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Journal : Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis

Analisis Ketahanan Pangan Rumah Tangga Peternak Domba Kasus pada Rumah Tangga Peternak Domba di Kecamatan Kertajati Kabupaten Majalengka, Jawa Barat Kuswaryan, Sondi; Fitriani, Anita; Daud, Andre Rivianda; Firmansyah, Cecep; Rahmah, Ulfa Indah Laela
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 11, No 1 (2025): Januari 2025
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v11i1.16172

Abstract

In rural West Java, sheep are a mainstay livestock commodity to support livelihoods, because they function dually as a source of food and a source of income, and play a role in maintaining household food security. The research was carried out in Kertajati District, Majalengka Regency, aiming to analyze the food security status of sheep farmer households, and the variables that influence it. The survey method was used to collect respondents data from 126 households. Food consumption status and household food security were identified by interviews using the 3 x 24-hour food recall method. Variables that influence food security status are identified using a binary logistic regression model. The research results show that 37.30 percent of sheep farming households are food secure, 27.78 percent are food vulnerable, 23.81 percent are food questionable and 11.11 percent are food insecure. Sheep farming contributes 30.35 percent to total household income and can provide 65.24 percent of the budget to meet food needs. The number of sheep owned and the number of members in the farmer's household have a significant effect (p < 0.01) on food security status.  The existence of sheep farming plays a very important role in maintaining sustainable household food security. To reduce the negative impact of the deagrarianization process on household livelihoods, sheep farming must be strengthened, among other things, for sheep farming whose semi-intensive patterns are suitable for being transformed into intensive rearing patterns, accompanied by the introduction of feed technology for more efficient feed provision and feeding.
Efisiensi Pemanfaatan Berbagai Faktor Produksi pada Peternakan Itik Rakyat (Survey di Kabupaten Indramayu) Herlina, Linda; Fitriani, Anita
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 1 (2024): Januari 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i1.12900

Abstract

The duck farming industry exhibits potential for expansion, offering possibilities for increased income from its operations. In November 2021, a study was conducted in Indramayu Regency to assess the technical, allocative, and economic efficiency levels in utilizing production factors within duck farming enterprises. Employing a survey method, 100 breeders served as observation units, and variables such as the quantity of products (Y), seeds (X1), feed (X2), cages (X3), and labor (X4) were examined. The analysis employed the Cobb-Douglas function model. Results revealed inefficiencies in the utilization of production factors in the region. Technical efficiency in the livestock sector registered a value of 1.282 (seeds = 0.642; feed = 0.310; cages = 0.162; labor = 0.168). Price efficiency stood at 6.891 (seeds = 4.149; feed = 1.523; cages = 0.876; labor = 0.343), while economic efficiency reached 3.351 (seeds = 2.664; feed = 0.487; cage = 0.142; labor = 0.058). The duck farming endeavors in the studied area have not yet attained optimal efficiency levels, indicating a situation of increasing returns to scale.
Analisis Pengaruh Kualitas dan Harga Produk terhadap Keputusan Pembelian dan Loyalitas Konsumen Ayam Lokal di Pasar Tradisional Kota Bandung (Survei di Pasar Simpang Dago Kota Bandung) Malik, Imam; Herlina, Linda; Fitriani, Anita
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14518

Abstract

This research aims to analyze the influence of product quality and price on consumer loyalty through purchasing decisions about local chicken at the Simpang Dago Traditional Market, Bandung City. The population in this study was taken from all buyers at Simpang Dago Market, Bandung City with a total sample of 96 people. Sampling was carried out using a nonprobability sampling method with a purposive technique and had criteria, namely consumers who had bought local chicken at Simpang Dago Market, Bandung City at least once. This research method uses quantitative descriptive research with a survey method using interview techniques with a research instrument in the form of a questionnaire. Data analysis techniques used include instrument tests, namely validity and reliability tests, classical assumption tests, namely normality tests, multicollinearity tests, and heteroscedasticity tests, path analysis, and hypothesis testing using the coefficient of determination test, f test, t test, and Sobel test. The research results show that product quality has a direct effect on purchasing decisions by 0.211 and product price has a direct effect on purchasing decisions by 0.054. Product price has a direct effect on consumer loyalty of 0.360 and product quality has no effect on consumer loyalty, while product quality and product price have an indirect effect on consumer loyalty through purchasing decisions of 0.210. This means that purchasing decisions can mediate the relationship between the independent variable and the dependent variable.