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Journal : journal of social science utilizing technology

Financial Management of MSMEs in Cirebon Regency: A Qualitative Approach in Improving Performance and Sustainability Rina Destiana; Acep Komara
Journal of Social Science Utilizing Technology Vol. 2 No. 4 (2024)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jssut.v2i4.1430

Abstract

ABSTRACT Background. Effective financial management is a crucial aspect for Micro, Small, and Medium Enterprises (MSMEs) in Cirebon Regency in achieving optimal performance and business sustainability. With the existence of MSMEs that contribute significantly to the regional economy, a deep understanding of financial management is very important. Purpose. This research aims to explore the financial management practices of MSMEs through a qualitative approach, analyze the challenges faced, and identify strategies that can be applied to improve financial management. Method. This study applies a qualitative approach to explore the financial management practices of MSMEs in Cirebon Regency. Participants consisted of 20 MSME owners who manage businesses in the food and beverage, handicraft, and trade sectors, with a minimum of two years of experience. Data were collected through in-depth interviews and observations. The interviews use a semi-structured guide to obtain information about financial management practices, challenges faced, and strategies implemented, conducted directly at the business site to provide better context. Observations are carried out to understand daily financial management practices, including recording transactions and interactions with customers. The data obtained was analyzed using a thematic analysis approach. The analysis process begins with the transcription of interviews and recording of observations, followed by the identification of the main themes that emerge and their grouping into relevant categories. The results of the analysis are expected to provide in-depth insights into the financial management of MSMEs in Cirebon Regency. Results. The study show that many MSMEs in Cirebon Regency experience difficulties in financial management due to low financial literacy, lack of good financial planning, and lack of access to support from financial institutions. Conclusion. Effective financial management is very important for the performance and sustainability of MSMEs in Cirebon Regency. This article recommends the need for intensive education and training programs for MSMEs to improve their financial management skills.
Co-Authors Aan Anisah Adella, Resso Panji Agung Yulianto Agung Yulianto Ahmad Syifaudin Ahmad Syifaudin alayda, wulan Alin Nophiyanti Alselina Saputri Amanda, Lisani Amatul Mu’min Amelya Andini Wahyuningsih Andi Niryanto, Muchamad Anna Sumaryati Arinal Muna Arinal Muna Astillero, Marlon Rael Atiyatul Nur Afriayani Azizah Audah, Taufan Azahra, Nelly Meinissa Azis, Hellen Nadya Putri Belo, Joao Chandra Firmansyah Chintia Isqifaradillah Dea Amanda Adi Saputri Dedi Muhammad Siddiq Devani Heryaman Putri Devia Adinda Setiawan Deviana Amellia Putri Dien Noviany Rahmatika Dien Noviany Rahmatika Dina Enjellina Diva Maulidah Ega Fristianti Enceng Yana Eriyanti Ahmar Erlina Erlina Erlina Erlina Evi Octavia Farhatul Azizah Fatimah Fatimah Fauzan, Raihan Fitra Rojannah Fitri Amanda Fristianti, Ega Gayatria Oktalina Gustriani, Alva Haiku Katyusha Abdillah Hardini Ariningrum Imam Andika Saputra Inayatul Maula Indah Lestari Irwan S. Wahdiat James Champion Alick Tembo Krisnanto Krisnanto Kuswendang, Wiwi Lala Aulia Syafina Lia Ristiani Lisa Harry Sulistiyowati Luluk Muhimatul Ifada Lusi Alfarenza M. Yudi Mahadianto Machmuddah, Zaky Mada Purwanto W. N Mahadianto, M. Yudi Mardiyani Marlon Rael Astillero Maulidah, Diva Miftahul Jannah Moh Yudi Mahadianto Mohamad Apri Atmaja Mohammad Chaeriel Gibran Muhammad Qolyuby Mukarto Siswoyo Mutiara Thevany Fayazza naellus saadah Nelly Meinissa Azahra Nia Natia Novi Novi Novi Novi Nugraha, Ari Prattana Srisuk Prisela, Prisela Putri, Alfina Naufali R. Ait Novatiani Raden Mohamad Herdian Bhakti Rahayu, Peby Rahayu, Putri Rahman, Faisal Fajri Reka Risdiana Rhamdani, Eka Wulan Rian Gunawan Riana, Nais Rima Rachmawati Rina Destiana Ristiani, Lia Rizky Ramadhan, Rizky saadah, naellus Saha, Sanchita Salta Samsiah Samsiah Sanchita Saha Sandi Nasrudin Wibowo Saputri, Alselina Savira, Agnes Dea Shafira Salsabilah Siska Ernawati Fatimah Siti Bilqis Bahirah Siti Nur Hadiyati Siti Nur Hadiyati Siti Nurjanah Srisuk, Prattana Suryanto, Beni Teti Fitriansyah Tika Septiani Utami, Syita Dwi Widya Tusyurur Wijaya, Steven Natanael Wiwit Apit Sulistyowati wulan alayda Wulandari, Tari Yandi Putra Pratama Yanuar, Tendi Yudan Hartawan Yuyun Oktaviana zahra salsabila Zidan Restu Saputra