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KOMUNIKASI PEMASARAN USAHA MIKRO KECIL DAN MENENGAH (UMKM) KABUPATEN ACEH BESAR DI MASA PANDEMI COVID-19 Putri Purnama Sari; Syahril Furqany
AT-TANZIR: JURNAL ILMIAH PRODI KOMUNIKASI PENYIARAN ISLAM Vol. 13, No. 1 (Juni 2022)
Publisher : Sekolah Tinggi Agama Islam Negeri (STAIN) Teungku Dirundeng Meulaboh Aceh Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47498/tanzir.v13i1.897

Abstract

This research focuses on marketing communications for Micro, Small and Medium Enterprises (MSMEs) in Aceh Besar during the Covid 19 Pandemic. It is very difficult to develop a business during a pandemic due to limited mobility. On the other hand, efforts must be made to sustain life. This research method uses a qualitative descriptive approach with a number of research informants as many as five MSMEs, namely Brownies Ratna, Crispy Udang Rebon Jihan, The Chip's By Zakiyah, Bungong Gallery and Tirta Kahveh Arabica Gayo Coffee. The results of the research of MSME actors in Aceh Besar continue to carry out prudok promotions by advertising through social media. Promoting various forms, for example giving tasters to potential customers and giving giveaways to regular customers. Provide the best service to consumers by getting used to providing correct and courteous information. In addition, Aceh Besar SMEs carry out promotions from one place to another to increase sales
Upgrading Digital Marketing Skills Mahasiswa Komunikasi Penyiaran Islam UIN Ar-Ranniry Dalam Upaya Kesiapan Menghadapi Dunia Kerja Syahril Furqany
KOMUNIDA : Media Komunikasi dan Dakwah Vol 11 No 02 (2021): Komunida : Media Komunikasi dan Dakwah
Publisher : Fakultas Ushuluddin, Adab, dan Dakwah IAIN Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (692.932 KB) | DOI: 10.35905/komunida.v11i02.2115

Abstract

This study aims to train students to understand digital marketing, to find students' talents in the entrepreneurial world. The rapid development of the digital era is very important to be used in a positive direction. One of them is having digital marketing skills. This study uses Participatory Actions Research (PAR). By involving students actively in carrying out program activities. The results showed that in the early stages students did not know what digital marketing was. then students are provided with materials and practices for distributing digital marketing on social media. The results of the evaluation of students have understood and can practice marketing through digital or known as digital marketing. During the process of spreading messages through social media, it was held by students for ten consecutive days. The changes that are felt are increasing visitors to the website, increasing followers on Instagram and Facebook accounts, and increasing sales. The perceived impact is really real so that this can be used as an effort that is carried out systematically and measurably by other businesses.
JUDUL BERITA BIAS DI MEDIA SERAMBINEWS.COM ANALISIS WACANA KRITIS MODEL SARA MILLS RUBRIK SELEBRITI Syahril Furqany; Syukur Kholil
MEDIALOG: Jurnal Ilmu Komunikasi Vol. 6 No. 2 (2023): Medialog: Jurnal Ilmu Komunikasi
Publisher : Program Studi Ilmu Komunikasi FISIP UM Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/medialog.v6i2.3757

Abstract

Penelitian ini bertujuan untuk mengkaji judul berita bias di media Serambinews.com dengan menggunakan analisis wacana kritis model Sara Mills. Rubrik selebriti ini biasanya adalah berta saduran dari media lain yang dalam satu jaringan. Sebagai salah satu media berita yang besar di Aceh harusnya dalam membuat judul berita harus Metode penelitian menggunakan analisis Wacana Kritis Sara Mills dengan pendekatan tingkatan kata, kalimat atau frasa, dan tingkatan wacana. Hasil penelitian menunjukkan pertama Berita cenderung menampilkan sensualitas, mengungkit kesalahan yang pernah dilakukan pada masa lalu. Menampilkan wanita adalah seolah seseorang yang berperan sebagai bintang dalam adegan-adegan sensual. Kedua, Berita seolah membenarkan hubungan sebelum menikah, dengan menampilkan judul yang mengarah kepada saling sayang-sayangan. Serta mengangkat kasus yang memang sedang viral di dunia maya. Ketiga, Mengangkat berita tentang perceraian artis yang telah bercerai, berita diambil dari perspektif perempuan yang layak untuk di rayu oleh orang lain karena sedang berstatus janda. Sebenarnya yang sedang menjadi objek dalam pemberitaan itu adalah status di perempuan tersebut. Keempat, Mengarah pada berita-berita yang tidak selayaknya untuk diberitakan, dukungan terkait dengan LGBT. Berita yang seperti ini tidak perlu di naikkan menjadi konsumsi masyarakat Aceh.
Persepsi Dan Respons Mahasiswa Terhadap Berita Hoax Dan Ujaran Kebencian: Tinjauan Berdasarkan Qaulan Sadidan Dan Qaulan Balighan Furqany, Syahril; Abdullah, Abdullah
Jurnal Peurawi: Media Kajian Komunikasi Islam Vol 7, No 1 (2024): Jurnal Peurawi: Media Kajian Komunikasi Islam
Publisher : Ar-Raniry State Islamic University, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jp.v7i1.22005

Abstract

This research examines students' perceptions and responses to hoax news and hate speech. With the development of technology and social media today, the opportunity to spread hoax news is getting bigger. People who lack digital literacy will be very easily exposed to fake news. The research method used a quantitative method by conducting a survey of 40 students of the Islamic Communication and Broadcasting Study Program, Faculty of Da'wah and Communication, UIN Ar-Raniry. The research results show that students very often encounter fake news or hoaxes on social media, but sometimes they don't know how to differentiate between them. The most news about hoaxes is political news. While hate speech is very often experienced by students, students believe that hate speech can create divisions between individuals. The step they took was to report several cases of hate speech. Cases of hoax news and hate speech can be resolved by understanding more deeply the principles of Islamic communication, namely Qaulan Sadidan and Qaulan Balighan. Of course, there is a need for digital da'wah in strengthening the principles of Islamic communication.
The Impact of Cartoons on Children's Behavior Khalikul Bahri; Yusri; Syahril Furqany
JOURNAL OF SOCIETY INNOVATION AND DEVELOPMENT Vol 1 No 1 (2019): Journal of Society Innovation and Development
Publisher : Winaya Inspirasi Nusantara Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63924/jsid.v1i1.31

Abstract

The phenomena of behavioral changes that have occurred in children aged (6-12 years) in recent years have been influenced by movie shows, especially cartoon films. This study aims to determine the impact of cartoon films on children's behavior. In addition, it is also to find out what are the negative effects of cartoon movies on children in Gampong Seukeum Bambong Delima District, Pidie Regency. This research uses a qualitative approach by analyzing descriptive data analysis. The type of research is field research, using direct observation, interviews and documentation. The results showed that the impact of cartoon films on children in Gampong Seukeum Bambong, Delima District, Pidie Regency is very influential on children's behavior such as asking parents to buy Boboiboy clothes and new bicycles, fighting with their friends and with their own siblings, often doing bicycle jumping scenes, reckless in playing bicycles. The positive impact of cartoon movies for children such as increasing children's creativity, fostering children's social values and improving children in Indonesian. While the negative impact of cartoon films on children is to make them inattentive, lazy to learn / forget learning time, aggressive behavior, impolite speech, too high imagination, lack of focus, health problems (visual impairment) and irregular emotions. Steps to prevent behavioral changes in children control all children's activities outside the home, regulate television viewing hours and guide children towards positive things so as not to fall into negative things.
IMPLEMENTATION OF REGULATION IN OVERCOMING WOMEN'S EXPLOITATION IN ADVERTISING IN INDONESIA Sari, Fitri Meliya; Hanifah, Hanifah; Furqany, Syahril; Azmy, Kharul; Sazali, Hasan
ASPIRATION Journal Vol. 4 No. 2 (2023): November Edition of ASPIRATION Journal
Publisher : ASPIKOM Jabodetabek Region

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56353/aspiration.v4i2.60

Abstract

This study aims to examine the implementation of regulation in overcoming the exploitation of women in advertising in Indonesia. Some factors that affect the effectiveness of regulations in overcoming the exploitation of women in advertising in Indonesia include public awareness, the application of law, education, and supervision. However, the implementation of regulations to address the exploitation of women in advertising in Indonesia faces several challenges, such as difficulties in supervision, limitations in sanctions, problems in education, and difficulties in changing culture. This paper uses a literature study method by analyzing various sources such as books, articles, and related documents. The results show that appropriate and effective regulation can help to promote gender equality and women's rights. Therefore, the government and media industry players must work together to ensure these regulations can be implemented properly and effectively.
Framing Analysis of the 2024 Presidential Election Coverage on www.rri.co.id and www.antaranews.com Vebiyanti, Vivi; Jasafat; Syahril Furqany
Busyro: Jurnal Dakwah dan Komunikasi Islam Vol. 6 No. 2 (2025): Mei : Busyro : Jurnal Dakwah dan Komunikasi Islam
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/5s3d7s91

Abstract

This research analyzes the framing of news regarding presidential (capres) and vice-presidential (cawapres) candidates in the 2024 election on the websites rri.co.id and antaranews.com. The main focus of the study is how these two media outlets frame news related to the Presidential and Vice Presidential Election of the Republic of Indonesia in 2024. The objective of this research is to identify and analyze the news frames presented by both websites. The method used is a descriptive qualitative approach with framing analysis based on Robert N. Entman's model. The results show that rri.co.id provides a positive framing for the Anies-Muhaimin and Prabowo-Gibran pairs, although there are negative elements. Coverage of Ganjar-Mahfud portrays them as enthusiastic and aggressive candidates, while also highlighting the challenges they face. Meanwhile, on antaranews.com, Anies-Muhaimin is presented positively with word emphasis that influences perception, while Prabowo-Gibran is framed more critically, focusing on survey results and past defeats. Ganjar-Mahfud is also presented positively, but the coverage raises skepticism regarding their collaboration with Timnas Amin.
Analisis Isi Komentar Netizen pada Akun TikTok @hiracloud dalam Respons terhadap Konten Motivasi Menulis Skripsi. Geri Hasbullah; Syahril Furqany; Fitri Meliya Sari
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 5 No. 5 (2025): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v5i5.9632

Abstract

This study discusses a content analysis of netizen comments on the TikTok account @hiracloud in response to content related to motivation for writing a thesis. The research focuses on the reactions of netizens when viewing TikTok content by @hiracloud documenting the thesis-writing process. This study employs a content analysis method with a qualitative descriptive approach. The results show that netizen responses vary widely. Some comments offer emotional support, others share personal experiences, and some express that the content serves as an external source of motivation for writing their thesis. This phenomenon is particularly interesting because the content was not initially intended to motivate students; it was simply a personal documentation of the thesis-writing journey. Nevertheless, it unexpectedly triggered motivational responses from viewers. These findings demonstrate that netizens are indeed inspired to write their own theses after engaging with the content. Therefore, this study is considered significant because it shows how content originally created for personal purposes can evolve into a motivational force for others. It is hoped that similar content will continue to emerge, fostering responses that can further encourage students in their academic writing journey. Additionally, this research is expected to serve as a valuable reference for future studies in related fields.
Female Friendly, Patriarchy, and the Adoption of Arabic Pronouns: Linguistic Analysis of Family Law Verses in the Al-Qur’an Sultan, Muslihin; Alimin, Alimin; Muttaqin, Ahmad; Hanafi , Syawaluddin; Furqany, Syahril
Samarah: Jurnal Hukum Keluarga dan Hukum Islam Vol. 9 No. 3 (2025): Samarah: Jurnal Hukum Keluarga dan Hukum Islam
Publisher : Islamic Family Law Department, Sharia and Law Faculty, Universitas Islam Negeri Ar-Raniry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jqs4ej66

Abstract

This study examines the use of patriarchal language in the verses of family law in the Quran, which, despite their masculine structure, contain messages that favor female. The study employed a multi-method design that combined critical content analysis with linguistic (lughawī), gender, and Islamic law approaches. In Islamic studies, multi-methods can be called interdisciplinary and multidisciplinary approaches. The data were based on literature studies and in-depth interviews. This study concludes that from a linguistic perspective, the use of ḍamīr in the Quran is an emancipatory strategy, not to perpetuate patriarchal domination. By addressing men who have historically held social and cultural authority, the Qur’an educates them to be aware of injustice and act as agents of change, while encouraging female to recognize and fight for their rights. From a gender perspective, two main characteristics were found: first, the dominant use of male pronouns (ḍamīr muzakkar), which position men as the primary interlocutors, and second, the existence of several privileges attributed to men. Furthermore, this research offers important implications for Arabic language learning pedagogy. Teaching Qur’anic verses needs to be based on a contextual and gender-sensitive approach so that students not only master the linguistic aspects but also understand the socio-cultural dimensions inherent in the text. Communicative and discourse-based methods are recommended to encourage students to analyze lexical choices, metaphors, and pragmatic functions of Arabic that can both reinforce and challenge patriarchal traditions. This approach not only enhances linguistic competence and critical literacy but also equips students with an awareness of justice and equality from the perspective of Islamic family law. Thus, Arabic language learning serves as a medium for social transformation while strengthening moral awareness.
Persepsi Dan Respons Mahasiswa Terhadap Berita Hoax Dan Ujaran Kebencian: Tinjauan Berdasarkan Qaulan Sadidan Dan Qaulan Balighan Furqany, Syahril; Abdullah, Abdullah
Jurnal Peurawi: Media Kajian Komunikasi Islam Vol. 7 No. 1 (2024): Jurnal Peurawi: Media Kajian Komunikasi Islam
Publisher : Ar-Raniry State Islamic University, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jp.v7i1.22005

Abstract

This research examines students' perceptions and responses to hoax news and hate speech. With the development of technology and social media today, the opportunity to spread hoax news is getting bigger. People who lack digital literacy will be very easily exposed to fake news. The research method used a quantitative method by conducting a survey of 40 students of the Islamic Communication and Broadcasting Study Program, Faculty of Da'wah and Communication, UIN Ar-Raniry. The research results show that students very often encounter fake news or hoaxes on social media, but sometimes they don't know how to differentiate between them. The most news about hoaxes is political news. While hate speech is very often experienced by students, students believe that hate speech can create divisions between individuals. The step they took was to report several cases of hate speech. Cases of hoax news and hate speech can be resolved by understanding more deeply the principles of Islamic communication, namely Qaulan Sadidan and Qaulan Balighan. Of course, there is a need for digital da'wah in strengthening the principles of Islamic communication.