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The Influence of Competence, Work Environment and Work Family Conflict on Performance Mediated by Organizational Commitment (Survey of Public Junior High School Teachers in Kuningan Sub-District) Krismiyati, Sumi; F, Lili Karmela; Djuniardi, Dede
Journal of Social Research Vol. 3 No. 5 (2024): Journal of Social Research
Publisher : International Journal Labs

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Abstract

The purpose of this study was to test and analyse the effect of competency, work environment and work family conflict on work performance mediated by organizational commitment (survey of public middle school teacher in Kuningan distric). The sampling technique used is probability sampling with simple random sampling approach and managed to acquire 161 sample comprised of teacher from public middle school in Kuningan. The technique used in this research wasinferential statistic with parametrich method and the tool used in this reseach is SmartPLS V.3,0 using SEM method. The result of this study shows that competency have positive and significant effect on organizational commitment, work environment have positive and significant effect on organizational commitment, work family conflict have positive but insignificant effect on organizational commitment and significant, competency have positive and significant effect on work performance, work environment have positive and significant effect on work performance, work family conflict have positive and significant effect on work performance, organizational commitment have positive and significant effect on work performance, organizational commitment can mediated the effect of competency on organizational commitment can mediate the effect of competency on work performance, organzational commitment can mediate the effect of work environment on performance, and organizational commitment cannot mediate the effect of work family conflict on performance.
The Influence Of Work Discipline, Leadership Style, And Training On Employee Performance With Job Satisfaction As An Intervening Variable Sugianto, Egis; Karmela, Lili; Djuniardi, Dede
Journal of Social Research Vol. 3 No. 6 (2024): Journal of Social Research
Publisher : International Journal Labs

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Abstract

Employee performance has an important role in the progress of an organization or company. Hospitals as health service institutions require optimal employee performance in providing quality services to patients. This research aims to determine the influence of work discipline, leadership style, and training on employee performance at Linggajati Regional General Hospital (RSUD), Kuningan Regency, with job satisfaction as an intervening variable. This research is descriptive research with a quantitative approach and uses survey methods. The population in this study was 226 people. Sampling in this study used the Slovin formula, a sample of 144 people was obtained with a margin of error of 5%. The data collection method uses questionnaires. The data analysis method uses SPSS and Smart PLS-SEM applications. The results of this research show that: 1). Work discipline has a positive effect on job satisfaction, 2). Work discipline has a positive effect on employee performance, 3). Leadership style has no effect on job satisfaction, 4). Leadership style has no effect on employee performance, 5). Training has no effect on job satisfaction, 6). Training has no effect on employee performance, 7). Job satisfaction has a positive effect on employee performance, 8). Job satisfaction cannot mediate work discipline on employee performance, 9). Job satisfaction cannot mediate leadership style on employee performance, 10). Job satisfaction cannot mediate training on employee performance.
Impactful Kol Marketing For B2C In Social Commerce: Create Powerful, Viral And Long-Lasting Campaign In Various Medium And Industries Nurhasanah, Ade; Djuniardi, Dede
Journal of Social Research Vol. 3 No. 8 (2024): Journal of Social Research
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/josr.v3i8.2183

Abstract

In today's digital era, marketing through Key Opinion Leaders (KOLs) has become a very effective strategy in reaching a wider audience and building consumer trust. KOLs, or often known as influencers, have the unique ability to influence the purchasing decisions of their followers through the content they share on various social media platforms. This article aims to achieve significant success in KOL marketing, especially in B2C (Business-to-Consumer) in the realm of social commerce, a well-planned strategy and proper execution are required. This study uses a qualitative approach by means of an in-depth literature review related to KOL Marketing for B2C in social commerce. The results of research on Impactful KOL Marketing for B2C in Social Commerce which includes the creation of strong, viral, and sustainable campaigns across various mediums and industries and efforts to measure their impact comprehensively may not be found in many specifics. In the use of Key Opinion Leaders (KOLs) for B2C marketing strategies in social commerce, it is evident that this approach has great potential to increase brand exposure, consumer engagement, and ultimately, sales.