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Journal : Journal of Community Development

Pelatihan Keuangan dan Pemasaran Untuk Meningkatkan Kapabilitas UMKM Ilham Meubel Ardhiarisca, Oryza; Wijayanti, Rahma Rina; Fitri, Zilvanhisna Emka; Harkat, Avisenna; Kholiq, Muhammad Avan Dwi Adi Nur; Hanip, Muhammad; Ubaidillah, Yanuar Ardhika Rahmadhani
Journal of Community Development Vol. 5 No. 3 (2025): April
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/comdev.v5i3.1435

Abstract

This service activity was carried out at Ilham Meubel Micro, Small and Medium Enterprises (MSMEs) located in Bondowoso. Ilham Meubel is an MSME that operates in the furniture sector. The purpose of carrying out this service is to help Ilham Meubel in solving the problems he faces, namely related to marketing and finance. The marketing carried out by partners so far is still traditional marketing. Meanwhile, in the financial sector, partners have not recorded their finances. The methods of this service activity are field surveys, lectures, broadcasting, practice and discussion. The organizers of the activity consist of four lecturers and three students with expertise in the fields of economics, accounting, management and information technology who are able to solve partner problems in the fields of marketing and finance.This activity lasted for eight months and was divided into three stages, namely survey, preparation for creating Excel-based financial applications and websites and the final stage was training. This service is expected to have a real impact on partners regarding business. management
Perbaikan Mutu Kualitas dan Daya Saing Produk Pada Sisi Kemasan Susu Kedelai Madu di UD Sehat Sejahtera Jember Bachri, Syaiful; Harkat, Avisenna; Pratama, Fredy Eka Ardhi; Winadi Atmajaya, Aditya Wahyu; Adityo, Adityo
Journal of Community Development Vol. 5 No. 3 (2025): April
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/comdev.v5i3.1486

Abstract

This community service activity aims to improve the quality and competitiveness of honey soy milk products at "UD Sehat Sejahtera" Jember through packaging innovation. This activity is in line with the Jember State Polytechnic P3M program which focuses on strengthening agro-industry using local raw materials. In this activity, the service team identified that the plastic packaging currently used has many shortcomings, both in terms of durability and environmental impact. Therefore, innovation was carried out by changing the packaging to PET bottles which are more environmentally friendly and able to maintain product quality for longer. This activity includes design and development of new packaging, training for workers regarding the production process, as well as digital marketing strategies. The results of this activity are expected to increase the attractiveness of the product in the market, extend shelf life, and increase consumer satisfaction, thereby supporting the sustainability of the "UD Sehat Sejahtera" business in Jember.