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All Journal JURNAL AKUNTANSI, EKONOMI dan MANAJEMEN BISNIS JOURNAL OF APPLIED BUSINESS ADMINISTRATION Jurnal Bisnis Mahasiswa Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam Jurnal Pengabdian Inovasi dan Teknologi Kepada Masyarakat Journal of Sustainable Community Development
Andi Erna Mulyana
Politeknik Negeri Batam
Arts Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Mechanical Engineering Social Sciences Other

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Journal : JOURNAL OF APPLIED BUSINESS ADMINISTRATION

 1 
ANALISIS SISTEM KERJA PRODUK SMOCK MENGGUNAKAN STUDI WAKTU DAN GERAKAN (STUDI KASUS PADA QUALITY CONTROL AND PACKING DEPARTMENT PT ACEPLAS INDONESIA) Rahel Putri Sayekti; Andi Erna Mulyana
JOURNAL OF APPLIED BUSINESS ADMINISTRATION Vol 3 No 1 (2019): Journal of Applied Business Administration - Maret 2019
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (769.561 KB) | DOI: 10.30871/jaba.v3i1.1283

Abstract

For made to order company such as PT Aceplas Indonesia, meet the demand with the right quantity and quality is important. But unfortunately, the company was having trouble working part-time on QC and Packing which is one of the key delivery occurrences. Therefore, conducted an analysis of the work system by using time and motion study to find out the root of the problems that exist. From the results of the study obtained six principles of motion economy that does not match the work system. From a working system that is not suitable, a new work system design is made that is more in line with the economic motion. The results obtained that the new work system that adapts to the motion economy principle have smaller working time amounted to 88% for sealing and 28% for packing.
PENGARUH PROMOSI, ATMOSFER TOKO, DAN MOTIVASI BELANJA HEDONIS TERHADAP PEMBELIAN IMPULSIF KONSUMEN RITEL MODERN DI KOTA BATAM Andi Erna Mulyana; Atika Petiwi N.I
JOURNAL OF APPLIED BUSINESS ADMINISTRATION Vol 4 No 1 (2020): Journal of Applied Business Administration - Maret 2020
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (221.206 KB) | DOI: 10.30871/jaba.v4i1.1938

Abstract

This study aims to determine the impact of promotion, store atmosphere and hedonic shopping motivation on impulse buying on customers of a famous Department Store in Batam. The data was obtained from distributing questionnaires to 100 respondents whose are customers on that Department Store and made a purchase at least 3 times. The data obtained were analysed by using quantitative analysis with T and F test. The result of the data analysis show that promotion, shopping motivation, and impulse buying has a positive and significant on impulse buying.
An Evaluation of Determinants Influencing Employee Adherence to Personal Protective Equipment (PPE) Usage in Mitigating Occupational Accident Risks within a Manufacturing Firm in Batam Mulyana, Andi Erna; Sinaga, Ledy Bagindayana
Journal of Applied Business Administration Vol 8 No 2 (2024): Journal of Applied Business Administration
Publisher : Pusat P2M Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaba.v8i2.8367

Abstract

This study aims to examine the factors influencing employee adherence to the use of Personal Protective Equipment (PPE) within a private manufacturing company in Batam. The study population consists of all production department employees at the company, totaling 87 respondents. A quantitative research design was employed, utilizing a cross-sectional approach and correlation analysis. The relationship between independent variables"”age, tenure, knowledge, availability of PPE, and HSE supervision"”and the dependent variable of PPE compliance was assessed using the chi-square test in SPSS 24. The findings indicate that age, tenure, PPE availability, and HSE supervision do not significantly influence or correlate with employee PPE compliance. In contrast, the knowledge variable demonstrates a significant influence on PPE compliance among employees.
The effect of online customer review and perceived risk on purchase decisions: A study of Somethinc consumers on the TikTok shop platform Syafrina, Mia; Asyifa, Pramitha; Firdaus, Fadli; Sudarso, Dian Mulyaningtyas; Mulyana, Andi Erna
Journal of Applied Business Administration Vol 10 No 1 (2026): Journal of Applied Business Administration
Publisher : Pusat P2M Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaba.12040

Abstract

This study analyzes the effects of online customer reviews and perceived risk on Somethinc consumers’ purchase decisions on TikTok Shop in Batam. A quantitative survey was conducted with 100 Generation Z respondents aged 15–24 years who had previously purchased Somethinc through TikTok Shop. Data were collected using a 4-point Likert questionnaire distributed via Google Forms and analyzed with multiple linear regression. The results show that online customer reviews have a positive and statistically significant effect on purchase decisions, while perceived risk has a negative but insignificant effect. Together, the two variables explain 36.8% of the variance in purchase decisions. These findings highlight the strategic role of user-generated reviews in shaping Gen Z consumers’ purchasing behavior and suggest that perceived risk may be less salient for a well-known local beauty brand operating on a popular social commerce platform.
Co-Authors Ade Rizkia Pratama Adhitomo Wirawan Adi Irawan Setiyanto Aditya Wirangga Pratama Afriyanti Hasanah Agus Supriyadi Agussa Putra, Pandu Annisa UL Mawadah Arinah Dhiaurrahma Asyifa, Pramitha Atika Petiwi N.I Aurora, Angel Ayu Puspitasari Ayu Puspitasari, Ayu Bambang Hendrawan Buyung Berlianto Atthariq Muzzammil Danis Furqon Desi Ratna Sari Desi Ratna Sari, Desi Ratna Diah Amaliah Dian Mulyaningtyas Doni Putra Utama Dwi Kartikasari Fadli Firdaus Fandy Bestario Harlan Fikri, Alif Fikri, Nuzuly Fillandini, Raja Hajan Hidayat Haya Nabila Shafa Hutasoit, Ribka Juwita Intan, Sutra Jessica Olifia Khalilah Ramiza Maryani Septiana Mia Syafrina Muhammad Ikhlash Muhammad Zainuddin Mulyaningtyas, Dian Nisa, Atiqotun Nur Rahmah Andayani Othanindyah, Larasati Rahel Putri Sayekti Rahmat Hidayat Rizka Destiana Ryan Fanase Marbun Shinta Wahyu Hati Sinaga, Ledy Bagindayana Slamet Soebagiyo Slamet Soebagyo Soleha, Dinda Fauziah Annisa Sri Zuliarni Suci Indah Afiani Sudarso, Dian Mulyaningtyas Sugeng Riadi Winri Gabriela Dumori Pasaribu Yosi Handayani Yulinda Yulinda Yulinda