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All Journal Ganaya: Jurnal Ilmu Sosial dan Humaniora Abdimas Umtas : Jurnal Pengabdian kepada Masyarakat LINIMASA: JURNAL ILMU KOMUNIKASI DIALEKTIKA Economics and Digital Business Review Daengku: Journal of Humanities and Social Sciences Innovation Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Jurnal PIKMA : Publikasi Ilmu komunikasi Media dan Cinema Jurnal Altifani Penelitian dan Pengabdian kepada Masyarakat INTERNATIONAL JOURNAL OF CULTURAL AND SOCIAL SCIENCE Jurnal Dialog Jurnal Indonesia Sosial Teknologi eProceedings of Management Innovative: Journal Of Social Science Research Community Service Seminar and Community Engagement (COSECANT) PIKAT Indonesian Journal of Digital Public Relations Nanggroe: Journal Of Scholarly Service Mediator: Jurnal Komunikasi Nanggroe: Journal of Scholarly Service Jurnal Pengabdian Tri Bhakti JP2N: Jurnal Pengembangan Dan Pengabdian Nusantara
Lusy Mukhlisiana
Universitas Telkom
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Journal : LINIMASA: JURNAL ILMU KOMUNIKASI

 1 
PEMANFAATAN PODCAST DAN KOVERGENSI MEDIA INFORMASI PERUSAHAAN SEBAGAI MEDIA PUBLIC RELATIONS Fitriah, Dina; Mukhlisiana, Lusy
Linimasa : Jurnal Ilmu Komunikasi Vol. 7 No. 1 (2024): Januari 2024
Publisher : Ilmu Komunikasi, FISIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/linimasa.v7i1.9346

Abstract

ABSTRACT Communication technology transformation has been widely used by companies to disseminate information to internal and external parties of the company. Like the use of podcasts as a medium used by companies to build information media. Changes in technology into new media practices are the impact of media convergence. The object of this research is the Witel Cirebon Podcast (POWER). The purpose of this study is to examine the utilization of the Witel Cirebon Podcast (POWER) as a form of transformation of old media into new media which is used to disseminate communication and information about Telkom Indonesia Witel Cirebon, and to find out the planning and management of the Witel Cirebon Podcast as a company information medium. This study uses a qualitative descriptive method. The results of this study indicate that in utilizing the Witel Cirebon Podcast (POWER), there is a team that manages the Podcast, namely the social media ranger team to carry out the planning and management of the content of the Witel Cirebon Podcast to build the company's image, reputation and promotional activities through the development of digital information and communication media.   Keywords: Media Convergence, Podcast, Public Relations
Co-Authors Ade Suryana Aditya Ali Ahmad Rudyt Haidar Amalia Djuwita Angin, Tabitha Gloria Perangin Anisa Diniati Ayub Ilfandy Imran Dhea Sindy Mustikasari Dina Alamianti Dina Fitriah Dudi Yudhakusuma Emi Rachmawati Fachmi Herdiansyah Firdaus, Indi Aires Firman Alamsyah Taufik Robbi Fitriah, Dina Intan Primasari Martha Tri Lestari Moch Armien Syifaa Sutarjo Moh Faidol Juddi Nursafitri, Meicinda Permatasari, Feyza Karima Pramesti, Farida Prasetia, Michael Yudhi Pusparini, Nia Rachmawati, Emi Ramdhan Pratama Rannie Dyah K Rachaju Reshandy Prima Rizha Rifqi Abdul Aziz Rinas Guntari Slamet Parsono Sri Dewi Setiawati Tabitha Gloria Perangin Angin Tita Melia Milyane Vania Maharani Wangsa Venedi, Gabriele Fagarrosa Vina Happy Luthfiana Weni Anggraini Yolanda Tristania Ashari Yuli Pangesti