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Peran Emosi dalam Komunikasi Antarbudaya : Study Etnografi pada Komunitas Multikultur Almadina Rakhmaniar
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 1 No. 2 (2023): Juni : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v1i2.3720

Abstract

This research explores the role of emotions in intercultural communication through an ethnographic study of a multicultural community. Findings show significant variations in patterns of emotional expression across different ethnic groups and cultures, where cultural norms play an important role. Emotions such as joy, anger and disappointment are expressed differently based on cultural background, with examples such as East Asian holistic approaches compared to North American individual focus. Emotion regulation strategies also vary, influenced by the situation, individual disposition and cultural adaptations. Cultural values, norms and beliefs impact emotional experiences, with the interaction of gender and culture shaping the perception and expression of emotions. Emotions play a key role in the dynamics of intercultural interactions, influencing relationship formation and the potential for conflict. Practical implications emphasize the importance of culturally sensitive communication for effective diversity management in organizations, improving team efficiency, and supporting organizational change. The research contributes theoretically by offering insights into the complexity of emotional processes in culturally diverse environments, enriching intercultural communication theory and the psychology of emotion. These results confirm the importance of an in-depth understanding of cultural diversity in emotions to promote more harmonious and effective interactions in multicultural environments.
Pemaknaan Pesan Dalam Komunikasi Digital : Studi Hermeneutik Pada Pengguna Media Sosial Almadina Rakhmaniar
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 1 No. 3 (2023): September : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v1i3.3724

Abstract

This research explores the meaning of messages in digital communication on social media through a hermeneutic approach. The findings show that message interpretation is strongly influenced by users' personal and social contexts, including cultural backgrounds, life experiences, and individual values. Algorithms that personalize content create 'filter bubbles' that narrow views and reinforce biases, while homogeneous online communities reinforce the meaning of certain messages in 'echo chambers'. Intercultural digital communication often suffers from misunderstandings due to differences in cultural norms and context, but users who frequently interact with other cultures show better adaptation. Emotion and empathy in digital communication often lack depth, with anonymity increasing negative behaviors such as cyberbullying. Social media enables the construction of digital identities and personal narratives that influence the meaning of messages. The implications of this research highlight the importance of digital literacy education, the development of fair algorithms, programs that support intercultural communication, and policies to address cyberbullying. This hermeneutic approach provides important insights for creating a more inclusive, empathetic and effective social media environment.
Peran Komunikasi Interpersonal dalam Meningkatkan Loyalitas Pelanggan: Studi Kuantitatif pada Industri Retail Almadina Rakhmaniar
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 2 No. 3 (2024): September : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v2i3.3774

Abstract

This study aims to examine the role of interpersonal communication in increasing customer loyalty in the retail industry. The research method used is quantitative with data collection through questionnaires involving 100 respondents. The validity test results show that all research items are valid with a significance value of 0.000 <0.05. The reliability test resulted in a Cronbach's Alpha value of 0.768 which is greater than 0.700, so the instrument is declared reliable. The F test results show a calculated F value of 28.884, indicating that overall, the interpersonal communication quality variables have a significant influence on customer loyalty. The t test reveals that each independent variable has a calculated t value greater than the t table, indicating a significant effect of each variable on the dependent variable. The coefficient of determination (R Square) of 0.373 indicates that 37.3% of the variation in customer loyalty can be explained by the quality of interpersonal communication. The conclusion of this study is that interpersonal communication has a significant and positive influence on customer loyalty in the retail industry. This finding underscores the importance of effective interpersonal communication strategies in increasing customer loyalty. The results of this study can serve as a basis for developing better communication strategies in an effort to increase customer loyalty in the retail industry.
Hate Speech Through Identity Politics On Social Media Ahead Of The 2024 Presidential Election Bajari, Atwar; Suryana, Asep; Wahyudin, Uud; Mulyana, Slamet; Rakhmaniar, Almadina
Jurnal Komunikasi Vol. 15 No. 2 (2023): Jurnal Komunikasi
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jk.v15i2.25836

Abstract

The debate surrounding the 2024 General Election in the virtual space, such as social media, has led netizens to exchange hate speech and heavy criticism regarding their respective support. Two groups have emerged: government supporters highlighting the successes of President Joko Widodo and those shifting their support to Anies Baswedan after Prabowo joined the government. Over time, this phenomenon has led to the proliferation of hate speech based on identities such as religion, ethnicity, and fanatical groups, potentially dividing public opinion. This study aims to explain the emergence of hate speech and the forms of hate speech based on identity politics leading up to the 2024 General Election. This study employs virtual ethnographic analysis (Virtual Ethnography) to observe tweets or statuses on selected accounts and the comments that arise from those tweets. The objects of analysis are the trends of words and phrases and the content within observed sentences or paragraphs. The research findings have been presented in the form of tabulation and categorization. The results show that comments and statuses containing hate speech always create bidirectional and multi-directional communication models among users. Hate speech often uses phrases and keywords that lead to insults, malicious accusations, curses, and accusing the opposing party of being stupid and evil. Based on this study, social media users must realize that the presidential campaign is a time to have different choices but remain aware of the same nation. Users need to develop an awareness of social media ethics. Enforcing rules against those who spread hate speech is key for every actor involved.
Pelatihan Public Speaking Siswa SMK Pasundan 3 Kota Cimahi untuk Mempersiapkan Karir di Dunia Kerja Rasman Sonjaya; Almadina Rakhmaniar; M.Rizky Purnama; Moch. Fiky Trisandhi Rahmat
Jurnal Pengabdian Masyarakat Nian Tana Vol. 3 No. 3 (2025): Juli: JPMNT : JURNAL PENGABDIAN MASYARAKAT NIAN TANA
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/jpmnt.v3i3.946

Abstract

This study aims to improve the public speaking skills of vocational high school students at SMK Pasundan 3 Kota Cimahi as part of their preparation to enter the workforce. Recognizing that strong communication skills—especially in public speaking—are essential in today’s competitive job market, this program is designed to address students’ lack of confidence and limited experience in speaking in front of an audience. Through participatory and interactive training methods, students gain theoretical knowledge as well as hands-on practice in delivering speeches, managing anxiety, using body language, and composing effective presentations. The results showed a significant increase in students’ confidence and speaking skills. Participants became more responsive and adaptable in public communication situations, which are essential skills for job interviews, teamwork, and client presentations. The program also encourages the integration of communication-based extracurricular activities to ensure continued skill development. Overall, this initiative has proven effective in equipping students with the communicative competencies needed to thrive in the professional world
The Future of the Local Broadcasting Industry Post-PolicyAnalog Switch Off Rakhmaniar, Almadina; Slamet, Adiyana
JIPSI Jurnal Ilmu Politik dan Komunikasi Vol 15 No 1 (2025): JIPSi : Jurnal Ilmu Politik dan Komunikasi
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jipsi.v15i1.16548

Abstract

  The Job Creation Act (Undang-Undang Cipta Kerja) Number 11 of 2020 has mandated the Analog Switch Off (ASO) program to be carried out no later than November 2, 2022 at 24.00. Analog Switch Off is part of the process of digitalization of broadcasting, which is the process of switching or migrating terrestrial television national television that was originally analog broadcast into digital broadcast. This ASO Program will significantly impact various aspects of the broadcasting industry, including local television stations. Based on this, this study aims to determine how the implementation of the Analog Switch Off program affects the local broadcasting industry, especially local broadcasters or local television stations, and how the future of the local broadcasting industry after the implementation. The study used qualitative methods with a descriptive approach and library research. The results of the study stated that the implementation of the ASO Program has significantly impacted the local broadcasting industry, namely changes in business models, improved broadcast quality, and understanding of changes in viewer behavior.  
Pengaruh Lingkungan Sosial Terhadap Pola Komunikasi Remaja di Perkotaan:: Studi Kualitatif Pada Remaja Dikota Bandung Almadina Rakhmaniar
Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi Vol. 1 No. 1 (2024): Februari : KONSENSUS : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/konsensus.v1i1.241

Abstract

This study aims to explore the influence of the social environment on the communication patterns of adolescents in urban areas. A qualitative approach is used to understand how factors such as family, peers, school environment, social media, local culture, socioeconomic status, globalization, and physical environment influence the way adolescents communicate. Data were collected through in-depth interviews, participatory observation, focus group discussions and case studies. The respondents in this study were 100 respondents from teenagers in Bandung city.The results showed that family has a central role in shaping adolescents' communication skills, with supportive parenting increasing openness and communication effectiveness. Peers also have a significant influence, where adolescents adjust their communication style to gain social acceptance. School environments that support open and participatory communication have been shown to improve adolescents' communication skills, while the use of social media and modern technology changes the mode and frequency of communication, although sometimes reducing face-to-face interactions.Local culture and urbanization introduce adolescents to more modern and dynamic communication styles, while socioeconomic status affects access to education and technology, which in turn affects communication skills. Globalization and exposure to foreign cultures broaden adolescents' communication horizons, allowing interaction with various groups. Finally, the urban physical environment, including public facilities and population density, affects adolescents' interaction and communication patterns. The findings provide implications for policies and interventions aimed at improving adolescents' communication skills through a holistic approach involving family, school, community, and management of social media use.