Claim Missing Document
Check
Articles

Found 23 Documents
Search

LAPORAN PRAKTIK INVESTASI DI CABANG BARU MARTABAK MINI KAJEK DI JALAN KALIURANG Bea Headystya Wildan Taufiq; Dessy Isfianadewi; Anas Hidayat
Jurnal Indonesia Sosial Teknologi Vol. 6 No. 9 (2025): Jurnal Indonesia Sosial Teknologi
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jist.v6i9.9106

Abstract

The research method used in this business practice report is descriptive qualitative with a case study approach at the Martabak Mini Kajek business branch on Jalan Kaliurang. Data were collected through direct observation at the outlet, interviews with the owner, employees, and consumers, documentation in the form of sales records and promotional media, and literature studies related to MSME business strategies. All data were analyzed descriptively analytically by comparing the actual conditions of the business with business management theory, and using SWOT analysis and Porter's Five Forces to identify the strengths, weaknesses, opportunities, threats, and competitive position of Martabak Mini Kajek in the local culinary market.
The Effect of Digital Technology on the Operational Performance of MSMEs on E-Commerce Platforms Through the Mediating Role of Supply Chain Integration Setyahadi, Ramadhani Naufal; Isfianadewi, Dessy
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1 (2026): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v9i1.9069

Abstract

This study aims to analyze the impact of digital technology on the operational performance of Micro, Small, and Medium Enterprises (MSMEs) on e-commerce platforms with supply chain integration mediation. The digital technologies referred to include the Internet of Things (IoT) and Artificial Intelligence (AI), which play a role in improving the efficiency and effectiveness of business processes. This study uses a quantitative approach with a survey method of 198 MSME players in Indonesia who run their businesses through e-commerce platforms. Data analysis was performed using the Partial Least Square-Structural Equation Modeling (PLS-SEM) method through SmartPLS software. The results show that digital technology has a positive impact on supply chain integration, both internally, with suppliers, and with customers. Supply chain integration has also been proven to have a significant impact on improving the operational performance of MSMEs. In addition, the supply chain integration variable acts as a mediator between digital technology and operational performance. These findings confirm that the application of digital technology supported by strong supply chain integration can drive increased efficiency, responsiveness, and competitiveness of MSMEs in the digital era.
Aligning IT Strategy with Operational Performance: A Case Study of the Semarang-Demak Toll Road Project Nurcholis Kurniawan; Dessy Isfianadewi
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 12 No. 2 (2026): April 2026
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v12i2.6295

Abstract

This study aims to provide an in-depth understanding of how Information Technology (IT) strategies are aligned with operational performance at PT PP Semarang Demak (PPSD), specifically regarding the implementation of the RFID-based Lajur Otomatis (LOS) system. Motivated by the need to manage traffic fluctuations and enhance service efficiency, the research employs a qualitative case study approach. Data were collected through in-depth interviews with key stakeholders from the Engineering, Operations, and Finance divisions, supplemented by direct field observations conducted between February and June 2024. The findings indicate that while the IT strategy is highly congruent with operational needs significantly reducing congestion and accelerating transaction speeds the integration process is hindered by technical and organizational barriers. Key challenges identified include limited human resource competency, environmental disruptions, and the financial risk of technology mismatch. The study concludes that sustainable alignment requires more than technical adoption; it demands rigorous validation mechanisms, such as Proof of Concept (PoC), and continuous investment in human capital. These insights offer valuable strategic implications for the construction and infrastructure sector regarding the effective management of digital transformation.