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All Journal Value Added: Majalah Ekonomi & Bisnis JSEH (Jurnal Sosial Ekonomi dan Humaniora) Journal of Economic, Bussines and Accounting (COSTING) ABDIMAS SILIWANGI Jurnal Ilmiah Edunomika (JIE) International Journal of Economics Development Research (IJEDR) Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Abdimas Bina Bangsa Jurnal EduHealth Batara Wisnu : Indonesian Journal of Community Services Jurnal Cakrawala Ilmiah Jurnal Pengabdian Mandiri KORSAcs ALKHIDMAH: Jurnal Pengabdian dan Kemitraan Masyarakat Pariwisata
Wahyu Puspitasari
Universitas Semarang
Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Physics Public Health Social Sciences Veterinary Other

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UPAYA PENINGKATAN MOTIVASI ORGANISASI KADER POSYANDU DI DESA CABEAN KECAMATAN DEMAK KABUPATEN DEMAK Sulistyorini Sulistyorini; Any Setyarini; Wahyu Puspitasari
Batara Wisnu : Indonesian Journal of Community Services Vol. 2 No. 1 (2022): Batara Wisnu | Januari - April 2022
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (476.611 KB) | DOI: 10.53363/bw.v2i1.57

Abstract

Posyandu activities are routine activities carried out in all regions in Indonesia, especially in Cabea village. However, so far the posyandu activities in Cabean village have not been effective in accordance with the purpose of establishing the posyandu. Therefore, to increase the effectiveness of posyandu activities in Cabean village, the team from USM provided assistance to motivate posyandu cadres in Cabean village to activate routine posyandu activities. The motivational method used is through assistance in providing material to increase motivation and exposure to the importance of managing motivation. In addition to providing motivational materials and motivation management, the team from USM conducted questions and answers and discussions related to the knowledge of cadres related to posyandu activities in Cabean village. The results of the PKM activities carried out by a team from USM, namely posyandu cadres in Cabean village, greatly appreciated and were motivated to reactivate posyandu activities in Cabean village
PELATIHAN PENGEMBANGAN PRODUK KEMASAN UMKM PRODUK JAMU HOMEMADE DALAM MENGHADAPI PERSAINGAN DAGANG DI ERA GLOBALISASI DAN PANDEMI Wahyu Puspitasari; Irene Nathalia Setiawan; Tri Widiastuti; Laili Nur Fitriani; Tiara Bulqis
JURNAL PENGABDIAN MANDIRI Vol. 1 No. 5: Mei 2022
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (259.921 KB)

Abstract

Masyarakat yang ada di Lingkungan Tambak Boyo Raya Kota Semarang belum pernah mendapatkan penyuluhan dan pelatihan yang berasal dari Perguruan Tinggi baik PTN maupun PTS yang ada di Kota Semarang. Inilah pertama kami kelompok kami berasal dari Universitas Semarang untuk pertama kalinya melakukan kegiatan Pengabdian Kepada Masyarakat dan mendapatkan tanggapan dengan baik dari Ibu Khoriyah selaku Mitra Kegiatan serta sebagian warga masyarakat yang bias menghadiri kegiatan tersebut. Fenomena permasalahan, yaitu: adanya Pandemi Covid-19 penjualan produk jamu olahan tradisional mengalami penurunan disebabkan oleh minat masyarakat yang ragu terhadap kesehatan minuman tersebut karena tempat atau wadah yang digunakan dalam penyimpanan produk jamu yang dapat merusak kualitas rasa, dan manfaat dari jamu, serta belum adanya label produk kemasan. Metode Penelitian yang kami gunakan berupa Metode Penelitian Kualitatif, yang mempunyai ciri karakteristik latar alami, manusia sebagai alat, kualitatif, dan, deskriptif, Hasil Kegiatan Pengabdian Kepada Masyarakat, yaitu Mitra dan Warga Masyarakat yang bias hadir dalam Kegiatan tersebut mendapatkan tanggapan dan respon sangat baik, serta antusiasme masyarakat untuk mau belajar peran penting label produk, pengembangan produk kemasan guna meningkatkan nilai suatu produk, meningkatkan penjualan, dan ingin menerapkannya pada kehidupan sehari-hari.
ANALISIS STRATEGI PEMASARAN PRODUK DALAM UPAYA MENINGKATKAN LABA DAN PENJUALAN Irene Nathalia Setiawan; C. Tri Widiastuti; Wahyu Puspitasari
Jurnal Cakrawala Ilmiah Vol. 2 No. 7: Maret 2023
Publisher : Bajang Institute

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Abstract

UMKM merupakan salah satu pilar dan memiliki peran yang signifikan bagi perekonomian Indonesia. Walaupun demikian terdapat banyak permasalahan dalam UMKM di Indonesia salah satunya adalah mengenai strategi pemasaran suatu produk dalam upaya meningkatkan laba dan penjualan. Adapun tujuan dari penelitian ini adalah agar produsen mampu menjawab mengenai strategi pemasaran yang harus dilakukan oleh pelaku usaha agar dapat meningkatkan laba dan penjualan. Metode penelitian yang digunakan adalah kualitatif dengan teknik pengumpulan data melalui wawancara mendalam pada key informan. Hasil penelitian dari penelitian ini adalah strategi pemasaran yang dapat digunakan untuk meningkatkan penjualan sehingga laba yang dihasilkan dapat maximal adalah dengan menetapkan strategi harga dan menggunakan strategi pemasaran online.
SEGMENTATION AND MARKETING STRATEGY OF USAHA MIKRO, KECIL, DAN MENENGAH (UMKM) PRODUCTS IN THE NEW NORMAL ERA Irene Nathalia Setiawan; C. Tri Widiastuti; Wahyu Puspitasari
Value Added : Majalah Ekonomi dan Bisnis Vol 19, No 1 (2023): Value Added : Majalah Ekonomi dan Bisnis
Publisher : Universitas Muhammadiyah Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26714/vameb.v19i1.11722

Abstract

UMKM are one of the pillars and have a significant role for the economy in Indonesia. In the era of the Covid-19 pandemic, UMKM are facing various kinds of problems. This condition is a challenge in itself in seeking UMKM to be able to survive and rise in the era of the Covid-19. The purpose of this study was to analyze the impact of the Covid-19 on tempe businessman in the Sendangguwo, Semarang. Qualitative method through in-depth interviews with key informants, the entrepreneurs in the Sendangguwo, Semarang. The results of the study concluded that the tempe product segmentation is very attached to the people in Indonesia, especially in Java so that all levels of society can be classified as able to accept the product for consumption both in terms of price and product quality. The marketing strategy for tempe products can be carried out in various levels of society according to the target market segment and good price competition.
Peran Manajemen dalam Eksistensi Usaha Day Care Rumah Brilliant Jati di Kota Semarang Wahyu Puspitasari; Metta Christiana; Shinta Eka Kartika; Laili Nur Fitriani; Tiara Bulqis
JURNAL SOSIAL EKONOMI DAN HUMANIORA Vol. 8 No. 4 (2022): JURNAL SOSIAL EKONOMI DAN HUMANIORA
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (493.332 KB) | DOI: 10.29303/jseh.v8i4.173

Abstract

Day Care adalah tempat penitipan anak atau sebagai salah satu dari sekian banyak cara yang ditawarkan oleh Lembaga Orang Tua yang sibuk bekerja, sibuk beraktifitas di luar rumah tanpa harus mengkhawatirkan kondisi tumbuh kembang anaknya setiap hari. Kondisi tumbuh kembang anak, Pendidikan karakter sendiri membutuhkan waktu yang sangat cepat untuk hal tersebut, dibutuhkan tempat penitipan anak seperti Day Care agar orang tua tidak perlu khawatir dengan kondisi perkembangan anak, cara Day Care memberikan pelatihan, arah, belajar sambil belajar dan bermain, orang tua tidak perlu khawatir dalam mendidik anaknya karena tenaga pengajarnya adalah tenaga pendidik, pengajar yang berkompeten dan ahli di bidangnya. Day Care Rumah Berliant Jati yang kami teliti bukan hanya sekedar tempat penitipan anak, melainkan tempat belajar yang menyenangkan, berbeda dengan yang lain, karena anak-anak juga belajar bermain disana, selain itu metode pembelajaran yang digunakan adalah metode pembelajaran Montessori. Montessori merupakan metode pembelajaran gabungan antara pendidikan akademik dan sosial, metode ini dengan konsep anak terlibat aktif secara langsung dalam kegiatan yang diadakan di Berliant Jati House Day Care, bermain kolaboratif. Tujuannya agar anak lebih mandiri, cerdas baik secara teori maupun praktik, serta membangun landasan yang kuat bagi tumbuh kembang anak. Jadi selain cerdas dalam berpikir, menghadapi masalah, dan cerdas dalam berkarakter. Kami Dosen Pemula Universitas Semarang yang ingin meneliti Peran Manajemen dalam Eksistensi Bisnis Rumahan Cemerlang. Teori yang digunakan dalam penelitian ini menggunakan Peran Manajemen dalam Bisnis Day Care, strategi yang digunakan dalam Community Research yaitu SOAR. Metode penelitian yang digunakan dalam penelitian ini adalah metode penelitian kualitatif, dengan menggunakan pendekatan deskriptif. Hasil yang diperoleh dari penelitian ini menunjukkan bahwa peran Management dan SOAR memiliki peran yang sangat penting terkait dengan Rumah Brilliant dalam mempertahankan eksistensi usahanya hingga saat ini.
The Effect Of Leg Muscle Strength Exercise On The Intensity Of Prelansian And Elderly Knee Pain In The Village Of Pandean Lamper, Semarang Metta Christina; Wahyu Puspitasari; Shinta Eka Kartika
Jurnal EduHealth Vol. 14 No. 02 (2023): Periode April-June, 2023
Publisher : Sean Institute

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Abstract

Studies using effective treatment/medication options for treating knee pain such as stretching, physiotherapy in the form of infrared, tens, neuromuscular taping, elderly exercise, medication and even surgery, it turns out that many patients do not experience long-term recovery from this treatment. So the formulation of the problem in this study is how to influence leg muscle strength training to treat knee pain.The purpose of this study was to determine the effect of leg muscle strength training to treat knee pain.This research uses quantitative research, the research design uses Pre-Experimental using One Group Pre-Test Post-Test Design. The population in this study were residents of Pandean Lamper Village aged 45 years and over who had experienced knee pain. The number of research samples was 31 people with a purposive sampling technique. The independent variable in this study was leg muscle strength training, the dependent variable was the intensity of knee pain. Data collection time for 6 weeks. The instruments used were Numerical Rating Scale pain scales and observation sheets. The statistical test used in this study was the Wilcoxon signed ranks test.The results of the Wilcoxson different test showed a sig value of 0.000 <0.05, this means that there was a significant difference between the results of the pre-test and post-test. So that it can be said that there is an effect of muscle strength training on the intensity of knee pain in pre-elderly and elderly people in the Pandean Lamper sub-district.The conclusion of this study is that pre-elderly and elderly people who experience knee pain should exercise with weights with special movements to train leg muscle strength which is done at least 2x a week to reduce pressure on the knee joints and can also reduce the intensity of knee pain.Suggestions that can be given are that pre-elderly and elderly people should choose or add to their type of exercise with weight sports or exercise to train leg muscle strength so that the leg muscles strengthen, the pressure on the knee joint is reduced so that the knee pain disappears. Finally able to do activities better in the future.
PELATIHAN USIA LANJUT AGAR BEBAS NYERI LUTUT DI KELURAHAN PANDEAN LAMPER KECAMATAN GAYAMSARI Metta Christiana; Ahmad Muhaimin; Wahyu Puspitasari
KORSAcs: Jurnal Pengabdian Kepada Masyarakat Vol 2, No 1 (2023): April
Publisher : Program Studi Ilmu Keolahragaan

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Abstract

Pandean Lamper Village is one of the villages in Gayamsari District, Semarang. About 30% of people over the age of 50 experience knee pain. The condition of the residents who experience knee pain is that most of them are not overweight, only a small number of them are indeed fat but not very fat. The activities of pre-elderly and elderly residents in Pandean Lamper Village are still active and some are still very active in carrying out daily activities such as working, organizing, shopping, cooking, cleaning the house, picking up grandchildren and so on. So even though most of them are not fat and are still active, as many as 30% are still found to have knee pain. The purpose of this activity is that pre-elderly and elderly citizens are free from knee pain. The solution to achieving this goal is to provide counseling about the importance of strengthening leg muscles and provide training in movements to strengthen leg muscles, so they can practice independently at home. The method used is exposure using a projector, video shows and simple props. After that, there is training in movements to strengthen the supporting muscles of the knee, accompanied by music to make it more fun. The result of this activity is that the participants come to know and they feel for themselves that the movements being taught do not make the knee more painful, on the contrary, it makes the knee more comfortable. It was very important to socialize this activity more broadly because it turned out that all the participants, including the Village Health Forum Management, PKK, Posyandu, did not know at all about the importance of muscle strength to help reduce pressure on the knees.
EDUKASI PENCEGAHAN JEBAKAN PINJAMAN ONLINE ILEGAL KEPADA WARGA TAMBAK BOYO RAYA Wahyu Puspitasari; Rusdiana Permanasari; Linda Novasari; Khoiriana Nur Hani’ah; Mutiara Nur Haliza
Jurnal Abdimas Bina Bangsa Vol. 5 No. 1 (2024): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v5i1.1054

Abstract

The development of digital technology in Indonesia occurs every year, as well as the development of information and communication technology has opened up new opportunities in the financial world. With the advancement of digital technology, there have been many changes in all sectors in companies and other institutions, changes in sectors that have undergone changes, one of which is the financial sector with the emergence of Financial Technology (Fintech) or known as financial technology that has just been pioneered, one example is Online Loans. The presence of this Online Loan in addition to having positive benefits but we must not be careless regarding the negative impact, if you use an online loan application, because in the fintech finance business application, many illegal online loans are found that are not registered with the Financial Services Authority (OJK). These illegal online loans often have unethical collection practices and are detrimental to borrowers, therefore we are urged to be smarter regarding their use. Like the phenomenon of cases that occurred, it is worth seeking the truth and the right solution experienced by the residents of Tambak Boyo Raya, they do not use the application, but the majority of them get bills related to online loans. Our PKM activities use qualitative research methods, using case study methods, and using a work shop or talk-show approach, primary data, using comprehensive stages such as thorough observation, structured and in-depth interviews using pre-test and post-test questions related to PKM topics, and activity documentation in the form of activity photos, implementation videos, and mass media news. This PKM activity was held at the Banyu Mili Tambak Boyo Raya Multipurpose Building, Semarang City, attended by 70 participants from the Tambak Boyo Raya community, the resource person was the Head of the Public Service Education Sub-Division who provided interesting material, Guest Star who came from a Senior Lecturer at the Faculty of Economics, University of Semarang. The results of the Community Service Activities obtained, namely our activities were successful and went well, the enthusiasm of the participants who attended with a positive response, the material discussed by the resource persons was very good and interesting
Literasi peran manajemen dan strategi eksistensi UMKM di Kota Semarang Irene Nathalia Setiawan; Rivan Ramdani; Wahyu Puspitasari
Abdimas Siliwangi Vol. 7 No. 1 (2024): Februari 2024
Publisher : IKIP SILIWANGI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22460/as.v7i1.21550

Abstract

There are many problems currently plaguing UMKM in Indonesia. These challenges include the quality of human resources, inadequate managerial capabilities, limited investment funds and working capital, lack of expertise in marketing strategies and the ability to utilize technology which is still relatively low. UMKM have a lot of room to grow in today's information-based economy, as long as they make good use of existing information technology infrastructure. Therefore, it is very important for stakeholders to continue to carry out outreach, guidance and support for UMKM. Management excellence in the changing dynamics of the Indonesian economy has direct implications for the tactics used by UMKM to survive in the business world, especially in the area of legal compliance. In order for UMKM to grow and develop in today's competitive market, it is important to address legal issues head-on. Through the use of management knowledge, digital technology, and legal registration assistance, community service is realized. It is hoped that UMKM players can remain competitive by maintaining product quality and being able to play a management role in running the gendar cracker business.
The Effect of Online Loans on the Millennial Generation: A Systematic Literature Review (SLR) Wahyu Puspitasari
International Journal of Economics Development Research (IJEDR) Vol. 5 No. 3 (2024): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v5i3.6047

Abstract

Financial service providers, also referred to as financial technology providers, offer digital financial services, such as online loans, which are presently mostly in the form of applications. For those who require money online without having to meet stringent standards or visit the online loan service provider's office, online loans are quite beneficial, especially for members of the millennial age today. This service greatly affects their desire for quick cash for a variety of consumable and productive goals, like starting a new business. All it takes to get money disbursed quickly is to complete an online loan application. Because loans may be repaid in installments with varying interest rates based on the duration chosen, they can also be repaid reasonably easily. Publish Or Perish application secondary data (2018–2023) retrieved through Google Scholar is used in the research methodology. Mapping information data through "Research Questions" was done in order to perform data analysis using the Systematic Literature Review (SLR) Method. in particular, the patterns in publication years, the quantity of publishers, the outcomes of the research, and the consequences of the findings for online loans. Of the 200 publications that were located during the initial search, only 80 were selected as data sources and will be subjected to a more thorough analysis. Online loans have both beneficial and harmful effects on the millennial generation, according to the study's findings. In order to address their demands for money or cash, this study intends to examine the effects of online loan applications.
Co-Authors Ahmad Muhaimin Any Setyarini C. Tri Widiastuti Christiana, Metta Dipa Teruna Awaloedin Irene Nathalia Setiawan Khoiriana Nur Hani’ah Krishna Santosa Yusat Laili Nur Fitriani Laili Nur Fitriani LAUNTU, ANSIR Metta Christina Mutiara Nur Haliza Naini Rizka Amelia Nining Hidayah Novasari, Linda Ayu Oktoriza Ratnawati Ratnawati Risqotul Adidatul Izzah Rivan Ramdani Rizal Bayu Herlambang Rusdiana Permanasari Shinta Eka Kartika Sinta Aprilia Wahyuningsih Sulistyorini Tiara Bulqis Tiara Bulqis Widiastuti, C Tri