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Corporate social responsibility benefits and company image: An embedded mixed-method inquiry Widayat Widayat; Afrizal Indra Syahputra; Novita Ratna Satiti
Jurnal Kajian Manajemen Bisnis Vol 11, No 1 (2022): Jurnal Kajian Manajemen Bisnis
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkmb.11678200

Abstract

This study aims to examine public perceptions of the social, economic, and environmental benefits of Corporate Social Responsibility (CSR) programs on corporate image. Data were taken from a sample of visitors to CSR objects using questionnaires and interviews, at famous landmarks created by the CSR practices of tobacco companies. Accidental sampling was used to represent respondents at the research site. Partial Least Square-Structural Equation Modeling playing SmartPLS, was used for the proposed model. Data from interviews was analyzed with Nvivo. This study found that people have a positive view of the social and environmental benefits of CSR, but most have a bad opinion about the economic benefits. The finding shows that the public's perception of environmental, economic, and social benefits has a significant impact on the company's image. CSR practices can support the community's economy, soc,iety and the environment by offering a comfortable, calm, and pollution-free atmosphere. Besides that, it is a comfortable place for business relations, sports, and gathering with family
KUALITAS SITUS WEB, KEPERCAYAAN, KEPUASAN DAN LOYALITAS PEMBELANJA MUDA DI TOKO ONLINE WIDAYAT; SILVA YUNI ARTIKA
AKADEMIKA Vol. 17 No. 1 (2019): Februari 2019
Publisher : Pusat Publikasi dan Penerbitan Karya Ilmiah STIE Indonesia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims to examine the effect of web quality variables, on online shop customer loyalty, by positioning trust variables and satisfaction as mediation. The population of this study was adolescent. Samples of 100 respondents were selected using accidental sampling. The data from the respondents were collected using questionnaire, then analyzed using Partial Lease Square assisted by SmartPLS software. The results of the analysis show that customer loyalty is not influenced by the quality of the web directly. Satisfaction and trust play a role in mediating the effect of page quality on online store customer loyalty, significantly
Assessing the Motives and Gratification of Virtual Community Widayat Widayat
Journal of Innovation in Business and Economics Vol. 3 No. 02 (2019): Journal of Innovation in Business and Economics
Publisher : Faculty of Economics and Business, University of Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jibe.v3i02.10056

Abstract

The objective of this study was to identify the pillars of the existence of virtual community groups through the motive and gratification theory approach. The data were collected using Google form and being sampled with a nonprobability technique. The data were analyzed using factor analysis employing Jeffrey’s Amazing Statistics Program (JASP) software. The result showed that the satisfaction obtained encourages the fulfillment of social obligations and respect. The act of giving one another, fostering a sense of philanthropy, spreading useful information to meet the needs of the basic non-physical, then move to meet the higher requirements, social, religious motivation and reaching higher needs, to worship and get the reward from God. The literature also reveals that virtual groups can meet specific work needs on aspects of effectiveness and efficiency.
Intention of Stock Investment by Students in The Covid-19 Period Fajar Ari Wicaksono; Muhammad Jihadi; Widayat widayat
Business Innovation Management and Entrepreneurship Journal Vol. 1 No. 01 (2022): APRIL
Publisher : University of Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/bimantara.v1i1.20951

Abstract

This research is intended to know and prove attitudes to risk and return on investment in investment intentions made by students with financial literacy and investment understanding as moderation.The type of research used is explanatory research, with a quantitative approach of data collection using questionnaires with the number of respondents to 277 students of the Faculty of Economics and Business, University of Muhammadiyah Malang class of 2019. Furthermore, the analysis of data that has been obtained using the Structural Equation Model (SEM) method in the SmartPLS program. The results of the analysis showed that attitudes to risk and return have a positive effect on investment intentions while financial literacy and investment understanding can moderate perceptions of risk and returns on investment intentions positively and significantly.
Mapping Research on Digital Transformation and University Image: A Scopus-Based Bibliometric Analysis Riski Baroroh; Yus Mochamad Cholily; Dwi Priyo Utomo; Widayat Widayat; Eny Mayasari; Masdelima Azizah
AL-ISHLAH: Jurnal Pendidikan Vol 18, No 1 (2026): MARCH 2026
Publisher : STAI Hubbulwathan Duri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35445/alishlah.v18i1.9305

Abstract

Digital transformation has become a strategic priority in higher education, influencing not only institutional processes but also how universities are perceived by stakeholders. However, research on digital transformation and university image remains fragmented across disciplines.This study employs a quantitative bibliometric approach to systematically map global research on digital transformation and university image. A dataset of 331 publications indexed in Scopus (2018–2025) was retrieved using a structured search strategy. Data were cleaned and analyzed using Publish or Perish for citation metrics and VOSviewer for science mapping, including co-authorship, co-occurrence, and co-citation analyses.The findings reveal a significant increase in publications after 2020, indicating growing scholarly interest in the topic. Research output is geographically concentrated in countries such as Germany, China, and the United Kingdom, with strong international collaboration networks. Keyword co-occurrence analysis identifies four major thematic clusters: digital transformation and innovation, higher education governance and strategy, digital leadership and organizational change, and stakeholder perception and university image. The results suggest a shift from technology-focused discussions toward institutional and strategic perspectives.The study highlights an emerging conceptual convergence in which digital transformation is increasingly framed as an institutional capability linked to stakeholder experience and university image formation. Despite this development, gaps remain in the operationalization and measurement of university image within digital contexts.This study provides a comprehensive overview of the intellectual structure and evolution of the field, offering directions for future research and strategic insights for higher education institutions navigating digital transformation.
The Effect of Perception of Ease of Use and Quality of Service on the Willingness to Adopt myBCA Mobile Banking with Trust as a Mediating Variable Denia Azizah Purbantoro; Widayat Widayat
Jurnal Manajemen Bisnis dan Kewirausahaan Vol. 6 No. 1 (2026): MARCH
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jamanika.v6i1.42771

Abstract

This study aims to examine the effect of Perceived Ease of Use and Service Quality on the Willingness to Use the myBCA mobile banking application of Bank Central Asia, with Trust as a mediating variable. A quantitative survey design was employed involving 384 active myBCA users in Malang, Indonesia (n = 384), selected through accidental sampling. Data were analyzed using multiple linear regression and path analysis with SPSS 29. The key variables analyzed include Perceived Ease of Use, Service Quality, Trust, and Willingness to Use Technology. The results indicate that Perceived Ease of Use (β = 0.338; t = 7.008; p < 0.001) and Service Quality (β = 0.385; t = 7.981; p < 0.001) have positive and significant effects on Willingness to Use. Both Perceived Ease of Use (β = 0.245; p < 0.001) and Service Quality (β = 0.241; p < 0.001) significantly influence Trust, which in turn significantly affects Willingness to Use (β = 0.233; p < 0.001). The indirect effects through Trust (0.057 and 0.056) are smaller than the direct effects, indicating partial mediation, confirmed by Sobel test values of 3.888 and 4.189 (p < 0.05). The model explains a substantial proportion of variance in user willingness (R² = 0.259). Theoretically, this study extends the Technology Acceptance Model by integrating service quality and trust within a contemporary digital banking context. Practically, the findings highlight the strategic importance of enhancing system usability and service excellence to strengthen user trust and increase technology adoption. These results imply that trust-building mechanisms are pivotal in accelerating sustainable digital banking adoption in Indonesia. Overall, the study underscores that ease of use and service quality, reinforced by trust, form a critical foundation for advancing mobile banking utilization.
A Systematic Literature Review of Perceived Educational Quality as a Driver of Higher Education Intention   Riski Baroroh; Elly Purwanti; Dwi Priyo Utomo; Widayat Widayat; Eny Mayasari; Darman Syah Pulungan
West Science Journal Economic and Entrepreneurship Vol. 4 No. 03 (2026): West Science Journal Economic and Entrepreneurship
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsjee.v4i03.2914

Abstract

This study aims to synthesize the existing literature on the role of perceived educational quality in shaping higher education intentions. A Systematic Literature Review (SLR) approach based on the PRISMA framework was employed. A total of 155 articles were identified, and 78 articles published between 2020 and 2025 met the inclusion criteria and were analyzed. The findings indicate that perceived educational quality is a multidimensional construct consisting of teaching quality, service quality, institutional reputation, academic environment, student–faculty interaction, and graduate employability, all of which contribute to students’ intentions to pursue higher education. The review further reveals that previous studies have produced inconsistent findings regarding the most influential dimensions of educational quality, resulting in fragmented theoretical understanding. This study addresses this gap by providing a comprehensive synthesis of the existing evidence and identifying key dimensions that consistently influence higher education intentions across different contexts. The findings contribute to the development of a more integrated conceptual framework and offer practical insights for higher education institutions in designing effective recruitment, marketing, and student retention strategies.
Pendampingan optimasi google bisnis dan media sosial untuk meningkatkan daya saing UMKM agrowisata, kuliner dan oleh-oleh di Desa Bilebante Baiq Dewi Lita Andiana; Widayat Widayat; Muhamad Sayuti; Triana Lidona Aprilani; Sukriati Sukriati
SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Vol 10, No 4 (2026): August (In Progress)
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jpmb.v10i4.40461

Abstract

AbstrakDesa Wisata Hijau Bilebante di Kabupaten Lombok Tengah baru saja dinobatkan sebagai Desa Wisata Terbaik Nasional dalam ajang Wonderful Indonesia Awards (WIA) 2025 dan akan mewakili Indonesia pada kompetisi Best Tourism Village 2026 yang diinisiasi UNWTO. Di balik pencapaian ini, mayoritas pelaku UMKM yang bergerak di bidang kuliner dan homestay dengan usia usaha 1–5 tahun belum memanfaatkan pemasaran digital secara optimal, khususnya Google Bisnis dan media sosial. Kegiatan Pengabdian Kepada Masyarakat (PKM) kolaborasi Universitas Islam Al-Azhar dan Universitas Muhammadiyah Malang ini bertujuan meningkatkan pemahaman dan keterampilan pelaku UMKM dalam mengoptimalkan Google Bisnis, menerapkan etika bisnis di media sosial, memahami konsep digital marketing secara holistik, serta menginternalisasi prinsip pariwisata berkelanjutan. Mitra sasaran adalah 20 pelaku UMKM Desa Bilebante yang direkomendasikan oleh Tim Penggerak PKK. Metode pelaksanaan meliputi penyuluhan, praktik langsung pembuatan akun Google Bisnis, pendampingan penyusunan konten pemasaran digital, dan diskusi interaktif. Hasil kegiatan menunjukkan peningkatan pemahaman peserta sebesar 85% berdasarkan observasi dan tanya jawab. Antusiasme peserta sangat tinggi, meskipun terkendala keterbatasan perangkat smartphone. Kegiatan ini menghasilkan output berupa 12 akun Google Bisnis baru, handout panduan langkah demi langkah, serta pemetaan kebutuhan pendampingan lanjutan pada aspek pencatatan keuangan dan packaging.. Kata kunci: pengabdian; google bisnis; digital marketing; etika digital; pariwisata berkelanjutan. Abstract Bilebante Green Tourism Village in Central Lombok Regency has recently been named Indonesia's Best Tourism Village at the 2025 Wonderful Indonesia Awards (WIA) and will represent Indonesia in the 2026 Best Tourism Village competition initiated by UNWTO. Behind this achievement, the majority of MSMEs engaged in culinary and homestay businesses with business ages ranging from 1 to 5 years have not optimally utilized digital marketing, particularly Google Business and social media. This Community Service Program (PKM), a collaboration between Al-Azhar Islamic University and Muhammadiyah University of Malang, aims to enhance the understanding and skills of MSME actors in optimizing Google Business, implementing business ethics on social media, comprehending digital marketing concepts holistically, and internalizing sustainable tourism principles. The target partners were 20 MSME actors from Bilebante Village recommended by the PKK Driving Team. Implementation methods included counseling, hands-on practice in creating Google Business accounts, mentoring on digital marketing content creation, and interactive discussions. The results showed an 85% increase in participants' understanding based on observations and Q&A sessions. Participants' enthusiasm was very high, despite constraints related to limited smartphone devices. The activity produced 12 new Google Business accounts, a step-by-step guide handout, and a mapping of further assistance needs in financial recording and packaging aspects. Keywords: community service; google business; digital marketing; digital ethics; sustainable tourism.