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Motif Pengguna Aplikasi Tempo Di Kalangan Ibu Rumah Tangga Atina Ramayanti Ramayanti; Sri Narti; Yanto Yanto
Jurnal Multidisiplin Dehasen (MUDE) Vol 2 No 3 (2023): Juli
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v2i3.4458

Abstract

The purpose of this research is to find out the users’ motive in using Tempo application among housewives. This research is descriptive qualitative research, data are collected by using observation, interview and documentation. In selecting the informant, the researcher uses purposive sample technique means that people who become informants are Tempo application users with criteria decided by researcher. There are 5 housewives as informants at Pasar tais of Seluma Regency. the focus which conducted by researcher is to find out the motive used by users by using Rachmat motive theory. The theory consists of cognitive and affective motives. According to the result of research, cognitive motive of the users in using the application is to obtain the information about how to do wedding make-up, dressed with other culture and knowledge about the lates artists’ make up, also the information about model dressing and wedding dress. In affective motive, the happy feeling because the users can feel the latest wedding model, obtain new experiences and expect for praise and happy if the content is viral and expect to get positive feedback from people.
Groupthink Dalam Komunitas One Piece Bengkulu Rafflesia(Studi Deskriptif Kualitatif Di Community One Piece Bengkulu Rafflesia) Rizady Alvitara; Yanto Yanto; Bayu Risdiyanto
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 10 No 1 (2023): Juni
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v10i1.4067

Abstract

The problem raised in this study is what are the symptoms of groupthink that occur in the Community One Piece Bengkulu Rafflesia which has several advantages compared to other communities, one of which is that this community adheres to a family system within it. The method used in this study was a qualitative descriptive method by producing descriptive data in the form of written or spoken words from the people being observed. Data collection techniques used were interviews, observation, documentation and literature study. This study used the theory of groupthink from Irvin. L. Janis as the main theorist. The results of the study show that the symptoms of groupthink that arise in this community are the perception of invincibility, belief in group morality, collective rationality, illusions about unanimity and pressure on those who disagree. The symptoms of groupthink arise because the group members already feel very confident that their group is the best group compared to other groups. Even so, not all the conditions and symptoms described in theory occur. because basically, all members of the group still maintain each other's integrity.
Komunikasi Interpersonal Dalam Menciptakan Keluarga Sakinah Oci Asti Herni; Sapta Sari; Yanto Yanto
Jurnal Multidisiplin Dehasen (MUDE) Vol 3 No 1 (2024): Januari
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v3i1.5150

Abstract

This study aims to identify and analyze Interpersonal Communication in Creating Sakinah Families. Study of Couples in Early Marriage in Teramang Jaya District, Muko Muko Regency. empathy), support (supportiveness), positiveness (positiveness), equality (equality), the results of this study show Interpersonal Communication in Creating Sakinah Families Study of Early Marriage Couples in Teramang Jaya District, Muko Muko Regency. This can be seen from the way they convey family problems openly. A sense of empathy, husband and wife couples have high empathy for husband and wife seen from the way they understand problems in the family as well as some couples in Early Age Marriage in Teramang Jaya Subdistrict provide support to husband and wife for the problems they are experiencing. Support, husband and wife give each other support in communicating, seen from the couple as communicants receive information and provide suggestions that are supportive of information from the wife. Positive feelings, positive feelings in interpersonal communication for early age couples are still not well established. However, this couple tries to convey information clearly and accommodates suggestions and criticisms from partners positively. Equality, husband and wife as communicators respect all opinions of both regardless of the problems faced, so that there is equality in communicating without prioritizing personal ego.
Analisis Konten Edukasi Kesehatan Mental Di Instagram (Analisis Isi Kualitatif Pada Akun Instagram @Studiodjiwa) Triuli Tresia; Yanto Yanto; Bayu Risdiyanto
Jurnal Multidisiplin Dehasen (MUDE) Vol 3 No 3 (2024): Juli
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v3i3.6450

Abstract

Research purposes will that publish mental health educational content, one of which is the @Studiodjiwa account, is the background for this research. The aim of this research is to analyze the content of mental health educational content on Instagram on the @Studiodjiwa account. Mental health has become an important issue in the modern era, with Instagram a popular social media platform for education. This research uses the Holsti content analysis method, a research technique for making objective inferences and systematic identification of message characteristics answering the questions What, To Whom, How. The research data was obtained from 6 pieces of content published in the November-December 2023 edition which were then determined by describing the recording unit and context unit. This analysis also focuses on the characteristics of educational messages based on mental health characteristics, namely Positive Mental Health, Mental Health Problems, Mental Disorders. The research results show that @Studiodjiwa presents a variety of mental health educational content, including the definition of empathy, personality depending on other people, hobbies, films, emotional intelligence and the causes and strategies for handling various mental health problems. Content is packaged in the form of infographics, images, videos and text that are informative and educational. The selected content dominates with Positive Mental Health characteristics, the messages are aimed at followers of the @Studiodjiwa account or those who see the posts, and the message techniques used are more persuasive.
Komunikasi Finansial Generasi Sandwich Pada Pasangan Suami Istri Indah Gita Cahyani; Yanto Yanto; Anis Endang SM
Jurnal Multidisiplin Dehasen (MUDE) Vol 3 No 3 (2024): Juli
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v3i3.6508

Abstract

Research purposes to find out how the sandwich generation communicates and how they manage finances among married couples in Bengkulu City. Data collection methods use interviews, observation and documentation. Financial needs are indeed important for everyone, especially for the sandwich generation. This generation has to bear financial burdens which are not only used to support themselves and their children but also with their parents. They need to know how to properly manage the sandwich generation's finances so they can achieve financial independence. The results obtained from this researcher found that the financial management of the sandwich generation can be differentiated based on their work in this research, namely the type of employee, trader, freelancer, to meet the financial needs of the three generations, they work together to manage their finances so that their expenses are balanced and not too heavy and they try as hard as possible. to seek to fulfill their needs in any circumstances by communicating well and openly with each other
Personal Branding "Gemoy"Prabowo (Case Study On The Tiktok Account @Partai Gerindra) Aghisty Firan Marenza; Yanto Yanto; Martha Heriniazwi Dianti
Jurnal Multidisiplin Dehasen (MUDE) Vol 3 No 4 (2024): Oktober
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v3i4.6555

Abstract

Personal Branding is described as a process or effort to build a unique, strong and relevant self-image in the minds of other people. This involves identifying and building on our personal strengths, abilities, and uniqueness as characteristics that differentiate us from others. One of the social media that reflects Prabowo's branding as "gemoy" is the tiktok account @Partai Gerindra. This research aims to dig deeper into the process of forming Gemoy Prabowo's Personal Branding, especially related to the 'gemoy' image that is seen in his public interactions and increasing popularity and having a significant impact on Tiktok social media. The type of research method used in this thesis is descriptive qualitative research. The importance of this research lies in an in-depth understanding of the relationship between Personal Branding of political figures and public perception of their political image. The theory used is Peter Montoya's theory where Personal Branding marketing is the process of building and strengthening a person's personal image and reputation in the minds of other people. There are eight processes for forming Personal Branding owned by Peter Montonya, namely: 1. Specialization (The Law of Specialization), 2. Leadership (The Law of Leadership), 3. Personality (The Law of Personality), 4. Difference (The Law of Distinctiveness) , 5. Visibility (The Law of Visibility), 6. Unity (The Law of Unity), 7. Firmness (The Law of Peristence), 8. Good name (The Law of Goodwill).The results of the research and discussion are concluded as follows from the results of research conducted on Gemoy Prabowo's Personal Brandingon the Gerindra Party TikTok account, that this Personal Branding has succeeded in creating a strong and positive image among social media users. Gemoy Prabowo was able to build a unique and attractive personal identity by introducing the Gerindra Party to the public via the TikTok platform.
Pengalaman Imitasi Budaya Fashion Streetwear Korea Pada Kaum Remaja Rika Oktariana; Anis Endang; Yanto Yanto
Jurnal Multidisiplin Dehasen (MUDE) Vol 3 No 3 (2024): Juli
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v3i3.6568

Abstract

Cultural imitation is a form of adaptation or change in behavior and lifestyle that is reflected in a particular culture. In this context, the experience of imitation of Korean streetwear fashion culture among teenagers is an interesting phenomenon for further research. The concept of “Cultural Imitation” refers to the process by which individuals or groups imitate or adopt cultural aspects of another culture into their own lives. Korean Streetwear fashion carries Korean cultural values ​​that influence the character, values ​​and behavior of teenagers, so it needs to be analyzed in depth. The selection of this problem allows the exploration of psychological and sociological dimensions. From a psychological perspective, the research will highlight the influence of Korean streetwear fashion on teenagers' identity and self-concept. This research aims to determine the experience and impact of imitation of Korean streetwear fashion culture on teenagers in Indonesia. In this way, it is hoped that this research can contribute to an in-depth understanding of the role of media and culture in shaping the character and behavior of teenagers, and can be used as a basis for formulating policies that support the positive development of teenagers in this digital era. This research method is a qualitative descriptive approach chosen because this research aims to provide an in-depth and comprehensive picture of the experience of imitating Korean streetwear fashion culture among teenagers. The results of the research above explain that encouragement from oneself and support from the environment can strengthen and motivate someone to imitate Sashfir's fashion style. When there is more encouragement and support for Sashfir's fashion style that he wants to imitate, the stronger a person's desire to imitate that fashion will become. The source of the directing process itself is encouragement, it could be because he wants to imitate, it could also be that he sees people imitating and becomes interested, and there is also encouragement from the surrounding environment that supports him to imitate because he feels it is suitable to imitate Sashfir's fashion style because they think it suits his personality
Analisis Semiotika Pesan Moral Dalam Film 200 Pounds Beauty Versi Indonesia Ramadhani Dwi Safitri; Yanto Yanto; Sapta Sari
Jurnal Multidisiplin Dehasen (MUDE) Vol 3 No 4 (2024): Oktober
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v3i4.6599

Abstract

Film is one of the works of art from mass media that is in great demand by many people, making movies have their own place for many people. Movies also function as a place to convey moral messages, usually in the form of good values that can be used as examples or examples for the audience. In this study, moral messages are depicted in the Indonesian version of the 200 Pounds Beauty movie directed by Ody Harahap in 2023. This research aims to find out what moral messages are contained in the Indonesian version of the 200 Pounds Beauty movie. The research method used is descriptive qualitative research using data collection techniques of observation, documentation, and supporting data from books, articles, and journals. Where data analysis uses Charles Sanders Pierce’s semiotics using the triangle theory of meaning, namely the representamen, object and interpretation. The results of this study indicate that there are seven moral message contents in it, namely First, patience and sincerity are shown by accepting all insults and trials of life gracefully. Second, children's affection for parents is shown in the scene of not leaving parents regardless of their condition. Third, the caring attitude shown in the scene is willing to do anything for someone. Fourth, the meaning of friendship is shown by feeling each other and reminding each other in terms of goodness. Fifth Thinking before acting is that all actions must be taken with consideration not to make people harmed. Sixth love yourself by not listening to others who make us hurt and feel insecure. Seventh honesty shown by revealing to everyone who the real identity is without being covered up again. Film is one of the works of art from mass media that is in great demand by many people, making movies have their own place for many people. Movies also function as a place to convey moral messages, usually in the form of good values that can be used as examples or examples for the audience. In this study, moral messages are depicted in the Indonesian version of the 200 Pounds Beauty movie directed by Ody Harahap in 2023. This research aims to find out what moral messages are contained in the Indonesian version of the 200 Pounds Beauty movie. The research method used is descriptive qualitative research using data collection techniques of observation, documentation, and supporting data from books, articles, and journals. Where data analysis uses Charles Sanders Pierce’s semiotics using the triangle theory of meaning, namely the representamen, object and interpretation. The results of this study indicate that there are seven moral message contents in it, namely First, patience and sincerity are shown by accepting all insults and trials of life gracefully. Second, children's affection for parents is shown in the scene of not leaving parents regardless of their condition. Third, the caring attitude shown in the scene is willing to do anything for someone. Fourth, the meaning of friendship is shown by feeling each other and reminding each other in terms of goodness. Fifth Thinking before acting is that all actions must be taken with consideration not to make people harmed. Sixth love yourself by not listening to others who make us hurt and feel insecure. Seventh honesty shown by revealing to everyone who the real identity is without being covered up again.