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All Journal Nirmana DeKaVe Jurnal Sosioteknologi k@ta Semiotika: Jurnal Komunikasi AlphabetAlphabet: A Biannual Academic Journal on Language, Literary, and Cultural Studies Jurnal bahasa, sastra, seni, dan pengajarannya Jurnal Desain Komunikasi Visual Nirmana Deskomvis: Jurnal Ilmiah Desain Komunikasi Visual, Seni Rupa dan Media
Listia Natadjaja
Universitas Kristen Petra
Arts Humanities Education Engineering Languange, Linguistic, Communication & Media Social Sciences

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Journal : Nirmana

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Kondisi Desain Kemasan Produk Makanan Ringan Dan Minuman Instant Pada Industri Kecil Skala Rumah Tangga (Micro Industry) Di Kabupaten Kediri Natadjaja, Listia; Cahyono, Yohanes Budi; Yuwono, Elisabeth Christine
Nirmana Vol 11, No 2 (2009): JULY 2009
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (216.86 KB) | DOI: 10.9744/nirmana.11.2.pp. 93-105

Abstract

The research explores the packaging design general condition at Kabupaten Kediri. The purpose of this research is to get a clear description from many parts like: producer, seller and consumer about Kabupaten Kediri’s products and packaging design these days. The research used qualitative method through deep interview with key person, open questioner and supported by quantitative method based on questioner. Hopefully, this research data and fact’s could be useful for every part especially micro industry’s reference to develop their product quantity and their packaging design quality.
COMPARATION STUDY OF INSTANT NOODLE NONG SHIM KOREA AND INDOMIE INDONESIA AS THE FEFFECT OF PACKAGING DESIGN POINT OF INTEREST TO THE CONSUMER BRAND PREFERENCE Natadjaja, Listia
Nirmana Vol 5, No 2 (2003): JULY 2003
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/nirmana.5.2.

Abstract

Sudah sejak lama%2C masyarakat mengkonsumsi mie instant. Di Korea mi instan yang disebut Ramyon%2C adalah salah satu makanan yang popular dan banyak dijual di toko-toko kecil%2C supermarket%2C restoran dan kantin. Mi instan yang terkenal di Korea diproduksi oleh Nong Shim Co.%2C Ltd. Di Indonesia%2C kebanyakan orang mengkonsumsi mi instan dengan alasan praktis%2C cepat saji dan lain sebagainya. Indomie%2C yang diproduksi oleh PT. Indofood adalah merk nomor satu dan menjadi pemimpin pasar pada pasar mi instan. Dalam studi komparasi antara dua merk terkenal ini%2C perlu diketahui seberapa jauh peran desain kemasan dalam menarik minat konsumen terhadap pilihan merk. Abstract in Bahasa Indonesia : For a long time%2C people have consumed the instant noodle. In Korea%2C instant noodle%2C which is called Ramyon%2C is one of popular food and it is often seen in the retail shop%2C supermarket%2C restaurant and cafeteria. Instant noodle that has a famous brand in Korea is produce by Nong Shim Co.%2C Ltd. In Indonesia%2C many people have consumed the instant noodle with practice reason%2C fast serving%2C and etc. Indomie%2C produced by PT. Indofood%2C is the number one brand and become the market leader of instant noodle. Comparing at two famous brand of instant noodle%2C it is needed to be known how far the effect of packaging design can attract the consumer brand preference. desain kemasan%2C pilihan merk%2C mi instan.
A USABILITY OF GRAPHIC DESIGN WITH LOCAL CONTENT IN THE INTERACTIVE MULTIMEDIA DESIGN FOR INDONESIAN STORYTELLING Natadjaja, Listia
Nirmana Vol 6, No 2 (2004): JULY 2004
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/nirmana.6.2.

Abstract

As the computer becomes a trend%2C interactive multimedia design can be one media to communicate the cultural knowledge. A folktale can be a one of the powerful materials to show a countryÂ’s culture. The folktale content can be understood effectively by implementing some cultural information background. The main aim of using the local content is to give a vision of the richness culture through graphic design in interactive multimedia technology. By implementing local graphic design based on the cultural background%2C user can have different feeling about the graphic style and the Indonesian richness culture. This method can also help the user to understand the interactive multimedia content easily. Finally%2C graphic design with local content is very effective for a transferring the richness culture. In order to make a good interactive multimedia design content based on a cultural background%2C a designer should need to understand about users%2C culture%2C technology and the whole design process. Abstract in Bahasa Indonesia : Seiring dengan berkembangnya penggunaan komputer menjadi suatu trend%2C interaktif multimedia desain dapat menjadi suatu media untuk mengkomunikasikan suatu pengetahuan mengenai suatu kebudayaan. Cerita rakyat%2C dapat merupakan kekuatan untuk menunjukan budaya suatu negara. Isi dari suatu cerita rakyat dapat dimengerti secara efektif dengan implementasi beberapa latar belakang budaya. Tujuan utama dari penggunaan muatan lokal adalah untuk memberikan suatu visi tentang kekayaan budaya melalui desain grafis dalam teknologi interaktif multimedia. .Dengan mengimplementasikan desain grafis lokal berdasar pada latar belakang budaya%2C pengguna multimedia dapat mempunyai perasaan yang berbeda terhadap gaya desain dan kekayaan budaya Indonesia. Metode ini diharapkan juga dapat membantu pengguna untuk mengerti isi suatu interaktif multimedia secara mudah. Pada akhirnya%2C dapat dikatakan bahwa muatan lokal sangatlah bermanfaat untuk mentranfer pengetahuan tentang kekayaan budaya. Untuk membuat suatu muatan desain interaktif multimedia secara baik berdasar pada suatu latar belakang budaya%2C seorang desainer perlu mengerti tentang pengguna%2C kebudayaan%2C teknologi dan keseluruhan proses desain. design process%2C interactive multimedia%2C culture%2C technology.
Komparasi Destination Branding dalam Official Website Negara Singapura-Malaysia-Indonesia Sutanto, Ryan Pratama; Natadjaja, Listia; ., Erandaru
Nirmana Vol 12, No 1 (2010): JANUARY 2010
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/nirmana.12.1.9-19

Abstract

High profit income has attracted South Asian countries to compete in the fields of tourism marketing. Destination branding as a differentiating factor is an alternative approach in marketing communication. The purpose of this research is to make a comparison study of destination branding application in Singapore's, Malaysia's and Indonesia's tourism official websites. Destination branding in websites as part of promotion campaigns is a strategy used by each country to promote tourism to consumers worldwide. This research uses qualitative method, and involves experts in the fields of Information Technology (IT) and Visual Communication Design. Each website's elements contributes in the success of a country's destination branding and influences its brand image.
PROCESS OF SERVICE LEARNING IMPLEMENTATION IN PACKAGING DESIGN COURSE AT VISUAL COMMUNICATION DESIGN OF PETRA CHRISTIAN UNIVERSITY INDONESIA AND THE IMPACT TO MICRO BUSINESSES Natadjaja, Listia
Nirmana Vol 8, No 1 (2006): JANUARY 2006
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/nirmana.8.1.

Abstract

Service Learning sebagai suatu metode pembelajaran yang diimplementasikan ke dalam mata kuliah desain kemasan di jurusan Desain Komunikasi Visual Universitas Kristen Petra Surabaya Indonesia. Sebuah proses yang hasilnya bervariasi dan akan dijelaskan di dalam artikel ini. Service Learning sangat cocok diimplementasikan di Indonesia; karena masih banyaknya pengusaha yang membutuhkan sesuatu untuk menaikkan daya jual produknya. Mata kuliah desain kemasan mencoba untuk memecahkan masalah tersebut. Di dalam mata kuliah ini%2C mahasiswa dapat belajar%2C membantu melalui sebuah proses dan mereka dapat mengalami pembelajaran yang nyata untuk memberikan pelayanan kepada masyarakat umum dan pada akhir pelajaran mahasiswa dapat mempunyai portfolio. Di dalam tulisan ini penulis mencoba menjelaskan proses keseluruhan%2C keuntungan dan kerugian%2C segi-segi positif dan negatif dan prospek ke depan penerapan Service Learning secara umum di Indonesia dan khususnya di Surabaya. Abstract in Bahasa Indonesia : Service Learning as a new kind of leaning method was implemented in packaging design course at Visual Communication Design major of Petra Christian University Surabaya- Indonesia. The causes were various%2C and are explained in this study. Service Learning is suitable to be implemented in Indonesia; especially because there are a lot of low economic micro businesses these days that need to increase their sales. One of the courses that can solve this problem is through packaging design. Students can learn%2C help through the process%2C and they can have actual learning for these services and at the end of the lesson they can get their portfolio. This study tries to explain the whole process%2C benefit and loss%2C positive and negative of the implementation and the further prospect of Service Learning implementation in Indonesia especially in Surabaya. Service Learning%2C desain kemasan%2C makro industri.
Co-Authors A.A. Ketut Agung Cahyawan W Agnes, Monica Airin Shannen Soedarso, Airin Shannen Aldo, Levina Putri Anang Tri Wahyudi Angelica, Stephany Ani Wijaya Ani Wijayanti Antonius Nicky Kosasih Aryarota Cumba Salaka, Aryarota Cumba Bayu Wahyono Bayu Wahyono, Bayu Bernadette Dian Arini Maer Dabi-Dabi, Karina Anggi Deddy Setiawan Deddy Setyawan Devia Thungady, Devia Dian Natalia Anggraeni, Dian Natalia Dini Permata, Sri Ayu Edwin Santosa, Edwin Elisabeth Christine Yuwono Elisabeth Christine Yuwono Elisabeth Christine Yuwono Erandaru Erandaru Erandaru Srisanto Faruk Tripoli, Faruk Faruk, Faruk Felecia Yeremia Sudargo, Felecia Yeremia Fionna Widodo Sunyoto, Fionna Widodo Hen Dian Yudani Heru Dwi Waluyanto Heru Dwi Waluyanto Heryanto, Fendy Ibnu Prayogo Hadi Jessica Alicia Surya Khoemarga Fransisca Lay, Laurensia Obed Bima Wicandra P. Benny Setyawan Paulus Benny Setyawan PM. Onny Prihantono Prissy Febrie Tjiabrata, Prissy Febrie Rika Febriani Rika Febriani, Rika Rosaline Dewi F. Ryan Pratama Sutanto Silvi Novitasari, Silvi Sulistio, Andrew SUTANTO, RYAN P. Wahyu Chrisvian Erga Hendianto, Wahyu Chrisvian Erga William William Wirawan, Mailani Carolina Yohanes Budi Cahyono Yosefa, Elvina