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All Journal Professional : Jurnal Komunikasi dan Administrasi Publik GATOTKACA Journal (Teknik Sipil, Informatika, Mesin dan Arsitektur) The International Journal of Politics and Sociology Research Jurnal Multidisiplin Dehasen (MUDE) SENGKUNI Journal (Social Science and Humanities Studies) Jurnal Sosial dan Sains Multidisciplinary Journals Jurnal Multidisiplin Journal of Multidisciplinary Research Jurnal ISO: Jurnal Ilmu Sosial, Politik dan Humaniora
Yanto Yanto
Universitas Dehasen Bengkulu
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EFFECTIVE COMMUNICATION IN THE PROMOTION OF HISTORICAL TOURISM IN BENGKULU PROVINCE ON KAKAOTALK CHAT FEATURE Elena Dwi Febiola; Vethy Octaviani; Yanto Yanto
Jurnal Multidisiplin Dehasen (MUDE) Vol 2 No 3 (2023): Juli
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v2i3.4371

Abstract

Research on effective communication in the promotion of historical tourism in Bengkulu Province on the Kakaotalk chat feature, aims to find out how effective communication is carried out by the Tourism Office to prospective South Korean tourists using the Kakaotalk application, the type of research method used is descriptive qualitative method, in finding data researchers use interviews, documentation and data analysis methods. In view of the theory used, namely, the effective communication process by Cutlip and Allen, shows that the first 7 factors are credibility, where the achievements to the form of cooperation built by the Bengkulu Province Tourism Office build strong credibility to attract South Korean tourists, secondly there is a context in this promotion which also explains the conditions or good times for tourists to come to Bengkulu and some of the things they can see in Bengkulu, thirdly this content is also one of the strong factors where the promotion uses several pieces of history to tell stories that make South Korean tourists interested and communicate with the promotion. fourthly clarity (clear message), The fourth is clarity (a clear message), with this translator it really helps the promotion with the tourists to convey the message well, the fifth is the continuity of communication that lasts until now shows that the message is conveyed well and effectively, the sixth is media, using Kakaotalk this really helps good communication and makes better service to South Korean tourists, and the last is understanding, both parties can be said to have effective communication with the same understanding or the message conveyed and received has the same meaning. From these factors contained in the theory after being researched and observed, the results are fulfilled or answered and it can be concluded that communication in the promotion of historical tourism on the kakaotalk chat feature carried out by the Bengkulu Provincial Tourism Office with South Korean tourists has been carried out effectively.
THE EFFECT OF INFLUENCERS ON PURCHASE DECISIONS IN XINONABOBA KAPUAS, BENGKULU CITY Chandra Sahputra; Vethy Octaviani; Yanto Yanto
Jurnal Multidisiplin Dehasen (MUDE) Vol 2 No 3 (2023): Juli
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v2i3.4372

Abstract

This study aims to determine the influence of influencers on purchasing decisions at Xinonaboba Kapuas, Bengkulu City. This research uses quantitative research methods. Data collection techniques were carried out using a questionnaire. The number of respondents in this study were 93 consumers who shopped at Xinonaboba Kapuas, Bengkulu City and the data analysis technique used simple linear regression techniques and hypothesis testing. The results showed that the regression value Y = 14.904 + 0.386X ¬ with a positive regression direction, meaning that if the influencer increases, the purchase decision at Xinonaboba Kapuas Bengkulu City will also increase. Influencers have a significant influence on purchasing decisions of Xinonaboba Kapuas, Bengkulu City, because a significant value of 0.000 is less than 0.05. This means that the more influencers increase, the purchasing decision of Xinonaboba Kapuas, Bengkulu City will also increase.
Motif Pengguna Aplikasi Tempo Di Kalangan Ibu Rumah Tangga Atina Ramayanti Ramayanti; Sri Narti; Yanto Yanto
Jurnal Multidisiplin Dehasen (MUDE) Vol 2 No 3 (2023): Juli
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v2i3.4458

Abstract

The purpose of this research is to find out the users’ motive in using Tempo application among housewives. This research is descriptive qualitative research, data are collected by using observation, interview and documentation. In selecting the informant, the researcher uses purposive sample technique means that people who become informants are Tempo application users with criteria decided by researcher. There are 5 housewives as informants at Pasar tais of Seluma Regency. the focus which conducted by researcher is to find out the motive used by users by using Rachmat motive theory. The theory consists of cognitive and affective motives. According to the result of research, cognitive motive of the users in using the application is to obtain the information about how to do wedding make-up, dressed with other culture and knowledge about the lates artists’ make up, also the information about model dressing and wedding dress. In affective motive, the happy feeling because the users can feel the latest wedding model, obtain new experiences and expect for praise and happy if the content is viral and expect to get positive feedback from people.
Etika Humas Dinas Kominfo Kota Bengkulu Dalam Menangani Permasalahan Jalan Di Hibrida Kota Bengkulu Muhammad Dandy Pratama; Sri Narti; Yanto Yanto
SENGKUNI Journal (Social Science and Humanities Studies) Vol 4, No 1 (2023)
Publisher : Perkumpulan Dosen Muda (PDM) Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37638/sengkuni.4.1.113-126

Abstract

Kode Etik Kehumasan merupakan pedoman atau rambu-rambu berperilaku atau bersikap tindak bagi penyandang profesi Humas yang etis. Penelitian ini bertujuan untuk mengetahui Etika Humas Dinas Kominfo Dalam Menangani Permasalahan Jalan Rusak di Hibrida Kota Bengkulu. Alasan penulis melakukan penelitian ini agar penulis mengetahui Humas sudah bekerja sesuai dengan Kode Etik Kehumasan dan menerapkan etika yang baik saat berhadapan dengan masyarakat maupun atasan. Penelitian ini merupakan penelitian studi kualitatif dengan data dijabarkan secara deskriptif dengan teknik analisa data menggunakan teknik purposive  sampling. Teori penelitian yang digunakan adalah Kode Etik Kehumasan (Perhumas, 2020). Hasil Penelitian menunjukan bahwa Humas Dinas Kominfo telah menerapkan etika yang baik saat menangani permasalahan jalan rusak di Hibrida Kota Bengkulu, Humas sudah berlaku jujur dalam menyampaikan informasi, hubungan antara Humas dengan atasan juga berjalan baik, dan komunikasi antar Humas dengan atasan juga berjalan dengan baik. Selain itu tidak ada Humas yang melakukan tindakan atau mengeluarkan ucapan yang merendahkan martabatnya, dan tidak ada Humas yang menerima bayaran dari pihak manapun selain dari atasanya sendiri. Serta Humas sudah memperhatikan masyarakat dengan menyampaikan keluhan tersebut kepada Walikota Bengkulu dan Humas dituntut untuk tidak terlibat diri dalam tindak memanipulasi integritas sarana maupun jalur komunikasi massa dan Humas dituntut untuk tidak memberikan informasi yang tidak benar terkhusus informasi mengenai permasalahan jalan rusak di Hibrida Kota Bengkulu. dan Humas juga harus selalu senantiasa membantu untuk kepentingan Indonesia. Perilaku yang sudah diterapkan oleh Humas ini termasuk didalam teori kode etik kehumasan (Perhumas, 2020) dalam pasal 2 dan pasal 3.
Cyber harassment: hate speech with news spread hoax death via the tiktok account @p*********a Sri Narti; Yanto Yanto
The International Journal of Politics and Sociology Research Vol. 11 No. 2 (2023): September: Law, Politic and Sosiology
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijopsor.v11i2.152

Abstract

Social media TikTok is a means of communication for today’s society. The content presented on TikTok varies, from positive to negative, so it reaps a lot of comments from netizens. Cyber harassment in this research is hate speech dissemination of news hoax artist death and netizen comments. This study aims to discuss hate speech spreading hoax news as a form of Online Gender-Based Violence and social interaction with netizens in the TikTok comments column. The data sources come from comments from TikTok users while the data collection techniques are through observation, documentation, and literature studies. Furthermore, the data were analyzed using social identity theory. The findings in the study showed three forms of online gender-based violence. First, the slanderous hate speech of the account owner for the victim. Second, hate speech netizens ridicule and annoyance for the account owner with language style satire. Third, hate speech netizen humiliation and dropping of social identity for victims with sarcasm style. Netizens interact through the comments column with their group identity and the communication encountered is the use of non-standar language. Form of violence such as anger, annoyance, curiosity, and even humiliation. The solution offered apply ethics, morals, and empathy in social media.
Groupthink Dalam Komunitas One Piece Bengkulu Rafflesia(Studi Deskriptif Kualitatif Di Community One Piece Bengkulu Rafflesia) Rizady Alvitara; Yanto Yanto; Bayu Risdiyanto
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 10 No 1 (2023): Juni
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v10i1.4067

Abstract

The problem raised in this study is what are the symptoms of groupthink that occur in the Community One Piece Bengkulu Rafflesia which has several advantages compared to other communities, one of which is that this community adheres to a family system within it. The method used in this study was a qualitative descriptive method by producing descriptive data in the form of written or spoken words from the people being observed. Data collection techniques used were interviews, observation, documentation and literature study. This study used the theory of groupthink from Irvin. L. Janis as the main theorist. The results of the study show that the symptoms of groupthink that arise in this community are the perception of invincibility, belief in group morality, collective rationality, illusions about unanimity and pressure on those who disagree. The symptoms of groupthink arise because the group members already feel very confident that their group is the best group compared to other groups. Even so, not all the conditions and symptoms described in theory occur. because basically, all members of the group still maintain each other's integrity.
Komunikasi Interpersonal Dalam Menciptakan Keluarga Sakinah Oci Asti Herni; Sapta Sari; Yanto Yanto
Jurnal Multidisiplin Dehasen (MUDE) Vol 3 No 1 (2024): Januari
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v3i1.5150

Abstract

This study aims to identify and analyze Interpersonal Communication in Creating Sakinah Families. Study of Couples in Early Marriage in Teramang Jaya District, Muko Muko Regency. empathy), support (supportiveness), positiveness (positiveness), equality (equality), the results of this study show Interpersonal Communication in Creating Sakinah Families Study of Early Marriage Couples in Teramang Jaya District, Muko Muko Regency. This can be seen from the way they convey family problems openly. A sense of empathy, husband and wife couples have high empathy for husband and wife seen from the way they understand problems in the family as well as some couples in Early Age Marriage in Teramang Jaya Subdistrict provide support to husband and wife for the problems they are experiencing. Support, husband and wife give each other support in communicating, seen from the couple as communicants receive information and provide suggestions that are supportive of information from the wife. Positive feelings, positive feelings in interpersonal communication for early age couples are still not well established. However, this couple tries to convey information clearly and accommodates suggestions and criticisms from partners positively. Equality, husband and wife as communicators respect all opinions of both regardless of the problems faced, so that there is equality in communicating without prioritizing personal ego.
Analisis Konten Edukasi Kesehatan Mental Di Instagram (Analisis Isi Kualitatif Pada Akun Instagram @Studiodjiwa) Triuli Tresia; Yanto Yanto; Bayu Risdiyanto
Jurnal Multidisiplin Dehasen (MUDE) Vol 3 No 3 (2024): Juli
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v3i3.6450

Abstract

Research purposes will that publish mental health educational content, one of which is the @Studiodjiwa account, is the background for this research. The aim of this research is to analyze the content of mental health educational content on Instagram on the @Studiodjiwa account. Mental health has become an important issue in the modern era, with Instagram a popular social media platform for education. This research uses the Holsti content analysis method, a research technique for making objective inferences and systematic identification of message characteristics answering the questions What, To Whom, How. The research data was obtained from 6 pieces of content published in the November-December 2023 edition which were then determined by describing the recording unit and context unit. This analysis also focuses on the characteristics of educational messages based on mental health characteristics, namely Positive Mental Health, Mental Health Problems, Mental Disorders. The research results show that @Studiodjiwa presents a variety of mental health educational content, including the definition of empathy, personality depending on other people, hobbies, films, emotional intelligence and the causes and strategies for handling various mental health problems. Content is packaged in the form of infographics, images, videos and text that are informative and educational. The selected content dominates with Positive Mental Health characteristics, the messages are aimed at followers of the @Studiodjiwa account or those who see the posts, and the message techniques used are more persuasive.
Komunikasi Finansial Generasi Sandwich Pada Pasangan Suami Istri Indah Gita Cahyani; Yanto Yanto; Anis Endang SM
Jurnal Multidisiplin Dehasen (MUDE) Vol 3 No 3 (2024): Juli
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v3i3.6508

Abstract

Research purposes to find out how the sandwich generation communicates and how they manage finances among married couples in Bengkulu City. Data collection methods use interviews, observation and documentation. Financial needs are indeed important for everyone, especially for the sandwich generation. This generation has to bear financial burdens which are not only used to support themselves and their children but also with their parents. They need to know how to properly manage the sandwich generation's finances so they can achieve financial independence. The results obtained from this researcher found that the financial management of the sandwich generation can be differentiated based on their work in this research, namely the type of employee, trader, freelancer, to meet the financial needs of the three generations, they work together to manage their finances so that their expenses are balanced and not too heavy and they try as hard as possible. to seek to fulfill their needs in any circumstances by communicating well and openly with each other
Personal Branding "Gemoy"Prabowo (Case Study On The Tiktok Account @Partai Gerindra) Aghisty Firan Marenza; Yanto Yanto; Martha Heriniazwi Dianti
Jurnal Multidisiplin Dehasen (MUDE) Vol 3 No 4 (2024): Oktober
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v3i4.6555

Abstract

Personal Branding is described as a process or effort to build a unique, strong and relevant self-image in the minds of other people. This involves identifying and building on our personal strengths, abilities, and uniqueness as characteristics that differentiate us from others. One of the social media that reflects Prabowo's branding as "gemoy" is the tiktok account @Partai Gerindra. This research aims to dig deeper into the process of forming Gemoy Prabowo's Personal Branding, especially related to the 'gemoy' image that is seen in his public interactions and increasing popularity and having a significant impact on Tiktok social media. The type of research method used in this thesis is descriptive qualitative research. The importance of this research lies in an in-depth understanding of the relationship between Personal Branding of political figures and public perception of their political image. The theory used is Peter Montoya's theory where Personal Branding marketing is the process of building and strengthening a person's personal image and reputation in the minds of other people. There are eight processes for forming Personal Branding owned by Peter Montonya, namely: 1. Specialization (The Law of Specialization), 2. Leadership (The Law of Leadership), 3. Personality (The Law of Personality), 4. Difference (The Law of Distinctiveness) , 5. Visibility (The Law of Visibility), 6. Unity (The Law of Unity), 7. Firmness (The Law of Peristence), 8. Good name (The Law of Goodwill).The results of the research and discussion are concluded as follows from the results of research conducted on Gemoy Prabowo's Personal Brandingon the Gerindra Party TikTok account, that this Personal Branding has succeeded in creating a strong and positive image among social media users. Gemoy Prabowo was able to build a unique and attractive personal identity by introducing the Gerindra Party to the public via the TikTok platform.
Co-Authors Aghisty Firan Marenza Apriadi Apriadi Arif Gunawan Arzi Darwan Asnawati Asnawati Atina Ramayanti Ramayanti Bagiantin Mulya Bayu Risdiyanto Chandra Sahputra Dandi Agustian Diana Wahyuni Eggy Pramana Putra Elena Dwi Febiola Evi Lorita Fera Indasari Ferizal Adek Gading Abiemayu Baskara Gading Abiemayu Baskara Gayatri Linda Wati Humaira Kamilah Indah Gita Cahyani Indria Indria Intan Ertika Kania Dara Deinisya Martha Heriniazwi Dianthi Maryaningsih Maryaningsih Meta Juwita Sari Muhammad Dandy Pratama Muhammad Ilfan Murwani, Anis Endang Sri Novi Sulianti Oci Asti Herni Putri Afriyanti Dewi Ramadhan Dewantara Ramadhani Dwi Safitri Rika Oktariana Rindiani Rindiani Rizady Alvitara Sapta Sari Selpi Vera Siti Miftakhurrohmah Sri Narti Tri Rahayu Triana Hasmarini Triuli Tresia Vethy Octaviani Yena Resca Gitasela Yupita Adria Zahkya Lestari zakia Askanabila