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PERILAKU KONSUMTIF GEN Z DALAM PEMBELIAN PRODUK HALAL DI DESA KAPEDI BLUTO SUMENEP Hayatun; Maksum
Jurnal Dinamika Ekonomi Syariah Vol. 12 No. 1 (2025): Jurnal Dinamika Ekonomi Syariah
Publisher : Program Studi Ekonomi Syariah, Institut Agama Islam Pangeran Diponegoro Nganjuk

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Abstract

Abstract: The demand for halal products continues to increase along with the growth of the Muslim population in the world, and Indonesia is no exception. High interest in halal products in Kapedi Village, Bluto Sub-District, and Sumenep Regency is also shown by Gen Z. This study aims to analyze the effect of literacy, halal awareness, and religiosity on purchasing decisions for halal-labeled products among Gen Z in Kapedi Village, Bluto. The survey method with a quantitative approach was chosen in this study. Respondents were selected using the purposive sampling method with the criteria of Gen Z who had purchased halal products, with a total of 103 respondents. The results showed that literacy, halal awareness, and religiosity have a positive and significant influence on purchasing decisions for halal-labeled products, both partially and simultaneously. The results of this study have implications that the level of literacy, halal awareness, and religiosity has an important role for Gez Z to improve purchasing decisions for halal products. This finding strengthens the view that the younger generation, despite being exposed to a consumptive culture and global lifestyle, is still influenced by religiosity and awareness of halal factors in choosing halal products. Keywords: Literacy, Halal Awareness, Religiosity, Purchase Decision
Analisis Rasio Profitabilitas Pada Pt Astra Agro Lestari Tbk Periode 2020-2024 Satel, Suardi; Yuliana; Maksum
Jurnal Equilibrium Manajemen Fakultas Ekonomi Universitas Panca Bhakti Vol 11 No 1 (2025): Vol 11 No 1 (2025): Jurnal Equilibrium Manajemen (JEM)
Publisher : Prodi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Panca Bhakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54035/jem.v11i1.564

Abstract

The profitability ratio is a measure of a company's success based on the efficiency of its capital usage. To calculate a company's profitability, financial reports are needed at a specific time. The profitability ratio is necessary to determine the company's ability to generate profits. This research on PT Astra Agro Lestari Tbk pada periode 2020-2024. In this study, the author used a quantitative descriptive research method. The data and sources of data used in this study are secondary data obtained from the official website of PT Astra Agro Lestari Tbk. The quantitative method used in this study is the calculation of gross profit margin, net profit margin, return on assets (ROA), and return on equity (ROE). The results of the analysis show that the gross profit margin, net profit margin, ROA, and ROE are calculated as follows: The analysis of the company’s financial performance over the past five years (2020–2024) highlights significant fluctuations in gross profit margin, net profit margin, ROA, and ROE. The gross profit margin increased from 1.75% in 2020 to 25.26% in 2021, but then decreased significantly in subsequent years before rising again to 27.38% in 2024. The net profit margin and ROA also exhibited an up-and-down trend. The net profit margin reached its lowest point at 2.26% in 2024, while ROA peaked at 6.02% in 2022 before declining. ROE initially declined, then rose to 6.68% in 2023 before declining again.