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The Role of Operational Performance as a Mediator in the Influence of Supply Chain Management Practices on the Financial Performance of MSMEs Rubiyatno, Rubiyatno; Theodorus, Sutadi
Journal of Business & Applied Management Vol 17, No 1 (2024): Journal of Business & Applied Management
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/jbam.v17i1.5255

Abstract

Financial performance is a tool for measuring the success of a business. Managers can make appropriate decisions by reviewing the results of the company's financial performance. One of the aspects believed to influence the financial performance of a company is operational performance. Of course, this must be done through supply chain management practices in order to achieve good financial performance of the company. This research aims to determine the mediating role of company operational performance in the influence of supply chain management (SCM) practices on company financial performance. A quantitative approach was carried out by distributing questionnaires to 100 business leaders. Primary data consists of the results of filling out a questionnaire by the business owner. The data collection technique uses a survey method by distributing questionnaires to respondents, namely business owners. The MSMEs in question are 100 MSMEs located in Yogyakarta. Validity and reliability tests are carried out before implementing research analysis techniques. In this research, we examine the effect of SCM practices on financial performance through the operational performance of micro, small and medium enterprises in Bantul Regency, Yogyakarta Special Region (UMKM). The analysis technique uses structural equation modeling-partial least squares (SEM-PLS) with the WrapPLS application. The researchers estimated the results of direct effects and indirect effects. The research results prove that operational performance as a mediator in SCM practices influences the financial performance of the company. Apart from this, it is also proven that supply chain management has influence on operational performance, operational performance has influence on financial performance and supply chain management also has a direct influence on financial performance.
PENINGKATAN MINAT, MOTIVASI DAN KESIAPAN BERWIRAUSAHA MASYARAKAT PEDUKUHAN NGRUNGGO, DESA GETAS, KECAMATAN PLAYEN, KABUPATEN GUNUNGKIDUL Rubiyatno, Rubiyatno; Sutadi, Theodorus; Adinata, Patrick Vivid; Yulita, Ima Kristina
Jurnal Pengabdian dan Kewirausahaan Vol 4, No 2 (2020): Jurnal Pengabdian dan Kewirausahaan
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/jpk.v4i2.2324

Abstract

Ngrunggo vilage has abundant natural resources in the form of agricultural products namely cassava and corn. However, this potential has not been able to optimally increase the income of citizens. The women villager in the village already have sufficient skills to produce processed products from cassava. However, they still feel hesitant to develop the cassava chip business seriously. This community service aims to provide insight about entrepreneurship, as well as generate interest, motivation and increase entrepreneurship readiness for women villagers on Ngrunggo, Getas village, Playen district, Gunung Kidul regency. The method used is group counseling or group approach that is a counseling that is related to the target group counseling. The results of this service show that participants have an adequate interest, motivation and entrepreneurial readiness to run a business. Although the interests, motivations and readiness are still in the form of attitude, not in the form of action.
Village Development through Potential Analysis of Kaliagung Village, Kapanewon Sentolo, Kulon Progo Regency, Special Region of Yogyakarta Rubiyatno, Rubiyatno; Maria Polina, Agnes; Kurniawati, Lucia; Prasetyadi, A.; Hermawan Astyanto, Achilleus; Wijanarka, Hirmawan; Vincentia Eka Mulatsih, Maria
Dinasti International Journal of Education Management And Social Science Vol. 6 No. 2 (2025): Dinasti International Journal of Education Management And Social Science (Decem
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v6i2.3798

Abstract

This study aims to determine the potential of Kaliagung Kapanewon Sentolo Village, Kulon Progo Regency, Special Region, it is hoped that with the identification of this, the researcher can formulate a roadmap for the development of Kaliagung Kapanewon Sentolo Village, Kulon Progo Regency, Special Region of Yogyakarta. This research is a qualitative descriptive research. The population in this study is the leaders and community leaders of all community members in Kaliagung Village, Kapanewon Sentolo, Kulon Progo Regency, Special Region of Yogyakarta. The data collection method uses observation, focus discussion groups and literature studies are used to obtain information about the potential of the village, qualitative descriptive analysis specifically using the analysis of strengths, weaknesses, opportunities, and threats. SWOT analysis contributes to the development of strategic management theory, especially in the context of independent village development. The SWOT analysis shows that this framework can be applied effectively in the context of village development. This approach helps to link between internal conditions (local resources) and external conditions (government and market support) in the formulation of development strategies. The results of the EFE and IFE analysis placed the Kaliagung Village in a certain quadrant, which provided a theoretical basis for choosing the most suitable strategy, such as a growth-oriented strategy .
Perluasan Pemasaran Melalui Platform Media Sosial di Usaha Dua Putri Pakel, Pringombo, Rongkop, Gunungkidul, Daerah Istimewa Yogyakarta Erintya , Patrick Ovida; Rahayu, Anggita Ayu Sita Yekti; Wulandari, Yulisna; Rubiyatno, Rubiyatno
Jurnal Pengabdian Masyarakat Bangsa Vol. 3 No. 2 (2025): April
Publisher : Amirul Bangun Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59837/jpmba.v3i2.2207

Abstract

Pemasaran online merupakan upaya dalam mempertahankan keberlanjutan suatu usaha agar terus berjalan serta berkembang dan semakin dikenal oleh banyak kalangan masyarakat. Objek dalam pendampingan ini adalah UMKM Dua Putri yang merupakan usaha camilan ringan yang terletak di Pakel, Pringombo, Rongkop, Gunungkidul, Derah Istimewa Yogyakarta. Tujuan pendampingan ini diharapkan dapat meningkatkan pemahaman dan keterampilan dalam pemasaran produk lewat media sosial. Fokus masalah dalam pendampingan ini terkait kendala dengan strategi pemasaran online. Jenis pendampingan ini dengan metode sosialisasi, pelatihan, dan pendampingan. Pendampingan diawali dengan sosialisasi mengenai cara pemasaran online melalui platform Shopee dan Instagram, pelatihan packaging produk dengan label produk, dan pendampingan dalam proses produksi camilan Dua Putri. Hasil pendampingan ini menunjukkan bahwa pemasaran online dan packaging yang menarik sangat efektif dalam memperkenalkan produk di kalangan masyarakat luas sehingga dapat meningkatkan penjualan.