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All Journal Jurnal Pustakawan Indonesia Jurnal Simetris Jurnal Bidan Prada Telematika : Jurnal Informatika dan Teknologi Informasi WARTA RELEVANCE : Journal of Management and Business Jurnal Informatika Universitas Pamulang J-SAKTI (Jurnal Sains Komputer dan Informatika) Multitek Indonesia : Jurnal Ilmiah KOMPUTEK Insyst : Journal of Intelligent System and Computation J-SAKTI (Jurnal Sains Komputer dan Informatika) JUSTIN (Jurnal Sistem dan Teknologi Informasi) Jurnal Pustakawan Indonesia Digital Transformation Technology (Digitech) Jurnal Informatika Polinema (JIP)
Indah Puji Astuti
Universitas Muhammadiyah Ponorogo
Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Library & Information Science Mechanical Engineering Nursing Social Sciences Other

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Journal : Multitek Indonesia : Jurnal Ilmiah

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ANALISIS SENTIMEN BERDASARKAN KOMENTAR PUBLIK TERHADAP SITUS BELANJA ONLINE PADA FACEBOOK (STUDI KASUS: AKUN FACEBOOK OFFICIAL SHOPEE, LAZADA DAN TOKOPEDIA) Prasetya, Angga Hadi; Buntoro, Ghulam Asrofi; Astuti, Indah Puji
MULTITEK INDONESIA Vol 18, No 2 (2024): Desember
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24269/mtkind.v18i2.11814

Abstract

Online shopping is the process of buying goods and services from merchants that are sold or presented on theinternet. Consumers can visit online shopping sites from home or the office comfortably while sitting in front ofa computer or smartphone. As many as 43% agree that social media is a tool to meet the need for knowledge inthe form of product reviews and forum reviews to help make purchasing decisions. Product reviews and forumreviews are conveyed through comments on social media containing complaints, praise, or views on products orservices from an online shopping site. In Indonesia, there are several e-commerce sites used by consumers. Inthis case, the author only emphasizes the three e-commerce sites, namely Shopee, Tokopedia, and Lazada. Theauthor decided to choose these three sites as research objects because there are many reviews on the three sites,especially on Facebook social media, and to find out the general picture of the perception of Indonesian peoplewho use Facebook towards online shopping sites Lazada, Shopee, and Tokopedia. This analysis provides resultsthat the sentiment of these three online stores tends to get positive sentiment based on comments on Facebooksocial media.
ANALISIS SENTIMEN BERDASARKAN KOMENTAR PUBLIK TERHADAP SITUS BELANJA ONLINE PADA FACEBOOK (STUDI KASUS: AKUN FACEBOOK OFFICIAL SHOPEE, LAZADA DAN TOKOPEDIA) Prasetya, Angga Hadi; Buntoro, Ghulam Asrofi; Astuti, Indah Puji
MULTITEK INDONESIA Vol 18 No 2 (2024): Desember
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24269/mtkind.v18i2.11814

Abstract

Online shopping is the process of buying goods and services from merchants that are sold or presented on theinternet. Consumers can visit online shopping sites from home or the office comfortably while sitting in front ofa computer or smartphone. As many as 43% agree that social media is a tool to meet the need for knowledge inthe form of product reviews and forum reviews to help make purchasing decisions. Product reviews and forumreviews are conveyed through comments on social media containing complaints, praise, or views on products orservices from an online shopping site. In Indonesia, there are several e-commerce sites used by consumers. Inthis case, the author only emphasizes the three e-commerce sites, namely Shopee, Tokopedia, and Lazada. Theauthor decided to choose these three sites as research objects because there are many reviews on the three sites,especially on Facebook social media, and to find out the general picture of the perception of Indonesian peoplewho use Facebook towards online shopping sites Lazada, Shopee, and Tokopedia. This analysis provides resultsthat the sentiment of these three online stores tends to get positive sentiment based on comments on Facebooksocial media.
Co-Authors Agus Buono Bahrudin, Ilham Bagus Dian Nintyasari Mustika Dwiyono Ariyadi, Dwiyono Fahmi, Anas Fitriani Nur Damayanti Ghulam Asrofi Buntoro Habiby, Jawwad Sulthon Irman Hermadi Istiyani, Khairul Kikin H Mutaqin Kusbandono, Hendrik Lilis Sumaryanti, Lilis Nurfitri, Khoiru Pebriansyah, Dipta Wahyu Prasetya, Angga Hadi Sugianti, Sugianti Turuzi , Ridho Fadhullah Lava Wati, Riana Widiantoro, Riki Zulkarnain, Ismail Abdurrozzaq