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All Journal Ekonomi Bisnis TALENTA Jurnal Ekonomi Pembangunan: Kajian Masalah Ekonomi dan Pembangunan JURNAL PENGABDIAN KEPADA MASYARAKAT Jurnal Ekonomi Bisnis dan Kewirausahaan Jurnal Ilmiah Universitas Batanghari Jambi Jurnal Pertahanan : Media Informasi tentang Kajian dan Strategi Pertahanan yang Mengedepankan Identity, Nasionalism dan Integrity Indonesian Aquaculture Journal JIMFE (Jurnal Ilmiah Manajemen Fakultas Ekonomi) The International Journal of Business Review (The Jobs Review) Jurnal Mantik Enrichment : Journal of Management Bubungan Tinggi: Jurnal Pengabdian Masyarakat Jurnal Darma Agung Reswara: Jurnal Pengabdian Kepada Masyarakat Cakrawala Repositori Imwi Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Journal of Applied Management Research KONTAN: Jurnal Ekonomi, Manajemen dan Bisnis
Nugroho B Sukamdani
Magister Management, Sahid University, Jakarta
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Social Sciences Other

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Journal : Enrichment : Journal of Management

 1 
Scenario of Key Factors Development in Betta Fish Micro-Business: Leverage and ISM Approach Nugroho B. Sukamdani; Tatan Sukwika
Enrichment : Journal of Management Vol. 12 No. 4 (2022): October: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (545.65 KB) | DOI: 10.35335/enrichment.v12i4.688

Abstract

Betta fish farming micro-business has good potential as an alternative income for the community, but few show the sustainability of their business. The purpose of this research is to design a scenario for future micro-business development strategies for betta fish business actors. The method of analysis uses data collected from questionnaires with micro business actors of betta ornamental fish. Testing the data used leverage test and Interpretative structural modelling (ISM). The results of the analysis showed that 18 attributes were the key factors and three scenarios of the betta micro business development strategy were obtained. The conclusion from the 18 key factors that become sub-elements obtained seven independent key factors, five linkages and six dependents. Each of the sub-elements in the three quadrants can be used as a key in formulating a scenario for the sustainability of the betta micro-business in the future.
Measuring Sipatuhar Pineapple Agrotourism as a Trigger of New Tourism Destinations in North Tapanuli Regency Nugroho B. Sukamdani; Tatan Sukwika; Yohanes Sulistyadi; Mian Simanjuntak; Hariyadi B. Sukamdani
Enrichment : Journal of Management Vol. 12 No. 4 (2022): October: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (339.989 KB) | DOI: 10.35335/enrichment.v12i4.771

Abstract

The Sipatuhar pineapple plantation has become an agrotourism development area in the North Tapanuli district, North Sumatra. Although improvements are still being carried out, the interest in the tourist area does not match the expected target. It is suspected that there is no alternative to an integrated tourism program so that tourists do not get additional tourist experiences. This study aims to develop potential new tourist destinations by developing Sipahutar pineapple agrotourism. Through this development strategy, it is hoped that there will be a choice of alternative tourist objects to anticipate the saturation of tourists. This research method uses the concept of Sustainable Tourism with a SWOT analysis approach (strengths, weakness, opportunities, threats) to explore the potential of new tourist destinations around the agro-tourism area. The results showed that there is a potential for Sipahutar pineapple agro-tourism to develop an agro-industrial tourism sector based on pineapple raw materials. In addition, there is the potential to develop new tourism such as hiking and educational tourism, nature tourism and the creative economy industry to utilize pineapple leaves as raw material for woven Wallets and Bags to encourage the economy of the surrounding community. The research's managerial implications recommend prioritizing alternative tourism objects that are visible and integrated with the Sipatuhar pineapple agrotourism area, such as sulfur hot springs, pineapple culinary tours, and panoramic tours.
Co-Authors Agung Nurmansyah Andiwinata, Fauzi Arianto Ariandi Arianto Ariandi Aritonang, Reikman Budi Wahyono, Budi Destina Paningrum, Destina Dewi A Kusumaningrum Eddyono, Fauziah Habibah, Ummi Hariyadi B. Sukamdani Hasibuan, Reyki Wahyudi Hisar Panjaitan Intan Martha Mutia Irfan, Gina Mariani Jamal Jamal Juni Trisnowati Kholil Kholil Kohar Sulistyadi Kus Isnawati, Kus Kusnaeni Kusnaeni Maya Dewi Diyah Maharani Maya Dewi Dyah Maharani Mian Simanjuntak Nurhayati . Purwanto . Reyki Wahyudi Hasibuan Rusnandari Retno Cahyani Salman Faris Isnaini, Salman Faris Sarsiti . Sembiring, Edison C Sembiring, Edison C. Sri Wahyu Agustiningsih, Sri Wahyu Sukamdani, Hariyadi B TATAN SUKWIKA Toni Toni Toto Hardiyanto Widya Arti Anggraini Yohanes Sulistyadi