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All Journal Jurnal Pengabdian Kepada Masyarakat (Indonesian Journal of Community Engagement) Agroindustrial Journal
Muhammad Prasetya Kurniawan
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Engineering Industrial & Manufacturing Engineering Social Sciences

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Studi Kesiapan Konsep Personal Higiene pada Masyarakat Menuju Desa Wisata Edukasi Kulinologi Muhammad Prasetya Kurniawan; Novita Erma Kristanti; Mohammad Wahyudin; Wildan Fajar Bachtiar; Annisa Dwi Astari
Jurnal Pengabdian kepada Masyarakat (Indonesian Journal of Community Engagement) Vol 4, No 2 (2019): Maret
Publisher : Direktorat Pengabdian kepada Masyarakat Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (685.632 KB) | DOI: 10.22146/jpkm.30099

Abstract

ABSTRACT             The identification of the community's readiness to develop their capability from farming to culinary to support food security needs understanding and awareness about personal hygiene. Observations, interviews, and questionnaires were used to determine 100 respondents from 8 sub villages in Banyusoco, Playen, Gunungkidul. The level of knowledge, understanding, and awareness of self-hygiene is explored from the implementation of socialization, the impact of dissemination and training activities, the frequency of hand washing before handling food, the frequency of handwashing with soap or disinfectant after using the toilet, at the dining area, and time for at least 20 seconds use of soap. Readiness analysis is also reviewed from the level of education. The results of identification show that daily habits that affect consciousness are needed. However, further research and dissemination are needed to explain the differences between behavioral reports, abilities, and awareness.Keywords: dissemination, practice, knowledge, consciousness, personal hygiene
The Effect of Perceived Quality, Price, and Product Safety on Loyalty Consumer XYZ Products Kharisma Husna Wirasti; Mochammad Maksum; Muhammad Prasetya Kurniawan; Anggoro Cahyo Sukartiko
Agroindustrial Journal Vol 6, No 2 (2019)
Publisher : APTA and DTIP FTP UGM

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (273.425 KB) | DOI: 10.22146/aij.v6i2.56958

Abstract

Herbal skincare products are becoming more popular nowadays as consumers’ concern regarding the negative side effects of synthetic ingredients are rising as well. XYZ is a newcomer herbal skincare brand from Indonesia and currently has not become one of the 10 famous cosmetic brands in Indonesia. This research was conducted to determine the description of consumer perceptions regarding the quality, price and safety of XYZ products and its influence on consumer loyalty. Questionnaires are distributed online by using google forms to make it easier to cover a wide area. Data collection is done by nonprobability sampling method using purposive and snowball sampling. There were 400 respondents obtained with the criteria of women who have bought and used XYZ products in Indonesia. This research used quantitative, qualitative and descriptive analysis methods. The obtained data was then analyzed by using multiple linear regression method with the help of SPSS software. Based on the conducted research, the results showed the average consumer agrees that XYZ has good product quality, affordable prices and safe to use. Perceived quality, price and safety have a significant effect on the XYZ consumer loyalty products, both partially and simultaneously. Quality perception has the strongest influence whereas, safety perception has the weakest influence on the consumer loyalty.
Co-Authors Anggoro Cahyo Sukartiko Annisa Dwi Astari Kharisma Husna Wirasti Mochammad Maksum Mohammad Wahyudin Novita Erma Kristanti Wildan Fajar Bachtiar