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Human Resource Management in Efforts to Improve the Quality of Education at SMA Ma'arif Kadungora, Garut Mulyana, Deni
Socius: Jurnal Penelitian Ilmu-Ilmu Sosial Vol 3, No 7 (2026): February 2026
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.18781064

Abstract

Human resource management in educational institutions must be carried out continuously because it aims to improve the quality of education in these educational institutions. However, there are still many educational institutions that do not pay attention to the management of human resources, so that these educational institutions lack quality. This study aims to analyze how planning, recruitment and selection, training and development, as well as compensation of human resources in an effort to improve the quality of education at SMA MA'ARIF Kadungora – Garut. This research uses a qualitative approach with a case study type. Research subjects were determined by purposive sampling technique which includes school principals, teachers, and administrative staff. Data collection techniques are: observation, in-depth interviews, and documentation. Data analysis uses the interactive model from Miles, Huberman and Saldana. The validity of the data is tested by source triangulation, technique triangulation, and membercheck. The results showed: (1) Planning for the placement of homeroom teachers is held routinely at the beginning of each new school year, while planning for the selection of vice principals and principals is held every three years; (2) Recruitment and selection are announced publicly by forming a special committee and there are several requirements that must be met; (3) Training and development comes from various parties such as the Ministry of Religion, Ministry of Education, Culture, Research and Technology, MGMP, KKM, Training Centers, Universities, and from SMA MA'ARIF itself; (4) Compensation is given in the form of honoraria, leave, and recreation. The compensation system for basic salary is equalized with differences in the amount of benefits received.
PENGARUH PROMOSI EVENT TANGGAL KEMBAR, LIVE STREAMING DAN KUALITAS LAYANAN TERHADAP MINAT BELI KONSUMEN PADA PLATFORM E-COMMERCE TIKTOK SHOP Deni Mulyana; Keni Kaniawati
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 10 No 1 (2026): Edisi Januari - April 2026
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v10i1.7413

Abstract

Perkembangan e-commerce di Indonesia mendorong perubahan perilaku konsumen menuju aktivitas belanja daring, termasuk pada platform TikTok Shop yang mengusung konsep social commerce melalui integrasi konten hiburan dan fitur transaksi. Penelitian ini bertujuan untuk menganalisis pengaruh promosi event tanggal kembar, live streaming, dan kualitas layanan terhadap minat beli konsumen pada platform e-commerce TikTok Shop. Penelitian menggunakan pendekatan kuantitatif dengan metode survei terhadap 96 konsumen TikTok Shop di Desa Soreang, Kabupaten Bandung. Data dikumpulkan melalui kuesioner berbasis skala Likert dan dianalisis menggunakan regresi linier berganda dengan bantuan perangkat lunak statistik. Hasil penelitian menunjukkan bahwa secara parsial promosi event tanggal kembar, live streaming, dan kualitas layanan berpengaruh positif dan signifikan terhadap minat beli konsumen. Secara simultan, ketiga variabel independen tersebut juga terbukti berpengaruh signifikan terhadap minat beli dengan nilai koefisien determinasi sebesar 0,807, yang menunjukkan bahwa 80,7% variasi minat beli dapat dijelaskan oleh model penelitian. Temuan ini menegaskan bahwa strategi promosi berbasis momentum, interaksi penjualan secara langsung melalui live streaming, serta kualitas layanan yang baik merupakan faktor penting dalam meningkatkan minat beli konsumen pada platform TikTok Shop. Penelitian ini diharapkan dapat memberikan kontribusi teoretis dalam pengembangan kajian pemasaran digital serta implikasi praktis bagi pengelola platform dan penjual dalam merancang strategi pemasaran yang lebih efektif.
DEVELOPING OF PERFORMING ARTS AS A TOURIST ATTRACTION TO IMPROVE THE QUALITY OF TOURIST EXPERIENCES AT SAUNG ANGKLUNG UDJO Mulyana, Deni
Journal of Indonesian Tourism, Hospitality and Recreation Vol 3, No 2 (2020): Journal of Indonesian Tourism, Hospitality and Recreation
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jithor.v3i2.28578

Abstract

This study aimed at analyzing the elements of performance, the programme of performance, and the actual condition of tourism product in Saung Angklung Udjo Bandung. Performance is very important to create positive and negative experiences for the audience because it is presented to others. To find out whether the performing arts that are displayed are good, it necessary to have a response from tourists who watched the show. Problems arose in this research are as follows: 1) How are tourism products in Saung Angklung Udjo Bandung?;  2) How is the appearance in performing arts as a tourist attractions at Saung Angklung Udjo Bandung?; and 3) How is the quality of the tourist experience after seeing the performing arts at Saung Angklung Udjo Bandung. The purpose of this research is to find out tourism products, appearance in performing arts tourism attractions, and the quality of the tourist experience after saw the performing arts at Saung Angklung Udjo Bandung. The method used is a qualitative method. Interviews, observation, documentation and questionnaires are used as a technique data collection. At the same time, the data analysis technique uses a Likert scale. The result showed that some improvement in the products, appearance in performing arts tourism attractions, and the quality of the tourist experience are necessary to improve at Saung Angklung Udjo Bandung.Keywords: Performing Arts, Tourism Products, Tourist Experience