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All Journal JURNAL AKUNTANSI, EKONOMI dan MANAJEMEN BISNIS JOURNAL OF APPLIED BUSINESS ADMINISTRATION Jurnal Bisnis Mahasiswa Indonesian Journal of Research and Educational Review (IJRER) Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam Jurnal Pengabdian Inovasi dan Teknologi Kepada Masyarakat Altifani : Jurnal Pengabdian Masyarakat Ushuluddin, Adab, dan Dakwah Proceeding Applied Business and Engineering Conference Journal of Sustainable Community Development
Mia Syafrina
Politeknik Negeri Batam
Religion Arts Humanities Automotive Engineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Physics Social Sciences Transportation Other

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Evaluating the Impact of Customer Service Quality on Customer Satisfaction at XYZ Company Syafrina, Mia; Siregar, Purnama Ramadhani
Journal of Applied Business Administration Vol 8 No 2 (2024): Journal of Applied Business Administration
Publisher : Pusat P2M Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaba.v8i2.8361

Abstract

This study examines the impact of service quality on customer satisfaction at XYZ Company, with a specific focus on the role of customer service. Using quantitative methods, the study sampled 100 respondents. The research involved testing the validity and reliability of questionnaire instruments, and data analysis included multiple linear regression, t-tests, and F-tests. The findings reveal that, overall, service quality significantly affects customer satisfaction. Specifically, reliability, responsiveness, assurance, and tangibles have a significant impact, while empathy does not. This research contributes valuable insights for developing marketing and service management strategies to enhance customer satisfaction and offers data-driven guidance for gaining a competitive edge.
Pelatihan Bantuan Dasar Hidup pada Bayi dan Anak kepada Komunitas Batam Babywearers Wirawan, Adhitomo; Syafrina, Mia; Fajrin, Aulia; Olifia, Jessica; Irsutami, Irsutami; Khusniah, Riza
Altifani : Jurnal Pengabdian Masyarakat Ushuluddin, Adab, dan Dakwah Vol. 4 No. 2 (2024): Desember
Publisher : Fakultas Ushuluddin, Adab, dan Dakwah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32939/altifani.v4i2.4493

Abstract

Keadaan darurat bisa terjadi kapan saja dan di mana saja. Banyak nyawa dalam kondisi darurat sebenarnya bisa diselamatkan apabila ditangani dengan cepat oleh orang yang paham tentang bagaimana bertindak pada saat darurat tersebut. Oleh sebab itu semakin banyak masyarakat yang tahu tentang bagaimana bertindak dalam kondisi darurat seperti kecelakaan, tenggelam, tersedak dan lain sebagainya, maka akan semakin banyak nyawa yang bisa tertolong. Masalah aktual yang terjadi saat ini adalah rendahnya pengetahuan masyarakat terutama ibu-ibu mengenai pertolongan pertama pada bayi dananak yang mengalami tersedak dan Bantuan Dasar Hidup. Oleh karena itu, edukasi tentang pertolongan pertama kecelakaan di keluarga sangatlah penting, tidak hanya kepada Ibu Rumah Tangga saja, tetapi kepada seluruh anggota keluarga. Pengabdian ini melibatkan Ibu Rumah Tangga dan Ibu Karir pada Komunitas Batam Babywearers. Dalam Pengabdian Masyarakat ini Politeknik Negeri Batam bekerja sama dengan Palang Merah Indonesia Batam dalam melaksanakan Pelatihan Bantuan Dasar Hidup pada Bayi dan Balita.
Pendampingan Manfaat dan Eskpor Guna Meningkatkan Nilai Tambah Rumput Laut Pulau Panjang Timur Ikhlash, Muhammad; Irsutami; Setiyanto, Adi Irawan; Irianto, Danar; Syafrina, Mia; Harlan, Fandi Bestario
Journal of Sustainable Community Development Vol. 2 No. 1 (2024): Journal of Sustainable Community Development
Publisher : MID Publisher International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.14439586

Abstract

Pengabdian masyarakat dengan tema pendampingan manfaat dan ekspor petani rumput laut bertujuan untuk memperkuat industri rumput laut di Indonesia melalui pemahaman praktik pertanian yang baik, pengetahuan pasar, dan penggunaan teknologi modern. Dalam konteks ini, beberapa permasalahan yang dihadapi adalah kurangnya pemahaman dan akses petani rumput laut terhadap praktik pertanian yang baik dan teknologi modern, serta kurangnya pengetahuan pasar dan akses informasi tentang tuntutan dan persyaratan ekspor produk rumput laut. Untuk mengatasi permasalahan tersebut, pengabdian masyarakat ini bertujuan untuk meningkatkan pemahaman petani rumput laut tentang praktik pertanian yang baik dan penggunaan teknologi modern melalui pelatihan dan pendampingan teknis. Selain itu, pengabdian ini juga bertujuan untuk memperluas pengetahuan pasar dan akses informasi tentang tuntutan dan persyaratan ekspor produk rumput laut melalui pelatihan, workshop, dan pembangunan jaringan kerjasama dengan lembaga terkait.
Edukasi Pengelolaan Persediaan Bahan Baku dan Pendampingan Pemanfaatan Aplikasi Digital Inventory menggunakan Android Stock and Inventory Simple Syafrina, Mia; Devano, Alrido Martha; Puspitasari, Ayu; Hendrawan, Bambang; Anggraini, Ria; Hati, Shinta Wahyu; Yulinda, Yulinda; Riadi, Sugeng
Journal of Sustainable Community Development Vol. 2 No. 1 (2024): Journal of Sustainable Community Development
Publisher : MID Publisher International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.14439696

Abstract

Usaha Mikro, Kecil dan Menengah memiliki peranan yang sangat penting bagi pertumbuhan ekonomi di Indonesia. Namun, masih banyak permasalahan yang dihadapi UMKM sehingga menjadi sulit untuk bersaing. Permasalahan yang dihadapi mulai dari aspek pemasaran, modal dan pendanaan, inovasi dan pemanfaatan teknologi informasi, pemakaian bahan baku, peralatan produksi, penyerapan dan pemberdayaan tenaga kerja, rencana pengembangan usaha, dan kesiapan menghadapi tantangan lingkungan eksternal. Pada program Pengabdian Kepada Masyarakat ini, diharapkan dapat memberikan pemahaman terkait Pengelolaan Persedia Bahan Baku yang dalam usaha menjadi bagian yang sangat penting. Kegiatan Pengabdian Kepada Masyarakat ini melibatkan 20 UMKM di Kota Batam. Kegiatan ini dimulai dengan edukasi pengelolaan persediaan bahan baku dan pendampingan pemanfaatan Aplikasi Digital Inventory menggunakan Android Stock and Inventory Simple sehingga UMKM nantinya dapat melakukan pengelolaan persediaan.
Analysis of School Administrative Service Quality Using SERVQUAL Model in SMA Negeri 19 Batam Firdaus, Fadli; Fajrina, Nadhilah Nur; Syafrina, Mia
Jurnal Bisnis Mahasiswa Vol 5 No 3 (2025): Jurnal Bisnis Mahasiswa
Publisher : PT Aksara Indo Rajawali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/jbm.618

Abstract

School administration service is essential in supporting the effectiveness of education management. This study aims to analyze the service quality of administrative staff at SMA Negeri 19 Batam based on students' perceptions, using the five dimensions of SERVQUAL: tangibles, reliability, responsiveness, assurance, and empathy. The qualitative approach with an interpretive-phenomenological paradigm involved in-depth interviews with four purposively selected students. The results showed that the quality of administrative services is still not optimal. The main problems identified include limited physical facilities, shortage of administrative staff, inflexible service procedures, and lack of empathy and friendliness in service interactions. Structural factors such as lack of managerial support and unoptimized work systems also affect service performance. This study confirms the importance of affective dimensions and institutional support in shaping responsive and effective administrative services to student needs. The practical implications of these findings encourage the need for strengthening user-based service systems and excellent service training for school administration personnel.
Implementasi Pendekatan PjBL dalam Pengembangan Media Pembelajaran Warehouse & Inventory Mulyana, Andi Erna; Sudarso, Dian Mulyaningtyas; Syafrina, Mia; Setiyanto, Adi Irawan; Hasanah, Afriyanti
Jurnal Bisnis Mahasiswa Vol 5 No 4 (2025): Jurnal Bisnis Mahasiswa
Publisher : PT Aksara Indo Rajawali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/jbm.700

Abstract

Penelitian ini bertujuan mengembangkan media pembelajaran Warehouse & Inventory berbasis Project-Based Learning (PjBL) dengan pendekatan ADDIE (Analysis, Design, Development, Implementation, Evaluation). Metode yang digunakan adalah Research and Development (R&D). Produk yang dihasilkan berupa modul dan video pembelajaran, dievaluasi melalui uji validitas menggunakan kuesioner serta analisis T-test pada hasil pre-test dan post-test. Hasil menunjukkan adanya peningkatan pengetahuan mahasiswa setelah penggunaan media pembelajaran. Sebanyak 47 mahasiswa memberikan penilaian baik hingga sangat baik terhadap modul, khususnya dalam membantu pemahaman istilah terkait. Penilaian terhadap video menunjukkan konten sangat baik, mendorong pembelajaran mandiri, diskusi kelompok, serta memudahkan pemahaman konsep inti materi.
Green Supply Chain Management (GSCM) Practices on Sustainability Performance in the Manufacturing Industry of Batam City Syafrina, Mia; Dona, Rahma
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 13 No. 1 (2025): Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis - Juli 2025
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaemb.v13i1.9397

Abstract

The research aims to explore the effect of seven dimensions Green Supply Chain Management (GSCM) practices on three dimensions of sustainability performance, namely environmental, economic, and social. The seven dimensions of GSCM practices include green purchasing, green manufacturing, green marketing, green distribution and packaging, internal environmental management, environmental education, and investment recovery. The research sample was sourced from 70 manufacturing companies categorized as large and medium industries in Batam City. Data collection was done by distributing questionnaires. Data were statistically evaluated by applying Structural Equation Modeling-Partial Least Squares (SEM-PLS) methodology employing SmartPLS 4. Findings from the study indicate that every dimension of GSCM practice positively and significantly impacts on at least one dimension of sustainability performance. From seven dimensions of GSCM practices tested, green marketing and green distribution & packaging positively and significantly affect all three dimensions of sustainability performance.
Customer Preferences for Using the Gojek Application: A Conjoint Analysis Study Syafrina, Mia; Renny, Kristina
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 12 No. 1 (2024): Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis - Juli 2024
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaemb.v12i1.8223

Abstract

This research aimed to understand and determine customers' preferences for the first ride-hailing application named Gojek. Product attributes were used as independent variables, and categorized into three indicators: product quality, product features, and product design attributes. Preferences were determined by measuring utilities and importance values using the conjoint analysis method. The population of this research comprised Gojek application users in Batam, with 160 respondents determined by using a rule of thumb specified for conjoint analysis. Data were collected through an online questionnaire and processed using SPSS 22. The research results indicated that among the three indicators of product attributes, product features dominated the respondents' preferences, as evidenced by having the highest importance value, with the GoPay payment feature level being the most preferred. In second place was product quality, with data security and privacy as the preferred attributes at that level. Product design was consequently ranked last with the lowest importance value, and ease of use was the most preferred attribute.
Peningkatan Kinerja UMKM Bidang Manufaktur Melalui Pendampingan dan Edukasi Pengelolaan Persediaan Bahan Baku Mulyana, Andi Erna; Wahyu Hati, Shinta; Mulyaningtyas, Dian; Bestario Harlan, Fandy; Olifia, Jessica; Wirawan, Adhitomo; Syafrina, Mia; Hendrawan, Bambang; Kartikasari, Dwi; Puspitasari, Ayu; Yulinda; Hidayat, Rahmat; Nisa, Atiqotun; Zainuddin, Muhammad; Intan, Sutra; Agussa Putra, Pandu; Fikri, Alif; Fillandini, Raja; Aurora, Angel; Othanindyah, Larasati; Fikri, Nuzuly
JDISTIRA - Jurnal Pengabdian Inovasi dan Teknologi Kepada Masyarakat Vol. 3 No. 1 (2023)
Publisher : Yayasan Rahmatan Fidunya Wal Akhirah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58794/jdt.v3i1.442

Abstract

Pemerintah Indonesia memandang penting keberadaan para pelaku UMKM dengan melakukan berbagai upaya-upaya dalam meningkatkan daya saing UMKM. Sebagai kota industri, jumlah UMKM di Kota Batam berkembang cukup pesat akan tetapi banyak usaha yang terdampak akibat pandemi selama dua tahun belakangan ini. Sebagai salah satu usaha dalam mengurangi dampak tersebut dari sisi akademisi yaitu dengan kegiatan pengabdian kepada masyarakat serta penelitian. Salah satu hasil penelitian terkait yaitu penelitian yang dilakukan oleh Hati dan Anishafitri tahun 2021 tentang analisis faktor-faktor yang mempengaruhi pendapatan UMKM selama pandemi. Hasil dari penelitian tersebut dilanjutkan dengan mengadakan kegiatan pengabdian kepada masyarakat ini mengenai Peningkatan Kinerja UMKM Bidang Manufaktur Melalui Pendampingan dan Edukasi Pengelolaan Persediaan Bahan Baku. Topik pengabdian yang diajukan disesuaikan dengan roadmap pusat kajian UMKM, gender dan disabilitas. Pelaksanaan pengabdian ini juga akan dikolaborasikan dengan PBL mata kuliah Logistik & Rantai Pasok, Pergudangan & Persediaan, K3 & Lingkungan. Kegiatan pengabdian ini dilaksanakan dalam beberapa tahap yang dimulai dari diskusi dengan pelaku UMKM terkait dengan kebutuhan mereka mengenai sistem pengelolaan persediaan bahan baku serta akan dilaksanakan pula pemberian edukasi dan pendampingan dengan menggunakan video-video edukasi yang dikembangkan dan pelaksanaan webinar bersama para pelaku UMKM di Kota Batam.
Evaluation of the Use of ChatGPT in Online Discussions: Its Impact on Student Understanding of Material and Interaction Firdaus, Fadli; Syafrina, Mia
ETDC: Indonesian Journal of Research and Educational Review Vol. 5 No. 1 (2025): December
Publisher : Education and Talent Development Center Indonesia (ETDC Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51574/ijrer.v5i1.4531

Abstract

The rapid incorporation of artificial intelligence, notably ChatGPT, in online learning settings has raised questions about its impact on pedagogy. It is unclear whether AI use intensity inherently improves interaction quality and student pleasure or if other cognitive aspects like material knowledge are more important. This study analyzes two models—student interaction quality and student satisfaction—to assess ChatGPT's multifunctional role in online conversations. This quantitative study examines ChatGPT usage intensity, AI dependency, content understanding, interaction quality, and student happiness using structural models. The mechatronics program at Batam State Polytechnic collected data from students using AI techniques in online discussion forums. The findings indicated that the most consistent and dominant predictor of interaction quality and satisfaction is material understanding. ChatGPT intensity and content understanding promote interaction quality in Model 1, demonstrating its procedural support role. Model 2 demonstrates that student satisfaction is more influenced by material understanding and tool trust (dependence) than frequency of usage, suggesting that satisfaction is subjective and effective. The study reveals that AI integration alone does not guarantee success; pupils' cognitive competence and AI adaptation play a significant role. AI's procedural and affective effects on learning are distinguished in this educational technology study. It assists educators in positioning ChatGPT as a "thinking partner" instead of a quick fix. It suggests that pedagogical focus must remain on strengthening students' foundational grasp of concepts before introducing AI tools to ensure high-quality, sustainable online discourse.
Co-Authors Adhitomo Wirawan Adi Irawan Setiyanto Afriyanti Hasanah Agussa Putra, Pandu Alrido Martha Devano Amaliah, Rezky Andi Erna Mulyana Asman Tayo Aurora, Angel Ayu Puspitasari Ayu Puspitasari, Ayu Bambang Hendrawan Desi Ratna Sari Dian Mulyaningtyas Dian Mulyaningtyas Doni Putra Utama Dwi Kartikasari Fadli Firdaus Fajrin, Aulia Fajrina, Nadhilah Nur Fandy Bestario Harlan Fikri, Alif Fikri, Nuzuly Fillandini, Raja Fuad Arif Rahman Harlan, Fandi Bestario Hutasoit, Ribka Juwita Intan, Sutra Irianto, Danar Irsutami Irsutami, Irsutami Jessica Olifia Khusniah, Riza Muhammad Ikhlash Muhammad Zainuddin Mulyaningtyas, Dian Nadiya Pranela Niniet Indah Arvitrid Nisa, Atiqotun Othanindyah, Larasati Putri Saraswati Naufalita Ryanto Rahma Dona, Rahma Rahmat Hidayat Renny, Kristina RIA ANGGRAINI Rizka Destiana Shinta Wahyu Hati Sinambela, Fitriana Aidnilla Siregar, Purnama Ramadhani Slamet Soebagyo Sudarso, Dian Mulyaningtyas Sugeng Riadi Sugeng Riadi Yora Kurnia Ilahi Yosi Handayani Yulinda Yulinda Yulinda Yulinda yulinda