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Pelatihan Video Broadcasting; Pengoperasian Kamera Video dan Aplikasi Live Streaming bagi Siswa SMK N 9 Surakarta Muadz; Buddy Riyanto
Jurnal Abdimas Mahakam Vol. 7 No. 02 (2023): Juli
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24903/jam.v7i02.2253

Abstract

Mudahnya penyebaran informasi atau konten oleh publik terbuka secara lebar melalui media sosial. Beberapa media sosial mempunyai fitur video live streaming untuk berinteraksi dengan followers, menarik viewers, atau untuk kepentingan bisnis. Video live streaming sangat dinikmati oleh kalangan anak muda, tak terkecuali kalangan anak sekolah. SMK N 9 Surakarta mempunyai jurusan multimedia, dimana tujuan kompetensinya adalah untuk membekali siswa untuk terampil dan kompeten bidang multimedia. Video broadcasting adalah salah satu materi yang dipelajari di sekolah tersebut. Permasalahan tempat/lokasi pengabdian adalah masih terbatasnya peralatan yang memadai untuk mendukung untuk kegiatan praktek produksi live streaming di sekolah tersebut. Program Studi Ilmu Komunikasi UNISRI mempunyai pengalaman dan peralatan yang memadai dalam kegiatan belajar mengajar bidang keahlian broadcasting. Tim pengabdi melakukan kegiatan pengabdian kepada masyarakat kepada siswa SMK N 9 Surakarta jurusan multimedia dengan tujuan agar siswa mendapat pemahaman dan pengalaman lebih dari yang sudah diberikan di bangku sekolah. Metode yang digunakan dalam kegiatan pengabdian ini adalah; survei ke lokasi pengabdian, pelaksanaan kegiatan pelatihan, dan evaluasi kegiatan pelatihan. Peserta dalam kegiatan pengabdian ini adalah 30 siswa SMK N 9 Surakarta jurusan multimedia. Kegiatan pelatihan ini dilaksanakan selama dalam dua kali pertemuan. Pertemuan pertama pemberian materi serta praktek dan pertemuan kedua adalah praktek pengoperasian kamera dan aplikasi live streaming dalam sebuah acara yang disiarkan secara langsung melalui media sosial YouTube. Hasil dari kegiatan ini adalah, siswa SMK N 9 Surakarta, mendapatkan pengalaman dan pengetahuan baru dalam bidang video broadcasting.  
The Influence of Brand Reputation and Electronic Word of Mouth with Brand Trust as a Moderating Variable on Purchasing Decisions within the TikTok Shop Application Andri Astuti Itasari; Buddy Riyanto; Saiful Bahri
Mediakita Vol. 9 No. 1 (2025): Jurnal Mediakita : Jurnal Komunikasi dan Penyiaran Islam
Publisher : Fakultas Usluhuddin dan Dakwah UIN Syekh Wasil Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/mediakita.v9i1.2699

Abstract

This study aims to determine the effect of brand reputation and electronic word of mouth (e-WOM) with brand trust as a moderation on purchasing decisions on the TikTok Shop application. This study focuses on seeing the re-emergence of the TikTok Shop application for consumers. Employing a quantitative descriptive methodology, this study is categorized as explanatory, aiming to clarify whether there is an influence between those two phenomena. The methodology research is a survey. The population of this study was active male and female students of Slamet Riyadi University, Faculty of Social and Political Sciences, Class of 2023, while the sample was 100 male and female students of Slamet Riyadi University, Surakarta, who purchased products on the TikTok Shop application. Data collection encompasses both primary and secondary data sources. Multiple linear regression analysis is employed for data analysis, complementing the absolute difference test for robustness. The results of the study show that partially brand reputation has a significant effect of 0.015, electronic word of mouth and brand trust of 0.000, while brand reputation on purchasing decisions moderated by brand trust is 0.446 and electronic word of mouth on purchasing decisions moderated by brand trust is 0.559. So, brand reputation, e-WOM and brand trust have significant influence to purchasing decision, while brand reputation and e-WOM on purchasing decision by brand trust in TikTok Shop application are not proven because Ho is accepted.
Komunikasi Antarbudaya Mahasiswa Suku Non Jawa dalam Menghadapi Culture Shock di Prodi Ilmu Komunikasi Universitas Slamet Riyadi Surakarta Sihabuddin; Buddy Riyanto
Bahasa Indonesia Vol 7 No 1 (2026): J-Kis: Jurnal Komunikasi Islam, Juni 2026
Publisher : Program Studi Komunikasi dan Penyiaran Islam IAI Pangeran Diponegoro Nganjuk

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53429/j-kis.v7i1.2398

Abstract

The background of this research is to find out the intercultural communication of non-Javanese students in facing culture shock in The Department of Communication Science at Slamet Riyadi University, Surakarta. Initially, they felt strange and foreign, and some even felt uncomfortable, but now they are very comfortable living in Solo. This study aims to gather information and analyze how non-Javanese students communicate interculturally when facing culture shock. The design of this research is qualitative with a case study approach where the results of this research are described qualitatively. Data was obtained through in-depth interviews and observations The results of the study explain that non-Javanese students feel comfortable living in Solo after experiencing culture shock which goes through four stages, namely feeling very happy to be in a new place, not feeling at home and comparing things, adapting to the new environment and feeling very comfortable in Solo like in their own hometown.
THE ROLE OF SOCIAL ACTORS AS AGENTS OF INTERCULTURAL COMMUNICATION IN STRENGTHENING SOCIAL COHESION IN SUDIROPRAJAN Buddy Riyanto; Andrik Purwasito; Andre Rahmanto; Sri Hastjarjo
PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) Vol 7 (2026): ICTESS 7th
Publisher : Universitas Slamet Riyadi Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This article examines the role of social actors as agents of intercultural communication in strengthening social cohesion in Sudiroprajan, Surakarta, Indonesia. Sudiroprajan is a multicultural urban community where Javanese, Chinese Indonesians, Javanese-Chinese Peranakan, and residents of diverse religious and socio-economic backgrounds interact in everyday life. In this context, social cohesion is not formed automatically merely because of local values such as rukun (social harmony), tepo seliro (empathic self-restraint), and gotong royong (mutual cooperation). These values require social actors who are able to enact, reproduce, and manage them through everyday communication practices. This study employs a qualitative approach within a constructivist paradigm and applies a grounded theory strategy. Data were developed through observation, in-depth interviews, documentation, and interpretation of intercultural communication practices in community life. The findings show that community leaders, RT/RW neighborhood leaders, religious figures, women’s groups, families, and youth play complementary roles as mediators of latent conflict, managers of community communication structures, moral legitimators, reproducers of social values, and connectors across social spaces. This article concludes that social cohesion in Sudiroprajan is the result of communicative work that takes place repeatedly, informally, adaptively, and distributively through networks of social actors. Social actors function as relational infrastructure that bridges cultural values with concrete communication practices in a multicultural community. Keywords: social actors, intercultural communication, social cohesion, Sudiroprajan, multicultural community