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All Journal Scriptura Jurnal e-Komunikasi Jurnal InterAct k@ta ANIMA Indonesian Psychological Journal Journal of Content and Engagement
Jandy Luik
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Education Languange, Linguistic, Communication & Media Social Sciences

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Journal : jurnal interact

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Adoption Belief Mobile Communication: Konvergensi aktivitas menguatkan Adoption Belief Smartphone, Tablet, dan Handphone Jandy Luik
Jurnal InterAct Vol 3, No 1 (2014): Jurnal InterAct
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (106.465 KB) | DOI: 10.36388/ia.v3i1.716

Abstract

Decision of using mobile communication device is not a single-independent event, rather it is a series of cognitive understanding. Adopting a model of adoption decision-making process, this paper describes one of the events namely adoption belief. Adoption belief of young people becomes important because they are potential early adopter on technology-based innovation. How these group of people understands the meaning of having one or more than one gadget would determine the potential adopting decision. Therefore, this paper elaborates adoption belief of a survey on high school student in Surabaya. The result shows that smartphone has received highest adoption belief, followed by tablet and cellular phone.
Co-Authors Adil Dimas Andrian Agusly Irawan Aritonang Agusly Irawan Aritonang Agusly Irawan Aritonang Alanus Yosua Renaldo Astri Yogatama Astri Yogatama Astri Yogatama Audrey Laksmono Aurelia Angelica Ng Bella Callista Gloria Betari Gita Andini Chanigia Everest Anugerah Muskananfola Chory Angela Wijayanti Daniel Budiana Daniel Sefrandov Desi Yoanita Evalyn Mayrilia Soetanto Evelyne Harsono Felicia Goenawan Gatut Priyowidodo Georgie Sentana Hasian Silalahi Gracelie Lorencia Budiono Putri Grazindy Clarisa Armand Griselda Sampurno Hizkia Nihand Haripradipta Ido Prijana Hadi Irene Yenawan Ivena Janice Fulbertus Jessica Dea Prisiela Jessica Michelle Hartono Joshua AlbericoTedjo Tedjo Judy Djoko Wahjono Tjahjo Kezia Maureen Lady Joanne Tjahyana Lita Hendryani Marco Nugroho Naviri Siswanto Otto Bambang Wahyudi Peter Gerids Leonardo Safkaur Prihanto, Sutyas Stacia Meiti Airell Wiyogo Vita Magdalena Bernadi Wijaya, Maria V. F. Yunchita Limanto