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All Journal Ganaya: Jurnal Ilmu Sosial dan Humaniora Jurnal Pembelajaran Pemberdayaan Masyarakat (JP2M) Jurnal Manajemen dan Profesional International Journal of Management Science and Information Technology (IJMSIT) E-JRM Asian Journal of Management, Entrepreneurship and Social Science
Nurhidayah Nurhidayah
Universitas Islam Malang
Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences Other

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Pengaruh Harga, Pelayanan dan Store Atmosphere Terhadap Kepuasan Pelanggan Diva Store Nandyto Pramudya Pratama; Nurhidayah Nurhidayah; Arini Fitria Mustapita
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract Along with the development of the era, innovation continues to be carried out in the field of technology and industry. Likewise, the clothing industry is growing rapidly in Indonesia. The fashion industry will continue to grow along with the development of the industry and the fashion itself. The fashion industry is very flexible because at a certain time or season it has certain characteristics as well so that it is very dependent on the trends that occur at that time or season. Technological developments, especially in the industrial sector, will open up greater opportunities to be creative in the fashion sector. Diva Store is a form of business engaged in the fashion sector, especially in the sale of apparel and accessories for all walks of life. Diva Store is a reference store in the Blitar area due to good service and affordable prices. The purpose of this study was to determine the simultaneous effect of price, service, and store atmosphere on Diva Store customer satisfaction. The population in this study were Diva Store customers who had made purchases more than 2 times and had a job status. The approach method uses a non-probability sampling technique, namely purposive sampling which is a sample collection technique based on certain criteria using a questionnaire distributed to 80 respondents and using the SPSS analysis tool. The results of the study show that partially the price, service, and store atmosphere have a significant effect on Diva Store customer satisfaction. Simultaneously price, service, and store atmosphere have a significant effect on Diva Store customer satisfaction. Keywords: Price, Service, and Store Atmosphere 
Pengaruh Brand Ambasador Dan Kesadaran Merek Terhadap Keputusan Pembelian Di Tokopedia (Studi kasus Mahasiswa Fakultas Ekonomi dan Bisnis Unisma angkatan 2019) Muhammad Yusril Hafidz; Nurhidayah Nurhidayah; Khalikussabir Khalikussabir
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract Tokopedia is Indonesia's largest digital start-up in the trading sector. One of Indonesia's most popular marketplaces is Tokopedia. Progressively well known among general society, Tokopedia has prevailed with regards to turning into a compelling unicorn in Indonesia and Southeast Asia. Repurpose of  this study to ascertain and evaluate the impact of Brand Ambassadors and brand awareness on Tokopedia students' purchasing decisions. This study employs quantitative techniques. The populace in this review were Unisma understudies class of 2019, the staff of financial matters and business. Techniques for gathering data through the distribution of questionnaires Using the Lemeshow formula and a purposive sampling method, 100 students from the 2019 Faculty of Economics, Unisma, and Business classes provided the sample for this study. The factors in this study were Brand Envoy (X1), Brand mindfulness (X2), and Buy Choice (Y). Instrument test, normality test, classic assumption  test, multiple  linear  regression  analysis test, hypothesis test, and coefficient of determination test are the data analysis methods that are utilized with the assistance of SPSS 25 software for Windows. According to the findings of this study,brand ambassadors have a positive and significant effect on buying decisions, and brand awareness is also positively and significantly influenced by brand ambassadors. Additionally, purchasing decisions are significantly influenced by brand awareness. Keywords: Brand  ambassador, Brand awareness and Purchase decision
Pengaruh Metode Pembayaran, Discount, Dan Brand Ambassador Terhadap Keputusan Pembelian Scarlett Di TikTok Shop (Studi Kasus Pada Mahasiswa FEB Unisma Angkatan 2019) Nia Wanda Kumala; Nurhidayah Nurhidayah; Abdullah Syakur Novianto
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This research is conducted with the aim of examining the impact of payment methods, discounts, and the presence of brand ambassadors on purchasing decisions related to Scarlett products from the TikTok Shop. The study employs a quantitative research approach and focuses on students from the 2019 class at the Islamic University of Malang who have made at least one purchase of Scarlett products through the TikTok Shop. To ensure the quality of the research, validity and reliability tests have been conducted. The analysis of this study includes classical assumption testing, multiple linear regression analysis, statistical tests, and the calculation of the coefficient of determination. In this research, the independent variables consist of payment methods, discounts, and the presence of brand ambassadors, while the dependent variable is the purchasing decisions made regarding Scarlett products on the TikTok Shop. Keywords: Metode Pembayaran, Discount,  Brand Ambassador
Pengaruh Kepuasan Dan Kepercayaan Terhadap Minat Beli Ulang Pada E-Commerce Shopee (Studi Pada Mahasiswa FEB Unisma Angkatan Tahun 2017) Fina A’immatur Rifki; Muhammad Ridwan Basalamah; Nurhidayah Nurhidayah
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This research was conducted to determine the effect of Satisfactiom, Trust, on Repurchase at Shopee in the Faculty of Business Economics, Islamic University of Malang. This research uses explanatory research and quantitative approaches. Malhotra's theory is used to take samples, total sample of 90 people is found.To solve the problem in this study, using the validity test, reliability test, normality test, multiple linear regression test, multicollinearity test, heteroscedasticity test, classic assumption test. research using multiple linear regression analysis with the help of SPSS 26. The results of this study are the of Satisfactiom, Trust, affect Repurchase simultaneously, partially the Kepuasan variable has no effect on Impulse Buying, while Shpping Kepercayaan and . partially affect the Impulse Buying at Shopee at the Faculty of Business Economics, Islamic University of Malang. Keywords: Satisfaction and Trust in Buying Interest 
Pengaruh Literasi Keuangan Dan Lingkungan Sosial Terhadap Minat Berinvestasi Saham Syariah (Studi Kasus Pada Mahasiswa Universitas Islam Malang Angkatan 2022) Siti Mutmainnah; Nurhidayah Nurhidayah; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This research is to find out and analyze how financial literacy and social environment influence the interest in investing in Islamic stocks at the Islamic University of Malang. The population in this study were 2022 Non-Faculty of Economics and Business Students of the Islamic University of Malang. This sampling technique uses purposive sampling which is a sample collection technique based on certain criteria with 94 respondents. The analysis technique uses multiple linear regression analysis. The results of this study indicate that financial literacy has a significant effect on the interest in investing in Islamic stocks and the social environment has a significant effect on the interest in investing in Islamic stocks. (Times New Roman; font 12; sentence case, justified, single space, 200 words) Keyword: Financial Literacy, Social Environment, Invesment Interest.
Interaction between Perceived Usefulness and Self-Efficacy towards Sustainability of Sharia P2PL investment Nurhidayah Nurhidayah; Mohamad Bastomi
Asian Journal of Management, Entrepreneurship and Social Science Vol. 3 No. 04 (2023): November, Asian Journal of Management, Entrepreneurship and Social Science
Publisher : Cita Konsultindo Research Center

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This study aims to analyze whether there is influence of financial and technological self-efficacy in determining investment sustainability. To add complexity, perceived usefulness moderating variables are used to sharpen the influence on investment sustainability. Respondents are investors who invest through the sharia P2PL application with a total of 171 investors. The collected data were then analyzed using the Moderation Regression Analysis Technique or MRA. - The results of the study prove that financial and technological self-efficacy have an effect on investment sustainability, as well as perceived usefulness having a mediating role that strengthens the interaction of financial and technological self-efficacy on investment sustainability. - Islamic Commercial Banks in Indonesia suggest to improve the financial performance in accordance with sharia principles.
Analisis Efektivitas Penerapan Sistem Informasi Akuntansi (SIA) Dalam Pengambilan Keputusan Strategis Pada UMKM Toko Besi Bima Raya Grup: (Pendekatan Model DeLone Dan McLean) Beny Rachmanto; Dwiyani Sudaryanti; Nurhidayah Nurhidayah
Ganaya : Jurnal Ilmu Sosial dan Humaniora Vol 9 No 2 (2026)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/ganaya.v9i2.5304

Abstract

The growth of Micro, Small, and Medium Enterprises (MSMEs) increasingly requires the utilisation of information technology capable of providing accurate and relevant data to support strategic decision-making. In this context, the implementation of an Accounting Information System (AIS) must be evaluated to ascertain its contribution to managerial performance. This study aims to examine the effectiveness of AIS implementation in supporting strategic decisions at the MSME Toko Besi Bima Raya Group by employing the DeLone and McLean Information Systems Success Model as an analytical framework. A qualitative approach with a case study design was adopted. Data were collected through in-depth interviews with the owner, store managers, cashiers, and operational staff, complemented by direct observation and examination of financial records. The data were analysed thematically based on six construct of the model: system quality, information quality, service quality, use, user satisfaction, and net benefits. The findings indicate that the system effectively supports daily operations through its ease of use and alignment with business requirements. The information generated is regarded as accurate, timely, and comprehensive in facilitating inventory management, cash flow monitoring, and sales evaluation. However, the service dimension requires further improvement, particularly regarding technical assistance and advanced feature development. The high frequency of system utilisation contributes to user satisfaction and results in improved stock control efficiency and enhanced quality of strategic decisions. It is concluded that AIS effectiveness depends on the integration of system quality, information quality, service support, and user experience, thereby necessitating continuous evaluation to sustain MSME performance.
The Impact of Work-Life Balance and Hybrid Work on Job Satisfaction: The Mediating Role of Music in the Workplace Agung Rachmad Nuriyanto; Ronny Malavia Mardani; Nurhidayah Nurhidayah
International Journal of Management Science and Information Technology Vol. 6 No. 1 (2026): January - June 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v6i1.6954

Abstract

The modern workplace is currently undergoing a significant transformation driven by digitalization, where work is no longer confined to a fixed location or rigid schedule. The emergence of hybrid work systems has become an adaptive response by organizations, providing employees with greater opportunities to balance professional responsibilities and personal life (work-life balance). However, this flexibility also presents challenges, as the boundaries between professional and personal roles often become blurred, which may ultimately affect job satisfaction. In this context, music in the workplace emerges as a relevant supporting element, not only as background sound but also as a means to create a comfortable work atmosphere, enhance concentration, and maintain a positive mood. This study aims to examine the impact of work-life balance and hybrid work on job satisfaction, with music in the workplace positioned as a mediating variable. A quantitative approach was employed using survey data collected from hybrid workers, which were then analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS) to explore the relationships among variables. The findings indicate that well-maintained work-life balance and the effective implementation of hybrid work significantly improve job satisfaction. Furthermore, music in the workplace plays a mediating role that strengthens these relationships. Theoretically, this study contributes to the human resource management literature by highlighting the importance of psychological aspects in flexible work environments, while practically, it suggests that organizations should not only focus on flexibility but also consider employees’ emotional well-being to sustain job satisfaction.
Co-Authors Abdullah Syakur Novianto Abu Sofyan Agung Rachmad Nuriyanto Ahmad Wanto Baihaki Andi Normaladewi Anggre Maulidyatur Rohma Arini Fitria Mustapita Aulia Rizki Dewanti Basalamah, Muhammad Ridwan Bastomi, Mohamad Beny Rachmanto Brily Suharto Risky Cyntya Anggreani Setyawan Dhedy Setiawan Darsono Difla Nur Maulida Dinda Nur Kholifah Safitri Dita Octavia Dwiyani Sudaryanti Eris Dianawati Fina A’immatur Rifki Ighfirlana Ighfirlana Khalikussabir, Khalikussabir Meilinda Hamida Hasan Mochamad Firli Ardiansyah Mohammad Bastomi Muhammad Dzunun Almisry Muhammad Ilyas Oktavian Abdul Latif Muhammad Yusril Hafidz Nanda Anisa Rizki Nandyto Pramudya Pratama Nia Wanda Kumala Ni’matul Magfiroh Nur Rizkiroh Septiani Oktavia Dwi Ambarwati Ramadhan, Tri Sugiarti Ramadhona Adi Saputra Ratna Tri Hardaningtyas, Ratna Tri Reiki Vega Diondah Retno Damayanti Rizky Amelia Husniyah Ronny Malavia Mardani Shabilla Nur Azizah Fauzy Shafa Aurelia Azzahra Shofiatul Khasanah Silvy Putri Wulandari Siti Mutmainnah Sulton Sholehuddin, Sulton Syaidatul Khasanah Syanggie Faizal Putra Usman Fauzi Widyanti Kusuma Wardani Yusril Ananta Bahrudin Yuyun Wijiastuti Yuzril Hanafi Aryanata