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All Journal Ganaya: Jurnal Ilmu Sosial dan Humaniora JURNAL MANAJEMEN DAN BISNIS INDONESIA Performance : Jurnal Bisnis dan Akuntansi INTEGRITAS : Jurnal Pengabdian JAS (Jurnal Agri Sains) wacana equiliberium (jurnal pemikiran penelitian ekonomi) Journal of Sustainable Business Hub (JSBH) VALUE: Jurnal Ilmiah Akuntansi, Keuangan dan Bisnis Agricultural Science Jurnal Abdiraja JSSM Jurnal Pengabdian Masyarakat Tjut Nyak Dhien Journal MISSY (Management and Business Strategy) The Academy Of Management and Business (TAMB) Jurnal Abdimas Sosek (Jurnal Pengabdian dan Pembardayaan Masyarakat) Indo-Fintech Intellectuals: Journal of Economics and Business Jurnal Informasi Pengabdian Masyarakat International Journal of Multidisciplinary Approach Research and Science Journal of Business Management and Economic Development Kreativitas Pada Pengabdian Masyarakat (Krepa) Research of Business and Management MULTIPLE: Journal of Global and Multidisciplinary VIDHEAS: Jurnal Nasional Abdimas Multidisiplin Menawan : Jurnal Riset dan Publikasi Ilmu Ekonomi Assyarikah: Journal Of Islamic Economic Business Idealita: Jurnal Pendidikan dan Sosial Keagamaan Dinamika Sosial: Jurnal Pengabdian Masyarakat Dan Transformasi Kesejahteraan Novatio : Journal of Management Technology and Innovation JURNAL MANAJEMEN DAN BISNIS INDONESIA Prosiding Seminar Nasional Ilmu Ekonomi dan Akuntansi
Moh. Kurdi
Universitas Wiraraja
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Journal : JSSM

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STRATEGI PEMASARAN SEMEN MERAH PUTIH UNTUK MENINGKATKAN KEPUASANA PELANGGAN PADA CV. ADI CANDRA SUMEKAR KABUPATEN SUMENEP Moh. Kurdi
Journal of Social Sustainability Management Vol. 3 No. 1 (2022): Oktober 2022
Publisher : Journal of Social Sustainability Management

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Abstract

In facing competition in the business sector, the company must be able to determine the level of customer satisfaction. Marketing in monitoring customer satisfaction (consumers) has seen customer complaints with satisfaction status influenced by consumer complaints. Consumer complaints have been used as a benchmark to determine service satisfaction from the company in distributing red and white cement to customers. This research is a qualitative descriptive study with the process of collecting data on primary data and secondary data. The method of analysis used in this research is SWOT analysis. From the research results it can be concluded that the marketing carried out by CV. Adi Chandra Sumekar is in quadrant III, which means that he must optimize his strength to minimize the threat that exists.
Co-Authors Abrori, Faizul Adhikari, Hari Prasad Ahmad Ghufrony Alwiyah Alwiyah Amir Hamzah Ary Wahyudi Aryo Wibisono Astri Furqani Atfalina Unsa Hidayatin Bambang Hermanto Bambang Hermanto Bambang Hermanto Deny Fery Suharyanto Dewi Intan Andini Dina Arifatun Nisa Dina Kurniawati Dina Kurniawati Dina Kurniawati Dina Wardana Edy Purwanto Edy Purwanto Edy Purwanto Endang Widyastuti Faizul Abrori Faradillah Sandy, Mutiara Ike Fatmawati FATMAWATI Fatmawati Fatmawati Fatmawati Fatmawati Fatmawati Fatmawati Fatmawati Fatmawati, Fatmawati Fujiyastutik, Tri Oktavia Ika Maurifa Sari Putri Ika Wahidawati Imam Darul Firmansyah Imam Darul Firmansyah Irma Irawati Puspaningrum Isdiantoni Isdiantoni Karimi, Kasman Koesmariadi, Fransiska Agustina M. Munir Syam AR M. Munir Syam AR Miftahol Arifin MIFTAHOL ARIFIN, MIFTAHOL Moh Anwar Moh. Anwar Moh. Anwar Mohammad Ahsani Taqwim Mohammad Anwar MUHAMMAD AMIR Ningsih, Rasmiati Nurdody Zakki Pranata, Mohammad Firli Purwati Ratna Wahyuni Purwoko, Agus Riana Suci Ardianty RIBUT SANTOSA Ribut Santosa RM. Maliki Roni Iskandar Roos Yuliastina Sayyida Sayyida Siswadhi, Ferry Syahril Syahril Syahril Syahril Syahril Syahril Syaiful Anwar Syaiful Anwar Unsilatur Rahmah Unsul Abrar Unsul Abrar Unsul Abrar Wardhatul Hasanah Wardhatul Hasanah Yesi Aprilatul Marisa