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All Journal Komunikasi : Jurnal Komunikasi Cakrawala : Jurnal Humaniora Bina Sarana Informatika Jurnal AbdiMas Nusa Mandiri Jurnal Public Relations (J-PR) Jurnal Penelitian Sistem Informasi Jurnal Media Penyiaran Jurnal Spektrum Komunikasi Nusantara Journal of Multidisciplinary Science Kesatria : Jurnal Penerapan Sistem Informasi (Komputer dan Manajemen) Komunikasi : Jurnal Komunikasi
Dhefine Armelsa
Universitas Bina Sarana Informatika
Religion Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Education Energy Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Mathematics Physics Social Sciences Other

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Tingkat Pengetahuan Masyarakat Terhadap Tayangan Iklan Anlene di Televisi Versi “Usia Bukan Halangan” Dhefine Armelsa; Devy Putri Kussanti; Faqihar Risyan
Cakrawala - Jurnal Humaniora Vol 23, No 2 (2023): September 2023
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v23i2.17113

Abstract

This paper is intended as a research report that the author conducted in the community of RT 001 RW 012, Cawang sub-district, East Jakarta to complete a thesis, which concerns Anlene Milk Advertisements on television. Writing This research discusses everything the author does to analyze the level of public knowledge of Anlene advertisements on television, namely from chapter 1 which contains the background of the research problem, chapter 2 which deals with theoretical frameworks, chapter 3 which contains research methods, chapter 4 which deals with the discussion up to Chapter 5 is in the form of conclusions and suggestions. Based on research conducted by the author, it can be concluded from the results of this study that the level of knowledge of the RT 001 RW 012, Cawang sub-district, East Jakarta based on the three dimensions of the Knowledge variable, namely Awareness, How to Knowledge, Principal Knowledge is High.  Keywords: Awareness, How to Knowledge, Principal Knowledge
Dominasi Karakter Villain Melalui Kekerasan Dalam Drama Korea Blind : Analisis Semiotika Roland Barthes Tuti Oktapiani; A Yudo Triantanto; Dhefine Armelsa
Nusantara Journal of Multidisciplinary Science Vol. 1 No. 3 (2023): NJMS - Oktober 2023
Publisher : PT. Inovasi Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tokoh antagonis menjadi tokoh yang menyebabkan munculnya konflik dalam sebuah cerita. Karena itu, tokoh ini biasanya digambarkan sebagai tokoh yang berwatak buruk, seperti pendendam, egois, pembohong, dan menghalalkan segala cara. Penelitian ini bertujuan untuk mengetahui pemaknaan dan representasi dominasi karakter villain melalui kekerasan yang digambarkan dalam drama Korea Blind dengan analisis semiotika Roland Barthes. Metode penelitian yang digunakan dalam penulisan ini adalah kualitatif deskriptif. Artinya data yang digunakan merupakan data secara kualitatif berupa kata-kata dan gambar yang menjadi kunci penelitian. Semiotika Roland Barthes membedah tanda-tanda menggunakan denotasi, konotasi dan mitos. Hasil penelitian ini merepresentasikan karakter antagonis melalui kekerasan dalam drama Korea Blind. Makna denotasi ditunjukkan melalui adegan kekerasan fisik seperti menusuk, memukul, menendang, memperkosa, dan membunuh. Konotasi yang terlihat pada adegan, menafsirkan makna yaitu kekerasan didasari perasaan kecewa atas perilaku pihak sebelumnya. Sehingga ketidaksukaan tersebut dibawa untuk melakukan balas dendam kepada pihak lain. Mitos menafsirkan bahwa kekerasan yang disaksikan berulang-ulang akan menjadi hal wajar untuk dilakukan, membuat pelaku yang awalnya korban kekerasan menjadi terlatih untuk melakukan kekerasan. Berdasarkan analisis semiotika ini memaknai karakter antagonis merupakan pribadi yang kuat. Mereka akan menyingkirkan semua yang menghalanginya, membuat mereka sering kali melakukan tindakan kejam.
Evaluasi Aplikasi Inarisk Menggunakan Indeks Kepuasan Pengguna Berdasarkan Peraturan Menteri Pendayagunaan Aparatur Negara Dan Reformasi Birokrasi Nomor 14 Tahun 2017 Findi Ayu Sariasih; Edhi Prayitno; Chaerul Bahri; Dhefine Armelsa; Fara Mutia
Kesatria : Jurnal Penerapan Sistem Informasi (Komputer dan Manajemen) Vol 4, No 3 (2023): Edisi Juli
Publisher : LPPM STIKOM Tunas Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30645/kesatria.v4i3.221

Abstract

This study examines the satisfaction of the public towards the inaRISK application, based on the calculation of the Public Satisfaction Index using the guidelines outlined in the Minister of Administrative and Bureaucratic Reform Regulation No. 14 of 2017 regarding the public satisfaction survey on public service delivery. The findings reveal that the calculated index score is 83.46, falling within the range of 76.61 - 88.30, indicating a "B" level of service quality, categorized as Good. This suggests that overall, the inaRISK application is considered to be of good quality and is well-received by the public. The study further examines nine service indicators, finding that the highest satisfaction score is attributed to the Facilities and Infrastructure indicator, with an index score of 3.665 and a conversion score of 91.62. This indicates that users are satisfied with the consultation and complaint handling services provided by the inaRISK application (such as ease of filing complaints and follow-up actions). On the other hand, the lowest satisfaction score is observed in the Speed of Response indicator, with an index score of 3.170 and a conversion score of 79.26. In conclusion, this research shows that the inaRISK application receives positive feedback from the public, indicating good quality in public service delivery. However, there is room for improvement, particularly in terms of response speed, to enhance user satisfaction and overall performance of the application.
Peran Public Relations di Kantor Walikota Jakarta Timur Menggunakan Media Sosial Instagram dalam Membangun Citra Institusi Tasya Putri Choirunnisa; A.Yuda Triantanto; Dhefine Armelsa
JURNAL PENELITIAN SISTEM INFORMASI (JPSI) Vol. 1 No. 4 (2023): NOVEMBER : JURNAL PENELITIAN SISTEM INFORMASI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jpsi.v1i4.1046

Abstract

What is the role of Public Relations in the East Jakarta Mayor's Office Using Instagram Social Media in Building an Institutional Image, the researcher will conduct research using a descriptive method with a qualitative approach. Data collection techniques in this research were interviews, observation and documentation studies. The results of this research are that using social media Instagram can build the image of an institution and help the role of public relations in the East Jakarta Mayor's Office.
Tingkat Pengetahuan masyarakat Terhadap Citra Iklan Mie Lemonilo di Sinetron Televisi Dhefine Armelsa
Jurnal Public Relations (J-PR) Vol. 2 No. 1 (2021): April 2021
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jpr.v2i1.274

Abstract

Hubungan Pengetahuan Komunitas Pendengar Terhadap Iklan SmartFren Di Radio Elgangga Dengan Minat Beli Risyan, Faqihar; Armelsa, Dhefine; Susilowati, Susilowati; Dhefine Armelsa
Jurnal Public Relations (J-PR) Vol. 2 No. 2 (2021): Oktober 2021
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jpr.v2i2.642

Abstract

The communication carried out by radio is mass communication, namely communication to many people using media and the communication style must be in the form of personal or interpersonal communication because radio listeners. One of the main options or options for using radio for large companies is to promote their goods or services as a sales promotion (marketing promotion). These companies try to advertise their products as attractively as possible. This study aims to determine the relationship of knowledge from a listener community to SmartFren advertisements on Elgangga Radio with buying interest. Various concepts, programs, and Marketing Public Relations strategies are needed to attract as many consumers or visitors as possible, so that the company continues to grow and is able to face its competitors by providing satisfaction from its customers. The method used in this study is a survey with a quantitative approach, and knowledge (variable X) and buying interest (variable Y) using a Likert scale technique in scoring used in the questionnaire. The results and conclusions show that the Marketing Public Relations strategy that has been carried out is going quite well, the management designs every strategy and programs that are made by taking into account market segmentation and consumer targeting, so that in making strategic programs it fits the wishes of the visitors. Keywords : Marketing Public Relations Strategy, Knowledge, Radio, Buying Interest
Media Sosial Instagram Sebagai Pembentukan Self image Pada Remaja Vina Elfariani; Devy Putri Kussanti; Dhefine Armelsa; Jaka Atmaja; Faqihar Risyan
Jurnal Komunikasi Vol. 15 No. 1 (2024): Maret 2024
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jkom.v15i1.12049

Abstract

Penggunaan Instagram telah menjadi perhatian utama dalam masyarakat saat ini, khususnya remaja yang berada pada tingkat mahasiswa. Dimana mahasiswa memiliki akses luas dan terbuka dalam penggunaan media sosial. Pada umumnya penggunaan media sosial bagi remaja hanya sebatas terkait hiburan dan mencari relasi/memperluas jaringan komunikasi. Namun kini penggunaan media sosial khususnya Instagram ada kaitannya dengan citra diri remaja. Keterkaitan media sosial Instagram dengan citra diri remaja meningkat dengan adanya kemajuan media sosial yang memungkinkan interaksi antarindividu serta pemantauan aktivitas publik. Dalam konteks ini, Instagram dapat dianggap sebagai platform yang memainkan peran penting dalam membentuk citra diri remaja. Penelitian ini memiliki tujuan untuk memberikan gambaran mengenai media sosial Instagram yang digunakan oleh mahasiswa sebagai pemberntukan self image di Tingkat remaja. Metode yang digunakan pada penelitian ini adalah fenomenologi dengan analisa data deskriptif kualitatif. Sehingga didapatkan Penggunaan media sosial Instagram sebagai alat komunikasi dan ekspresi bagi generasi muda sangat terkait dengan gambar-gambar yang diposting oleh pemilik akun dan pengguna aktifnya. Bagaimana citra diri tercermin dalam penampilan bisa memiliki dampak positif atau negatif
The Dynamics of Fan Communication on a K-Drama Menfess Twitter Account: A Netnographic Study of Virtual Communities Devy Putri Kussanti; Nur Iman El Hidayah; Dhefine Armelsa; Qonita Salsabilla
Jurnal Spektrum Komunikasi Vol 14 No 1 (2026): Jurnal Spektrum Komunikasi : March 2026 [On Progress]
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v14i1.1185

Abstract

This study uses netnography to trace the activities of the K-Drama Menfess Twitter account as a means of communication and virtual discussion for Korean drama fans. This approach helps researchers understand the dynamics of social life in cyberspace through observation of online activities that occur naturally on the platform. The research focuses on analyzing the interactions, activities, and content or menfess posted by the account's followers, which reflect the forms of communication, expression, and engagement within the K-Drama fan community. The research method used in this study is a qualitative or naturalistic method that produces descriptive data in the form of written or spoken behavior and words from the subjects. Research data was collected through participatory observation and content analysis of tweets published by the K-Drama Menfess account during a certain period of time. The results of the study show that this account plays an important role in building a solid and interactive virtual community. The account not only serves as a space for sharing information and opinions about K-Drama, but also strengthens the sense of togetherness among community members. These findings emphasize the importance of social media as a dynamic virtual communication space that contributes to enriching the experiences and knowledge of its users.
Co-Authors A Yudo Triantanto A.Yuda Triantanto Arif Ismail Husin Armelsa, Dhefine Asriyani Sagiyanto Chaerul Bahri Chaerul Bahri Chepy Nurdiansyah Devy Putri Kussanti Duneti - Edhi Prayitno Faqihar Risyan Faqihar Risyan Faqihar Risyan Fara Mutia Findi Ayu Sariasih Intan Leliana Jaka Atmaja Juarni Siregar Lymbarski Caesariano Nur Iman El Hidayah Qonita Salsabilla Risyan, Faqihar RR. Ella Evrita Hestiandari Susilowati Susilowati Susilowati Susilowati Susilowati Syifa Nur Rakhmah, Syifa Nur Tasya Putri Choirunnisa Tuti Oktapiani Tuty Mutiah Vina Elfariani