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All Journal Jurnal Komunikasi Komunikator Jurnal Hubungan Internasional Nyimak: Journal of Communication Jurnal ASPIKOM PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Jurnal Profetik Jurnal Ekuivalensi Jurnal Mutakallimin : Jurnal Ilmu Komunikasi Community Empowerment Caraka : Indonesia Journal of Communication The International Journal of Politics and Sociology Research Robust: Research of Business and Economics Studies Proceeding ISETH (International Summit on Science, Technology, and Humanity) Innovative: Journal Of Social Science Research Jurnal Komunikasi Indonesia Malacca: Journal of Management and Business Development Proceedings of Jogjakarta Communication Conference (JCC)
Riski Apriliani
Universitas Muhammadiyah Surakarta
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Public Health Social Sciences Other

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Journal : Innovative: Journal Of Social Science Research

 1 
Strategi Komunikasi Program Keluarga Berencana (KB) Dinas PPKB PPPA Dalam Upaya Penurunan Stunting Tahun 2023 Di Kecamatan Sidoharjo, Kabupaten Sragen Latifa, Syifa Arin; Apriliani, Riski
Innovative: Journal Of Social Science Research Vol. 4 No. 4 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i4.13871

Abstract

Tujuan penelitian ini adalah untuk mengetahui bagaimana strategi komunikasi program Keluarga Berencana (KB) Dinas PPKB PPPA (Pengendalian Penduduk, Keluarga Berencana dan Pemberdayaan Perempuan dan Perlindungan Anak) dalam upaya penurunan stunting di Kecamatan Sidoharjo. Penelitian ini menggunakan pendekatan kualitatif dengan metode studi kasus. Teknik pengumpulan data diperoleh dari wawancara yang mendalam, studi literatur, jurnal, dan dokumentasi. Dalam memperoleh data primer menggunakan hasil wawancara dengan mengajukan beberapa pertanyaan kepada petugas di bidang PPKBD dari Dinas PPKB PPPA, Bidan Desa, Koordinator Penyuluh KB. Kemudian data sekunder diperoleh dari dokumentasi kegiatan. Analisis data dilakukan secara bersamaan dengan pengumpulan data. Untuk menguji keabsahan dari penelitian menggunakan triangulasi sumber yang bertujuan untuk memahami apa saja yang diteliti dari penelitian dan untuk mendapatkan data yang akurat. Novelty dari penelitian ini adalah untuk mengetahui model komunikasi dalam sosialisasi yang efektif untuk Keluarga Berencana (KB) di Kecamatan Sidoharjo, Kabupaten Sragen
Semiotic Analysis of BCA Advertisement Version “Don't Know, Give No!” on Youtube Media in Transaction Literacy Setiawan, Ganda; Apriliani, Riski
Innovative: Journal Of Social Science Research Vol. 5 No. 4 (2025): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v5i4.20600

Abstract

This study aims to analyze the semiotics of BCA's “Don't Know, Kasih No!” advertisement on YouTube in terms of transaction literacy.The research method used is qualitative research with Roland Barthes' semiotic approach. This study uses data collection techniques obtained through documentation in the form of observations of scenes in the “Don't Know, Kasih No!” advertisement. The researcher analyzes the visuals, narrative, symbols, and other elements that appear in the advertisement. The data sources for this study are primary and secondary data. Data triangulation in this study is conducted by combining various sources and methods to obtain data validity and accuracy. The results of this study indicate that this advertisement not only functions as a promotional tool but also as an educational tool that raises important issues about digital transaction security. Through strong visual and symbolic representations, BCA encourages the public to be more critical, vigilant, and aware of potential traps in the digital world. Thus, this campaign can be understood as a form of financial literacy wrapped in a creative and meaningful narrative.
Co-Authors Abisono, Firya Qurratu’ain Adhianty Nurjanah Adhilistyo, Dimas Fajar Agung Prasetya Alhasanain, Nando andi bisyriani Bulqis, Rasyidah Cassana, Rona Rizkhy Bunga Chalila Raihan Nabilazka Desy Arum Sunarta Dhila Safira Maytarani Dian Purworini Dyah Mutiarin, Dyah Edy Purwo Saputro H Hasmawati Irliana, Jauzaa Salwa Khanun Roisatul Ummah Latifa, Syifa Arin Maulana S, Nurfadilah Maytarani, Dhila Safira Nabilazka, Chalila Raihan Nano Prawoto Ramadhani, Dinda Safitri Ramadhaningsih, Dwi RASYID, ERWIN Rona Rizkhy Bunga Chasana Rosyid, Salman Abdul Sari, Fany Puspita Sari, Imas Andhita Setiawan, Fandy Ahmad Setiawan, Ganda Setyawan, Sidiq Sri Nabawiyati Nurul Makkiyah Sudirman, Muh. Sajjaj Tri Pitara Mahanggoro Trianuri, Lintang Usmayani, Ilham Putra Wahyudi, Wahyudi Wardana, Linda Kusumastuti