Article Per Year (5 Year)
p-Index From 2021 - 2026
2.248
P-Index
This Author published in this journals
All Journal E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Ilmiah Edunomika (JIE) MANAJEMEN Jurnal Ilmiah Manajemen, Bisnis dan Kewirausahaan International Journal of Economics and Management Research Community: Jurnal Pengabdian Pada Masyarakat Jurnal Riset Manajemen dan Ekonomi International Journal of Management Research and Economics Journal of Management and Informatics Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan International Journal of Economics and Management Research
Pemilia Sulistyowati
Sekolah Tinggi Ilmu Ekonomi Modern
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Other

Published : 15 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 15 Documents
Search

 1   2 
Implementing Technology Invention For Micro, Small, And Medium-Sized Enterprises’ Human Resource Improvement: A Conceptual Model Pemilia Sulistyowati; Heri Poerbantaro; Setia Iriyanto; Wahyudi Wahyudi; Sukamto Sukamto
International Journal of Management Research and Economics Vol. 3 No. 3 (2025): August : International Journal of Management Research and Economics
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/ijmre-itb.v1i3.661

Abstract

Micro, Small, and Medium-Sized Enterprises (MSMEs) in Indonesia are now commercial organizations that can employ many people. There is a need for an efficient information system since there is a dearth of knowledge about marketing goals, despite the fact that many different MSME products have the potential to become high-quality exports. The more people there are who utilize the internet, the more probable it is that businesses will benefit from the increased competition. Therefore, the information system must provide MSMEs with access to digital marketing databases. To address this challenge, this piece presents a theoretical framework for applying technological innovation to the enhancement of human resources in micro, small, and medium-sized enterprises (MSME). Given the current shortcomings of HR improvement procedures in Indonesian MSMEs, this paper offers a comprehensive evaluation as a template for development in the field. In this article, we compare the current HR improvement practice in Indonesian MSMEs to national and international practices reported in the literatures reviewed and conclude that, in accordance with the national marketing information system of MSME owners, implementing technology invention has the potential to support HR improvement in Indonesian MSMEs.
Pengaruh Work-Life Balance, Lingkungan Kerja dan Kompensasi terhadap Kinerja Karyawan PT Buana Samudra Lestari Sefna Efrideyesa use; Pemilia Sulistyowati
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 1 (2025): : Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i1.5490

Abstract

The purpose of this study is to determine and examine the impact of Work-Life Balance on the performance of PT Buana Samudra Lestari employees, the impact of the work environment on the performance of PT Buana Samudra Lestari employees, the impact of compensation on the performance of PT Buana Samudra Lestari employees, and the simultaneous impact of Work-Life Balance, work environment, and compensation on the performance of PT Buana Samudra Lestari employees. The sample of this quantitative study was ninety respondents. Multiple linear regression analysis was conducted using IBM SPSS Statistics. The findings of this study indicate that Work-Life Balance affects the performance of PT Buana Samudra Lestari store employees, that the work environment significantly affects the performance of PT Buana Samudra Lestari store employees, that compensation significantly affects the performance of PT Buana Samudra Lestari store employees, and that Work-Life Balance, work environment, and compensation all have an impact on the performance of PT Buana Samudra Lestari store employees at the same time.
Pengaruh Content Marketing, Online Customer Review, dan Harga terhadap Keputusan Pembelian Produk Skincare Hanasui melalui Aplikasi Tiktok Siti Mutmainnah; Pemilia Sulistyowati
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 1 (2025): : Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i1.5491

Abstract

The purpose of this study is to understand and analyze the impact of content marketing on purchasing decisions for Hanasui skincare products through the TikTok application, to understand and analyze the long-term impact of online customer reviews on purchasing decisions for Hanasui skincare products through the TikTok application, to understand and analyze the long-term impact of prices on purchasing decisions for Hanasui skincare products through the TikTok application, and to understand and analyze the impact of content marketing, online customer reviews, and prices on purchasing decisions for Hanasui skincare products through the TikTok application. This study uses a quantitative approach with a sample of 100 respondents. Data were analyzed using multiple regression line analysis using IBM SPSS Statistics. The study findings show that, directly, content marketing has a significant impact on purchasing decisions for Hanasui skincare products through the TikTok application, online customer reviews have a significant impact on purchasing decisions for Hanasui skincare products through the TikTok application, and prices have a significant impact on purchasing decisions for Hanasui skincare products through the TikTok application. In addition, content marketing, online customer reviews, and prices simultaneously influence purchasing decisions for skincare products.
Pengaruh Harga Dan Kualitas Layanan Terhadap Loyalitas Pelanggan: (Studi Pada Pelanggan Ahass Surakarta) Hellen Cahya Permata; Pemilia Sulistyowati
MANAJEMEN Vol. 5 No. 2 (2025): Oktober : MANAJEMEN (Jurnal Ilmiah Manajemen dan Kewirausahaan)
Publisher : LPPM Politeknik Pratama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/nczskx86

Abstract

Analyzing the effects of price and service quality on customer loyalty among research participants at AHASS Surakarta was the aim of this study. This study's main goal was to determine whether pricing and service quality significantly or concurrently affect consumer loyalty. Using a quantitative approach, this study involved 68 respondents who were active participants. Data analysis was conducted using multiple regression analysis, supported by instrument validity and reliability tests and classical assumptions to ensure model stability. The results showed that price has a significant impact on customer loyalty, with price consistency that matches the value received by customers increasing their engagement with the service. Service quality also proved to have a significant influence, particularly in terms of punctuality, friendliness, and mechanical reliability, which provided a positive experience for customers. Simultaneously, price and service quality contributed significantly to building customer loyalty, confirming the importance of these two factors as a company's strategy in retaining its customer base.
THE EFFECTS OF INTELLECTUAL CAPITAL ON ORGANISATIONAL AGILITY: THE ROLE OF KNOWLEDGE SHARING AS MEDIATION Wahyudi Wahyudi; Pemilia Sulistyowati; Setia Iriyanto; Heri Poerbantor; Sukamto Sukamto
International Journal of Economics and Management Research Vol. 2 No. 1 (2023): April : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v2i1.58

Abstract

This research aims to determine and to evaluate the moderating effects of the relationship between Intellectual Capital, Knowledge Sharing, and Organizational Agility. This study surveyed 146 consumers in the city of Semarang, Central Java, who met specific requirements, including being female and at least 17 years old. By visiting women's forums and groups and completing online (Google form) and offline (print out sheets) questionnaires, primary data was collected directly from the source. This study used Partial Least Square (PLS) 3.0 as its data analysis approach. Intellectual Capital has a significant, positive, and powerful effect on Knowledge Sharing. This implies that if Intellectual Capital increases, so does Knowledge Sharing. It is acknowledged that Intellectual Capital has a strong, positive, and significant effect on Knowledge Sharing. This implies that as Intellectual Capital increases, so will Knowledge Sharing. Organizational Agility has a strong, positive, and significant relationship with Knowledge Sharing. This implies that if Intellectual Capital increases, so does Knowledge Sharing. Knowledge Sharing mediates the relationship between Intellectual Capital and Organizational Agility to a moderate degree.
Co-Authors Asri Winanti Madyoningrum Edwin Zusrony Endang Kustami Gibson Manalu Hellen Cahya Permata Hendri Rasminto Heni Susilowati Heri Poerbantaro Heri Poerbantor Heri Poerbantor Jaelani Jaelani Jaelani Jaelani Kusna Djati Purnama Kusumaningtyas, Dhevi Dadi Miftahurrohman Ratnaningrum, Ratnaningrum Risma Nurhapsari Risma Nurhapsari Sefna Efrideyesa use Setia Iriyanto Setia Iriyanto Sherly Dwi Ditzi Savitri Siti mutmainnah Sukamto Sukamto Sukamto Sukamto Sutari Sri Rejeki Titin Hargyatni Wahyudi Wahyudi Wahyudi Wahyudi Widodo Wibisono