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All Journal Jurnal Komunikasi Jurnal Ilmu Komunikasi Paradigma: Jurnal Masalah Sosial, Politik, dan Kebijakan The Indonesian Journal of Communication Studies Eksos LPPM Jurnal ASPIKOM AJMC (Asian Journal of Media and Communication) Jurnal Abdimas Madani dan Lestari (JAMALI) Coverage: Journal of Strategic Communication Komunika: Jurnal Ilmu Komunikasi Jurnal Ilmiah Multimedia & Komunikasi Communications in Humanities and Social Sciences Mediator: Jurnal Komunikasi AJMC (Asian Journal of Media and Communication) Jurnal Mahasiswa Komunikasi Cantrik Jurnal Ilmiah Manajemen Informasi dan Komunikasi
Subhan Afifi
Program Studi Ilmu Komunikasi, Universitas Islam Indonesia
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Other

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COMMUNICATION DIMENSIONS WITHIN SPIRITUALITY COMMUNICATION: THE QU’RAN PERSPECTIVES Subhan Afifi; Basuki Agus Suparno
The Indonesian Journal of Communication Studies Vol 8, No 2 (2015)
Publisher : Department of Communication Studies, Faculty of Social and Political Sciences Universitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/ijcs.v8i2.2981

Abstract

The study aims to investigate the communication concepts introduced by the Qur’an. As the holy book of Moslem, the Qur’an explain  many concepts of human daily life, including communication.  Communication as sending and communication as reading in the modern communication theory can be elaborated in Qur’an perspective. This study identifies communication-related verses and analyzes the models of communication. The models are elaborated by examples from the Qur’an and the Hadith. Using interpretive paradigm, this research  uses the Qur’an as the analysis unit to explore the patterns, models, and issues of communication. The result of this research  contribute to develop eastern  perspective theory of communication. 
STUDENT PERCEPTION OF UPN "VETERAN" YOGYAKARTA BRAND IMAGE AS A NEW STATE UNIVERSITY Swastika Ajeng Dewanti; Siti Fatonah; Subhan Afifi
The Indonesian Journal of Communication Studies Vol 11, No 2 (2018): The Indonesian Journal of Communication Studies
Publisher : Department of Communication Studies, Faculty of Social and Political Sciences Universitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/ijcs.v11i2.2958

Abstract

This study aims to identify how the perception of UPN "Veteran" Yogyakarta students about the brand image owned by UPN "Veteran" Yogyakarta, to know what are the obstacles and developments that happened after UPN "Veteran" Yogyakarta became the country. Type of research used in this research is descriptive research type with qualitative method. The theory used is the theory of perception and brand image. Data collection techniques in this study were obtained through interviews, direct observation and documentation. The results showed that the brand image owned UPN "Veteran" Yogyakarta post to State College of New State is a state defense that should be realized not only in the country but also on the international scene. Student perception on brand image UPN "Veteran" Yogyakarta in its application is good enough, because it has applied discipline to the students, lecturers, and employees of UPN "Veteran" Yogyakarta, and the state defend has been attached not only to the students but also to the wider community. However, in the implementation and understanding of the state defense has not been maximal, so there are still UPN "Veteran" Yogyakarta students who do not know how the brand image owned UPN "Veteran" Yogyakarta.
The integrated marketing communication in digital environment: a case study of local radio in Yogyakarta Maulidina Atikah Rachmawati; Subhan Afifi
The Indonesian Journal of Communication Studies Vol 14, No 2 (2021): The Indonesian Journal of Communication Studies
Publisher : Department of Communication Studies, Faculty of Social and Political Sciences Universitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/ijcs.v14i2.5470

Abstract

The internet and the digitization of media have expanded the ability of mass media to reach the public. Radio is one type of mass media that has developed by utilizing digital technology in the internet era. The development of new technology has expanded radio's ability to reach audiences. The utilization of various innovations through the internet has increased the role of interactive social communication of a radio station. Digitalization has made radio survive during intense competition from multiple types of media in the era of disruption. It is interesting to see how the radio station's integrated marketing communication strategy in the digital environment is changing. This study aims to determine local radio's integrated marketing communication strategy in Yogyakarta in a changing digital environment. This research uses a case study method with in-depth interviews and observation data collection techniques. The results show that radio marketing communication strategies still use various promotional tools with digital technology modifications in a changing digital environment. The case study of Swaragama FM Radio shows that this radio implements an integrated marketing communication strategy which consists of several strategies, namely: (1) Formulating Segmentation, Targeting, and Positioning by adjusting the radio marketing mix character (2) Integrating Advertising and Direct Marketing, (3) Optimizing Sales Promotion and Personal Selling, (4) Strengthening Branding through Public Relations, and (5) Building interaction with the audience through Social Media Marketing.
CRISIS MANAGEMENT STRATEGY OF TEGAL CITY PUBLIC RELATIONS Rahma Wulandari; Prayudi Prayudi; Subhan Afifi
The Indonesian Journal of Communication Studies Vol 12, No 1 (2019): The Indonesian Journal of Communication Studies
Publisher : Department of Communication Studies, Faculty of Social and Political Sciences Universitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/ijcs.v12i1.2995

Abstract

The arrest of Tegal Mayor Siti Masitha Soeparno by the Corruption Eradication Commission (KPK) accompanied by negative media coverage undeniably caused a crisis that was able to reduce public trust in the Tegal City Government. This study intends to find out the crisis management and public relations strategy of the Tegal City Government regarding the KPK's Red-Handed Arresting Operation (OTT) against Mayor of Tegal. This study uses a qualitative approach with a case study method. The results of this study indicate that the Government of Tegal City tends to ignore the symptoms or signs of the crisis starting to appear and not immediately respond and make decisions quickly and effectively to reduce the risk of a crisis. Public Relations of the Tegal City Government only conducts public relations routines when a crisis occurs, they do not have good training in handling the crisis so that it is not competent in dealing with crises. Public Relations of the Tegal City Government tends to be indifferent to the crisis experienced by the institution and only focus on routine public relations work such as reporting on government activities or agendas. The Tegal City Government has responded to the crisis and tried to restore public trust and improve the governance system as evidenced by various bureaucratic reforms and improvements in the field of public services. The crisis communication strategy used by the Tegal City Government, that is: corrective action strategy with efforts to improve and preventive efforts, justification strategies shown by the City of Tegal by localizing the crisis, and ingratiation strategies carried out by the Tegal City Government by implementing the National Development Dialogue "Towards Tegal Trustworthy and Blessed "which succeeded in formulating city branding.
NEWS FRAMING ANALYSIS ON CORRUPTION BY CHAIRMAN OF THE PARLIAMENT OF REPUBLIC INDONESIA SETYA NOVANTO (Study on Detik.com Period November-December 2015) Oka Al Majid; Subhan Afifi; Sigit Tripambudi
The Indonesian Journal of Communication Studies Vol 10, No 2 (2017): The Indonesian Journal of Communication Studies
Publisher : Department of Communication Studies, Faculty of Social and Political Sciences Universitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/ijcs.v10i2.2952

Abstract

The reporting on the case of Presidential and Vice Presidential Nomination on the extension of PT Freeport Indonesia’s contract becomes headline in detik.com media. PT. Freeport Indonesia is the largest taxpayer to Indonesia and the largest gold producer in the world. Setya Novanto is the 16th Chairman of the House of Representatives of the Republic of Indonesia holds a one-year term from 2014-2015 and reappointed on 20 November 2016. This study aims to know the picture of the news frame. This research uses framing analysis method developed by Zhongdang Pan and Gerald M. Kosicki. Framing is an approach to know how the viewpoints used by journalists. There are four devices in the framing analysis model, ie, syntax (facts), scripts (themed facts), thematic (facts written), and rhetorical (emphasizing facts). The results of framing analysis shows that frames made detik.com more dominant corner Setya Novanto. The existence of an emphasis on a sentence or a particular word, the selection of resource persons, and supporting factors selected by journalists as an emphasis on the news he wrote resulted in unbalanced news and did not run the principle of news.
COMMUNICATION PATTERNS BETWEEN DRUG COURIER WITH CUSTOMERS IN SLEMAN DISTRICT Linggo Widiantoro; Subhan Afifi; Yenni Sri Utami
The Indonesian Journal of Communication Studies Vol 10, No 1 (2017): The Indonesian Journal of Communication Studies
Publisher : Department of Communication Studies, Faculty of Social and Political Sciences Universitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/ijcs.v10i1.2946

Abstract

Drug trafficking is still happening today. This activity involves dealer, couriers adan users. Communication between couriers and users is increasingly intense when drug dealing transactions are carried out. In a general sense courier is someone who has the responsibility to conduct the exchange of goods between two or more people. The purpose of this research is to find out how they interact with users. Thus, a qualitative research requires observation in the field to obtain enough data to make conclusions. About the results of research, researcher founded that illegal drugs courier used communication symbols that are only understood by them and their communities. The drug courier profile has a staggering illicit in addition to being couriers, they also as a student. Research also found they use direct and indirect communication pattern during transactions.
THE USE OF SOCIAL MEDIA TWITTER IN THE MAKING OF NOVEL (Study on Twitter Polls in the Making of Novel The Architecture of Love) Winny Aisyah Amini; Basuki Agus Suparno; Subhan Afifi
The Indonesian Journal of Communication Studies Vol 10, No 2 (2017): The Indonesian Journal of Communication Studies
Publisher : Department of Communication Studies, Faculty of Social and Political Sciences Universitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/ijcs.v10i2.2948

Abstract

In everyday life, Twitter as a communication media is used by most people to complete their interaction needs. A writer, Ika Natassa, had used Twitter as an extension media for storytelling.  She had used it as a media in developing the world of literacy by combining technological advances with her expertise writing novel. The novel entitled ‘The Architecture of Love’ is the first book in the world which made by using social media Twitter. The purpose of this study is to explain how the role of Twitter polls feature as a medium of interaction of making novel and its marketing was. This research is qualitative. The method used in this research is descriptive study. The process of collecting data had obtained by observation, interview, and literature study. From the discussion of research results is concluded, that the interaction between Ika Natassa as a writer with her followers quite often, supported by other features in the media Twitter. Joint Action is required and the follower’s enthusiasm to determine the idea of each chapter of the story in each episode from beginning to end. According to the readers, the book ‘The Architecture of Love’ has a strong branding as a book that utilizes social media, because the uniqueness that was built on every episode when the poll took place. During the ‘airing’ period, the poll story has collected 19,535 poll participants, over 49,000 readers, and when posted also sold over 15,000 copies in just 2 months.
INFLUENCE OF THE QUALITY OF MC.GAZINE TOWARDS STUDENTS READING INTEREST OF SMA NEGERI 3 MAGELANG Fairiza Insani Zatika; Subhan Afifi; Kurnia Arofah
The Indonesian Journal of Communication Studies Vol 10, No 1 (2017): The Indonesian Journal of Communication Studies
Publisher : Department of Communication Studies, Faculty of Social and Political Sciences Universitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/ijcs.v10i1.2940

Abstract

The students of SMA Negeri 3 Magelang have low interest in reading to their own printed media, that is Mc.Gazine. The low reading interest affected by several factors, one of them is the quality of the product. Therefore, this research aims to figure out the influence of the quality of Mc.Gazine towards students’ reading interest of SMA Negeri 3 Magelang. The method used in this research was quantitative survey. The sample taken was approximately 35% of the whole population. Data collection applied in this research was questionnaire. Validity and reliability test were used to test the items in the questionnaire. Meanwhile, the data were analyzed using product moment Pearson correlation and simple linear regression. The results of the research were elaborated using S-O-R (Stimulus-Organism-Respond) Theory and Uses and Gratification Theory. To describe the results of the research, it was found out that the quality of school magazine Mc.Gazine towards students’ reading interest was at the medium state or category. It can be concluded that both variables i.e independent and dependent, have strong relationship. It is proven by the correlation coeficient value at 0,624 nearly to 1. On the other hand, the quality of Mc.Gazine (variable X) has positive significant influence towards the reading interest of the students of SMA Negeri 3 Magelang (variable Y) with the value at 0,000 < 0,05. Then, it was also found out that variable X gave contribution for approximately 39% on variable Y, therefore, the equation will show that when the variable contribution of variable X increases, then variable Y follows.
Peran Organisasi Masyarakat Sipil dalam Pemberantasan Hoaks Muhammad Edy Susilo; Subhan Afifi; Senja Yustitia
Eksos LPPM Vol 2, No 1 (2020): Mei
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/eksos.v2i1.4150

Abstract

Hoax or fake news in Indonesia are increasing along with the use of social media. Towards the 2019 general elections, the intensity of political hoaks is increasingly widespread. Hoax can target anyone, but are intended specifically for competing candidates. Hoax have the potential to cause conflict in society and break up national unity. The government has done many things to eradicate hoaks. However, eradication involve many stakeholders, one of them is civil society organizations. The Research question is how the role of civil society organizations in Indonesia in eradicating hoaks. The study was conducted with qualitative methods. Data obtained from various civil society organizations that relevant to the topics. The results showed that all organizations that studied, they all support to eradicate hoaks. Hoaks are counterproductive in the life of the nation and state. All organizations have also done many things in accordance with their fields. However, they also have limitations. Government is the most responsible for hoax eradication. In this study, there is one finding interesting about Islamic organizations that feel unfairly treated in hoax eradication. This should be a concern for the government if they are really serious about eradicating hoaxes. Keywords: hoax, civil society organization, election, conflict.
Analisis Naratif Pemberitaan Prancis Sebagai Juara Piala Dunia 2018 di Harian Kompas Hilman Syahrul Yuzi; Subhan Afifi; Yenni Sri Utami
Jurnal Ilmu Komunikasi Vol 17, No 1 (2019)
Publisher : Univeritas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jik.v17i1.3515

Abstract

Piala Dunia digelar empat tahun sekali menjadi daya tarik bagi seluruh pecinta sepakbola di seluruh dunia. Piala Dunia 2018 yang diselenggarakan di Rusia menyandang predikat dengan rekor penonton terbanyak sepanjang sejarah dengan 3,572 miliar, meskipun sempat dilanda berbagai konflik. Penelitian ini bertujuan untuk menganalisis karakter narasi pemberitaan Prancis sebagai juara Piala Dunia 2018 di harian Kompas edisi 10-17 Juli 2018. Penelitian ini menggunakan metode kualitatif, dengan teknik pengumpulan data melalui dokumen tertulis harian Kompas edisi 10-17 Juli 2018, serta melakukan wawancara pada tanggal 9, dan 16 Januari 2019, serta pada tanggal 9 Maret 2019. Teori yang digunakan untuk menganalisis karakter narasi adalah teori naratif, yakni proses menyampaikan dan merangkai suatu peristiwa secara berurutan. Hasil penelitian ini menunjukkan bahwa karakteristik narasi harian Kompas dalam memberitakan Prancis sebagai juara Piala Dunia 2018 adalah narasi deskriptif, bukan narasi sensasi. Selain itu, harian Kompas tidak memiliki gaya tulisan yang spesial dan lebih mengacu pada narasi umum untuk sepakbola dengan menggunakan diksi yang sesuai Ejaan Yang Disempurnakan. Harian Kompas menempatkan Prancis dengan karakteristik yang kuat dan kompak sehingga mampu keluar sebagai juara Piala Dunia 2018. Kontribusi penelitian ini berupa rekomendasi kebijakan kepada media pemberitaan lain agar menuliskan berita narasi yang mudah dipahami dengan karakteristik narasi yang umum bagi pembaca.
Co-Authors Agung Prabowo Anggi Arifudin Setiadi Arif Herfianto Arif Wibawa Bambang Gustiawan Bambang Sumintono Bambang Sumintono Basuki Agus Suparno Basuki Agus Suparno Basuki Agus Suparno Basuki Agus Suparno Basuki Agus Suparno Basuki Agus Suparno Budi Setiawan Christina Rochayanti Clariza Orivia Ghaisani Fairiza Insani Zatika Hanif Suryo Nugroho Hariz Enggar Wijaya Hesti Dwi Saraswati Hilman Syahrul Yuzi Hiromi Kyuna Intan Ferazia Irwan Nuryana Kurniawan Kurnia Arofah Linggo Widiantoro M. Edy Susilo Maulidina Atikah Rachmawati Meidy Triansyah Putra Muhammad Atha Ramaputra Muhammad Edy Susilo Muhammad Edy Susilo Muhammad Edy Susilo Naura Fika Azmi Nabilla Ni Made Ras Amanda Gelgel Nihayah, Silvia Salma Ainun Noor Akhmad Setiawan Oka Al Majid Pasha Syahritsa Maulana Prayudi Prayudi Puji Hariyanti Puji Rianto Rahma Wulandari Reny Triwardani Sakti Dwi Jaya Salsabilla Arum Puspitasari Senja Yustitia Senja Yustitia, Senja Shinta Maharani Sigit Tripambudi Siti Fatonah Siti Fatonah Swastika Ajeng Dewanti Wahyudi, Risky Wijaya, Sifa Sahdani Winny Aisyah Amini Yenni Sri Utami Yenni Sri Utami