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All Journal Jurnal Ilmiah Komunikasi Makna Amorti: Jurnal Studi Islam Interdisipliner
Santi Ratnawati
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Religion Humanities Education Languange, Linguistic, Communication & Media Social Sciences Other

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PENGARUH WORD OF MOUTH DAN BRAND AWARENESS TERHADAP INTENSI MENGUNJUNGI TEMPAT WISATA ZIARAH MAKAM SUNAN KALIJAGA DEMAK Santi Ratnawati
Jurnal Ilmiah Komunikasi Makna Vol 4, No 2 (2014): Volume 4 No. 2
Publisher : Program Studi Ilmu Komunikasi FBIK Unissula

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/jikm.4.2.137-148

Abstract

Tourism is one of the largest foreign exchange earner, leveling and increase employment opportunities and incomes, strengthen unity, and unity, as well as get to know the culture of the nation. Tourism is also capable give opportunity for jobs. Thus, the optimal management is needed. As part of the delivery of information to the public, tourism can be introduced by way of word of mouth. In addition, a good impression in the minds of the public on a tourist destination, could be the trigger for the decision to visit a tourist attraction. In daily life, the decision intention to purchase a product or service is often performed as a positive information from someone else, a friend or relative you trust, or information due to the positive experiences of others previously received. The results showed that the positive information on the existence of Sunan Kalijaga will build a positive perception of the tomb of Sunan Kalijaga prospective visitor, thus building interest or intention to make a visit or re-visit. Meanwhile, a good image in the minds of potential visitors or people who have visited the grave of Sunan Kalijaga will build interest or interests that make re-visit the tomb of Sunan Kalijaga.Keywords: Tourism, Word of Mouth, Brand Awareness, intention.
Implementation of the deep learning approach in akidah akhlak instruction for strengthening islamic social awareness values among students of mi nurul huda raji, demak Anzar Aquil; Maria Nurul Qoyyimah; Aliwan; Santi Ratnawati; Diemas Nur Falahur Rozaq; Kamalun Ni’am; Triana Hermawati
Amorti: Jurnal Studi Islam Interdisipliner Vol. 4 No. 4 Oktober 2025: Amorti: Jurnal Studi Islam Interdisipliner
Publisher : Yayasan Azhar Amanaa Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59944/amorti.v4i4.487

Abstract

This study aims to describe the implementation of the deep learning approach in Akidah Akhlak instruction to strengthen Islamic social awareness values among students at MI Nurul Huda Raji, Demak. The background of this research is based on the fact that some students still demonstrate inconsistent social behavior that does not fully reflect Islamic moral values in their daily lives. This research employed a descriptive qualitative approach, with data collected through observations, in-depth interviews, and documentation. Data analysis was carried out through data reduction, data display, and conclusion drawing, with triangulation applied to enhance the validity of the findings. The results indicate that Akidah Akhlak teachers implemented deep learning strategies through integrative, reflective, contextual, and experiential approaches in the learning process. The impact of the learning is reflected in students’ improved Islamic social behavior, such as empathy, trustworthiness, cooperation, and active participation in religious and social activities within the school environment. Supporting factors include teachers’ exemplary conduct, the school’s religious culture, and parental involvement, while inhibiting factors relate to limited instructional time and diverse student characteristics. The study concludes that the deep learning approach is effective in sustainably strengthening students’ Islamic social awareness when integrated with consistent habituation and a conducive Islamic learning environment.
Co-Authors Aliwan Anzar Aquil Diemas Nur Falahur Rozaq Kamalun Ni’am Maria Nurul Qoyyimah Triana Hermawati