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All Journal Ekonomikawan : Jurnal Ilmu Ekonomi dan Studi Pembangunan Al-Iqtishad : Jurnal Ilmu Ekonomi Syariah (Journal of Islamic Economics) Jurnal Akuntansi dan Pajak Jurnal Ilmiah Ekonomi Islam JMM (Jurnal Masyarakat Mandiri) IQTISHADUNA: Jurnal Ekonomi dan Keuangan Islam Ad-Deenar: Jurnal Ekonomi dan Bisnis Islam Amwaluna Jurnal Ekonomi dan Keuangan Syariah Profit : Jurnal Kajian Ekonomi dan Perbankan Syariah JURNAL LENTERA BISNIS Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Dinamika Ekonomi Syariah Jurnal Terapan Manajemen dan Bisnis International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Share: Jurnal Ekonomi dan Keuangan Islam Falah: Jurnal Hukum Ekonomi Syariah Best Journal of Administration and Management Jurnal Indonesia Sosial Sains KENDALI: Economics and Social Humanities Kartika: Jurnal Studi Keislaman Paradoks : Jurnal Ilmu Ekonomi Indo-Fintech Intellectuals: Journal of Economics and Business Majapahit Journal of Islamic Finance dan Management Menawan : Jurnal Riset dan Publikasi Ilmu Ekonomi El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Falah: Jurnal Hukum Ekonomi Syariah Majapahit Journal of Islamic Finance dan Management Economic Development Analysis Journal Jurnal Cendekia Ilmiah Jurnal Ekonomi, Manajemen, Akuntansi Advances In Education Journal
Ahmad Habibi
Universitas Islam Negeri Raden Intan Lampung
Religion Agriculture, Biological Sciences & Forestry Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Environmental Science Immunology & microbiology Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Neuroscience Physics Social Sciences Other

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PENGARUH MANAJEMEN HUBUNGAN PELANGGAN (CRM) DAN ORIENTASI PASAR TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN SEBAGAI VARIABEL MODERASI DALAM PERSPEKTIF MAQASHID SYARIAH (Studi Pada Konsumen Beras Raja Udang di Bandar Lampung) Fahmi Fernandika Awabi; Ahmad Habibi; Yeni Susanti
Indo-Fintech Intellectuals: Journal of Economics and Business Vol. 6 No. 1 (2026): Indo-Fintech Intellectuals: Journal of Economics and Business (2026)
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/ifijeb.v6i1.5505

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Manajemen Hubungan Pelanggan (Customer Relationship Management/CRM) dan orientasi pasar terhadap loyalitas konsumen dengan kepuasan konsumen sebagai variabel moderasi dalam perspektif maqashid syariah pada konsumen Beras Raja Udang di Bandar Lampung. Metode penelitian yang digunakan adalah pendekatan kuantitatif dengan teknik pengumpulan data melalui kuesioner kepada 100 responden yang dipilih menggunakan purposive sampling. Analisis data dilakukan menggunakan uji validitas, reliabilitas, uji hipotesis, dan koefisien determinasi (R²).Hasil penelitian menunjukkan bahwa CRM berpengaruh positif namun tidak signifikan terhadap loyalitas konsumen. Sebaliknya, orientasi pasar berpengaruh positif dan signifikan terhadap loyalitas konsumen. Selain itu, kepuasan konsumen terbukti mampu memoderasi pengaruh CRM dan orientasi pasar terhadap loyalitas konsumen secara positif dan signifikan. Nilai koefisien determinasi (R²) sebesar 0,970 menunjukkan bahwa variabel CRM dan orientasi pasar mampu menjelaskan loyalitas konsumen sebesar 97%. Dalam perspektif maqashid syariah, hasil penelitian ini menegaskan pentingnya penerapan nilai-nilai kejujuran, keadilan, dan kemaslahatan dalam aktivitas pemasaran. Implikasi penelitian ini menunjukkan bahwa peningkatan loyalitas konsumen dapat dilakukan melalui penguatan orientasi pasar dan peningkatan kepuasan konsumen, serta optimalisasi penerapan CRM guna menciptakan hubungan jangka panjang yang berkelanjutan antara pelaku usaha dan konsumen.
Monetary Transmission and Financial Market Stability in Indonesia: Evidence from Yield Curve Dynamics and Implications for Islamic Finance Palupi Pratiwi; Ahmad Habibi; Muhammad Iqbal Fasa
Kartika: Jurnal Studi Keislaman Vol. 6 No. 3 (2026): Kartika: Jurnal Studi Keislaman (August)
Publisher : Lembaga Pendidikan Tinggi Nahdlatul Ulama (LPT NU) PCNU Kabupaten Nganjuk

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59240/kjsk.v6i3.1012

Abstract

This study aims to apply the Christensen, Diebold, and Rudebusch (CDR) model to analyze monetary transmission through the government bond yield curve in Indonesia from 2010 to 2024. It specifically seeks to extract the latent factors (level, slope, curvature) of the yield curve and assess their interaction with key macroeconomic variables, namely inflation and GDP. The research employs a two-stage methodology: first, estimating the latent factors using the Arbitrage-Free Nelson-Siegel (AFNS) model within a state-space framework; and second, analyzing the dynamic relationships using a Vector Autoregression (VAR) approach complemented by Impulse Response Functions (IRF) and Forecast Error Variance Decomposition (FEVD). The results confirm the applicability of the CDR model, revealing a dominant level factor linked to inflation expectations, a consistently negative but flattening slope factor indicating moderate growth expectations, and a highly volatile curvature factor. The conclusion is that monetary policy transmission is effective in the short term but weaker over the long term. The study recommends future research to incorporate machine learning techniques and high-frequency data to better capture non-linearities and structural breaks in the post-pandemic economic environment
THE YIELD LEVEL OF SHARIA FINANCING AND RELEVANCE TO THE PROFITABILITY PERFORMANCE OF BANK PEREKONOMIAN RAKYAT SYARIAH IN INDONESIA Jhody Wiraputra; Ahmad Habibi; Muhammad Iqbal Fasa
Jurnal Dinamika Ekonomi Syariah Vol. 13 No. 1 (2026): Jurnal Dinamika Ekonomi Syariah
Publisher : Program Studi Ekonomi Syariah, Universitas Pangeran Diponegoro Nganjuk

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53429/jdes.v13i1.1858

Abstract

This study aims to analyze the effect of Mudharabah financing, Musharakah financing, Murabahah financing, and Istishna financing on the profitability of SRB in Indonesia. This type of research uses a quantitative approach. The population of this study is all SRBs in Indonesia registered with the Financial Services Authority (OJK), as many as 173 SRBs. Meanwhile, the samples used in this study were 173 SRBs. The sample selection was based on a sampling technique, namely purposive sampling with two criteria, namely SRB registered with the Financial Services Authority starting from 2020-2024, and SRB that published its financial statements starting from 2020-2024. The results showed that the yield rate of Musharakah and Istishna had a negative and significant effect on the profitability of SRB. In contrast, Mudharabah and Murabahah yield levels showed no significant effect on SRB profitability. And simultaneously, variable yield Mudharabah, Musharakah, Murabahah, and Istishna affect the profitability of the Islamic People's Financing Bank (BPRS) in Indonesia.
The Effect of Cognitive, Sensory, and Emotional Experiences on Customer Experience from an Islamic Marketing Perspective (Evidence from Customers of Aprilmart Store, West Lampung) Z Febianti Aslamiyah; Ahmad Habibi; Adhe Risky Mayasari
Majapahit Journal of Islamic Finance and Management Vol. 6 No. 2 (2026): Islamic Finance and Management
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/mjifm.v6i2.1238

Abstract

This study aims to examine the effects of cognitive experience, sensory experience, and emotional experience on customer experience from an Islamic marketing perspective among customers of Aprilmart Store in West Lampung. This study employed a quantitative approach using a causal associative research design. Primary data were collected through questionnaires distributed to 100 customers of Aprilmart Store in West Lampung selected using a purposive sampling technique. Data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS) with SmartPLS 4. The findings reveal that cognitive experience does not have a significant effect on customer experience. In contrast, sensory experience and emotional experience have positive and significant effects on customer experience. The coefficient of determination (R²) of 0.758 indicates that the proposed model explains 75.8% of the variance in customer experience, while the remaining 24.2% is explained by other variables outside the research model. These findings suggest that sensory and emotional experiences play a more dominant role than cognitive experience in shaping customers' overall experiences. This study contributes theoretically to the development of customer experience research within the context of Islamic marketing and provides practical implications for retail businesses in enhancing customer experience by optimizing sensory and emotional aspects in accordance with Islamic marketing principles
SOCIAL MEDIA MARKETING, CUSTOMER EXPERIENCE, AND FUNCTIONAL VALUE ON WILLINGNESS TO PAY: AN ISLAMIC MARKETING PERSPECTIVE Lina Maulinda; Ahmad Habibi; Anggun Okta Fitri
Ad Deenar: Jurnal Ekonomi dan Bisnis Islam Vol 10 No 02 (2026): Ad-Deenar: Jurnal Ekonomi dan Bisnis Islam
Publisher : Institut Agama Islam Al Hidayah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30868/ad.v10i02.10631

Abstract

This study aims to analyze the effects of social media marketing, customer experience, and functional value on the willingness to pay of Paris Jilbab consumers in Bandar Lampung and to interpret the findings from an Islamic marketing management perspective. The study employed a quantitative approach using a survey method, with questionnaires distributed to 99 consumers selected through purposive sampling. The data were analyzed using multiple linear regression with the assistance of SPSS version 27. The results indicate that, partially, social media marketing has a positive and significant effect on willingness to pay (t = 3.495; p = 0.001), customer experience has a positive and significant effect (t = 2.425; p = 0.017), and functional value also has a positive and significant effect (t = 2.614; p = 0.010). Simultaneously, the three variables form a significant model in explaining willingness to pay (F = 51.223; p < 0.001), with an Adjusted R Square value of 0.606. Theoretically, this study extends the literature on willingness to pay by integrating digital marketing factors, customer experience, and functional value within the context of Islamic marketing. Practically, the findings highlight the importance of managing informative and transparent digital communication, creating positive customer experiences, and strengthening product quality and benefits. From an Islamic marketing perspective, these strategies should be implemented based on the principles of shiddiq (truthfulness), amanah (trustworthiness), tabligh (transparent and effective communication), and fathanah (wisdom and professionalism), ensuring that economic value creation remains aligned with trust, maslahah (public benefit), and barakah (blessings) in business activities.
The Effect of Cognitive, Sensory, and Emotional Experiences on Customer Experience from an Islamic Marketing Perspective (Evidence from Customers of Aprilmart Store, West Lampung) Z Febianti Aslamiyah; Ahmad Habibi; Adhe Risky Mayasari
Majapahit Journal of Islamic Finance and Management Vol. 6 No. 2 (2026): Islamic Finance and Management
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/mjifm.v6i2.1238

Abstract

This study aims to examine the effects of cognitive experience, sensory experience, and emotional experience on customer experience from an Islamic marketing perspective among customers of Aprilmart Store in West Lampung. This study employed a quantitative approach using a causal associative research design. Primary data were collected through questionnaires distributed to 100 customers of Aprilmart Store in West Lampung selected using a purposive sampling technique. Data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS) with SmartPLS 4. The findings reveal that cognitive experience does not have a significant effect on customer experience. In contrast, sensory experience and emotional experience have positive and significant effects on customer experience. The coefficient of determination (R²) of 0.758 indicates that the proposed model explains 75.8% of the variance in customer experience, while the remaining 24.2% is explained by other variables outside the research model. These findings suggest that sensory and emotional experiences play a more dominant role than cognitive experience in shaping customers' overall experiences. This study contributes theoretically to the development of customer experience research within the context of Islamic marketing and provides practical implications for retail businesses in enhancing customer experience by optimizing sensory and emotional aspects in accordance with Islamic marketing principles
Analisis Islamic Work Ethic dan Servant Leadership dalam Membentuk Organizational Citizenship Behavior Serta Dampak Kinerja Karyawan : Studi pada Bank BCA Syariah KC Bandar Lampung Riza Arizona; Madnasir Madnasir; Ahmad Habibi
MENAWAN : Jurnal Riset dan Publikasi Ilmu Ekonomi Vol. 4 No. 5 (2026): September: MENAWAN: Jurnal Riset dan Publikasi Ilmu Ekonomi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/menawan.v4i5.2639

Abstract

Employee performance is a crucial factor in organizational success, as it relates to achieving goals through the effective and responsible execution of tasks. From an Islamic perspective, work is viewed not merely as an activity to meet life's necessities but also as a form of worship that must be carried out with honesty, trustworthiness, responsibility, hard work, and discipline. These values ​​are particularly significant in the Sharia banking sector, where Islamic principles are integral to professional activities. Beyond the performance of formal duties, organizational success also relies on employee behaviors characterized by a voluntary willingness to assist colleagues, maintain harmonious relationships, and contribute beyond the scope of their roles. Such behavior is known as Organizational Citizenship Behavior (OCB). The emergence of OCB can be fostered by the application of the Islamic Work Ethic and Servant Leadership. The Islamic Work Ethic encourages employees to work with a mindset centered on worship, honesty, responsibility, and cooperation, while Servant Leadership emphasizes service, empathy, attentiveness, and employee development. Given these conditions, this study aims to analyze the application of Islamic Work Ethic and Servant Leadership in fostering Organizational Citizenship Behavior (OCB) and their contribution to enhancing employee performance at BCA Syariah’s Bandar Lampung Branch Office. The study employs a qualitative approach, utilizing observation and interviews for data collection. The findings are expected to provide insight into how Islamic work ethics and servant leadership foster extra-role employee behavior, thereby supporting performance improvement and work-related blessings within the Islamic banking sector.
Pengaruh Fan Culture dan Nilai Kesederhanaan Islam Terhadap Self-Congruity Konsumen Gen Z: Peran Moderasi Dorongan Komunitas dalam Perspektif Bisnis Islam Niken Permata Putri; Ahmad Habibi; Sania Nuraziza
Paradoks : Jurnal Ilmu Ekonomi Vol. 9 No. 3 (2026): Mei - Juli
Publisher : Fakultas Ekonomi, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/paradoks.v9i3.2490

Abstract

Penelitian ini bertujuan menganalisis pengaruh fan culture dan nilai kesederhanaan Islam terhadap self-congruity konsumen Generasi Z pada event Comic Frontier (Comifuro), serta menguji peran dorongan komunitas sebagai variabel moderasi dalam perspektif bisnis Islam. Penelitian menggunakan pendekatan kuantitatif dengan desain kausal asosiatif. Data diperoleh melalui penyebaran kuesioner kepada 100 responden Generasi Z yang pernah menghadiri atau berpartisipasi dalam Comic Frontier. Teknik pengambilan sampel menggunakan purposive sampling, sedangkan analisis data dilakukan dengan Structural Equation Modeling–Partial Least Squares (SEM-PLS) menggunakan SmartPLS 4. Hasil penelitian menunjukkan bahwa fan culture berpengaruh positif dan signifikan terhadap self-congruity konsumen. Sebaliknya, nilai kesederhanaan Islam tidak berpengaruh signifikan terhadap self-congruity. Selain itu, dorongan komunitas tidak terbukti memoderasi hubungan antara fan culture dan self-congruity maupun hubungan antara nilai kesederhanaan Islam dan self-congruity. Temuan ini mengindikasikan bahwa pembentukan self-congruity pada Generasi Z dalam konteks fandom lebih banyak dipengaruhi oleh identitas fandom, keterlibatan partisipatif, dan ekspresi diri dibandingkan oleh nilai kesederhanaan konsumsi maupun pengaruh komunitas. Penelitian ini memberikan kontribusi pada pengembangan kajian perilaku konsumen, budaya fandom, dan bisnis Islam dengan menunjukkan bahwa nilai-nilai Islam dalam konsumsi belum tentu berperan langsung dalam pembentukan self-congruity pada konteks budaya populer digital. Temuan ini membuka peluang penelitian lanjutan untuk mengkaji faktor-faktor lain seperti religiusitas, fan identity, sense of belonging, dan emotional attachment dalam menjelaskan pembentukan self-congruity konsumen Generasi Z.
Co-Authors Abdul Malik Ghozali Adhe Risky Mayasari Ahmad Hazas Syarif Alfina Shafira Anggel Dwi Satria Anggun Okta Fitri Asmita Dewi Santi Aula Nurul Ma&#039;rifah Barmawi Arifin Bella Safira Citra Etika David Novaldi Novaldi Desta Marta nita Dewi Risyantika Dian Nita Susanti Eci Meiliyani Erike Anggraeni Erike Anggraini Erma Kusumawati Evi Ekawati Fahmi Fernandika Awabi Gustika Nurmalia Hafidz Kurniawan Heni Noviarita Indah Dwi Permata Iqbal, Muhammad Jhody Wiraputra Khavid Normasyhuri Khavid Normasyhuri Kurniawan, Dwi Agus Leni Riski Hayati Lina Maulinda M. Abdul Azis M. Ujang Baihaqi Madnasir Madnasir Mela Anggraini Moh Bahrudin Moh. Bahruddin Muhammad Afani Adam Muhammad Iqbal Muhammad Iqbal Fasa Muhammad Iqbal Fasa Muhammad Kurniawan Niken Permata Putri Niken Purnama Santi Nurhayati Nurhayati Ogi Marsenal Ipando Okta Suprianingsih Palupi Pratiwi Pertiwi Utami Pransiska Dewi Putri Dwi Alfiani Rahmat Fajar Reska Maulida Ridwansyah Ridwansyah Rika Fahrinta risalatulfatimah muawanah Riza Arizona Rosydalina Putri Sania Nuraziza Siska Yuli Anita Surono Bin Jamel Taufiqur Rahman Rahman Ummi Kaltsum Karunianing Utami Uswatun Khasanah Via Kurniawati Weny Rosilawati Wulan Nurhidayah Yeni Susanti Yeni Susanti Yulia Andriani Z Febianti Aslamiyah