Claim Missing Document
Check
Articles

Found 25 Documents
Search

Program CSR PT Astra Internasional Dalam Upaya Pengelolaan Lingkungan Hidup melalui Gerakan Semangat Kurangi Plastik qonaah, siti qonaah; Giantika, Gan Gan; Bender, George Wilhelm
Jurnal Public Relations (J-PR) Vol. 3 No. 1 (2022): April 2022
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jpr.v3i1.1084

Abstract

ABSTRACT Improper waste management has a negative impact on the health of the surrounding community. The Department of Environment and Hygiene (DLHK) of Tangerang Regency, Banten, noted that the volume of waste reached 2,250 tons per day so that the total for one year in 2021, waste production reached around 820,000 tons. PT Astra Internasional carries out social responsibility in environmental management with the Movement to Reduce Plastic Spirit program. The purpose of this study is to describe Astra International's CSR Program in Environmental Management Efforts through the Passion to Reduce Plastics Movement in Kampung Berseri Astra Talagasari, Balaraja, Tangerang. The research methodology uses a qualitative methodology with a case study method. Methods of data collection through literature study and observation. The results showed that the Astra International CSR Program in Environmental Management Efforts through the Movement to Reduce Plastic Spirit in the Kampung Berseri AstraTalagasari, Balaraja succeeded in reducing plastic waste by around 844 kg per month or 10.2 tons. Waste management carried out by Kampung Berseri Astra Talagasari through a waste bank with 3Rs, namely reduce, reuse, and recycle. With the Corporate Social Responsibility Program, the spirit of reducing waste has fulfilled the concept of Corporate Social Responsibility, namely people, planet, profit. Thus PT Astra has paid attention to the welfare of the community both in terms of a clean environment and also improving the economy of the people of Kampung Berseri Astra Talagasari Tangerang Banten. Keyword: Corporate Social Responsibility, Environmental Management
Implementasi  CSR PT PELNI Dalam Upaya Meningkatkan Literasi Membaca Melalui Taman Baca PELNI Gan Gan Giantika; Siti Qona’ah
J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung Vol. 10 No. 1 (2023): April 2023
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jika.v10i1.11629

Abstract

Literasi membaca merupakan  kemampuan manusia  dalam mendapatkan ilmu pengetahuan. Literasi membaca perlu dibangun didunia pendidikan di Indonesia. Data dari UNESCO menyebutkan minat baca masyarakat Indonesia hanya 0,001 persen. Artinya dari 1.000 orang Indonesia hanya 1 orang yang gemar membaca sehingga di perlukan Gerakan Indonesia Membaca, yang merupakan ikhtiar kolektif bangsa Indonesia dalam memberantas generasi nol buku. PT PELNI (Persero)  dalam upaya meningkatkan kesejahteraan masyarakat, khususnya literasi membaca  terbentuk  melalui program dan kegiatan yang merupakan bagian dari tanggung jawab sosial perusahaan atau corporate social responsibility (CSR) dan Program Kemitraan  Bina Lingkungan (PKBL). Implementasi Corporat Sosial Responsibility dan Program Kemitraan Bina Lingkungan  dengan  dibukanya Taman Baca PELNI, di SMP Negeri 34 Banda Neira. Maluku Tengah, untuk meningkatkan minat baca para pelajar khususnya di wilayah 3TP (Tertinggal, Terdepan, Terluar dan Perbatasan). Tujuan dari penelitian ini adalah untuk mendeskripsikan implementasi  CSR PT PELNI dalam upaya meningkatkan literasi membaca melalui taman baca PELNI. Metodologi penelitian menggunakan metodologi kualititatif dengan metode studi kasus.  Metode pengumpulan data melalui  studi pustaka dan observasi. Hasil penelitian menunjukan bahwa dengan taman baca PELNI dapat meningkatkan literasi membaca pelajar dan masyarakat Banda Neira. Dengan demikian PT PELNI memperhatikan kesejahteraan masyarakat dalam meningkatkan minat baca dan pengetahuan
Pola Komunikasi Interpersonal Generasi Z dalam Membangun Hubungan Pertemanan Digital di Kuningan Jakarta Selatan Ii Maulana; Siti Qonaah
CENDEKIA: Jurnal Ilmu Sosial, Bahasa dan Pendidikan Vol. 6 No. 3 (2026): Agustus: CENDEKIA: Jurnal Ilmu Sosial, Bahasa dan Pendidikan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/cendekia.v6i3.9870

Abstract

The transformation of interpersonal communication through the development of new media has changed the way Generation Z builds social relationship, especially digital friendships mediated by Instagram. This study aims to analyze the interpersonal communication patterns of Generation Z in Kuningan, Jakarta Selatan, in building digital friendships through structured interviews with five informants selected by purposive sampling, supported by digital behavior observation, documentation, and source and technique triangulation. The findings reveal that Generation Z communication patterns on Instagram are incremental and contextual: intiated through public feature-based interactions such as story replies and comments, then developing into more intimate dyadic communication through direct message by utilizing multiformat modalities. Text, emoji, and voice notes serve as compensatory strategies for the absence of nonverbal cues. Trust is formed gradually through the accumulation of consistent communication behavior, while self-disclosure is facilitated by the mechanism of online disinhibition. The main obastacels include semantic ambiguity in text message, ghosting phenomena, and limitations in digital identity verification. This study concludes that the effectiviness of Generation Z digital friendships substantially depends on interpersonal empathy, honesty, and relational consistency.
Implementasi Corporate Social Responsibility (CSR) Yayasan Wocare Indonesia Melalui Komunitas Indonesian Ostomy Association Bogor Ulis Onih Sekarwangi Kedaton; Rindana Intan Emeilia; Siti Qona’ah
Jurnal Public Relations (J-PR) Vol. 7 No. 1 (2026): April 2026
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jpr.v7i1.10008

Abstract

Setiap tahun, berdasarkan data Kementerian Kesehatan, sekitar 35 ribu pasien didiagnosis kanker kolorektal di Indonesia, dengan angka kematian mencapai 6,7 per 100 ribu kasus. Pada pasien dengan stadium lanjut, tindakan pemasangan stoma seringkali menjadi pilihan medis yang harus dilakukan. Namun, kondisi tersebut kerap menimbulkan penurunan kualitas hidup, baik dari aspek fisik maupun psikologis. Situasi ini membutuhkan dukungan dari komunitas yang mampu memberikan pendampingan, motivasi, serta akses informasi yang tepat bagi pasien. Penelitian ini bertujuan menggambarkan secara mendalam implementasi program Corporate Social Responsibility (CSR) yang dijalankan oleh Yayasan Wocare Indonesia melalui komunitas Indonesian Ostomy Association Bogor. Penelitian menggunakan pendekatan kualitatif dengan teknik pengumpulan data melalui wawancara, observasi, dan dokumentasi. Dalam praktiknya, Yayasan Wocare Indonesia menerapkan konsep Triple Bottom Line (Planet, People, Profit) secara menyeluruh pada kegiatan CSR komunitas. Selain itu, empat dimensi CSR menurut Carroll; Economic, Legal, Ethical, dan Philanthropic Responsibility juga terintegrasi dalam setiap program. Model pelaksanaan CSR yang digunakan adalah model yayasan atau organisasi sosial perusahaan serta kemitraan dengan pihak lain, melalui pendekatan Community Assistance dan Community Empowerment. Dengan demikian, CSR Yayasan Wocare Indonesia tidak hanya berfungsi sebagai bentuk tanggung jawab sosial, tetapi juga menciptakan peluang, pemberdayaan, dan keberlanjutan bagi pasien serta komunitas.
Pengaruh Live Streaming Terhadap Product Knoeledge Dcelup Chicken Crispy Muria Abdul Hamid; Rindana Intan Emeilia; Siti Qona'ah
Jurnal Ilmu Komunikasi Dan Sosial Politik Vol. 3 No. 2 (2025): Oktober - Desember
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jiksp.v3i2.3388

Abstract

Live streaming has become one of the leading features on social media platforms, including TikTok, and is now widely utilized by businesses to promote their products directly and interactively. One local culinary brand, Dcelup Chicken Crispy, takes advantage of this feature to enhance product appeal and consumer knowledge. This study aims to determine the extent to which TikTok live streaming influences the product knowledge of Dcelup Chicken Crispy’s followers.The research is grounded in the Stimulus-Organism-Response (S-O-R) theory, which explains that a stimulus (in this case, live streaming) can influence the organism (followers) and generate a response (product knowledge). This study employed a quantitative method with purposive sampling. A total of 100 respondents, who follow the official TikTok account of Dcelup Chicken Crispy, participated by filling out a questionnaire.The results show that Dcelup Chicken Crispy's TikTok live streaming has a 74% influence on product knowledge, while the remaining 26% is affected by other factors not examined in this study.