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All Journal Journal of Visual Art and Design JADECS (Journal of Art, Design, Art Education and Culture Studies) International Research Based Education Journal Conference on Innovation and Application of Science and Technology (CIASTECH) Jurnal Karinov Gestalt : Jurnal Desain Komunikasi Visual Jurnal Graha Pengabdian Journal of Language, Literature, and Arts (JoLLA) Jurnal Pendidikan dan Pengabdian Masyarakat
Ima Kusumawati Hidayat
Universitas Negeri Malang
Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

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Empowering Visual Communication Design Students to Support Tourism Village through Entrepreneurship Education Sukmaraga, Ayyub Anshari; Pahlevi, Andreas Syah; Arizal, Fariza Wahyu; Hidayat, Ima Kusumawati; Daud, Khairul Azhar bin Mat
International Research-Based Education Journal Vol 7, No 1 (2025)
Publisher : Faculty of Education Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/um043v7i1p75-84

Abstract

This study investigates the effectiveness of integrating Entrepreneurship Education into Visual Communication Design (VCD) curricula to enhance students' empathy and their capacity to support community development. By embedding entrepreneurial principles, the program aims to cultivate social responsibility and practical skills, empowering students to contribute to the economic and cultural sustainability of local communities. The research involved two student cohorts from Universitas Negeri Malang and Universitas Ma Chung, who collaborated with Kampung Warna-Warni, a renowned tourism village in Malang, Indonesia. Over a one semester workshop, students designed souvenirs to boost creativity and income for village residents while fostering their own empathy. Result show a the potential of combining academic learning with practical application to achieve both educational and community development objectives.
Co-Authors Andhika Putra Herwanto Andreas Syah Pahlevi Andy Pramono Arif Sutrisno AYYUB ANSHARI SUKMARAGA Daud, Khairul Azhar bin Mat Dimas Rifqi Novica Fariza Wahyu Arizal Hermanto, Yon Ade Lose Mitra Istiar Wardhana, Mitra Istiar Muhammad Nurwiseso Wibisono Priyanto Sunarto Rini, Denik Ristya Samodra, Joko Triyadi Guntur Wardani, Nuril Kusuma Yanti, Ari Irma Duwi Yon Ade Lose Yon Ade Lose H.