialisasi dan pelatihan), serta evaluasi  untuk memastikan pemahaman dan implementasi pengelolaan keuangan oleh pelaku UMKM di Desa Burai Hasil pelatihan menunjukkan peningkatan signifikan dalam pemahaman pelaku UMKM mengenai pencatatan keuangan, pemisahan keuangan pribadi dan usaha, serta pemanfaatan teknologi digital, seperti aplikasi akuntansi sepran dan e-wallet. Pelaku UMKM juga mulai mempersiapkan laporan keuangan yang lebih terstruktur untuk mempermudah akses modal. Program ini berhasil meningkatkan daya saing dan keberlanjutan bisnis UMKM di Desa Burai.Kata kunci: manajemen keuangan; UMKM; teknologi digital
Pelatihan Aplikasi Laporan Keuangan atas Standar Akuntansi PSAK 1 Pada BUMDes Guna Mencapai Tujuan Berkelanjutan SDGis Hertati, Lesi; Yadiati, Winwin; Asharie, Asmawati; Heriyati, Agustina
Jurnal Abdimas Ekonomi dan Bisnis Vol. 4 No. 2 (2024): Jurnal Abdimas Ekonomi dan Bisnis
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/abdiekbis.v4i2.3404

Abstract

The aim of PKM training is to implement applications to support the achievement of Sustainable Development Goals (SDGs) in BUMDes. The presentation of financial reports to BUMDes by Indo Global Mandiri University lecturers involved three (3) lecturers and four (4) students so that students could put into practice the theories they had gained from studying in the industrial world. The results of PKM activities are so that BUMDes can make financial reports guided by PSAK 1, namely transparent and accurate, for stakeholders to understand the use and management of resources better. This application can help BUMDes to manage and present financial reports more efficiently, saving time and resources that can be allocated to activities that support the achievement of sustainable goals, namely Sustainable Development Goals (SDGs) at BUMDes in accordance with applicable accounting standards and regulations while still complying with regulations. and minimize the risk of non-compliance. Through financial reports produced by BUMDes, BUMDes can monitor financial performance over time, identify trends and patterns that can assist in decision making to achieve sustainable goals. The application of financial reports that are presented in a structured and accurate manner for BUMDes can increase access to external financial resources, such as loans or grants, which can be used to support initiatives.
Co-Authors Ani, Anis Anggreq Apriyanti Apriyanti Avini, Terti Aziatul, Reny Callistasari, Nidia Putri Chaisarani, Fadia Endah Dewi Purnamasari Epriyani, Jihan Heriyati, Agustina Heryati, Agustina Hidayahtullah, Hafiz Icha, Icha Lazuarni, Shafiera Lesi Hertati, Lesi Letari, Rahayu Tri Maulana, Fakhrezi Meliasari, Dina Noer, Namira Imelia Ramadiena Nur Aini Nurfitri, Faradilla Ayang Palinggau, Aling Rahmawaty, Putri Sadana, Afdan Mifta Sondang, Virgus Ari Tamiah, Aisyah Yadiati, Winwin