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All Journal Agrokreatif Jurnal Ilmiah Pengabdian kepada Masyarakat AGRARIS: Journal of Agribusiness and Rural Development Research E-Dimas: Jurnal Pengabdian kepada Masyarakat Jurnal Penelitian Pendidikan IPA (JPPIPA) JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) Jurnal Serambi Engineering Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal JIA (Jurnal Ilmiah Agribisnis) : Jurnal Agribisnis dan Ilmu Sosial Ekonomi Pertanian Journal of Integrated Agribusiness Jurnal Pengabdian kepada Masyarakat Agrifo: Jurnal Agribisnis Universitas Malikussaleh Society
Eddy Jajang Jaya Atmadja
Universitas Bangka Belitung
Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Physics Public Health Social Sciences Other

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Karakteristik dan Perilaku Kewirausahaan Petani Lada Putih Muntok Astuti, Rufti Puji; Bahtera, Novyandra Ilham; Atmaja, Eddy Jajang Jaya
Society Vol 7 No 2 (2019): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v7i2.116

Abstract

Entrepreneurship is one of the human capital variables of pepper farmers that plays an important role in determining the success of pepper agribusiness development in this creative era. To face the challenges of the business climate change, pepper farmers need entrepreneurship. The objectives compiled in this study are to identify the entrepreneurial characteristics of Muntok White Pepper farmers and to analyze the effect of entrepreneurial characteristics on their entrepreneurial behavior in managing to farm. The study was conducted by survey method, involving 115 farmers. Data analysis used Structural Equation Modeling (SEM) with Partial Least Squares (PLS). The results showed that the entrepreneurial characteristics of pepper farmers are risk-taking, responsive to opportunities, innovative, and motivated. Also, the results showed that the entrepreneurial characteristics of pepper farmers positively and significantly influence their entrepreneurial behavior. Furthermore, the most dominant variable reflecting their entrepreneurial characteristics is the courage to take risks. This study recommends muntok pepper farmers that they always dare to take risks, be persistent and disciplined. Additionally, knowledge and skills need to be constantly updated to grow the ability to innovate and be creative in carrying pepper cultivation activities out.
Pengaruh Karakteristik Personal terhadap Kinerja melalui Perilaku Kewirausahaan Petani Lada Muntok Astuti, Rufti Puji; Bahtera, Novyandra Ilham; Atmaja, Eddy Jajang Jaya; Sandira, Igu
Society Vol 8 No 2 (2020): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v8i2.249

Abstract

Currently, the performance of the pepper Muntok business continues to decline from time to time. This condition needs to be supported by studying the characteristics of farmers as human resources who carry out business planning and decision-making faced with various threats, challenges, and uncertainties. This study aims to 1) determine personal characteristics; 2) analyze the effect of personal characteristics on entrepreneurial behavior, 3) analyze the effect of personal characteristics and entrepreneurial behavior of farmers on business performance; and 4) analyze the effect of entrepreneurial behavior on business performance. The research method uses a survey method involving 90 farmers. Data analysis was carried out using Structural Equation Modeling (SEM) through Smart Partial Least squares (PLS). The results showed that the personal characteristics of the dominant farmer were strongly reflected by indicators of ethnic origin, experience, and age. Personal characteristics positively and significantly contribute to entrepreneurial behavior, and positive entrepreneurial behavior significantly influences business performance. The study results did not directly influence personal characteristics on business performance but through entrepreneurial behavior. Furthermore, the indicator variables of ethnic origin, experience, and age affect discipline, persistence, perseverance, interest in seeking and increasing knowledge, and mastery of technical skills, which can ultimately determine the level of business productivity and the desire to grow through business expansion. Before and during the COVID-19 pandemic, the entrepreneurial behavior of farmers was still strongly shaped by cognitive and affective variables. It is necessary to increase the skills of farmers through training and entrepreneurship development that pays attention to personal characteristics to improve business performance. This study can recommend the Agriculture Office of the Bangka Belitung Islands Province in formulating policies to increase the productivity of pepper plants and the welfare of pepper farmers in the future.
Pengaruh Bauran Pemasaran Terhadap Keputusan Konsumen Dalam Pembelian Produk Tahu (Studi Kasus: UMKM Rumah Tah Kabupaten Bangka Barat) Khairunnisa, Tasya; yulia, yulia; Atmaja, Eddy Jajang Jaya
Jurnal Ekonomi Pertanian dan Agribisnis Vol. 7 No. 2 (2023)
Publisher : Department of Agricultural Social Economics, Faculty of Agriculture, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jepa.2023.007.02.33

Abstract

Bangka Belitung Province has a lot of potential in developing soybean-based industries, especially tofu and tempeh. One of the businesses that process soybeans into tofu products at Rumah Tahu MSMEs. The number of competitors in the tofu production business and consumers who are increasingly critical in making purchases have caused the Rumah Tahu MSMEs to be able to compete with products offered by similar industries. So with this study, the researchers aimed to analyze the effect of product, price, place, and promotion on consumer decisions in purchasing tofu products at the Rumah Tahu MSMEs and analyze the most dominant factors in influencing consumer decisions in purchasing tofu products at Rumah Tahu MSMEs. This research was conducted from May to July 2022 at Rumah Tahu MSMEs. The research method used in this study is the case study method, the types of data used are primary and secondary data. The sampling method uses the accidental method with several respondents of 100 people. The data analysis method used multiple linear regression analysis. The results showed that the product, price, place, and promotion variables simultaneously have a real influence on the purchasing decision of Tofu Products at Rumah Tahu MSMEs. The product is the variable that has the highest or dominant effect on the purchase decision of Tofu Products at Rumah Tahu MSMEs at a value of 0.280.
FAKTOR-FAKTOR YANG MEMENGARUHI MINAT PETANI DALAM BERUSAHATANI LADA DI DESA AIR GEGAS KABUPATEN BANGKA SELATAN Atmaja, Eddy Jajang Jaya; Sari, Indah; Muntoro, Muntoro
Journal of Integrated Agribusiness Vol 6 No 1 (2024): Journal of Integrated Agribusiness
Publisher : Jurusan Agribisnis, Fakultas Pertanian, Perikanan dan Kelautan Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/jia.v6i1.5032

Abstract

This study aims to describe the characteristics of farmers based on factors that influence farmers' interest in pepper farming and analyze what factors influence farmers' interest in pepper farming in Air Gegas Village, South Bangka Regency. The time and place of this research will be carried out in June 2023 on pepper farmers in Air Gegas Village, South Bangka Regency. The data collection used are observation, interview, and questionnaire methods. The data analysis method uses quantitative descriptive and logistic binary regression with SPSS tools. The results showed that Factors that influence farmers' interest in pepper farming in Air Gegas Village, South Bangka Regency are the age of farmers, pepper farming experience, pepper selling prices, capital availability, agricultural assistance, and farmers' perceptions of pest and disease attacks, while those that do not affect are farmer education.
Pengaruh Bauran Pemasaran Terhadap Kepuasan dan Loyalitas Konsumen Minyakita di Kota Pangkalpinang: The Influence of Marketing Mix on Satisfaction and Loyalty of Minyakita Consumers in Pangkalpinang City Widytiya, Viona; Atmaja, Eddy Jajang Jaya; Muntoro, Muntoro
Journal of Integrated Agribusiness Vol 6 No 2 (2024): Journal of Integrated Agribusiness
Publisher : Jurusan Agribisnis, Fakultas Pertanian, Perikanan dan Kelautan Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/jia.v6i2.5722

Abstract

This study aims to analyze the effect of the marketing mix, including product, price, place, and promotion, on consumer satisfaction and loyalty among Minyakita buyers at minimarkets, grocery stores, and traditional markets in Pangkalpinang City. Conducted in July-August 2024, this research utilized a survey method with an accidental sampling technique, collecting data from 100 respondents. Data were analyzed using Structural Equation Modeling-Partial Least Square (SEM-PLS) with SmartPLS Version 4.0. Findings indicate that price, place, and promotion directly influence satisfaction significantly, while product does not. Product, place, and promotion have a significant effect on loyalty, while price does not. Indirectly, product and price do not significantly affect loyalty through satisfaction, whereas place and promotion do. Satisfaction has a significant impact on loyalty.
The Relationship between Communication Behavior and Agricultural Extension Facilities Equipment in the Digital Era in South Bangka Regency Yulia; Atmaja, Eddy Jajang Jaya; Swandhi, Monica Kharisma
Jurnal Penelitian Pendidikan IPA Vol 11 No 4 (2025): April
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v11i4.10741

Abstract

Connection behavior communication extension worker with equipment facility extension worker agriculture used extension worker in give related information with behavior communication very important for extension workers in operate task and its function. However, until moment This fulfillment need the For extension worker agriculture with behavior communication in search Not yet have optimal relationship for implemented. This study aims to analyze the relationship between the communication behavior of extension workers and the equipment of extension facilities in South Bangka Regency, Bangka Belitung Islands Province. The method used in study This is method descriptive quantitative with test correlation Spearman's Rank Results field research show that the relationship between the variables of extension facility equipment and the communication behavior of extension workers is positively correlated. Extension teaching aids are positively correlated with both local and cosmopolitan communication behavior. Likewise, extension aids are positively correlated with both local and cosmopolitan communication behavior.
Co-Authors Adezia, Ferna Astuti, Rufti Puji Eni Karsiningsih Eva Helda Evahelda, Evahelda Fika Dewi Pratiwi Fitri Yolanda Agustin Fournita Agustina Ghiri Basuki Putra Ghiri Basuki Putra Igu Sandira Indah Sari Indah Sari Iwan - Setiawan Iwan Setiawan Iwan Setiawan Khairunnisa, Tasya Laila Hayati Muntoro Muntoro Muntoro Muntoro Muntoro, Muntoro Novyandra Ilham Bahtera Novyandra Ilham Bahtera Purwasih, Rati Rati Purwasih Rati Purwasih Riko Irwanto Rostiar Sitorus Rufti Puji Astuti Rufti Puji Astuti Rufti Puji Astuti Sandira, Igu Shilla Caroline Swandhi, Monica Kharisma Viona Widytiya Widytiya, Viona Wika Wika Yudi Sapta Pranoto Yudi Sapta Pranoto yulia Yulia yulia Yulia Yulia