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Pengaruh Struktur Modal, Profitabilitas, Dan Ukuran Perusahaan Terhadap Nilai Perusahaan (Studi Empiris Pada Perusahaan Manufaktur Sub-Sektor Semen Yang Terdaftar Di Bursa Efek Indonesia Periode 2014-2017) Listen, Georgius; Angreni, Tri; Hidayat, Adrian; Yana, Donny
AKUNTOTEKNOLOGI : JURNAL ILMIAH AKUNTANSI DAN TEKNOLOGI Vol. 10 No. 1 (2018): AKUNTOTEKNOLOGI : JURNAL ILMIAH AKUNTANSI DAN TEKNOLOGI
Publisher : Universitas Buddhi Dharma/Fakultas Bisnis/Program Studi Akuntansi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/aktek.v10i1.774

Abstract

Penelitian ini dilakukan untuk menganalisis pengaruh struktur modal (DER), profitabilitas (ROE), dan ukuran perusahaan (total aset) terhadap nilai perusahaan (EPS). Data yang digunakan dalam penelitian ini diperoleh dari data laporan keuangan yang dipublikasikan berupa neraca dan laporan laba rugi perusahaan manufaktur sub-sektor semen yang terdaftar di Bursa Efek Indonesia pada tahun 2014-2017.Pemilihan sampel menggunakan teknik purposive sampling dan jumlah sampel yang digunakan sebanyak 3 perusahaan. Variabel yang digunakan dalam penelitian ini adalah struktur modal (DER), profitabilitas (ROE), dan ukuran perusahaan (total aset) sebagai variabel independen, dan nilai perusahaan (EPS) sebagai variabel dependen.Pada penelitian ini, metode yang digunakan adalah regresi linier berganda. Hasil penelitian ini menunjukkan bahwa variabel struktur modal, profitabilitas, dan ukuran perusahaan tidak berpengaruh terhadap nilai perusahaan.Saran yang dapat penulis berikan dalam penelitian ini adalah untuk penelitian selanjutnya dapat menggunakan data laporan keuangan lebih dari tujuh tahun serta data perusahaan lebih dari tiga perusahaan. Saran lainnya adalah dengan memperkuat asumsi dengan teori dan didukung dengan fakta-fakta yang akan semakin menguatkan pendapat peneliti.
Analisis Rasio Likuiditas Dan Profitabilitas Untuk Menilai Going Concern Perusahaan Property Dan Real Estate Yang Terdaftar Di Bursa Efek Indonesia Periode 2016-2018 Angreni, Tri; Hidayat, Adrian; Listen, Georgius; Yana, Donny
AKUNTOTEKNOLOGI : JURNAL ILMIAH AKUNTANSI DAN TEKNOLOGI Vol. 11 No. 1 (2019): AKUNTOTEKNOLOGI : JURNAL ILMIAH AKUNTANSI DAN TEKNOLOGI
Publisher : Universitas Buddhi Dharma/Fakultas Bisnis/Program Studi Akuntansi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/aktek.v11i1.776

Abstract

Penelitian ini bertujuan untuk menilai going concern perusahaan Property dan Real Estate yang terdaftar di Bursa Efek Indonesia, yang terdiri dari PT Alam Sutera Realty Tbk, PT Bumi Serpong Damai Tbk, PT Ciputra Development Tbk, PT Lippo Karawaci Tbk, dan PT Modernland Realty Tbk. Dalam menilai going concern perusahaan, diambil perhitungan rasio likuiditas dan rasio profitabilitas.Penelitian ini dilakukan dengan menggunakan data kuantitatif berupa laporan keuangan masing-masing perusahaan tahun 2016 sampai dengan 2018. Setelah data terkumpul, maka data diolah dan dianalisis dengan rasio likuiditas dan rasio profitabilitasBerdasarkan hasil penelitian yang dilakukan oleh penulis, maka diperoleh hasil yaitu perusahaan Property dan Real Estate yang terdaftar di Bursa Efek Indonesia yang terdiri dari PT Alam Sutera Realty Tbk, PT Bumi Serpong Damai Tbk, PT Ciputra Development Tbk, PT Lippo Karawaci Tbk, dan PT Modernland Realty Tbk dilihat dari rasio likuiditas dan rasio profitabilitas selama tiga tahun memperoleh hasil yang berbeda-beda. Namun secara keseluruhan masing-masing perusahaan sudah memiliki kondisi keuangan yang cukup baik. Hal ini tercermin dengan meningkatnya keutungan setiap tahunnya.
Pengaruh Enterprise Risk Management Disclosure, Intellectual Capital Disclosure Dan Debt To Asset Ratio Terhadap Nilai Perusahaan (Studi Kasus Padaperusahaan Manufaktur Non Keuangan Yang Terdaftar Di Bursa Efek Indonesia Tahun 2017-2019) Listen, Georgius; Angreni, Tri; Farunik, Canggih Gumanky; Yana, Donny
AKUNTOTEKNOLOGI : JURNAL ILMIAH AKUNTANSI DAN TEKNOLOGI Vol. 12 No. 1 (2020): AKUNTOTEKNOLOGI : JURNAL ILMIAH AKUNTANSI DAN TEKNOLOGI
Publisher : Universitas Buddhi Dharma/Fakultas Bisnis/Program Studi Akuntansi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/aktek.v12i1.778

Abstract

Tujuan penelitian ini untuk mengetahui pengaruh enterprise risk management disclosure, intellectual capital disclosure, dan debt to asset ratio terhadap nilai perusahaan. Populasi dalam penelitian ini adalah perusahaan manufaktur non keuangan yang terdaftar di Bursa Efek Indonesia tahun 2017 sampai tahun 2019.Pengambilan sampel menggunakan teknik purposive sampling dan memenuhi kriteria pemilihan sampel. Sampel yang digunakan dalam penelitian ini adalah 57 sampel. Metode analisis data yang digunakan dalam penelitian ini berupa analisis statistic descriptive, uji asumsi klasik, uji koefisien determinasi, dan uji hipotesis.Hasil dari penelitian ini menunjukan bahwa enterprise risk management disclosure berpengaruh signifikan terhadap nilai perusahaan, intellectual capital disclosure tidak berpengaruh signifikan terhadap nilai perusahaan, dan debt to asset ratio tidak berpengaruh signifikan terhadap nilai perusahaan.
New Paradigm in Millennial Business: A Case Study of Pilona Coffee, Tangerang City Tri Anggreni; Canggih Gumanky Farunik; Hendra Hendra
Primanomics : Jurnal Ekonomi & Bisnis Vol 19 No 1 (2021): Primannomics : Jurnal Ekonomi & Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v19i1.524

Abstract

Millennial has its own character of thinking, because when compared to the previous generation who carried out the process of adaptation to the development of information technology, millennial grew and lived with the technology. They thrive with memes, digital markets, electronic money, and social media networks. Virality makes something quickly famous and quickly forgotten, collective memory is limited to how long digital traces can last on the internet. On the basis of that problem, this study was prepared with the question "What is the character of millennial leadership based on the organizational culture of the natural ecosystems they have built?” The purpose of this study is to understand the cultural character of millennial organizations based on their natural ecosystem so that they influence the lead character. This study uses a qualitative method with close observation within a certain period of time for several millennial adolescents involved in the organization as the main sample, categorized based on their level of exposure to the internet. The expected outcome of this research is a deep understanding of how millennial organizational culture influences the character of its leadership.
Pengenalan Strategi Digital Branding Untuk Meningkatkan Penjualan Umkm Pada Komunitas Umkm Desa Gelam Jaya, Kabupaten Tangerang Sonny Santosa; Rini Novianti; Tri Angreni; Elizabeth Elizabeth; Fidellis Wato Tholok; Etty Herijawati; Andre Gustriandi
Abdi Dharma Vol. 1 No. 2 (2021): Abdi Dharma: Optimasi penyediaan internet, Literasi keuangan, Pajak koperasi, K
Publisher : LP3kM Universitas Buddhi Dharma

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (295.847 KB) | DOI: 10.31253/ad.v1i2.707

Abstract

This is the time for us to see the positive side caused by pandemic. Even though not everybody agrees to this, the pandemic going on not only in Indonesia but also in all over the world has given us a chance for ‘adaptation’ over changes in business. Nowadays, business concept is not only affected by markets, companies, competitors but also by changes. Every individual, even a big company must acknowledge this. In order to maintain the side of people’s ‘economy’, various studies reviewing alternatives for good marketing strategies have been carried out. These studies are especially aimed at Small and Medium Enterprises (SMEs). This is because SMEs have been the part of creative economy. Based on these circumstances, the researcher was encouraged to study which strategy of digital branding dominantly carried out by the SME players. This research applied factor analysis to find out the basic attribute grounding SME players to survive their businesses, which were initiated either before or after pandemic. The method used was non-probability sampling. Here the questionnaires were distributed in order to find answers from five determined spots. There were 169 respondents as samples in this research. In the pre-test, before questionnaires distributed, there were at least 9 attributes used as references for the main players of SMEs in applying digital branding. Results of factor analysis test showed that there were at least two main factors developed. In these two factors, it is agreed that strategy of Search Engine Optimization was the most ideal to apply in order to survive their business. This is because it has big dominant value, which was 0.823 (82% for first group) and 0.790 (79% for the second group).
Price Effectiveness and Product Quality on Purchase Decisions by Printing Companies Tri Angreni; Georgius Listen; Adrian Hidayat
eCo-Fin Vol. 4 No. 1 (2022): eCo-Fin
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/ef.v4i1.453

Abstract

The purpose of writing this thesis is to determine the effect of screen-printing paint quality and printing prices on consumer purchasing decisions by printing companies. The study was conducted on 60 respondents through the distribution of questionnaires. The method used in this research is descriptive method and qualitative method. Based on the answers to the questionnaire, raw data has been obtained which is then processed using SPSS version 23 so that it becomes useful data for this research. In addition to calculating the relationship between the independent variable and the dependent variable, this study also calculated the relationship between variables. The correlation of the effect of paint quality on purchasing decisions is 0.721 the correlation of the effect of price on purchasing decisions is 0.529 and so it can be said that the relationship between the three variables is quite strong, thus Ho is rejected, and Ha is accepted. In the t-test, the results of t-count paint quality are 7.143, t-count prices are 6.896 and t-count when compared with t-table of 2.001 then there is a significant relationship is significant between paint quality and price on purchasing decisions by Printing Companies.
Analisis Pengaruh Strategi Bauran Pemasaran Terhadap Papan Nama, Media Massa Lokal, dan Potongan Harga Pada Keputusan Mahasiswa Memilih Perguruan Tinggi Buddhi , Karawaci, Tangerang Tri Angreni
eCo-Buss Vol. 2 No. 3 (2020): Social distancing
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v2i3.135

Abstract

Tujuan penelitian dilakukan untuk mengetahui apakah terdapat buaran pemasaran terhadap keputusan mahasiswa memilih perguruan Tinggi Buddhi, Karawaci Metode yang yang digunakan adalah metode penelitian survei. Responden adalah mahasiswa semester satu perguruan Tinggi Buddhi . Typr penelitian iini menjelaskan pengaruh Papan Nama, Media Massa Lokal dan Promosi Harga Terhadap keputusan Mahasiswa memilih. Pengumupulan data dilakukan melalui kuesioner. Analisis data menggunakan analisis regresi berganda. Dari hasil analisis pengaruh bauran pemasaran terhadap keoutusan memilih Sekolah Tinggi Buddhi Tangerang adalah dengan menggunakan metode analisis koefesien korelasi diketahui bahwa hubungan Papan Nama (X1), Media Massa lokal (X2), Potongan harga (X3) mempunyai korelasi yang positif terhadap keputusan mahasiswa memilih Sekolah Tinggi Buddhi(Y).Besarnya pengaruh antara Papan Nama, Media Massa Lokal dan Promosi Harga terhadap keputusan pembelian secara simultan sapat diketaahui sari R2 sebesar 0,0657. Dengan semikian besarnya pengaruhu antara Papan Nama Perguruan Tinggi Buddhi, Media Massa Lokal, dan Potongan Harga terhadap keputusan memilih secara simultan sebesar 0.657 atau 65,7% dan sisanya sebesar 34,3% dipengaruhi oleh faktor lain yang tidak dikaji dalam penelitian ini. Berdasarkan uraian diatas dapat disimpulkan bahwa Papan Nama Perguruan Tinggi Buddhi, Media Massa Lokal, dan Potongan Harga sangat berpengaruh terhadap keputusan memilih . Oleh karena itu peran pemasaran sangat penting dan diharapkan lebih meningkatkan media Papan Nama, Media Massa Lokal dan Potongan Harga agar dapat menigkatkan Keputusan para calon mahasiswa dalam memilih sebuah Perguruan Tinggi
Pengaruh Citra Merek dan Harga Terhadap Keputusan Pembelian Konsumen Produk Pakaian Dalam Pria PT. Colorindo Internusa di Carrefour Tangcity Mall: BRAND IMAGE AND PRICE ON PURCHASE DECISION Tri Angreni; Denis Lupie
eCo-Buss Vol. 3 No. 2 (2021): Decision Making
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v3i2.177

Abstract

Nowadays, with the help of the internet, all information can be obtained quickly and easily including information about all products, this makes consumers smarter and more critical in choosing a product. Sales of men's underwear with the Mario Marcello brand are still not satisfactory from the target set by the company, which is likely due to the increasing competition among similar product providers, which requires the company to be able to compete for new customers and be more vigilant in retaining its customers. This study aims to determine how much the effect of the brand image and price have on purchasing decisions for men's underwear, Mario Marcello brand at Carrefour Tangcity Mall. This type of research uses quantitative descriptive methods. The population that used is the male consumer of Mario Marcello’s product at Carrefour Tangcity Mall and the sample taken is 100 respondents. From the results of data analysis with the correlation coefficient test, it shows that Brand Image and Price have a positive and strong relationship with Purchasing Decisions. From the results of data analysis with the T hypothesis test shows that brand image and price have a significant effect on purchasing decisions. Hypothesis F test shows that there is a linear effect between the Brand Image and Price variables on Purchasing Decisions, so the regression model is appropriate and feasible.
A Study: Active Factors of SMEs on Youth Community in Gelam Jaya Village, Tangerang Regency Rini Novianti; Tri Anggraeni; Sonny Santosa
eCo-Buss Vol. 3 No. 3 (2021): Worklife
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v3i3.199

Abstract

Covid-19 pandmic has hit almost all countries in the world. It also causes economic turbulence, including in Indonesia. Effects caused by this Covid-19 pandemic are perceived by all business sectors, including SMEs. This research was aimed at to find out the effects of Covid-19 pandemic on SMEs located in Gelam Jaya Village, one of villages in Tangerang Regency. Members of society from all levels complained over the effects caused by this pandemic. Employees lost their jobs, people lost their family members as they suffered from this Covid-19, the enterpreneurs encountered deep decrease on their turnover, and SMEs underwent decreases in their sales and many of them had to stop operating their business. The decresing sales volume undergone by SMEs may be caused several factors, they were Sales Methods, Product Types, Promotion, and Distribution. In Covid-19 pandemic time, face-to-face sales were hard to conduct. The products considered to sell by the SMEs were basic needs which last long. Still, both promotion and distribution channels were interrupted by this pandemic. This is a quantitative research. The research was conducted by spreading questionnaires to SMEs located in Gelam Jaya Village. The data were later processed by using SPSS of 18 version. Thus, this research was aimed at finding what factors could be stimulants for youth community. So, they would be interested in entrepreneurship in order to develop economy in the middle of the pandemic. This research applied survey method within quantitative as its approach. There were 169 people from youth community in Gelam Jaya Village, Tangerang Regency. The method to process the data was factor analysis. The results of the research showed that the factor of ‘Availability of Mentoring/Debriefing Routines for Enterpreneurship’ (VAR00006) belonged to the first group and scored above 0.5. This means there were influences between the finished Mentoring/debriefing on introduction to AVP (availability, visibility, and promotion) strategy in the process of manifesting entrepreneurship or opening SMEs in the middle of this pandemic.
FAKTOR KARAKTERISTIK DIGITAL BRANDING DALAM KEBERHASILAN USAHA PADA PELAKU UMKM DESA GELAM JAYA Sonny Santosa; Tri Angreni; Rini Novianti; Elizabeth Elizabeth; Andre Gustriandi
eCo-Buss Vol. 4 No. 2 (2021): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v4i2.240

Abstract

Interesting issues related to branding always begun by a basic question ‘What is the biggest problem of a new online shop or start up, and how do we overcome it?’ If we observe people whose business focus in product selling, they mostly promote their product by explaining the excellence of their products to the customers, for example the soft material of clothes, the great taste of the food, the comfortable shoes, or efficacious and nutritious medicines. But, if we look closely, whether they convince the customers or not that the products they offer are the best, the tastiest, or the efficacious, the most comfortable, and the best selling in the market, thus we just see all of them as the common part. And there is actually a unique part greatly contributing to them, which is branding. Based on its aims, this research was conducted by using the method of descriptive verification, which is a method aimed at outlining problems related to the questions toward the independent variable. Thus, it is going to support the theories or previous researches related to branding. Data verification was compiled based on report of research used to assess the veracity of theoretical facts in the field, and later it was analyzed to test the research hypothesis conducted. The findings showed that value unit of search engine optimization (SEO) was dominant enough, 0.823, video marketing was 0.769, e-commerce platform was 0.734, user generated conted was 0.718, geofening technology was 0.569, micro influencer was 0.545, and social media marketing was 0.529.