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All Journal Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Madura EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Binus Business Review ISOQUANT : Jurnal Ekonomi, Manajemen dan Akuntansi Jurnal Manajerial International Journal of Economics Development Research (IJEDR) Indonesian Journal of Cultural and Community Development Telaah Bisnis Academia Open
Rita Ambarwati
Universitas Muhammadiyah Sidoarjo
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Energy Languange, Linguistic, Communication & Media Medicine & Pharmacology Public Health Social Sciences Other

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Product Development for Competitive Advantage of Micro, Small, and Medium Enterprises of Ikat Woven Fabric in Kediri Rita Ambarwati; Andre Saputro; Aditya Galih Fathurochman; As'ad Rizal
Binus Business Review Vol. 10 No. 2 (2019): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v10i2.5676

Abstract

The research aimed to provide the solutions for the method of selecting product development strategies based on competitive advantage criteria including Quality, Cost, Delivery, Service, and Morale (QCDSM). The research was done in Micro, Small, and Medium Enterprises (MSMEs) of Ikat woven fabric in which the collecting data used questionnaires for the customers. The questionnaire was regarding the criteria for competitive advantage for MSMEs of Ikat woven fabric in Kediri. The analysis methods applied Importance-Performance Analysis (IPA) and Quality Function Deployment (QFD) based on the criteria of competitive advantage. The results show that the MSMEs of Ikat woven fabric should replace plastic materials into recyclable materials, ensure that raw materials do not contain dangerous and poisonous materials, choose coloring materials that do not contain dangerous and poisonous materials, choose the third parties to deliver products, weigh dye materials according to their composition and measurement, and utilize domestic raw materials.
The Implications of Good Governance of Village Government Office in Sidoarjo Rita Ambarwati; Affandy Winarko Mudjib; Fita Fitria Lestariana; Gogor Arif Handiwibowo
Binus Business Review Vol. 10 No. 3 (2019): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v10i3.5683

Abstract

This research examined determinant factors of good governance of a village government office in Sidoarjo. This research used a survey and a cross-section through a questionnaire as the data collection. The unit of analysis was the citizen who worked as a state civil apparatus and had used public services in a village government office. To determine the sample, the researchers used a simple random sampling. The data were analyzed using Structural Equation Modeling (SEM). The results show that the rule of law and responsiveness are dominant indicators to form good governance. However, transparency and good commitment are less dominant indicators in forming good governance. The practical implications of this research are useful for the local government as they need to increase the role of good governance in improving public service performance, especially for village service.
The Determinant Factors in Using E-Samsat Services on Motorized Vehicle Tax Payment in East Java, Indonesia Rita Ambarwati; Mudji Astuti; Rohman Dijaya; Retna Fetty Idamayanti
Binus Business Review Vol. 12 No. 1 (2021): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v12i1.6496

Abstract

E-Samsat offers the service regarding motorized vehicle tax payment online. Still, in its implementation, it doesnot have many users. It is due to the community’s lack of awareness and the advantages that it can offer. Theresearch aimed to analyze the determinant factors in using the e-Samsat service in East Java. The effects of eachvariable (trust, awareness, ease of use, and intention to use) on each other were examined. The research wasconducted at Samsat joint office in Surabaya because it was the area with the largest motorized vehicle in EastJava. The research applied a quantitative approach. There were 200 respondents who were users of the service.They were selected using the cross-section technique through questionnaires. Then, data analysis used the PartialLeast Square Structural Equation Modeling (PLS-SEM) approach. Data analysis results indicate that almost allhypotheses are acceptable and have a significant effect on each other. However, trust does not have a significanteffect on the intention to use. The analysis of these factors can be recommended to increase the acceptance ofe-Samsat services in East Java. The research can help the government to make decisions related to e-government,create technological innovations that facilitate payments, and improve e-Samsat services quality.
Studi Manajemen Rantai Pasokan Keuangan di Negara-Negara Asia Menggunakan Pendekatan Analisis Blibliometrik Masruchin Masruchin Masruchin; Rita Ambarwati; Fitri Nur Latifah; Bayu Wardhana
ISOQUANT : Jurnal Ekonomi, Manajemen dan Akuntansi Vol 6, No 2 (2022): Oktober
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24269/iso.v6i2.1275

Abstract

Penelitian ini dilakukan untuk mengetahui trend perkembangan studi manajemen rantai pasok keuangan di masing-masing negara Asia. Penelitian ini juga akan menampilkan studi studi manajemen rantai pasok keuangan di setiap negara di Asia. Penelitian ini menggunakan pendekatan kuantitatif dengan analisis bibliometrik. Data yang digunakan adalah artikel, prosiding dengan jangka waktu 10 tahun. Data dalam penelitian ini berasal dari database Scopus yang kemudian diekspor dalam bentuk Bibtex dan diolah dengan software R-Packges dan Webinterface. Dari proses yang dilakukan menghasilkan peta tematik dan akan terlihat kata kunci apa yang paling banyak muncul. Tidak hanya itu, analisis ini akan menunjukkan produktivitas negara-negara di Asia dalam publikasi ilmiah terkait supply chain finance
Analysis of Supply Chain Management System Using Lean Six Sigma with Performance Indicator Measurement Control Wahyu Eko Prasetyo; Rita Ambarwati
Telaah Bisnis Vol 23, No 2 (2022): December 2022
Publisher : Sekolah Tinggi Ilmu Manajemen YKPN Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35917/tb.v23i2.313

Abstract

The potential for the development of the beauty product industry in Indonesia is considered very potential. The beauty product industry and trade in Indonesia is projected to increase by USD 7.5 billion with a growth of 6.5% annually for the next five years. The huge potential in the cosmetic retail business is considered to trigger competition, especially in the supply chain system which has implications for product affordability to consumers. So that this becomes an interesting condition for research as well as efforts to provide certain improvement treatments so that there is an improvement in the supply system flow in the object company. In this study, 3 layers of the research process will be carried out, namely observing and describing the existing supply chain system in the research object company, supply chain system improvement and treatment using the lean six sigma model with the stages define, measure, analyze, improve, control (DMAIC), and make observations as well as measurement of improvement results using 4 (four) balanced score card performance indicators. Excavation of data using the method of observation, interviews, scoring key performance indicators in each perspective, and study of the company's operational administration data. Based on the results of the research, the supply system based on 4 balanced-scored card indicators still has shortcomings, namely the debt to equity ratio, customer quantity and quality, internal business organization and personnel accountability. The recommendations of this study can have an improvement effect for object companies and also a reference for other companies specifically with the same segmentation.
Twitter Social Network Interaction As Customer Engagement In Competition For E-Commerce E-Health Performance In Indonesia Annisa Nur Navisha; Rita Ambarwati; Misti Hariasih
Jurnal Manajerial Vol 10 No 02 (2023): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v10i02.5279

Abstract

Background – The presence of e-commerce e-health is a societal solution to health needs in the era pandemic. Social distancing rules cause considerable restrictions on community socialization, so they use social media alternatives to share experiences. That matter causes customers to talk about the performance of digital e-health services and create consumer engagement. Public opinion and ratings on social media become data information analyzed to improve service quality. Aim – This study aims to identify customer conversations on Twitter about e-commerce e-health to see its performance and compare e-health results networks in Indonesia. Design / methodology / approach – The research method in this study is the Social Network Analysis (SNA) approach and descriptive meaning to get the results of the formulated goals. Findings – The results of this study showed that pre-pandemic e-health users in Indonesia were more dominant in utilizing psychologist and psychiatric consultations and buying easy and practical medicines. During the pandemic, customers more often used doctor consultations related to symptoms and treatment of Covid-19, drugs and vitamins for self-isolation, supported by online payments. Research implication – This research contributes to e-health companies in Indonesia regarding suggestions for utilizing SNA through customer interaction on social media to improve the performance and competition of e-health services and determine superior strategies. Limitations – This research explores data only from social media Twitter, based on the material for data visualization is only in text. The scope of the study is only in the health business, so it can further develop in other sectors.
Marketing Strategy Of Fast-Food Restaurants In Indonesia - Sosial Network Analysis On Twitter Fauline Arizka Putri; Rita Ambarwati; Kumara Adji Kusuma
Jurnal Manajerial Vol 10 No 03 (2023): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v10i03.5524

Abstract

Background – Fast food restaurants are a culinary business where competition is quite tight, especially in the Covid-19 era. To face competition between restaurants which is quite close, companies must have many strategies, one of which is related to the promotion strategy. Aim – This study aims to compare the marketing strategy content between Mcdonald's and Burger King and identify the focus of discussion of Twitter users on fast food restaurants. Design/ Methodology/ Approach – This research uses a social network analysis (SNA) approach with a qualitative descriptive research type. SNA is a form of social computing that extracts large amounts of data. This research uses secondary data sources from tweets with discussions of McDonal's and Burger King in 2017-2022 with data collection. Findings – The study results show that the marketing strategy related to promos carried out by Mcdonald's is Free Shipping, while Burger King's is Cashback. While on the menu, Mcdonald's innovates on the ice cream menu, and Burger King innovates on the burger menu. The marketing strategy related to taste at Mcdonald's and Burger King showed that the two restaurants had a delicious and delicious taste of the products produced by the two companies on the tongues of consumers Conclusion - Burger King's marketing strategy carried out via Twitter social media is superior to McDonlads' marketing strategy. Research implication –The research results show that Burger King is famous for the promos it provides, namely cashback where the promo can be used again when making subsequent purchases by consumers. Apart from that, the menu at Burger King is also very varied, starting from different colors and shapes of burgers, therefore Burger King can attract other consumers to buy their products. This strategy can be maintained to improve and maintain products at Burger King restaurants. McDonald's is famous for its delicious burgers, so this can increase consumer purchases, this strategy must also be maintained. Limitations – This study focuses on two company brands, namely Mcdonald's and Burger King, in this analysis using three marketing strategy criteria as keywords for data collection. The first keyword is a promo, the second is a menu, and the third is taste.
Environmental Management and Creative Economy through Technology-Based MSME Enterprises Rita Ambarwati; Wiwik Sulistiyowati; Izza Anshori; Anggitha Listyo Utomo; Nur Aniqotus Zanubah; Shinta Nuriyanti
Indonesian Journal of Cultural and Community Development Vol 14 No 2 (2023): June
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijccd.v14i2.950

Abstract

This scientific article presents the outcomes of a community service initiative in Sumbergedang Village, Pandaan District, Pasuruan Regency, aimed at instilling a culture of environmental care and nurturing the creative economy. The study implemented various work programs, including the development of Information Technology-Based Micro, Small, and Medium Enterprises (MSMEs). Employing a mixed-methods approach, the research demonstrated significant improvements in people's motivation to create a cleaner and more comfortable environment while bolstering the growth of the community's creative economy. The implications of this study highlight the potential for similar interventions to drive positive environmental and economic changes in rural communities worldwide. Highlights: Development of Information Technology-Based MSMEs: The study focuses on leveraging modern technologies to support the growth of Micro, Small, and Medium Enterprises (MSMEs) in the community. Environmental Stewardship: The initiative aims to instill a sense of responsibility and care for the environment among the residents of Sumbergedang Village. Nurturing Creative Entrepreneurship: The project fosters an environment that encourages innovation and creativity, leading to the development of the community's creative economy. Keywords: Environment, Creative Economy, MSME, Information Technology, Community Service
How E-Service Quality, Customer Rating, and Customer Engagement Affect Buying Decisions for Local Brand Flickabags Selvia Rachmawati; Rita Ambarwati; Herlinda Maya Kumala Sari
Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Vol 16, No 3: July - September 2023
Publisher : LPPM Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/pamator.v16i3.20868

Abstract

The current researcher discusses that the influence of e-service quality, customer ratings, and customer engagement in purchasing decisions affects the local retail production of Flickabags. And the researcher's question is whether e-service quality, customer ratings, and engagement influence e-commerce purchasing decisions. This researcher aims to identify marketing strategies to help deal with similar product competition from this local retail business, which focuses on service quality and information spread through its e-service quality as well as feedback from seller and buyer relationships. This research method uses a quantitative research model. The population obtained in this study is retail business e-commerce customers in the Sidoarjo district. The sampling technique in this study used a random sampling technique. The data collection technique in this study was a Google form questionnaire to the community in the Sidoarjo Regency area. The number of samples is determined based on calculations using the Cochran formula. Based on the output of SPSS, it is known that the significance value is 0.000 0.05, which simultaneously affects Y. And the F value calculated using table F is 130.108 F table 2.70 so that the results obtained are accepted, which means that each variable simultaneously affects Y. It is known that the R Square value is 0.799, so it can be concluded that the influence of each variable on the purchase decision is 79.9%. E-service quality, customer rating, and engagement impact in decision-making is 79.9%. This study shows a relationship between each variable and the purchasing decisions made by customers.
The Risk Assessment and Human Risk Control in Indonesian Power Plant Jihan Nada Farera; Rita Ambarwati; Sumartik Sumartik; Dedy Dedy
Binus Business Review Vol. 15 No. 1 (2024): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v15i1.9803

Abstract

Efforts to enhance labor productivity are intrinsically linked to the improvement of Occupational Health and Safety (OHS) standards. The research focused on the optimization of OHS by conducting a COVID-19 risk assessment, with the goal of identifying and implementing Human Resource (HR) risk control measures to augment employee performance. In employing a qualitative methodology, the data were amassed through a combination of interviews, observations, and document analysis involving a diverse group of 23 respondents from various departments. The risk assessment process was meticulously structured into four phases: identification of causes, implementation of preventive measures, development of recovery strategies, and evaluation of consequences. The researchers organized the data into primary and secondary categories for analysis and utilized the Bow Tie method to elucidate the findings. The analysis reveals that the human factor, specifically employees’ non-compliance with safety protocols, poses the greatest risk for virus transmission. The result identifies the warehouse, workshop, administration building, and Coal Handling Control Building (CHCB) as the most critical areas requiring stringent risk controls. The results also provide an overview in preparing the basis for Corrective Action and Preventive Action (CAPA). It provides benefits for implementing OHS in power plant companies through recommendations such as evaluation, preventive action, and risk control through COVID-19 risk assessment. Finally, the research delineates strategies for managing risks through preventive measures and recovery processes to mitigate the impacts and consequences associated with these hazards.
Co-Authors Aditya Galih Fathurochman Affandy Winarko Mudjib Andre Ridho Saputro Anggitha Listyo Utomo Anggy Wahyu Priandini Anita Dwi Fitriani Annisa Nur Navisha As'ad Rizal Aulya Oktaviona Ayuni Nur Chamila Bayu Wardhana Boy Isma Putra Dedy Dedy Dewi Komala Sari Elis Okta Fauline Arizka Putri Fita Fitria Lestariana Fitri Nur Latifah Handaru A. Putra Handiwibowo, Gogor Arif Herlinda Maya Kumala Sari, Herlinda Maya Kumala Indriani Candra Kartika Isnaini Dwi Aprilia Izza Anshori Jihan Nada Farera Kumara Adji Kusuma Masruchin Masruchin Masruchin Misti Hariasih Mudji Astuti Nur Aniqotus Zanubah Retna Fetty Idamayanti Rohman Dijaya Selvia Rachmawati Shinta Nuriyanti Sumartik Wahyu Eko Prasetyo Wiwik Sulistiyowati