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All Journal Interaksi : Jurnal Ilmu Komunikasi Komunikator OKARA: Jurnal Bahasa dan Sastra KAREBA : Jurnal Ilmu Komunikasi MediaKom : Jurnal Ilmiah Ilmu Komunikasi JRK (Jurnal Riset Komunikasi) PRofesi Humas Jurnal Penelitian Pendidikan IPA (JPPIPA) Jurnal ASPIKOM Jurnal Profetik Warta Ikatan Sarjana Komunikasi Indonesia Dialektika: Jurnal Ekonomi dan Ilmu Sosial Majority Science Journal Oshada Jurnal Pendidikan Progresif
Andi Subhan Amir, Andi Subhan
Ilmu Komunikasi Fakultas Ilmu Sosial Dan Ilmu Politik, Universitas Hasanuddin
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Medicine & Pharmacology Physics Social Sciences Other

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UTILIZING SOCIAL MEDIA FOR PUBLIC HEALTH ADVOCACY AND AWARENESS IN DIGITAL HEALTH COMMUNICATION Muhtar, St. Murniati; Amir, Andi Subhan; Arya, Nosakros
MSJ : Majority Science Journal Vol. 2 No. 1 (2024): MSJ-February
Publisher : PT. Hafasy Dwi Nawasena

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61942/msj.v2i1.96

Abstract

The increasing utilization of social media has revolutionized health communication, providing a rapid platform for the dissemination of information and public health advocacy. This study explores the impact of social media in enhancing public health advocacy and increasing public health awareness. Utilizing a mixed-methods approach that combines qualitative and quantitative content analysis, the research findings indicate that: (1) Visually appealing materials, such as infographics and brief videos, are most effective in capturing attention and fostering user engagement for health advocacy purposes. (2) The study also reveals that key elements contributing to the success of health-related social media campaigns include: (a) the power of engaging storytelling, (b) fostering community engagement, and (c) the strategic application of hashtags for wider reach. (3) Leveraging sentiment analysis, we observed a significant positive correlation between the level of positive engagement on social media and the increase in public health awareness.  
The Evolution of Journalism in the Digital Age: Analyzing the Impact of Social Media on News Process and Information Integrity Sultan, Moehammad Iqbal; Amir, Andi Subhan
MediaKom : Jurnal Ilmiah Komunikasi Vol 14, No 2 (2024): Mediakom Jurnal Ilmiah Ilmu Komunikasi
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/mediakom.v14i2.30605

Abstract

The development of information technology, especially social media, has dramatically changed the journalism landscape. This study aims to analyze changes in the work process of journalists and news distribution and their implications for information integrity. Using a qualitative case study methodology with a narrative analysis approach, this research collected data through in-depth interviews with journalists and content analysis of news reports published on social media. The results indicate a significant shift in news gathering, filtering, and presentation, where speed often precedes depth of analysis. This suggests that social media has caused a change from investigative journalism to instant journalism that emphasizes speed over depth. The findings highlight a decline in fact verification and an increased risk of spreading inaccurate information. Based on these results, this study recommends developing stricter ethical guidelines and training for journalists in handling the pressures of news distribution on social media, as well as implementing new technologies that can support real-time verification of facts to strengthen the integrity of information.
STRATEGI KOMUNIKASI KESEHATAN PENANGANAN STUNTING (Studi Pada Kelurahan Watang Bacukiki Kota Parepare) Alif, Insyirah Salsabila; Karnay, Sudirman; Amir, Andi Subhan
Interaksi: Jurnal Ilmu Komunikasi Vol 12, No 1 (2023): June 2023
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.12.1.66-89

Abstract

Stunting is a condition of failure to thrive in children under five due to chronic malnutrition so that children become too short compared to children of their age. Until mid-2022, Watang Bacukiki Village is included in the five sub-districts with the highest cases of stunting in Parepare City. This study aims to describe the communication strategy implemented by the Watang Bacukiki Village in an effort to deal with stunting through balanced nutrition persuasive communication. This research is descriptive-qualitative in nature and the determination of research subjects is based on purposive sampling. Based on the research that has been done, the results show that the communication strategy implemented by the Watang Bacukiki Village in efforts to deal with stunting is by implementing four core stages in the preparation of a communication strategy, namely: (1) assigning communicators, (2) determining audiences, (3) compiling messages, and (4) choosing media and communication channels. Apart from that, Watang Bacukiki Village also presented innovative programs to support the acceleration of zero stunting.
The Components of Arguments on the Friday Sermon in the City of Makassar Saputra, Dedi Gunawan; Judijanto, Loso; Amir, Andi Subhan; Zubairi, Ahmad
OKARA: Jurnal Bahasa dan Sastra Vol. 18 No. 2 (2024): OKARA: Jurnal Bahasa dan Sastra
Publisher : Center of Language Development, Institut Agama Islam Negeri Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19105/ojbs.v18i2.14562

Abstract

Global issues related to Friday sermons include the potential spread of radical ideology, extremism, and discriminatory messages, which can contribute to social inequality and conflict. Additionally, the lack of education and awareness in sermons may affect the understanding of religious teachings and global issues, leading to knowledge gaps and social divisions. Despite these concerns, few studies have specifically analyzed the components of arguments used in Friday sermons in the City. This study aims to describe the components of arguments in Friday sermons in Makassar City. The method used in this research uses qualitative research methods in the form of discourse analysis methods carried out in 5 districts, namely Bontoala, Mamajang, Panakkukang, Rappocini, and Tamalate in Makassar City. A purposive sampling technique was used to obtain a sample of 15 respondents. The data collection technique was done by recording the sermon directly. The results showed six components used to construct arguments in Friday sermons in Makassar, including claim, data, warrant, backing, modal qualifier, and rebuttal. The study's results are expected to improve the ability of the preachers in charge of Friday prayers to utilize various argument components in each sermon delivered. In addition, using components with creative techniques is important to attract the attention of the Friday congregation.
Qualitative Study on Stigma and Discrimination Against PLWHA in Urban Communities Yumi Abimulyani; Pius Weraman; Zuhrotunida Zuhrotunida; Andi Subhan Amir
Oshada Vol. 2 No. 2 (2025): Oshada Journal - April
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/x27xxz23

Abstract

Stigma against people living with HIV/AIDS (PLWHA) in urban communities continues to be a significant issue despite advances in information and health services. Although better access to information can reduce prejudice, negative myths and stereotypes about HIV remain deeply rooted in society. This study reveals how stigma against PLWHA in large cities in Indonesia is influenced by moral narratives that associate HIV with deviant behavior, exacerbating unfounded fears about transmission. Limited knowledge about how HIV is transmitted, as well as often sensationalist media representations, further reinforce social discrimination against PLWHA. In addition to explicit discrimination, structural discrimination in the health sector and the workplace worsens the living conditions of PLWHA, hinders access to medical care and exacerbates socio-economic inequalities. This study uses a qualitative approach with a literature review to explore the social construction of stigma and discrimination against PLWHA in urban areas. Through thematic analysis of various secondary sources, it is found that a more inclusive and culturally based approach is needed to address stigma, including campaigns that actively involve the community and improve more equitable policies. These findings contribute to a deeper understanding of stigma as well as recommendations for public policies that are more oriented towards social justice and human rights for PLWHA.  
Implementation of Multimedia-assisted Collaborative Game-Based Learning to Improve Competitive Spirit and Problem Solving Ability in Literacy Learning for Elementary Students Subrata, Heru; Judijanto, Loso; Aeni, Candra; Ali, Aisyah; Amir, Andi Subhan
Jurnal Pendidikan Progresif Vol 15, No 2 (2025): Jurnal Pendidikan Progresif
Publisher : FKIP Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jpp.v15i2.pp1415-1430

Abstract

Implementation of Multimedia-assisted Collaborative Game-Based Learning to Improve Competitive Spirit and Problem Solving Ability in Literacy Learning for Elementary Students. Objectives: This study aims to analyze the effectiveness of collaborative game-based learning assisted by multimedia in improving the competitive spirit and problem solving skills of literacy learning for elementary school students. Methods: A quantitative research approach was used, with an experimental research design. The specific design was a one-group pre-test post-test design. The research subjects consisted of 30 grade 4-6 students from an elementary school in Surabaya. Data were collected through pre- and post-test assessments to evaluate the impact of the intervention. Findings: The findings revealed that the implementation of multimedia-assisted collaborative game-based learning had a significant positive effect on students' competitive spirit and problem-solving abilities. By integrating game elements with team-based collaboration, this approach enhanced students' literacy skills while fostering critical, creative, and analytical thinking. The collaborative nature of the games allowed students to engage in healthy competition, which not only boosted their motivation but also improved their teamwork and communication skills. Additionally, students developed negotiation skills and learned how to work cooperatively to achieve common goals, which are vital social competencies. Conclusion: In conclusion, the implementation of multimedia-assisted collaborative game-based learning proved to be an effective strategy for enhancing students' competitive spirit, problem-solving skills, and literacy development. The approach, by combining game elements with collaborative efforts, effectively promoted critical thinking and enhanced social skills, making it a promising educational tool for elementary school students. This study suggests that game-based learning, supported by multimedia, can be an engaging and effective method to improve both cognitive and social outcomes in literacy education. Keywords: collaborative learning, game-based learning, literacy learning, competitive spirit, problem solving skills.
Political public relations in digital health communication: Engagement and trust building Amir, Andi Subhan; Pangkam, Moti
PRofesi Humas Vol 10, No 1 (2025): August 2025
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/prh.v10i1.62600

Abstract

Background: The increasing complexity of health crises in the digital era has heightened the need for effective communication strategies that not only inform but also build trust. Political Public Relations (Political PR) has emerged as a central actor in framing public understanding and shaping behavior in response to government-led health campaigns. Purpose: This study explores how Political PR strategies are utilized in digital health communication to influence public trust and engagement. Methods: Employing a qualitative-comparative method, this research analyzes two case studies—Indonesia and Country X—focusing on the effectiveness, framing, and ethical dimensions of Political PR campaigns. Results: The findings reveal that Political PR strategies that emphasize credibility, transparency, and interactive communication, especially those involving health experts, tend to foster stronger public engagement. Platforms like Instagram and YouTube are more effective than text-heavy media such as Twitter, particularly when messages are framed empathetically and supported by trusted sources. However, ethical challenges such as misinformation, political bias, and the use of non-expert influencers pose risks to public trust. Conclusion: The study highlights the critical need for campaigns to integrate evidence-based messaging, collaborative communication, and ethical standards. Implications: This research contributes to both theoretical and practical understandings of Political PR in health communication by offering insights on strategy development, public trust dynamics, and platform effectiveness. The findings are expected to guide future political communication efforts during public health emergencies in digital contexts.
Analysis of Factors Affecting The Success of Nutrition Improvement Programs for Primary School Children Dinatha, Ngurah Mahendra; Amir, Andi Subhan; Hidayah, Nurul; Wigati, R.A; Syarifah, Anis Satus
Jurnal Penelitian Pendidikan IPA Vol 11 No 7 (2025): July
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v11i7.10711

Abstract

The high rate of malnutrition in Indonesia, especially stunting in children, is caused by economic constraints, lack of nutrition education, and limited access to health services, which have an impact on children's growth, cognitive development, and academic achievement. The success of primary school nutrition improvement programs is influenced by factors such as community involvement, policy support, and parents' and teachers' understanding of nutrition, although they still face implementation challenges that need to be overcome for long-term effectiveness. This research method uses a quantitative approach with surveys and statistical analysis to examine the factors that affect the success of the nutrition improvement program in grade 1 elementary school students in three schools in Purworejo District. With 106 respondents, data were analyzed using Pearson correlation, and linear regression through SPSS 27. The results of the t-test showed that the factors that affect the success of the nutrition improvement program have a significant influence on the success of the program (t count = 5.164; Sig. = 0.000 < 0.05). In addition, the results of the F test (F count = 26.666; Sig. = 0.000) confirmed that the regression model used was statistically significant so that the independent variables together affected the success of the program. The success of school nutrition programs relies on collaboration between parents, teachers, schools, and the government to improve nutritional knowledge and food availability. Policy support, including healthy food subsidies and training, is essential for ensuring the program's long-term sustainability.
Pemanfaatan Instagram Sebagai Media Komunikasi Pemasaran Pariwisata Malino di Kabupaten Gowa, Sulawesi Selatan Permatasari, Yulia; Sultan, M. Iqbal; Akbar, Muhammad; Amir, Andi Subhan
DIALEKTIKA: Jurnal Ekonomi dan Ilmu Sosial Vol 9 No 1 (2024): Dialektika : Jurnal Ekonomi dan Ilmu Sosial
Publisher : Prodi Manajemen Fakultas Ekonomi dan Bisnis Universitas Islam Raden Rahmat Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36636/dialektika.v9i1.4047

Abstract

ABSTRAK Pesatnya persaingan di era digitalisasi membawa banyak perubahan dalam sektor industri, salah satunya adalah industri pariwisata. Hal tersebut menuntut industri pariwisata untuk terus melakukan berbagai inovasi, termasuk berinovasi dalam penerapan strategi pemasaran yang tepat agar mampu beradaptasi dan bersaing dengan baik. Penelitian ini bertujuan untuk menganalisa strategi komunikasi pemasaran digital yang digunakan dalam mempromosikan destinasi wisata malino melalui pemanfaatan Instagram. Penelitian ini menggunakan metode deskriptif kualitatif. Teknik pengumpulan data dilakukan dengan cara wawancara mendalam terhadap pihak terkait (staf dinas pariwisata, admin instagram Malino Kota Bunga, endorser), observasi, dan dokumentasi. Hasil penelitian menunjukan bahwa pemanfaatan Instagram sebagai media komunikasi pemasaran destinasi wisata malino, dengan menggunakan sistem endorsment, sale promotion, brand building, competitor review  dan konsisten berinteraksi dengan para followers terbukti efektif dalam peningkatan kunjungan wisatawan ke Malino.
Charting The Digital Odyssey: Exploring Challenges and Unleashing Opportunities for Journalism in The Digital Era Sultan, Moehammad Iqbal; Amir, Andi Subhan
Warta Ikatan Sarjana Komunikasi Indonesia Vol 6, No 2 (2023): December 2023
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/wartaiski.v6i2.254

Abstract

The digital era has ushered in a transformation in journalism, reshaping news creation, dissemination, and consumption. This article examines the challenges and opportunities within contemporary journalism's digital landscape. This article comprehensively analyzes the dynamics of modern journalism in the digital age. It draws from scholarly research and industry insights to explore the evolving roles of journalists, the influence of social media, the rise of data journalism, and the imperative of media literacy. Our research combines literature reviews, industry analysis, and critical examination to provide a holistic perspective on the digital age's challenges and opportunities for journalists and media entities. The study reveals that journalists now function as information curators and investigative watchdogs in a digital information deluge. Social media is a primary news source, challenging traditional hierarchies while offering new engagement possibilities. Data journalism amplifies storytelling, but demands increased digital and statistical literacy among journalists. Promoting media literacy in society is essential for effectively navigating the digital information landscape. In conclusion, this article offers insights into contemporary journalism's challenges and prospects in the digital age. Addressing the evolving roles of journalists, the impact of social media, the rise of data journalism, and the importance of media literacy provide valuable guidance for practitioners, scholars, and media consumers. In navigating the digital frontier, journalists and media entities can maintain their pivotal roles as trusted sources of information in an ever-evolving media ecosystem.
Co-Authors Abu Jafar Md. Shafiul Alam Bhuiyan Ainun Jariyah Yusuf Ali, Aisyah Alif, Insyirah Salsabila Andi Muhammad Fauzi Ramadhan Andi Wirangga LBM Sungkawawo Candra Aeni Dedi Gunawan Saputra Fatty Faiqah Hasrullah Hasrullah HERU SUBRATA Judijanto, Loso Karnay, Sudirman Masita Masita Moehammad Iqbal Sultan Muhammad Akbar Muhammad Nadjib Muhtar, St. Murniati Ngurah Mahendra Dinatha Nosakros Arya, Nosakros NURUL HIDAYAH Nurul Ichsani Pangkam, Moti Sudirman Karnay Sultan, M. Iqbal Sultan, Moehammad Iqbal Syamsuddin Aziz Syarifah, Anis Satus Trianasari Triansari Trianasari, Triansari Weraman, Pius Wigati, R.A Yulia Permatasari, Yulia Yumi Abimulyani Zubairi, Ahmad Zuhrotunida, Zuhrotunida