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Journal : Pro Bisnis

PENGARUH PROVING GOAL ORIENTATION DAN SELLING EXPERIENCE TERHADAP KINERJA TENAGA PENJUALAN DENGAN PERILAKU PENJUALAN ADAPTIF SEBAGAI VARIABEL MEDIASI (Studi pada Lembaga Keuangan Mikro di Kabupaten Kebumen) Harini Abrilia Setyawati; Irfan Helmy
Pro Bisnis Vol 11, No 1: Februari (2018)
Publisher : Universitas Amikom Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (293.148 KB) | DOI: 10.35671/probisnis.v11i1.659

Abstract

The purpose of this study was to examine the effect of proving goal orientation (PGO) and selling experience on salesperson performance through adaptive selling behavior. This research was conducted on the sales force in micro finance institution in Kebumen. This study was tested using a quantitative approach with the SmartPLS 3 analysis software tool. The results showed that PGO and adaptive behavior have an effect on salesperson performance. In contrast, work experience has no effect on salesperson performance. This study also examines the influence of PGO and selling experience on adaptive selling behavior. Adaptive selling behavior, proved to mediate the relationship between PGO and selling experience toward salesperson performance.
Pengaruh Proactive Personality Dan Pemberdayaan Psikologis Terhadap Perilaku Inovatif Melalui Creative Self Efficacy Irfan Helmy; Marynta Putri Pratama
Pro Bisnis Vol 11, No 2: Agustus (2018)
Publisher : Universitas Amikom Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (441.067 KB) | DOI: 10.35671/probisnis.v11i2.697

Abstract

The purpose of this study was to examine the effect of proactive personality and psychological empowerment on innovative behavior with creative self efficacy (CSE) as a mediating variable. This research was carried out in elementary schools with a total of 150 teachers. This study uses a quantitative approach with a path analysis statistical test tool. The results showed that proactive personality, psychological empowerment and CSE influence innovative behavior. In addition CSE has been proven to mediate the relationship between proactive personality and psychological empowerment of innovative behavior.