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Journal : Journal of Information Systems Engineering and Business Intelligence

Sentiment Analysis in the Sales Review of Indonesian Marketplace by Utilizing Support Vector Machine Anang Anggono Lutfi; Adhistya Erna Permanasari; Silmi Fauziati
Journal of Information Systems Engineering and Business Intelligence Vol. 4 No. 1 (2018): April
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jisebi.4.1.57-64

Abstract

The online store is changing people’s shopping behavior. Despite the fact, the potential customer’s distrust in the quality of products and service is one of the online store’s weaknesses. A review is provided by the online stores to overcome this weakness. Customers often write a review using languages that are not well structured. Sentiment analysis is used to extract the polarity of the unstructured texts. This research attempted to do a sentiment analysis in the sales review. Sentiment analysis in sales reviews can be used as a tool to evaluate the sales. This research intends to conduct a sentiment analysis in the sales review of Indonesian marketplace by utilizing Support Vector Machine and Naive Bayes. The reviews of the data are gathered from one of Indonesian marketplace, Bukalapak. The data are classified into positive or negative class. TF-IDF is used to feature extraction. The experiment shows that Support Vector Machine with linear kernel provides higher accuracy than Naive Bayes. Support Vector Machine shows the highest accuracy average. The generated accuracy is 93.65%. This approach of sentiment analysis in sales review can be used as the base of intelligent sales evaluation for online stores in the future.
Corrigendum: Sentiment Analysis in the Sales Review of Indonesian Marketplace by Utilizing Support Vector Machine Anang Anggono Lutfi; Adhistya Erna Permanasari; Silmi Fauziati
Journal of Information Systems Engineering and Business Intelligence Vol. 4 No. 2 (2018): October
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (111.387 KB) | DOI: 10.20473/jisebi.4.2.169

Abstract

In the version of this article initially published, there were some errors in Section III, Methods and Section VI, Conclusions. In Preprocessing of Methods, there is a sentence “The informal words may be in the form of slang words or abbreviations that are often used in daily life like cp at (from “cepat” or fast), blum (from “belum” or not yet), and gak (from “tidak” or no).”. The correct sentence is “The informal words may be in the form of slang words or abbreviations that are often used in daily life like cpat (from “cepat” or fast), blum (from “belum” or not yet), and gak (from “tidak” or no).”. In Text Classification of Methods, there is a sentence “Where P(B|A) is the probability of B appearance when A is known? The value P(A|B) is the probability of an appearance if B is known. P(A) is the probability of an appearance, while P(B) is the probability of B appearance.”. The correct sentence is “Where P(B│A) is the probability of the appearance of B when A is known. The value of P(A|B) is the probability of the appearance of A if B is known. P(A) is the probability of the appearance of A, while P(B) is the probability of the appearance of B.”. In Conclusions, a sentence “The accuracy reaches 93.42%; using 25% features with highest TF-IDF” should be changed to “The accuracy reaches 93.65%; using 25% features with highest TF-IDF” based on the results in Fig.3. These errors have been corrected in the PDF versions of the article.
Tweets Responding to the Indonesian Government’s Handling of COVID-19: Sentiment Analysis Using SVM with Normalized Poly Kernel Pulung Hendro Prastyo; Amin Siddiq Sumi; Ade Widyatama Dian; Adhistya Erna Permanasari
Journal of Information Systems Engineering and Business Intelligence Vol. 6 No. 2 (2020): October
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jisebi.6.2.112-122

Abstract

Background: Handling COVID-19 (Corona Virus Disease-2019) in Indonesia was once trending on Twitter. The Indonesian government's handling evoked pros and cons in the community. Public opinions on Twitter can be used as a decision support system in making appropriate policies to evaluate government performance. A sentiment analysis method can be used to analyse public opinion on Twitter.Objective: This study aims to understand public opinion trends on COVID-19 in Indonesia both from a general perspective and an economic perspective.Methods: We used tweets from Twitterscraper library. Because they did not have a label, we provided labels using sentistrength_id and experts to be classified into positive, negative, and neutral sentiments. Then, we carried out a pre-processing to eliminate duplicate and irrelevant data. Next, we employed machine learning to predict the sentiments for new data. After that, the machine learning algorithms were evaluated using confusion matrix and K-fold cross-validation.Results: The SVM analysis on the sentiments on general aspects using two-classes dataset achieved the highest performance in average accuracy, precision, recall, and f-measure with the value of 82.00%, 82.24%, 82.01%, and 81.84%, respectively.Conclusion: From the economic perspective, people seemed to agree with the government’s policies in dealing with COVID-19; but people were not satisfied with the government performance in general. The SVM algorithm with the Normalized Poly Kernel can be used as an intelligent algorithm to predict sentiment on Twitter for new data quickly and accurately.